tap Media GmbH

What tap Media GmbH does

tap Media GmbH is a full-service corporate video production agency (Videoagentur) founded in 2018 and headquartered in Straubing, Bavaria. The firm delivers bespoke video projects across five core service categories — corporate image films (Imagefilme), advertising commercials (Werbespots), recruitment videos, customer testimonials, and documentary/storytelling — plus a livestream production line. Its client base is B2B and spans regional Bavarian SMEs (Moll Automatisierung, Schörghuber Gruppe, GSW, Raiffeisenbank Straubing, Landratsamt Straubing-Bogen) and mid-tier enterprise accounts (BMW Werk Dingolfing, Volvo Svenscar, Native Instruments, Straubing Tigers). Productions are typically delivered in multiple formats for cinema, regional TV, online, trade fairs, and social media distribution.

The company's underlying technology is conventional professional video production equipment rather than proprietary software: Canon and Sony DSLR camera systems with supporting lenses, sliders, shoulder pads, gimbals, tripods, and drone hardware (including FPV drones) for principal photography, with Adobe Creative Cloud as the primary post-production suite covering editing and color grading. Marketing and operations are supported by a standard SaaS stack including Cloudinary and Cloudflare for content delivery, Google Analytics 4 and Google Tag Manager for analytics, Google Ads and Meta Pixel for paid acquisition, Vimeo and YouTube for portfolio hosting, Microsoft Teams for client collaboration, and Jivochat for live chat. There is no public API, software platform, or proprietary model.

Revenue is generated entirely through custom, project-based quoting (freibleibendes Angebot) with a graduated AGB cancellation fee structure (50%/80%/100% at 30/14/7 days pre-production), and no subscription, retainer, or SaaS revenue stream exists. GTM is sales-led via direct client engagement, consulting meetings, and website contact forms, amplified by an organic social portfolio across Instagram, LinkedIn, YouTube, and Facebook plus paid search. Ownership is founder/management-controlled, with four managing directors (Matthias Eichinger, Adrian Frömel, Peter Kaup, Daniel Moosburger) all appearing directly in production credits; there is no evidence of outside investment, parent company, or subsidiary structure.

Name

tap Media GmbH

Legal name

tap Media GmbH

Website

https://tapmedia.de

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

tap Media GmbH is a 6-person, founder-owned full-service video production agency in Straubing, Germany, producing corporate image films, commercials, recruiting videos, testimonials, and documentaries for B2B clients across Bavaria and select enterprise accounts.

Ownership category

akta.pro rank

Product category

Video Production Services

NAICS

Motion Picture and Video Production (51211), Postproduction Services and Other Motion Picture and Video Industries (51219)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Video Production & Post-Production (BPAFAIAB)

akta.pro secondary industries

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ), Casting & Talent Services (Casting, Background, Talent Holding) (MPADAFAI)

Keywords

• Corporate video production
• Advertising commercial production
• Recruitment video services
• Image film production
• Event documentary filming

Headquarters

HQ city

Straubing

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Video Production Services: Project-based corporate video production including image films, advertising spots, recruiting videos, product videos, event videos, and testimonial content. Revenue is generated through custom project quotes based on client requirements, timeline, and production complexity.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

tap Media GmbH is a full-service video production agency (Videoagentur) delivering bespoke corporate video content from a single studio in Straubing, Germany. The portfolio spans five service categories: Imagefilme (corporate image films), Werbespots (advertising commercials), Recruitingvideos (recruitment films), Testimonials (customer success stories), and Dokumentationen/Story (documentary storytelling). Each project is custom-scoped and delivered end-to-end, covering consultation, concept development, pre-production, filming, and post-production including editing and color grading.

