The Butcher Shop

What The Butcher Shop does

The Butcher Shop (legal entity: The Butcher Shop Trading LTD, trading as TBS Creative) is a UK-based freelance creative artwork agency founded in 2015 and operated primarily by owner Giles Butcher from London/Essex. The business delivers integrated design and creative artwork production across print and digital formats, including Point of Sale, press, Out-of-Home, exhibition graphics, packaging, product visualisation, brand guidelines, logo artwork, retouching, and digital campaign translation (websites, emails, banner ads, social media). Underlying production relies on industry-standard creative tools rather than proprietary technology or software products.

The studio operates a sole-practitioner model supported by a small freelance network (stated headcount of 7), targeting two primary customer segments: creative agencies requiring scalable artwork adaptation and brand clients needing integrated campaign execution. The visible client base includes UK enterprise brands such as Sky, O2, Converse, NOW, Eurostar, F&F, Wingstop, McArthur Glen, Healist, and Yubi, alongside agencies including 4 Creative, VCCP Shopper, Draftline, Rosie Lee, Hyperactive, Seen Studios, and SeeThrough Studios. Revenue is generated via project-based creative services with no publicly disclosed pricing; no funding, M&A, or institutional ownership is present. The company is privately held, UK-domiciled, and operates exclusively in the UK market.

Name

The Butcher Shop

Legal name

The Butcher Shop Trading LTD

Website

https://tbscreative.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Butcher Shop is a UK-based freelance creative artwork agency (founded 2015, 7-person freelance network) that delivers design adaptation, brand rollouts, and integrated print and digital production for creative agencies and enterprise brands such as Sky, O2, Converse, and NOW.

Ownership category

akta.pro rank

Product category

Creative Artwork Services

akta.pro primary industry

Shopper/Commerce Creative Agencies (Retail & Marketplace Creative) (MPAAAAAH)

Keywords

• Creative artwork services
• Design adaptation
• Brand rollouts
• Out-of-home artwork
• Print and digital production

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Creative Artwork Services: Project-based creative artwork and design services for agencies and brands, including design adaptation, brand rollouts at scale, and integrated campaign production across print and digital formats.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

The Butcher Shop is a freelance creative artwork and design agency that translates brand assets into campaigns, events, and promotions across print and digital formats. Its core offering is project-based creative artwork production, including design adaptation, brand rollouts at scale, and integrated campaign execution for creative agencies and brand clients.

Product overview

The Butcher Shop is a creative agency specializing in integrated design and creative artwork services. The company operates as a single-person creative shop (with freelance team support) offering both print and digital services. The core offering consists of artwork production across multiple formats: OOH (Out of Home advertising) master artwork creation, Brand Guidelines development, Packaging design, Logo Artwork production, Experiential/POS graphics, Retouching services, and Digital media production (websites, emails, banners, social media). The business model centers on translating brand assets into campaigns, events, and promotions across print and digital formats, working with agencies and direct clients on adaptation and brand rollout at scale.

Differentiator

Problem solved

Functional benefit

Products and services

• Print Services
• Digital Services
• OOH (Out of Home Advertising) Artwork
• Brand Guidelines
• Packaging Artwork
• Logo Artwork
• Experiential and POS
• Retouching Photo retouching and campaign artwork creation, including involvement in photo shoots, refining elements, and rolling out all campaign artwork.
• Email Production Email banner creation and HTML email production across various campaigns.

Named customers19 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights2 records

Direct peers

• Studio Output: Independent London creative agency providing brand, digital and campaign artwork for major brands; similarly small, founder-led and operating in the same print/digital artwork niche as TBS.
• Carter Wong Design: Long-established independent London design consultancy providing brand, print and digital artwork for enterprise clients; comparable independent model with similar scope of integrated artwork services.
• Without: Independent London creative studio of comparable size offering integrated brand, print and digital design work for agencies and brands — directly comparable in scale, geography and service mix to TBS.
• The Clearing: Independent London brand and design consultancy delivering integrated print and digital work for large brands; comparable in client profile, integrated offering and boutique scale.
• SomeOne: Independent London design studio working across brand identity, packaging, digital and campaigns for major brands; operates at a similar size and with a comparable integrated print/digital service profile.
• Ragged Edge: Independent London brand design agency of comparable scale serving enterprise clients across print and digital; competes for the same brand-activation and rollout budgets TBS targets.

Broad incumbents

• Pentagram (London): Global independent design firm with a London office; covers brand identity, print, digital and packaging artwork for enterprise clients — overlapping with TBS's service categories but operating as a much larger, multi-partner incumbent.
• Mother Design: Design arm of Mother London, a major independent creative agency; operates in the same integrated print/digital brand artwork space but at significantly larger scale and with full agency capabilities beyond TBS's specialist production focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/tbscreative.com
• LinkedInlinkedin.com/company/the-butcher-shop-agency

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Butcher Shop