TerraVerde Sustainability

What TerraVerde Sustainability does

TerraVerde Sustainability is a London-based, privately held sustainability consultancy that serves the travel and tourism sector exclusively. The firm delivers professional advisory services spanning carbon footprint measurement (Scope 1–3), ESG regulatory guidance (CSRD, UK SRS, SBTi, GHG Protocol, TNFD, ISO 14060), climate change risk assessments, supply chain analysis, training and workshops (including carbon literacy), responsible communications to mitigate greenwashing risk, and frameworks for managing overtourism. It also operates the JEM Travel Carbon Calculator, an online emissions calculator for the travel sector, and the 4D Sustainability Canvas, a proprietary SME-oriented framework developed by consultant Liza Degtyareva.

The underlying technology stack combines TerraVerde's own frameworks and tools with third-party platforms integrated via partnerships: Sublimis Technologies (JEM platform provider), Compare Your Footprint and Trace Your Events (organisational and event measurement), BeCause (sustainability data management for travel and hospitality), Carbon+Alt+Delete (carbon accounting), Weather Trade Net (location-specific climate risk analytics), and GIST Impact (impact data and analytics). Global Payments handles online transaction processing for tool purchases.

Commercially, TerraVerde operates a sales-led and event-driven go-to-market anchored on a free 20-minute consultation booking funnel, supported by thought-leadership content, TTG Media editorial presence, and active participation in industry events (TTG, ITT, WTM, GSTC, Tourism Innovation Summit). Pricing is custom and not publicly disclosed, with advance invoicing and multi-year engagements. The firm employs roughly six named professionals, is registered in England and Wales (company number 13053700), and is led by Founding Director Patrick Richards and CEO Chris Fraser, both with multi-decade travel-industry backgrounds. There is no indication of external institutional investment.

Name

TerraVerde Sustainability

Legal name

TerraVerde Sustainability Limited Ltd

Website

https://terraverde-solutions.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

TerraVerde Sustainability is a London-based consultancy that delivers ESG advisory, carbon measurement, climate risk assessment, and sustainability strategy services exclusively to the travel and tourism sector, using a sales-led model with partner-driven referrals.

Ownership category

akta.pro rank

Product category

Travel & Tourism Sustainability Consulting

SIC

Services-Commercial Physical & Biological Research (8731)

akta.pro primary industry

Sustainability Training, Consulting & ESG Advisory (Operational Playbooks, Staff Training) (THAAANAL)

akta.pro secondary industries

Carbon Footprint Measurement, Reporting & Management (Travel Emissions Accounting) (THAAANAB), Sustainability & Carbon Management for Business Travel (THACAMAJ)

Keywords

• Sustainability consulting services
• Travel tourism ESG advisory
• Carbon measurement consulting
• ESG regulatory guidance
• Climate risk assessments

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Sustainability Consulting Services: Professional advisory services including carbon measurement, ESG regulatory guidance, climate change risk assessments, supply chain analysis, training & workshops, and responsible communications. Services are provided with a degree of skill and expertise expected of a professional consultancy, with consultants assigned at TerraVerde's discretion.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

TerraVerde Sustainability delivers professional sustainability advisory services exclusively to the travel and tourism sector. Core offerings include carbon measurement across Scope 1, 2, and 3 emissions, ESG regulatory guidance covering CSRD, SBTi, and UK SRS, climate change risk assessments, supply chain analysis, training and workshops, responsible sustainability communications, and frameworks for tackling overtourism. The consultancy serves tour operators, travel agencies, accommodation providers, DMOs, and trade associations through tailored multi-year engagements and project-based consulting packages.

Product overview

TerraVerde Sustainability is a sustainability consultancy for travel and tourism offering a portfolio of professional consulting services. The core offering consists of Carbon Measurement, Training & Workshops, Climate Change Risk Assessments, ESG Regulatory Guidance, Supply Chain Analysis, Responsible Communications, and Frameworks for Tackling Overtourism. Supporting these services are two digital tools: the JEM Travel Carbon Calculator for measuring travel-related emissions, and a Sustainability Glossary resource. The company delivers practical, business-friendly guidance tailored to the travel and tourism sector.

