TARSHI
TARSHI is a New Delhi-based non-profit (founded 1996) that delivers sexuality education, SRHR resources, and inclusion advisory to schools, educators, parents, young people, and social-sector NGOs via publications, online courses, trainings, the In Plainspeak eMagazine, and the SISA Spaces framework.
- Company typePrivate
- Founded1996
- HeadquartersNew Delhi, India
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What TARSHI does
TARSHI (Talking About Reproductive and Sexual Health Issues) is a New Delhi-based non-profit organization founded on February 14, 1996, that works on sexual and reproductive health and rights (SRHR) through information dissemination, capacity strengthening, and curated platforms for dialogue. Its core product set includes the bimonthly bilingual In Plainspeak eMagazine, four age-stratified Comprehensive Sexuality Education guides for educators of children aged 3-18, a 24x7 TARSHI Infoline helpline, self-paced online CSE courses, and the SISA Spaces framework addressing LGBTQIA+, disability, and psychosocial inclusion in social-sector organizations. Under its 2024-27 Kaleidoscope strategic plan, the organization operates around three thematic pillars — SRHR, CSE, and SISA Spaces — supported by in-person trainings, workshops, self-care resources, and FAQs.
The business model is a hybrid non-profit construct: it monetizes publications and guides through its own online store, charges fees for training/workshops and online courses (with bulk-registration discounts for institutions), and supplements earned revenue with donations processed via Danamojo under India's Section 80G tax-exemption regime. GTM is community-led and content-driven, leveraging organic social (Twitter/X, Facebook, Instagram, LinkedIn, YouTube), email newsletters, college fests and literary events, and partnerships with UNFPA, Feminism in India, and Youth ki Awaaz. Customer segments are split between schools and educators (primary), parents, young people, and social-sector NGOs; there is no app, no API, and no AI tooling evident in the product stack.
TARSHI firmographics
Firmographics- Name
- TARSHI
- Legal name
- Talking About Reproductive and Sexual Health Issues (TARSHI)
- Website
- https://tarshi.net
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TARSHI is a New Delhi-based non-profit (founded 1996) that delivers sexuality education, SRHR resources, and inclusion advisory to schools, educators, parents, young people, and social-sector NGOs via publications, online courses, trainings, the In Plainspeak eMagazine, and the SISA Spaces framework.
- Ownership category
- akta.pro rank
TARSHI industry classification
Industry- Product category
- Reproductive Health and Sexuality Education
- NAICS
- Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Sexual & Reproductive Health & Family Planning (SRH/FP) Programs (BPADAIAD)
- akta.pro secondary industries
- Sexual & Reproductive Health Services (EDALAFAG), Sexual Health & Relationship Wellness Education (EDAAAHAM)
Keywords
Where TARSHI is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
TARSHI business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Publications and Book Sales: Sale of books and guides on sexuality education for children, educators, and parents through their online store.
- Training and Consultancy Services: Fees for trainings, workshops, and sensitisation sessions for educators, parents, and service providers on sexuality, SRHR, and wellbeing.
- Online Courses: Revenue from CSE online courses for teachers and educationists, with bulk registration discounts available.
- Donations: Donations through Danamojo platform for corpus fund (translation, website hosting) and reprinting of Hindi digests. Eligible for 50% tax exemption under Section 80G(5)(vi) of Income Tax Act 1961.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Sexuality Education Guides for Educators |
| Subscription | Monthly | Online CSE Courses |
| Other | Pay-as-you-go | Contributor Payment |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels11 records
TARSHI product offering
Product offeringCore offering
TARSHI provides Comprehensive Sexuality Education (CSE) and Sexual and Reproductive Health and Rights (SRHR) resources through age-appropriate printed guides for educators of children aged 3-18, a bilingual In Plainspeak e-magazine, a 24x7 confidential Infoline helpline, online courses, and in-person trainings/workshops for educators, parents, and social-sector organizations. It also operates the SISA Spaces programme supporting Safe, Inclusive, Self-Affirming environments across LGBTQIA+, disability, and psychosocial wellbeing dimensions, and sells publications through its own online store while accepting Section 80G tax-exempt donations.
