De Taalstudio
De Taalstudio operates meertalig.nl, a Dutch founder-led consultancy that helps childcare organisations, primary schools, libraries, and youth health care providers develop multilingual policy and support multilingual families through bespoke advisory, workshops, webinars, and parent programmes.
- Company typePrivate
- Founded2003
- HeadquartersAmsterdam, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingServices
What De Taalstudio does
De Taalstudio is a private Amsterdam-based consultancy operating meertalig.nl, founded in 2003 by Maaike Verrips, who holds a PhD in child language development from the University of Amsterdam (1996). The company delivers multilingualism expertise to Dutch childcare organisations, primary schools, public libraries, youth health care providers, and parents in multilingual families. Its core service is Meertaligheidsbeleid op maat (custom multilingual policy development), complemented by advisory and guidance engagements, on-site workshops, keynote speaking at studiedagen and congressen, and a self-serve digital product catalogue.
The product portfolio includes five on-demand webinars priced at €55 each (covering childcare, primary education, JGZ, reading promotion, and classroom settings), the Helpdesk Meertaligheid personal consultation at €86.75, the Talen in Balans four-session parent programme at €245, the Oetsiekoetsie four-episode documentary series at €17.50, and the Talen in Balans trainer certification track. Distribution combines direct self-serve e-commerce via a WordPress/WooCommerce shop on meertalig.nl with bespoke proposals for workshops, keynotes, and longer advisory trajectories. No proprietary technology platform is described; service delivery is founder-led and consultancy-based.
Revenue mechanics are mixed: low-ticket self-serve digital products for long-tail consumers (parents, individual professionals) generate volume, while higher-value bespoke advisory and workshop engagements for organisational buyers anchor revenue. The business is bootstrapped and operated with six employees. Strategic positioning is reinforced by the founder's role as head of the Dutch branch of Bilingualism Matters, the Drongo community platform (2022-present), and co-development of the Videoroute Meertaligheid (2022-2027) and Kompas Meertaligheid (2026), the latter with the City of Ghent (Belgium), signalling early cross-border expansion intent.
De Taalstudio firmographics
Firmographics- Name
- De Taalstudio
- Legal name
- De Taalstudio
- Website
- https://taalstudio.nl
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- De Taalstudio operates meertalig.nl, a Dutch founder-led consultancy that helps childcare organisations, primary schools, libraries, and youth health care providers develop multilingual policy and support multilingual families through bespoke advisory, workshops, webinars, and parent programmes.
- Ownership category
- akta.pro rank
De Taalstudio industry classification
Industry- Product category
- Multilingualism consulting and training
- NAICS
- Child Care Services (62441), Other Individual and Family Services (624190)
- SIC
- Services-Educational Services (8200), Services-Social Services (8300)
- akta.pro primary industry
- Communication Support Childcare (AAC, speech/language-informed) (HSAAAIAH)
- akta.pro secondary industry
- Language Development & ESL/Multilingual Learner Materials (Dual-Language, ELL) (EDACAJAI)
Keywords
Where De Taalstudio is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
De Taalstudio business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Webinar sales (on-demand): On-demand recorded webinars sold individually at €55 excl. BTW. Topics include multilingualism in childcare, primary education, youth health care (JGZ), reading promotion, and general education and upbringing. Access valid for 31 days after purchase plus access to a monthly online Q&A session.
- Talen in Balans parent programme: Online parent programme of four interactive sessions for a group of up to 10 parents, sold at €245 excl. BTW. Includes a participant workbook and video material.
- Helpdesk Meertaligheid: Personal consultation session (up to one hour) with an expert on multilingual upbringing. Sold at €86.75 excl. BTW per session. Preceded by an intake form and scheduled after purchase.
- Oetsiekoetsie documentary: Four-episode documentary series on child language development sold digitally at €17.50 excl. BTW.
- Custom workshops and keynotes: Inspiration workshops delivered on location at studiedagen and congressen, customised per organisation. Sold via a pre-discussion and quote. Also keynote speaking engagements.
- Advisory and guidance (meertaligheidsbeleid op maat): Longer advisory and guidance trajectories for organisations developing multilingual policy. Includes ambition sessions, vision and policy development, team sessions, and group observations. Sold via a pre-discussion and tailored quote.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | On-demand webinars - single topic access |
| Unit Pricing | Pay-as-you-go | Talen in Balans - parent programme (4 sessions) |
| Unit Pricing | Pay-as-you-go | Helpdesk Meertaligheid - single consultation session |
| Unit Pricing | Pay-as-you-go | Oetsiekoetsie documentary series (4 episodes) |
| Other | Multi-year contract | Custom workshops and keynotes |
| Other | Multi-year contract | Multilingual policy advisory trajectory (meertaligheidsbeleid op maat) |
| Unit Pricing | Pay-as-you-go | Helpdesk Meertaligheid (consumer price) |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels7 records
De Taalstudio product offering
Product offeringCore offering
De Taalstudio, through its platform meertalig.nl, delivers multilingualism expertise to Dutch childcare organisations, primary schools, libraries, and youth health care providers. Core services include custom multilingual policy development, in-person workshops and keynotes, on-demand and live webinars, the Talen in Balans online parent programme, the Helpdesk Meertaligheid personal consultation, and the Oetsiekoetsie documentary series.