Differentiator

Problem solved

Functional benefit

Brands

• JEM – Travel Carbon Calculator: A travel carbon calculator tool developed by TerraVerde for measuring carbon footprint of travel.

Products and services

• Carbon Measurement Services Professional advisory and measurement support that helps travel and tourism businesses measure, track, and reduce their carbon footprint across Scope 1, 2, and 3 emissions.
• Training & Workshops Educational programmes such as Carbon Literacy Training that equip travel industry professionals with the skills and knowledge to embed sustainability and carbon-accounting practices in their organisations.
• Climate Change Risk Assessments Assessment engagements that identify and measure climate-related physical and transition risks and vulnerabilities for travel and tourism organisations, supported by Weather Trade Net climate risk analytics.
• ESG Regulatory Guidance Advisory support to help travel and tourism businesses navigate complex ESG regulations including CSRD, UK SRS, ESRS, the Green Claims Code, and ISO 14060, and to maintain compliant sustainability disclosures.
• Supply Chain Analysis Analysis and consulting to evaluate and improve sustainability performance across travel industry supply chains, including Scope 3 emissions hotspots and supplier engagement.
• Responsible Communications Advisory to ensure sustainability communications and marketing claims comply with green-claims regulation and build authentic engagement with customers, employees, and investors.
• Frameworks for Tackling Overtourism Strategic frameworks and consulting engagements that help destinations, DMOs, and businesses measure, manage, and reduce the negative impacts of overtourism.

Quantifiable outcome

• 38% of ATOL Top 50 travel companies now have published sustainability strategies (March 2025, up from 30%), with 16% committed to science-based targets
• +2 more outcomes

Named customers24 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature2 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• The Nordic Tourism CollectivecoreStrategic or Co-development Partner · 1 January 2025TerraVerde partners with The Nordic Tourism Collective on Greenmatters, a collaborative initiative addressing climate change and sustainability in the travel sector. Together they support Nordic tourism organisations to measure impact, reduce emissions, and embed practical, future-proof sustainable practices. TerraVerde co-hosted the Ecostars ESG Summit for Nordic Hotel Chains with Nordic Tourism Collective in Copenhagen (April 2026).
• Carbon+Alt+Delete (CAD)coreTechnology or Integration · 1 January 2025TerraVerde partners with Carbon+Alt+Delete, a leading carbon accounting platform that equips sustainability consultants with accurate, efficient tools to measure and reduce climate impact. This collaboration strengthens TerraVerde's ability to deliver robust carbon insights and support organisations on their journey to net zero.
• European Tourism Association (ETOA)coreStrategic or Co-development Partner · 1 January 2025Through its partnership with the European Tourism Association (ETOA), TerraVerde engages with a leading network of tourism businesses across Europe. The collaboration supports shared goals around industry connection, insight-sharing, and the advancement of more sustainable tourism practices.
• BeCausecoreTechnology or Integration · 1 January 2025Through collaboration with BeCause, TerraVerde works with a purpose-built sustainability data platform for the travel, tourism and hospitality sectors. BeCause enables organisations to efficiently manage, share and act on sustainability data, supporting greater transparency and credible ESG performance.
• Glasgow Declaration on Climate Action in TourismcoreStrategic or Co-development Partner · 1 January 2025TerraVerde is a launch partner and signatory of the Glasgow Declaration on Climate Action in Tourism, which accelerates climate action across the sector and supports the global goal to halve emissions by 2030 and reach Net Zero before 2050.
• Global Sustainable Tourism Council (GSTC)coreStrategic or Co-development Partner · 1 January 2025TerraVerde partners with the Global Sustainable Tourism Council (GSTC), the global body setting recognised standards for sustainable travel and tourism. Through this partnership, TerraVerde supports organisations in aligning with credible, internationally recognised sustainability criteria and best practices across the tourism sector.
• Carbon Accounting AlliancecoreStrategic or Co-development Partner · 1 January 2024The Carbon Accounting Alliance is a coalition of 300+ organisations collaborating on solving challenges faced by the industry, sharing best practice, and promoting the development of robust standards and regulation. TerraVerde is a member of this alliance. As carbon accounting standards evolve, collaboration ensures harmonisation of data and increased transparency.
• TTG MediacoreGTM or Marketing Partner · 1 January 2024Through partnership with TTG Media, TerraVerde serves as TTG's sustainability adviser. TerraVerde supports TTG in measuring and reducing operational emissions, supporting its 2030 climate goals, and sharing best practice across TTG's platforms and sustainability initiatives. TerraVerde contributes content, judges awards, and participates in TTG events.
• ABTAcoreStrategic or Co-development Partner · 1 January 2023TerraVerde partners with ABTA, the UK's leading travel association representing travel agents, tour operators, and the wider travel industry. Through this partnership, TerraVerde supports ABTA members in aligning with industry standards and guidance, whilst helping members build successful and more sustainable travel businesses.
• EverloopminorStrategic or Co-development Partner · 1 January 2023Everloop is TerraVerde's sister brand and a long-standing partner, collaborating on many projects grounded in shared values. Together they help organisations build resilience, manage climate and nature risks, and develop credible, nature-aligned strategies.
• Institute of Travel & Tourism (ITT)coreStrategic or Co-development Partner · 1 January 2022TerraVerde is proud to partner with the Institute of Travel & Tourism (ITT). Founded in 1956, ITT champions high professional standards, industry development, and meaningful connections across the sector, with values closely aligned with TerraVerde's commitment to a strong, forward-thinking travel industry.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Emerging players

