Supreme Ford of Slidell

What Supreme Ford of Slidell does

Supreme Ford of Slidell is a family-owned authorized Ford franchise dealership operating a single retail location at 400 East Howze Beach Road in Slidell, Louisiana, serving the greater New Orleans metropolitan area including Slidell, Metairie, Chalmette, and surrounding communities. The company sells new Ford vehicles across the full manufacturer lineup (F-150, Bronco, Explorer, Expedition, Mustang, Maverick, Ranger, Transit, Mustang Mach-E, F-150 Lightning, and E-Transit), certified pre-owned Fords, and a multi-brand used vehicle inventory. It operates as a wholly-owned subsidiary within the Supreme Automotive Group conglomerate, with approximately 17 employees tracked in the available data.

The business operates a traditional full-line dealership model with revenue generated across four streams: new and used vehicle sales (one-time transactions with MSRP-based pricing, dealer discounts, and manufacturer rebates), service and parts (oil changes, brakes, tires, batteries, collision repair using genuine Ford/Motorcraft parts), finance and insurance products (Ford Credit lending, extended service contracts, GAP coverage), and trade-in vehicle acquisition. Distribution is anchored by a physical showroom and service facility, supplemented by digital channels including the supremefordofslidell.com website, social media, and FordDirect-driven advertising.

Customer acquisition combines Ford national campaigns (Summer Sales Event, MLB Sweepstakes, JDP Brand Award promotions) with local digital marketing via Google Analytics and remarketing, plus a 2024 CARFAX Top Rated Dealer recognition. Service operations have been extended beyond the dealership through Mobile Service and Ford Pickup & Delivery offerings, and the dealership participates in Ford's financing ecosystem through Ford Credit and the FordPass app. No proprietary technology, AI/ML capabilities, or external funding are evidenced; the business operates as a privately held, stable franchise retail unit within its parent group.

Name

Supreme Ford of Slidell

Legal name

Supreme Ford Slidell

Website

https://supremefordofslidell.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Supreme Ford of Slidell is a family-owned authorized Ford franchise dealership in Slidell, Louisiana, selling new Fords, certified pre-owned, and multi-brand used vehicles, plus service, parts, body shop, and Ford Credit financing to consumers and businesses in the greater New Orleans metropolitan area.

Ownership category

akta.pro rank

Headquarters

HQ city

Slidell

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure

Revenue model

1. Vehicle Sales: Sale of new Ford vehicles, certified pre-owned Fords, and used vehicles from multiple manufacturers. Revenue generated through vehicle transactions with MSRP-based pricing and negotiated discounts.
2. Service and Parts: Automotive repair, maintenance services, and genuine Ford/Motorcraft parts sales. Includes oil changes, tire services, brake service, battery replacement, and collision repair through body shop.
3. Finance and Insurance Products: Automobile financing arranged through Ford Credit and other lenders, along with extended service contracts, GAP coverage, and other F&I products sold at point of sale.
4. Trade-in and Vehicle Acquisition: The dealership purchases vehicles through customer trade-ins and auctions, then resells them through the used car inventory.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Supreme Ford of Slidell is an authorized Ford dealership that sells new Ford vehicles, certified pre-owned Fords, and pre-owned vehicles from multiple manufacturers, supported by a full-service department, parts counter, body shop and collision center, and vehicle financing arranged through Ford Credit and other lenders. It also offers convenience services such as mobile maintenance, complimentary pickup and delivery, custom factory ordering, and trade-in vehicle evaluation.

Product overview

Supreme Ford of Slidell is a family-owned Ford dealership offering a comprehensive automotive retail experience. The core offerings center on new Ford vehicle sales (including SUVs, trucks, crossovers, cars, and electric vehicles like the Mustang Mach-E), an extensive used vehicle inventory spanning multiple brands, and certified pre-owned Ford vehicles. These are supported by integrated service and parts operations, vehicle financing, body shop services, and convenience features including mobile service and pickup & delivery. The dealership operates as part of the Supreme Automotive Group with a 'Expect More' customer service philosophy.