Product overview

tap Media GmbH is a full-service video production agency (Videoagentur) offering bespoke corporate video services from a single studio location in Straubing, Germany. The portfolio spans five core service categories — Imagefilme (corporate image films), Werbespots (advertising commercials), Recruitingvideos (recruitment films), Testimonials (customer success stories), and Dokumentationen/Story (documentary storytelling) — all delivered as custom projects rather than modular software products. The agency operates end-to-end from consultation and concept development through pre-production, principal photography, and post-production (editing, color grading). Production capabilities include drone/aerial filming, studio shoots, on-location work, and multi-camera setups. No recurring SaaS product, subscription tier, or API-accessible platform is offered.

Differentiator

Problem solved

Functional benefit

Products and services

• Imagefilme (Corporate Image Films) Custom corporate image films that visualize a company's identity, values, culture, and unique selling points. Each film is concept-driven and tailored to the client's brand, covering topics from market leadership to innovation to employer branding.
• Werbespots (Advertising Commercials) Custom advertising commercials produced for cinema, online, TV, social media, or trade fair use. Spots range from product showcases to emotional brand narratives, formatted for multi-channel distribution including regional TV, ice rink advertising, and social media.
• Recruitingvideos (Recruitment Films) Recruitment-focused short films designed to attract job candidates by showcasing company culture, work environment, team atmosphere, and employee benefits. Used across career pages, job portals, social media, and cinema advertising.
• Testimonials (Success Stories) Customer testimonial and success story videos featuring clients discussing their experience with a product or service. Typically includes real users, product-in-action footage, and narrative storytelling about outcomes achieved.
• Dokumentationen / Story (Documentary & Storytelling) Documentary and narrative storytelling productions, both for clients and the agency's own projects. Includes event documentation, sports coverage, behind-the-scenes features, and human-interest stories focused on authentic, emotional moments.
• Livestream Live streaming production services for events, conferences, product launches, and corporate broadcasts. The agency provides full technical setup, multi-camera direction, and real-time streaming delivery.

Named customers11 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature2 records

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Studio 100 Media: European production and content company with branded content capabilities comparable to tap Media's corporate video work. Significantly larger and broader in scope, with entertainment and IP businesses beyond corporate film.
• UFA GmbH: Large German film and TV production group (Bertelsmann/RTL subsidiary). Operates broadly in the same corporate/brand video space as part of a much wider content portfolio; not a specialized boutique like tap Media.
• Serviceplan Group: Largest independent German agency group with in-house content and film production capabilities. Overlaps with tap Media in serving enterprise B2B clients with brand video, but operates at vastly greater scale across advertising, digital, and content.
• Bavaria Film: Long-established Munich/Bavaria-based studio and production services company. Geographically adjacent and offers overlapping production capabilities, but operates at much larger scale and broader scope than tap Media's boutique.

Emerging players

• Runway: AI video creation platform increasingly used by marketers for short-form branded content. Competes for the corporate video budget pool from a software/AI angle rather than a production-services angle.
• Synthesia: AI video generation platform enabling corporate video creation without traditional camera crews. Targets the same B2B corporate video budget pool tap Media serves but via a fundamentally different (software/AI) delivery model — a clear emerging competitive threat.

Regional players

• Memories Films: Bavaria-based corporate video agency producing image films, recruiting content, and event coverage for B2B clients. Comparable in service mix and regional positioning; overlaps directly with tap Media's home market.

Direct peers

• C3 Creative Code and Content: German full-service content production company producing image films, commercials, and branded content for enterprise clients. Directly comparable in offering, customer base, and creative-led production workflow.
• STANLEY/RULE (formerly Stanley Productions): Full-service corporate video production agency based in Germany offering image films, recruiting videos, and commercials for B2B clients. Directly comparable in service mix, target customer, and project-based delivery model.
• DECK 13 Studios: Germany-based creative studio producing video and motion content for B2B marketing purposes. Directly comparable as a smaller German production house targeting corporate video and content marketing clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@tapmediagmbh
• Facebookfacebook.com/tapmediagmbh
• LinkedInlinkedin.com/company/tap-media-gmbh
• Instagraminstagram.com/tapmediagmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about tap Media GmbH