Product overview
TARSHI offers a comprehensive suite of educational resources and services focused on sexual and reproductive health and rights (SRHR), comprehensive sexuality education (CSE), and creating Safe, Inclusive, Self-Affirming (SISA) spaces. The core offerings include: In Plainspeak eMagazine (a bimonthly publication in English and Hindi), Comprehensive Sexuality Education Guides for Educators (four age-appropriate guides covering ages 3-18), the 24x7 TARSHI Infoline (helpline for confidential SRHR information and counselling), online courses on CSE and wellbeing, publications and resources (books, reports, guides in English and Hindi), SISA Spaces programme (focusing on LGBTQIA+ rights, disability, and psychosocial wellbeing), trainings and workshops, and Self-Care Essentials. The organization also provides FAQs and factsheets, awareness and outreach events, and reading circles to disseminate accurate, rights-based information on sexuality.
Differentiator
Problem solved
Functional benefit
Brands
- In Plainspeak: TARSHI's platform featuring writing on sexuality and Sexual and Reproductive Health and Rights (SRHR) in the Global South. It is a non-commercial online publication that publishes two issues on a theme every month.
- Kaleidoscope
- SISA Spaces
Products and services
- In Plainspeak e-Magazine A bimonthly bilingual e-magazine offering curated writing on sexuality and SRHR, including interviews, personal narratives, poetry, and visual arts organized around monthly themes. Targeted at readers interested in nuanced, rights-based perspectives on sexuality and aimed at building public discourse in the Global South.
- Comprehensive Sexuality Education Guides for Educators Four age-banded printed guides covering Comprehensive Sexuality Education for children aged 3-18, sold individually through TARSHI's online store. Each guide corresponds to a developmental stage: Building Foundations (3-5), Growing Awareness (6-10), Navigating Changes (11-14), and Empowering Choices (15-18). Targeted at teachers, school counsellors, and educators.
- TARSHI Infoline (24x7 Helpline) A 24x7 helpline providing free and confidential information, counselling, and referrals by trained counsellors on sexual and reproductive health issues. Targeted at individuals seeking private SRHR information and support.
- Online Courses on Comprehensive Sexuality Education Self-paced in-depth and short online courses that help individuals and organisations understand and apply knowledge of sexuality, SRHR, and wellbeing. Targeted at teachers, educationists, parents, and organizational teams, with bulk registration options for institutions.
- Publications and Resources Catalogue A catalogue of books, reports, guides, and manuals on SRHR, sexuality, and wellbeing published in English and Hindi and sold through TARSHI's online store. Includes titles such as The Orange Book, The Red Book, and various working papers. Targeted at educators, researchers, parents, and the general public.
- SISA Spaces Programme A programme that helps social-sector organizations operationalize Safe, Inclusive, Self-Affirming (SISA) workspaces through four intersecting pillars: LGBTQIA+ rights, Disability, Psychosocial wellbeing, and anti-discrimination. Targeted at NGOs and social-sector organizations seeking workplace inclusion support.
- Trainings and Workshops In-person and online fee-based trainings and workshops on sexuality, SRHR, stress management, and burnout prevention for educators, parents, and service providers. Engagements are typically arranged through institutional inquiries with schools and NGOs.
- Self-Care Essentials A toolkit of resources and tools supporting self-care and wellbeing for individuals and practitioners working in the gender and sexuality space. Targeted at social-sector workers, educators, and activists facing burnout.
- FAQs and Factsheets on Sexuality and SRHR Publicly accessible frequently asked questions and factsheets addressing common myths and misconceptions about sexuality, SRHR, identities, rights, and CSE. Targeted at young people, parents, and educators seeking accurate, non-judgmental information.
Quantifiable outcome
- 300+ contributors from diverse sectors including social work, education, activism, and academia
- +2 more outcomes
Companies that use TARSHI
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
TARSHI technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
TARSHI partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- UNFPAcoreTechnical partner to UNFPA's chatbot on sexual and reproductive health for young people. Contributed feedback and insights to Indian governments' efforts towards school curricula on adolescent health and safety.
- Feminism in IndiacoreCampaign partner for #WhyCSE campaign on comprehensive sexuality education, its importance for young people, and why teacher training on CSE is important.
- Youth ki AwaazcoreCampaign partner for #TalkSexuality and #WhyCSE campaigns on CSE and sexuality education awareness.