• Sylvera: Sylvera provides ratings, data and analytics on carbon credits and climate claims used by corporates and consultancies — an emerging player that supports sustainability advisors like TerraVerde with credible carbon project and claims intelligence.
• Climate Neutral Group: Climate Neutral Group is a European carbon consultancy offering carbon footprinting, reduction strategies and certification across multiple industries including travel — comparable to TerraVerde in advisory approach but with broader geographic and sector coverage.

Broad incumbents

• Cloverly: Cloverly provides carbon accounting APIs and offset marketplace infrastructure used by travel and other companies — adjacent to TerraVerde's emissions measurement and reduction offerings but productised as a technology platform rather than advisory.
• Watershed: Watershed is an enterprise carbon accounting and reduction platform that also offers climate advisory — overlapping with TerraVerde's carbon measurement and reduction services but serving a broader enterprise base with a software-first delivery model.
• Persefoni: Persefoni is a cloud-based carbon accounting and management platform that enterprises and their advisors use to measure and manage emissions — comparable to TerraVerde in the carbon measurement workflow but horizontal in scope and technology-delivered.
• South Pole: South Pole is a large, established climate consultancy and project developer offering carbon advisory, offsetting and ESG services across many industries including travel — comparable in carbon advisory capability but with far broader sector scope and scale.

Direct peers

• The Long Run: The Long Run is a membership community of nature-based tourism businesses that supports members on sustainability strategy, climate action and conservation — comparable to TerraVerde in its travel-sector specialisation and focus on long-term sustainability programmes.
• Sustainable Travel International: Sustainable Travel International is a non-profit consultancy that helps tourism businesses develop sustainability strategies, measure carbon footprints, and meet certification standards — serving the same travel-sector client base with adjacent carbon and ESG advisory services.
• Greenview: Greenview is a hospitality-focused sustainability consultancy providing ESG advisory, carbon footprinting and reporting to hotels and lodging groups — comparable to TerraVerde as a vertical-specialist travel/hospitality sustainability advisory.
• EarthCheck: EarthCheck is a sustainability certification and advisory firm dedicated to the travel and tourism industry, helping hotels, tour operators and destinations measure and improve environmental and social performance — directly comparable to TerraVerde's vertical-specialist ESG advisory model.

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/terraverde-sustainability

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TerraVerde Sustainability