Product overview
De Taalstudio operates meertalig.nl as a consultancy and training platform offering multilingualism services. The portfolio includes a core multilingual policy advisory service (Meertaligheidsbeleid op maat), an advisory and guidance program, plus a digital product catalog of five on-demand webinars covering multilingualism in education, literacy, youth health care, childcare, and classroom settings. The company also offers the Talen in Balans parent program (with a parallel trainer certification track), the Helpdesk Meertaligheid personal consultation service, and the Oetsiekoetsie documentary series. Workshops and keynote speaking are delivered as customized in-person services. All products and services focus exclusively on multilingualism expertise for childcare, education, libraries, and healthcare organizations.
Differentiator
Problem solved
Functional benefit
Brands
- Oetsiekoetsie: A classic documentary series about language development in young children, consisting of four episodes of twenty-five minutes each.
- Talen in Balans
- Drongo
Products and services
- Meertaligheidsbeleid op maat (Custom Multilingual Policy) Custom multilingual policy development for childcare organisations and schools, helping them create and implement language diversity strategies tailored to their organisational promises around safety, child development, and parent communication.
- Workshops Customised in-person workshops for teams in libraries, childcare, and primary education, tailored to organisational needs and delivered on-site.
- Oetsiekoetsie Documentary Series Classic documentary series of four 25-minute episodes exploring natural language development in young children before age five; episodes include 'Vanzelfsprekend', 'Praatjesmakers', 'Mijn eigen taal' (on multilingualism), and 'Taal, je kapitaal'. Sold digitally at €17.50 excl. VAT.
- Helpdesk Meertaligheid Personal consultation service offering up to one hour with a multilingualism expert to answer individual questions about multilingual upbringing. Sold at €86.75 excl. VAT per session (€105 incl. VAT for parents).
- Talen in Balans Parent Programme Online parent programme consisting of four interactive sessions combining theoretical knowledge and practical tips for multilingual upbringing, designed for a group of up to 10 parents. Includes participant materials, video content, and a certificate upon completion. Sold at €245 excl. VAT.
- Advies en Begeleiding (Advisory and Guidance) Advisory and guidance services to help organisations develop and implement multilingualism policy, including action plans, stakeholder coordination, and custom material creation.
- On-demand Webinars (multilingualism topic suite) Portfolio of on-demand recorded webinars offering scientifically grounded, practice-oriented knowledge on multilingualism in childcare, primary education, youth health care, reading promotion, and general education. Sold individually at €55 excl. VAT with 31-day access and a monthly Q&A session.
- Talen in Balans voor trainers (Trainer Certification) Two-day trainer certification programme preparing participants to deliver the Talen in Balans parent programme within their own organisation. Covers programme details, language development, multilingualism, and group facilitation.
- Keynote speaking Inspirational speaking engagements at study days and conferences, combining multilingualism expertise, enthusiasm, and humour to engage audiences.
Quantifiable outcome
- Organisations report that after a multilingual policy trajectory, children are better understood and connect more easily with their group.
- +2 more outcomes
Companies that use De Taalstudio
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles5 records
De Taalstudio technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
De Taalstudio partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Bilingualism MatterscoreMeertalig.nl is the official Dutch branch of Bilingualism Matters, a global research network that disseminates knowledge about multilingualism. Bilingualism Matters informs society about scientific research so that everyone can make well-founded choices about language diversity and multilingualism. Maaike Verrips leads the Dutch branch.
- ProbibliominorProbiblio is a support organisation for public libraries in North and South Holland. Meertalig.nl developed information flyers on multilingualism for Probiblio, available on their website.
- TVDITScoreTVDITS (Dutch production company) collaborated with Maaike Verrips and NPO to produce the Oetsiekoetsie documentary series on child language development (2001). Oetsiekoetsie is now distributed digitally by Meertalig.nl.
- NPO (Nederlandse Publieke Omroep)coreNPO (Dutch Public Broadcasting) co-produced the Oetsiekoetsie documentary series with TVDITS and Maaike Verrips (2001). The series was broadcast on public Dutch television.
- Stichting LezencoreStichting Lezen (Netherlands Reading Promotion Foundation) co-produced the Oetsiekoetsie documentary series (2001) and continues to partner on reading promotion activities.
- OnderwijsCentrum GentminorOnderwijsCentrum Gent collaborated with Meertalig.nl and Stichting OpKop to develop the Videoroute Meertaligheid (Multilingualism Video Route, 2022–2027), a programme of six videos for schools and childcare organisations.
- Stichting OpKopminorStichting OpKop co-developed the Videoroute Meertaligheid (2022–2027) with Meertalig.nl and OnderwijsCentrum Gent.
- Dienst Kinderopvang Stad GentminorDienst Kinderopvang Stad Gent (City of Ghent Childcare Service, Belgium) is co-developing the Kompas Meertaligheid (Multilingualism Compass) for childcare, expected 2026, alongside Meertalig.nl, Hestia Kinderopvang, and GMK.
