The Century House - Events, Hotel, Dining

What The Century House - Events, Hotel, Dining does

The Century House Hotels is a privately held boutique hospitality company operating from a single Latham, NY campus along Route 9, owned since 2022 by Sunrise Management & Consulting. The portfolio comprises two hotel properties — The Inn at Century House (NY338) and the Clocktower Hotel (NY541, opened in 2023, scaled to 125 remodeled rooms by December 2024) — plus extended-stay furnished apartments (one-bedroom at $2,400/month, two-bedroom at $3,200/month), an on-site restaurant and catering operation, and indoor/outdoor event venues. All rooms are affiliated with Choice Hotels' Ascend Collection franchise and integrate with the Choice Privileges rewards program; additional distribution runs through AAA and direct website/phone reservations. Guest segments span leisure travelers (including Saratoga Race Course visitors), business travelers, extended-stay guests, and event/wedding planners, with amenities such as complimentary chef-prepared breakfast, free WiFi, free parking, pools, fitness rooms, electric vehicle charging, and a half-mile Audubon-affiliated nature trail.

The underlying technology is a conventional hospitality stack: a hotel property management system, point-of-sale, and revenue management platform integrated with the Choice Hotels franchise booking engine rather than any proprietary technology layer. There is no disclosed AI/ML capability, no mobile app, no public APIs, and no proprietary software products. Distribution is hybrid — direct (website, phone, on-site) combined with franchise/partner channels (ChoiceHotels.com, Choice Privileges, AAA) — and pricing is granular across per-night, per-month, per-pet, and per-event tiers.

The business model is multi-stream: hotel room rentals (per-night and per-month recurring for extended stays), restaurant and dining revenue (one-time per cover/event), and events and catering revenue (one-time venue rental plus catering contracts). Revenue is not publicly disclosed. The company also operates the Enjoy One, Share One sustained-giving program, launched in June 2009 by then-Managing Partner Colin J. DeMers, which has donated over 1,000,000 meals to the Regional Food Bank of Northeastern New York on a one-meal-per-guest-stay basis — a brand differentiator rather than a revenue stream.

Name

The Century House - Events, Hotel, Dining

Legal name

The Century House Hotels

Website

https://thecenturyhouse.com

Company type

Private

Founded year

1949

Operating status

Operating

Headcount range

11–50 employees

Short description

The Century House Hotels operates two boutique hotels (The Inn at Century House and Clocktower Hotel), extended-stay suites, a restaurant, and event venues in Latham, NY, serving leisure, business, and event travelers in the Albany Capital Region under the Choice Hotels Ascend Collection franchise.

Ownership category

akta.pro rank

Product category

Boutique Hospitality Services

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Historic & Heritage Full-Service Hotels (THAGAAAG)

akta.pro secondary industries

Hotel & Resort Restaurants (THAFACAH), Business & Corporate Full-Service Hotels (THAGAAAE)

Keywords

• Boutique hotel accommodations
• Extended-stay furnished suites
• Wedding and event venues
• Restaurant and banquet catering
• Hospitality lodging services

Headquarters

HQ city

Latham

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Hotel Room Rentals: Overnight accommodations at The Inn at Century House (NY338) and Clocktower Hotel (NY541), including standard rooms, suites, and extended-stay furnished apartments. Revenue is generated on a per-night and per-month basis for extended stays.
2. Restaurant and Dining: On-site restaurant and dining services offering chef-prepared meals, including complimentary hot and cold breakfast buffet for hotel guests. Dinner service with signature dishes such as lobster mac and cheese.
3. Events and Catering: Wedding receptions, corporate events, banquets, meetings, and catering services across multiple indoor and outdoor venues, including garden court and nature trail settings. Revenue from facility rentals and catering contracts.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

The Century House Hotels operates two boutique hotel properties — The Inn at Century House Hotels and the Clocktower Hotel — both affiliated with the Choice Hotels Ascend Collection franchise. The company sells overnight hotel accommodations across multiple room categories (standard, queen, business king, executive king, presidential suite, and ADA-accessible rooms), fully furnished one- and two-bedroom extended-stay suites on a monthly basis, an on-site restaurant with complimentary chef-prepared breakfast, and banquet and catering services for weddings, corporate events, and meetings across indoor and outdoor venues including a garden court and half-mile nature trail.

