SV Ried

Name

SV Ried

Legal name

Sportvereinigung Ried von 1912

Website

https://svried.at

Company type

Private

Founded year

1912

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Professional Football Club / Sports Entertainment

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Association Football (Soccer) Leagues (MPAKAAAA)

akta.pro secondary industries

Team Sports Matches (Club & National) (MPAGAMAB), Venue-Owned/Operated Event Organizers (In-House Promoters) (MPAKADAI)

Keywords

• Professional football club
• Sports entertainment services
• Fan merchandise sales
• Match ticket sales
• Youth football academy

Headquarters

HQ city

Ried im Innkreis

HQ country

Austria

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Ticket Sales: Revenue from single match tickets, season tickets (Dauerkarten), VIP tickets, and group/event bookings at the BWT X Oberösterreichische Arena.
2. Merchandise Sales: Revenue from official fan merchandise including jerseys, apparel, and accessories sold via the online fan shop and physical Geschäftsstelle.
3. Sponsorship: Revenue from naming rights (Oberbank), kit sponsorship, stadium advertising, and partner placements across team kits, arena branding, and digital channels.
4. Membership Fees: Annual membership subscriptions providing access to benefits, priority booking, and fan club privileges.
5. Broadcasting Rights: Revenue from participation in the Austrian Bundesliga (Admiral Bundesliga) and cup competitions (ÖFB Cup), with matches broadcast on Sky Sport Austria.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels9 records

Core offering

SV Ried operates a professional Austrian football club competing in the Admiral Bundesliga, fielding the SV Oberbank Ried senior team, a Junge Wikinger reserve team in Regionalliga Mitte, and the Wenzel Schmidt Fußballakademie youth program (U7–U18). The club monetizes matchday operations at the BWT X Oberösterreichische Arena through ticket sales (single, season, VIP), official fan merchandise sales via an Easy Arena-powered online shop, annual membership subscriptions, sponsorship and naming-rights deals, and broadcasting rights income.

Product overview

SV Ried (Sportvereinigung Ried von 1912) is an Austrian football club offering a multi-tiered product portfolio centered around football competition and fan engagement. The core offering is the SV Oberbank Ried professional team competing in the Austrian Bundesliga, supported by the Junge Wikinger reserve team in Regionalliga Mitte and the Wenzel Schmidt Fußballakademie youth development system spanning ages U7 through U18. The club's commercial products include match tickets and fan merchandise (jerseys, apparel, accessories) available through its Easy Arena-powered online shop at tickets.svried.at. Additional offerings include membership programs with various benefits and the Wikinger-Kids-Club for young supporters. The club plays home matches at the BWT X Oberösterreichische Arena stadium.

Differentiator

Problem solved

Functional benefit

Brands

• Junge Wikinger Ried: The club's reserve/youth team competing in Regionalliga Mitte.
• Wenzel Schmidt Fußballakademie SV Ried
• Wikinger-Kids-Club

Products and services

• SV Oberbank Ried Professional Team Competition The professional senior football team of SV Ried competing in the Austrian Admiral Bundesliga (top tier) for fans, members, and broadcast audiences; sponsored by Oberbank as main sponsor.
• Junge Wikinger Reserve/Amateur Team The club's reserve/amateur team competing in Regionalliga Mitte (third tier), serving as a bridge between the youth academy and professional football; entry is included for season ticket holders.
• Wenzel Schmidt Fußballakademie (Youth Academy) Youth development academy fielding teams from U7 through U18, competing in the ÖFB Jugendliga against other Austrian professional academies, providing coaching and a pathway to professional football.
• Online Fan Shop (Easy Arena-powered) Integrated online ticket and merchandise shop at tickets.svried.at powered by Easy Arena, allowing fans to use a single account for both ticket purchases and fan article orders.
• Heimtrikot 2025/26 (Home Jersey) Official home jersey in traditional black-green vertical stripes for the 2025/26 season, priced at €79 for children's sizes and €84 for adult sizes, sold online and at the Geschäftsstelle.
• Auswärtstrikot 2026/27 (Away Jersey) Official away jersey in yellow (city colors) for the 2026/27 season, featuring stitched club emblem and city coat of arms design detail.
• SVR T-Shirt Club T-shirt with logo, available in all sizes XS-3XL, priced at €19.
• SVR Badehose (Swim Shorts) Club swim shorts available in children and adult sizes, priced at €35.
• BWT X Oberösterreichische Arena (Stadium) The club's home stadium (formerly Josko Arena, Keine Sorgen Arena) hosting Bundesliga, cup, youth, and international matches; includes the BWT Oberösterreichische Business Club for VIP and corporate hospitality.
• Dauerkarten (Season Tickets) Annual season ticket subscription granting fixed stadium seating, no-queue entry, transferable cards, advance booking rights for special matches, and free entry to Junge Wikinger home games, with savings of up to €110 versus single-match purchases.
• VIP-Karten (VIP Tickets / Corporate Hospitality) VIP and corporate hospitality packages in the BWT Oberösterreichische Business Club and premium seating areas, targeting corporate guests, sponsors, and premium supporters.
• Mitgliedschaft (Club Membership) Annual club membership program providing benefits such as priority booking, free entry to amateur (Junge Wikinger) matches, and fan club privileges.
• Wikinger-Kids-Club Children's fan club for young supporters featuring the mascot Siegfried, promoting engagement with SV Ried from an early age through fan activities and events.
• Sponsorship and Naming Rights Packages Sponsorship offerings including stadium naming rights (currently BWT X Oberösterreichische Arena), main team naming rights (SV Oberbank Ried), kit front and back placement, arena advertising, and corporate hospitality for regional and national businesses.
• Broadcasting Rights (Admiral Bundesliga) Television and digital broadcast rights income from participation in the Admiral Bundesliga and ÖFB Cup competitions, with matches broadcast on Sky Sport Austria.