- DanamojominorDonation processing platform partner for accepting and processing donations to In Plainspeak and TARSHI operations. Provides tax exemption facilitation under Section 80G.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
TARSHI competitors and assessment
Company assessmentDirect peers
- CREA: India and Global South–based feminist SRHR organization that combines advocacy, training, and content production. Highly comparable to TARSHI in mission (rights-based sexuality), geography, and community-engaged GTM.
- The YP Foundation: Indian youth-led organization working on SRHR, gender, and sexuality with young people. Comparable to TARSHI's youth-facing programming and CSE-style capacity building in schools and colleges.
- Nazariya Foundation: India-based LGBTQ+ rights organization doing research, advocacy, and capacity building. Comparable to TARSHI's SISA Spaces pillar (LGBTQIA+ inclusion) and rights-based approach in the Indian context.
- Family Planning Association of India: India's IPPF-affiliated body delivering SRH information, training, and services nationally. Comparable to TARSHI in SRHR scope and India-wide ambitions, though more clinical/ service-led than TARSHI's content-led approach.
Emerging players
- Answer (Rutgers): US-based sex education program providing CSE curricula and educator training. Comparable to TARSHI's CSE guides in product category (age-banded educator resources) though operates in a different regulatory context.
- Scarleteen: Independent online sex education and information resource for young people. Comparable to TARSHI's digital content and FAQs model serving young people seeking non-judgmental SRHR information.
- The Pleasure Project: International organization advocating pleasure-based, rights-affirming sex education. Comparable to TARSHI's pleasure-affirming positioning, which is rare in the global SRHR NGO space.
Broad incumbents
- Population Council: Global research and policy organization active in SRHR, gender, and adolescent health in India and the Global South. Comparable on the research-to-program pathway and policy engagement around CSE and SRHR.
- International Planned Parenthood Federation (IPPF): Global umbrella for SRHR organizations, including FPAI in India. Comparable as a broad incumbent in the same SRHR/FP program space, with overlapping CSE and rights-based frameworks.
- Planned Parenthood Federation of America: Large US-based SRHR provider and educator with extensive sex-ed curricula and global programs. Comparable as a broad incumbent operating CSE content, training, and advocacy at scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
TARSHI social profiles
Digital presenceTARSHI financial estimates
Financial estimateRevenue estimate
Valuation estimate
TARSHI leadership team
Management profileNumber of profiles
TARSHI funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TARSHI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TARSHI
What does TARSHI do?
TARSHI provides Comprehensive Sexuality Education (CSE) and Sexual and Reproductive Health and Rights (SRHR) resources through age-appropriate printed guides for educators of children aged 3-18, a bilingual In Plainspeak e-magazine, a 24x7 confidential Infoline helpline, online courses, and in-person trainings/workshops for educators, parents, and social-sector organizations. It also operates the SISA Spaces programme supporting Safe, Inclusive, Self-Affirming environments across LGBTQIA+, disability, and psychosocial wellbeing dimensions, and sells publications through its own online store while accepting Section 80G tax-exempt donations.
Is TARSHI a public or private company?
TARSHI is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was TARSHI founded?
TARSHI was founded in 1996. It employs 11 to 50 people.
Where is TARSHI based?
TARSHI is headquartered in New Delhi, India, in the Asia region.
How does TARSHI make money?
Four revenue lines are on record. Publications and Book Sales are the primary driver. The others are training and Consultancy Services, online Courses and donations.
Who are TARSHI's main competitors?
Direct peers on record are CREA, The YP Foundation, Nazariya Foundation and Family Planning Association of India. Emerging players are Answer (Rutgers), Scarleteen and The Pleasure Project. Broad incumbents are Population Council, International Planned Parenthood Federation (IPPF) and Planned Parenthood Federation of America.
Does TARSHI have an API?
No public API is recorded for TARSHI.
What industry is TARSHI in?
TARSHI's product category is Reproductive Health and Sexuality Education. Its primary akta.pro industry code is BPADAIAD, Sexual & Reproductive Health & Family Planning (SRH/FP) Programs, with a secondary code of EDALAFAG, Sexual & Reproductive Health Services. Its NAICS code is 611710 and its SIC code is 8200.