Product overview

The Century House is a boutique hospitality complex offering two distinct hotel properties (The Inn at Century House Hotels and Clocktower Hotel at Century House Hotels), extended-stay suites, and restaurant/event venue services. The portfolio includes a range of guest room categories from standard doubles and queens to business king, executive king, and presidential suites, plus furnished one- and two-bedroom extended-stay apartments. All properties are affiliated with Choice Hotels' Ascend Collection and participate in the Choice Privileges rewards program, with amenities including complimentary breakfast, free WiFi, parking, outdoor/indoor pools, fitness rooms, and a nature trail. The company also operates restaurant and catering services alongside its event venue spaces.

Differentiator

Problem solved

Functional benefit

Products and services

• The Inn at Century House Hotels The primary boutique hotel property offering modernized rooms for leisure or business travelers at 997 New Loudon Road, Latham, NY 12110. Includes multiple room categories (Standard Double, Queen Double, Business King, King Executive, Presidential Suite, Accessible Standard Double), complimentary breakfast, free WiFi, free parking, outdoor pool, fitness room, and pet-friendly rooms. Listed as NY338 in the Choice Hotels Ascend Collection.
• Clocktower Hotel at Century House Hotels Boutique sister property featuring 125 beautifully remodeled rooms as of December 2024, blending timeless Federal-style architecture with modern touches and local Capital Region storytelling through photography and artwork. Located at 981 New Loudon Road (Route 9), Latham, NY 12110. Listed as NY541 in the Choice Hotels Ascend Collection.
• Extended Stays Extended-stay furnished apartment rentals available in one-bedroom ($2,400/month, 650 sq. ft.) and two-bedroom ($3,200/month, 900 sq. ft.) configurations. Each suite includes kitchenette, HDTVs, free WiFi, free parking, outdoor pool, fitness room, utilities, 24-hour attended desk, and complimentary breakfast. Targeted at traveling professionals, relocating families, and individuals between homes. No-pet policy applies.
• Restaurant and Events Venue Federal Tavern-style restaurant offering chef-prepared meals including a complimentary hot and cold breakfast buffet for hotel guests and dinner service with signature dishes such as lobster mac and cheese. The venue also hosts wedding receptions, rehearsal dinners, family reunions, milestone celebrations, corporate events, meetings, and banquets across indoor and outdoor spaces including the garden court and half-mile nature trail.
• Standard Double Room Standard hotel room at The Inn at Century House Hotels with two deluxe full beds, over-sized floor plan, HD flat-screen TV, hardwood furniture, microwave, and mini-refrigerator. Targeted at leisure travelers and families.
• Queen Double Room Hotel room at The Inn at Century House Hotels with two deluxe queen mattresses, HD flat-screen TV, hardwood furniture, microwave, and mini-refrigerator. Targeted at leisure and business travelers.
• Business King Room Hotel room at The Inn at Century House Hotels with a dedicated workstation, over-sized floor plan, deluxe king mattress, HD flat-screen TV, hardwood furniture, microwave, and mini-refrigerator. Targeted at business travelers.
• King Executive Room Executive hotel suite at The Inn at Century House Hotels with L-shaped floor plan, separate bedroom and living areas, deluxe king mattress, sofa bed, and HD flat-screen TVs in both spaces. Targeted at business travelers and families.
• Presidential Suite Premium suite at The Inn at Century House Hotels accommodating up to 4 guests with one king bed, offering luxury amenities and enhanced accommodations. Targeted at upscale leisure and business travelers.
• Accessible Standard Double Room ADA-compliant room at The Inn at Century House Hotels featuring accessible amenities including lower-height bed, extra railings, and shower chair, plus over-sized floor plan, two deluxe full beds, HD flat-screen TV, hardwood furniture, microwave, and mini-refrigerator.
• Furnished 1 Bedroom Extended-Stay Suite Extended-stay one-bedroom apartment (650 sq. ft.) priced at $2,400/month. Includes open-concept floor plan with living room and dining furniture, deluxe king mattress, kitchenette with cooktop, large refrigerator, microwave, complimentary breakfast, free WiFi, free parking, outdoor pool, fitness room, and electric car charging station.
• Furnished 2 Bedroom Extended-Stay Suite Extended-stay two-bedroom apartment (900 sq. ft.) priced at $3,200/month. Includes kitchenette, sitting room, two bathrooms, king-size bed in one bedroom, two full-size beds in the other, pull-out couch, HD flat-screen TVs, free WiFi, free parking, pool, nature trail, fitness room, and electric car charging station.