Quantifiable outcome

• SV Ried competed in Admiral Bundesliga, Austria's top professional football division, as of the 2025/26 season
• +3 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

28 partnerships are on record, tiered core, major and minor.

• Oberbank AGcoreGTM or Marketing PartnerOberbank is the main sponsor (Hauptsponsor) of SV Ried, holding naming rights to the team as 'SV Oberbank Ried' and serving as the primary banking partner. Oberbank also provides the club's bank account (BLZ 15080, Konto 221-1634.54) and sponsors match kits with its branding on the front of jerseys. The partnership is long-standing and multi-faceted, covering both financial support and brand visibility.
• BWTcoreGTM or Marketing PartnerBWT is the naming sponsor of the club's home stadium — the 'BWT X Oberösterreichische Arena' — and holds significant branding presence throughout the venue. BWT also sponsors match balls and official league partnerships (Admiral Bundesliga).
• JoskocoreGTM or Marketing PartnerJosko served as the stadium naming sponsor (Josko Arena) and was a long-term kit sponsor. As of 2026/27, Josko remains a visible partner with its logo on the website and match coverage, reflecting a sustained sponsorship relationship.
• Schmidt GebäudereinigungcoreGTM or Marketing PartnerSchmidt Gebäudereinigung is the main sponsor and naming partner of the Rieder Fußball-Akademie, operating as 'Schmidt Gebäudereinigung Fussball-Akademie'. The company also provides cleaning and stadium security services, and its CEO Maximilian Schmidt and Aufsichtsratsvorsitzender Wenzel Schmidt are closely connected to the club's governance.
• hummel InternationalcoreGTM or Marketing Partnerhummel is the official kit and equipment supplier for SV Ried, designing and producing match jerseys, training gear, and fan apparel. The partnership for the 2026/27 season was developed collaboratively with the club's marketing team.
• OÖ Versicherung (Oberösterreichische Versicherung AG)majorGTM or Marketing PartnerOÖ Versicherung was the former stadium naming partner (after which the arena was previously named 'Keine Sorgen Arena') and remains a Premiumpartner. The company holds jersey back advertising and is referenced as an ongoing sponsor in the club's partner listings.
• Sky Sport AustriamajorGTM or Marketing PartnerSky Sport Austria is the primary broadcast partner for Admiral Bundesliga matches, providing television coverage, match highlights, and player-of-the-match features for SV Ried games.
• Admiral BundesligacoreStrategic or Co-development PartnerAdmiral Bundesliga is the Austrian professional football league governing body. SV Ried competes in this league, which provides broadcast rights, official match statistics, and league-level marketing. The league logo appears on SV Ried's official website and communications.
• ÖFB (Österreichischer Fußball-Bund)coreStrategic or Co-development PartnerThe Austrian Football Association organizes the ÖFB Cup (UNIQA ÖFB Cup) in which SV Ried participates. The ÖFB also runs youth competitions (ÖFB Jugendliga) in which the Wenzel Schmidt Fußballakademie competes.
• Fussl (Autovermietung)minorGTM or Marketing PartnerListed as a partner in the sponsor network, providing vehicle rental services to the club.
• Daxl (Raumausstattung)minorGTM or Marketing PartnerListed as a partner providing room furnishing services for the stadium and club facilities.
• Brauerei BaumgartnerminorGTM or Marketing PartnerRegional brewery partner listed among the club's sponsor network.
• Energie AG OÖminorGTM or Marketing PartnerUpper Austrian energy provider listed as a partner, supplying energy services to club facilities.
• Land OberösterreichmajorGTM or Marketing PartnerThe state government of Upper Austria (Land OÖ) is listed as a partner, providing institutional support to the club as a cultural and sporting institution in the region.
• TEAM7 WeltminorGTM or Marketing PartnerTEAM7 is hosting the temporary SVR Geschäftsstelle and fan shop during the renovation of the BWT Oberösterreichische Business Club. The partnership provides physical retail space at TEAM-7, Platz 1, Ried im Innkreis.
• Easy ArenamajorTechnology or IntegrationEasy Arena is the technology provider powering SV Ried's integrated online ticket shop and fan merchandise store at tickets.svried.at, enabling a unified user account for both ticketing and retail purchases.