Differentiator

Problem solved

Functional benefit

Products and services

• New Ford Vehicles Sale of new Ford vehicles, including SUVs, trucks, vans, crossovers, cars, and electric vehicles such as the Mustang Mach-E, to individual consumers and commercial buyers in the Slidell and greater New Orleans market.
• Used Vehicles Sale of pre-owned vehicles from Ford and other manufacturers, including CarFax 1-Owner and low-mileage vehicles and vehicles under $25K, for individual consumers seeking value-priced transportation.
• Certified Pre-Owned Ford Vehicles Ford-certified pre-owned vehicles that have passed manufacturer inspection and include warranty coverage, marketed to buyers seeking used vehicles with additional quality assurance.
• Vehicle Financing Auto loans, leases, and financing services for new and used vehicle purchases, including pre-approval applications, Ford Credit lending, and specialized programs for college graduates, military personnel, and first-time buyers.
• Vehicle Service and Repairs Maintenance and repair services for Ford and other vehicles, including oil changes, brakes, batteries, tires, and general service, performed by certified technicians using Ford and Motorcraft parts.
• Parts Department Retail and online sale of genuine Ford, Motorcraft, and aftermarket parts and accessories for vehicle maintenance and customization, serving both retail customers and the service department.
• Body Shop and Collision Center Collision repair, body work, and refinishing services for vehicles damaged in accidents or requiring cosmetic repair, operated as part of the dealership.
• Ford Accessories Sale and installation of genuine Ford accessories such as bed liners, bed covers, floor mats, remote start systems, seat covers, and exterior accessories for vehicle customization.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Three partnerships are on record, tiered core and supporting.

• FordDirectcoreGTM or Marketing PartnerFordDirect is a Ford Motor Company subsidiary that provides advertising and related services to Ford dealers. Supreme Ford Slidell works with FordDirect for digital advertising, website hosting services, and analytics. FordDirect collects dealership data including name, email, and contact details for advertising and analytics purposes.
• GooglesupportingTechnology or IntegrationSupreme Ford Slidell uses Google Analytics and Google's advertising products (AdSense, AdWords, DoubleClick) for website analytics and online advertising. The dealership participates in Google's remarketing and interest-based advertising programs.
• Ford Motor CompanycoreChannel Partner/ Reseller/ DistributorFord Motor Company is the vehicle manufacturer whose products Supreme Ford Slidell sells as an authorized Ford dealership. The dealership offers the full lineup of Ford vehicles including F-150 trucks, SUVs, electric vehicles, and commercial vehicles, along with genuine Ford parts and Ford-approved service.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Emerging players

• Carvana: Online used vehicle retailer with home delivery and a used-car-focused model; an emerging threat to traditional franchised dealers' used car and F&I economics as consumer buying behavior shifts online.

Broad incumbents

• Group 1 Automotive: Public franchised dealer group with a similar mix of new vehicle sales, used vehicles, F&I, and parts & service; provides a reference point for the unit economics of a Ford-franchised operation within a larger portfolio.
• AutoNation: Largest US franchised auto dealer group with broad multi-brand new and used vehicle sales plus service; represents the scaled public-company benchmark for a franchised dealer's revenue mix, margins, and digital retailing practices.
• Lithia Motors: Public multi-franchise dealer group with aggressive growth and a digital channel (Driveway); a benchmark for how scale and omnichannel retailing can compound dealership revenue and service capture over time.

Direct peers

• CarMax: National used vehicle retailer with a strong used-car inventory and financing offering that competes directly with the used car and F&I side of Supreme Ford's business in the Slidell/New Orleans market.
• Banner Ford: Ford franchise dealer also located in Slidell, LA, offering a near-identical lineup of new Ford vehicles, used inventory, service, and parts—making it the closest head-to-head competitor within the same zip code.
• Bohn Ford: Another authorized Ford franchise dealer serving the greater New Orleans / southeast Louisiana market, directly competing for the same new Ford, certified pre-owned, and service customers as Supreme Ford of Slidell.

Regional players

• Mossy Motors: Long-established New Orleans-area new car dealer group operating multiple franchises; comparable business model of full-line sales, service, parts, and collision under a regional dealer group umbrella in the same metropolitan market.
• Ray Brandt Auto Group: Large multi-franchise dealer group serving the New Orleans metro and Gulf Coast; competes with Supreme Ford for share of wallet, trade-ins, and service business across multiple brands in the same geography.
• Hood Automotive Group: Multi-rooftop dealer group in Louisiana and Mississippi operating new vehicle, used vehicle, and service operations; comparable full-line dealership business model targeting the same regional customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/supreme-ford-of-slidell

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Supreme Ford of Slidell