Quantifiable outcome

• Over 1,000,000 meals donated to Regional Food Bank of Northeastern New York since June 2009 through Enjoy One, Share One program
• +1 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor and core.

• Audubon SocietyminorStrategic or Co-development Partner · 1 January 2024The Century House has long supported the Audubon Society and its half-mile nature trail ideal for bird-watching. As of recently, the property became an official member of the Audubon Society, an environmentally focused group protecting birds through conservation, education, and advocacy.
• Sunrise Management & ConsultingcoreOthers · 1 January 2022In 2022, Sunrise Management & Consulting purchased the buildings, land, and hotel properties of The Century House, ushering in a new era of stewardship focused on preservation, reinvestment, and long-term vitality while honoring the property's history.
• Choice Hotels (Ascend Collection)coreChannel Partner/ Reseller/ Distributor · 1 January 2022The Inn at Century House Hotels (NY338) and Clocktower Hotel (NY541) operate as Ascend Collection properties within the Choice Hotels franchise. This partnership provides distribution through ChoiceHotels.com, Choice Privileges rewards program integration, brand marketing, and access to Choice's loyalty member base.
• Regional Food Bank of Northeastern New YorkcoreStrategic or Co-development Partner · 1 June 2009Since June 2009, The Century House Hotels has partnered with the Regional Food Bank of Northeastern New York for the Enjoy One, Share One program. For every guest who stays a night at The Inn at Century House Hotels or Clocktower Hotel, one meal is donated in that guest's honor. Over 1,000,000 meals have been provided since launch.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Inn at Saratoga: Boutique historic hotel in Saratoga Springs offering overnight stays and event hosting in the same upstate NY leisure-and-events segment Century House targets.
• The Desmond Hotel Albany: Independent full-service hotel and conference center in Albany, NY with on-site restaurant, banquet facilities, and event spaces — directly comparable to The Century House on full-service, events, and Albany-area competition.
• Hyatt Regency Saratoga Springs: Upscale chain hotel in Saratoga Springs with event/wedding facilities serving the same Capital Region leisure and corporate-event demand as The Century House.
• Hotel Indigo Albany Downtown: Boutique brand-affiliated hotel in the Albany market with on-site dining and event space — competing for boutique leisure travelers and small corporate meetings in the same geography.
• Hilton Garden Inn Albany Airport: Brand-affiliated select-service hotel located minutes from Albany International Airport, competing head-to-head for business and leisure travelers in the same Latham/Airport corridor.
• Gideon Putnam Resort & Spa: Historic full-service resort in Saratoga Springs serving the same Capital Region market for leisure travel, weddings, and corporate events, with comparable on-property dining and event venues.

Peers

• Marriott Albany:

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/the-century-house-events-hotel-dining

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Century House - Events, Hotel, Dining