• innpuls Werbeagentur GmbHminorImplementation/ SI/ Consulting Partnerinnpuls is the advertising agency responsible for the design and implementation of SV Ried's official website (www.svried.at), as stated in the impressum.
• GourmetfeinminorGTM or Marketing PartnerListed as a partner providing catering/food service products to the club.
• HargassnerminorGTM or Marketing PartnerListed as a partner sponsor in the club's network.
• Sportland OÖminorGTM or Marketing PartnerSportland Oberösterreich is the Upper Austrian sports promotion body, listed as a partner supporting club initiatives.
• DerbystarminorGTM or Marketing PartnerDerbystar is the official match ball supplier for Admiral Bundesliga and appears as a partner logo on the club website.
• GahleitnerminorGTM or Marketing PartnerListed as a partner in the sponsor network.
• Schärdinger Granit Industrie GmbHminorGTM or Marketing PartnerListed as a partner in the sponsor network.
• EurothermenminorGTM or Marketing PartnerListed as a partner, with Eurothermen being a regional thermal spa operator in Upper Austria.
• OÖ TourismusminorGTM or Marketing PartnerUpper Austrian tourism board listed as a partner supporting regional sports tourism initiatives.
• JFJ Consulting GmbHminorGTM or Marketing PartnerJFJ Consulting is a partner producing club merchandise (football shirts) and appears in the sponsor network.
• GföllnerminorGTM or Marketing PartnerListed as a partner in the sponsor network.
• Schmidt Gebäudereinigung (Building Cleaning)majorImplementation/ SI/ Consulting PartnerBeyond its naming sponsorship of the academy, Schmidt Gebäudereinigung provides cleaning services and stadium security for the BWT X Oberösterreichische Arena, as noted by SVR-Infrastrukturvorstand Markus Bast.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• TSV Hartberg: Styrian Bundesliga club with comparable small-town operating profile and sponsor-driven revenue model. Direct league peer in Admiral Bundesliga with similar attendance ceiling.
• Wolfsberger AC: Carinthian Bundesliga club historically comparable in scale to SV Ried, operating from a similarly sized regional city. Direct competitor in Admiral Bundesliga with analogous sponsor-anchored business model.
• WSG Tirol: Austrian Bundesliga club with a similar small-town/regional identity and comparable commercial scale. Competes in the same Admiral Bundesliga and faces similar challenges of regional sponsorship dependency.
• SK Austria Klagenfurt: Carinthian Bundesliga club with similar small-market dynamics and a sponsor-backed corporate structure (SK Austria Klagenfurt has been operated under similar GmbH models). Direct competitor in Admiral Bundesliga.
• SKN St. Pölten: Lower Austrian Bundesliga club with similar size and market profile. Direct league peer with comparable revenue model focused on regional sponsors and matchday income.
• LASK (Linzer ASK): Upper Austrian Bundesliga club and the larger regional counterpart to SV Ried. Plays in the same league and competes for talent, fans, and sponsors across Upper Austria.
• FC Blau-Weiß Linz: Another small-city Austrian Bundesliga club from Upper Austria, comparable in scale, regional identity, and sponsor-driven revenue model. Direct competitor in the same league and similar catchment area.

Broad incumbents

• SK Rapid Wien: One of Austria's most established and largest clubs, competing in the same Bundesliga. A broader incumbent with significantly larger fan base, media revenue, and commercial scale - represents the upper benchmark for what an Austrian football club can achieve.
• FC Red Bull Salzburg: Austrian Bundesliga dominant club backed by Red Bull's corporate sponsorship and global brand. Sets the ceiling for commercial revenue in the league and competes for talent from the same regional youth pools.
• SK Sturm Graz: Historically one of Austria's top three clubs, competing in the Bundesliga. Larger and more established than SV Ried but operates in a similar regional context (Styrian catchment).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/svried1912
• YouTubeyoutube.com/channel/UCnP40gOUX3ZVzGuOyElwoSA
• Facebookfacebook.com/svried1912
• Instagraminstagram.com/ried1912
• LinkedInlinkedin.com/company/sv-ried

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SV Ried