- Hestia KinderopvangminorHestia Kinderopvang (Dutch childcare provider) is co-developing the Kompas Meertaligheid for childcare (2026) together with Meertalig.nl, Dienst Kinderopvang Stad Gent, and GMK.
- GMKminorGMK is co-developing the Kompas Meertaligheid for childcare (2026) together with Meertalig.nl, Dienst Kinderopvang Stad Gent, and Hestia Kinderopvang.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
De Taalstudio competitors and assessment
Company assessmentBroad incumbents
- CED-Groep: Large Dutch education advisory and training organisation offering professional development for schools, including support for language and multilingual learners. Comparable as a broad incumbent that overlaps on training/workshops for educators in the Dutch market.
- Prokino / Kijk op Ontwikkeling: Dutch childcare training and advisory provider. Comparable as a broader incumbent in Dutch childcare training with overlapping workshop and policy support offerings for kinderopvang organisations.
- NCJ (Nederlands Centrum Jeugdgezondheid): National knowledge centre for Dutch youth health care (JGZ). Comparable as a broad incumbent providing standards, training, and content to the JGZ professionals that Meertalig.nl serves through its JGZ webinars and workshops.
Direct peers
- Probiblio: Support organisation for public libraries in North and South Holland that distributes Meertalig.nl's multilingual reading flyers. Direct peer serving the same Dutch library customer segment with overlapping multilingualism content and training offerings.
- Bilingualism Matters: Global research network on multilingualism of which Meertalig.nl is the official Dutch branch. Direct peer because both share the same mission of translating bilingualism research into practice, the same content style, and overlapping audience of educators, parents, and policymakers.
- Stichting OpKop: Dutch foundation focused on multilingualism in education that co-developed the Videoroute Meertaligheid with Meertalig.nl. Direct peer because both operate in the same Dutch multilingualism-in-education niche with comparable workshop and video content offerings.
- Stichting Lezen & Leerplan Ontwikkeling: Dutch reading promotion and literacy foundation that co-produced the Oetsiekoetsie documentary and develops evidence-based materials for educators and parents on language development. Directly comparable as a Dutch-sector evidence-to-practice content and training provider.
- OnderwijsCentrum Gent: Flemish education support centre co-developing multilingual materials with Meertalig.nl. Direct peer in cross-border Dutch-language training and content for educators on multilingualism, with comparable target customer (schools, childcare).
Emerging players
- Studio Taalwetenschap: Earlier venture co-founded by Maaike Verrips with Karijn Helsloot (1999-2001) focused on language research and training. Relevant as a historical/sister entity operating in the same Dutch language-research-and-training space.
Regional players
- Hestia Kinderopvang: Dutch childcare provider co-developing the Kompas Meertaligheid with Meertalig.nl. Regional peer operating in the same vertical (kinderopvang) and working on multilingualism policy, but as a provider rather than a content/training vendor.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
De Taalstudio social profiles
Digital presenceDe Taalstudio financial estimates
Financial estimateRevenue estimate
Valuation estimate
De Taalstudio leadership team
Management profileNumber of profiles
Profiles1 record
De Taalstudio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
De Taalstudio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about De Taalstudio
What does De Taalstudio do?
De Taalstudio, through its platform meertalig.nl, delivers multilingualism expertise to Dutch childcare organisations, primary schools, libraries, and youth health care providers. Core services include custom multilingual policy development, in-person workshops and keynotes, on-demand and live webinars, the Talen in Balans online parent programme, the Helpdesk Meertaligheid personal consultation, and the Oetsiekoetsie documentary series.
Is De Taalstudio a public or private company?
De Taalstudio is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was De Taalstudio founded?
De Taalstudio was founded in 2003. It employs 1 to 10 people.
Where is De Taalstudio based?
De Taalstudio is headquartered in Amsterdam, Netherlands, in the Europe region.
How does De Taalstudio make money?
Six revenue lines are on record. Webinar sales (on-demand) is the primary driver. The others are talen in Balans parent programme, helpdesk Meertaligheid, oetsiekoetsie documentary, custom workshops and keynotes and advisory and guidance (meertaligheidsbeleid op maat).
Who are De Taalstudio's main competitors?
Broad incumbents on record are CED-Groep, Prokino / Kijk op Ontwikkeling and NCJ (Nederlands Centrum Jeugdgezondheid). Direct peers are Probiblio, Bilingualism Matters, Stichting OpKop, Stichting Lezen & Leerplan Ontwikkeling and OnderwijsCentrum Gent. Studio Taalwetenschap is listed as an emerging player. Hestia Kinderopvang is listed as a regional player.
Does De Taalstudio have an API?
No public API is recorded for De Taalstudio.
What industry is De Taalstudio in?
De Taalstudio's product category is Multilingualism consulting and training. Its primary akta.pro industry code is HSAAAIAH, Communication Support Childcare (AAC, speech/language-informed), with a secondary code of EDACAJAI, Language Development & ESL/Multilingual Learner Materials (Dual-Language, ELL). Its NAICS code is 62441 and its SIC code is 8200.