The English Garden
The English Garden is a Westlake Village, California luxury florist with 15 employees, delivering handcrafted fresh, dried, and preserved floral arrangements across four Southern California counties. It serves individual consumers, wedding couples, and corporate clients including Disney, Cartier, and J.P. Morgan through e-commerce, retail, subscriptions, and full-service event design.
- Company typePrivate
- Founded1998
- HeadquartersWestlake Village, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What The English Garden does
The English Garden is a privately held, luxury florist and event floral design company headquartered in Westlake Village, California, operating since 1998 with a team of 15 employees. The business delivers handcrafted fresh, dried, and preserved floral arrangements through a Shopify-powered e-commerce storefront, a physical retail showroom located near the Four Seasons Hotel, and a same-day delivery network covering Ventura, Los Angeles, Santa Barbara, and Orange counties. Its product catalog spans Designer's Choice arrangements in four sizes ($99–$349), over 30 named fresh flower arrangements, dried and preserved florals, orchids, plants and succulents, wreaths, wearable florals, and handmade gift items.
Revenue is generated across five streams: retail product sales (one-time, $18–$1,200), full-service wedding florals ($3,500–$15,000+ per event with free consultation and custom design), corporate and personal event florals (custom quoted professional services), recurring flower and plant subscriptions (weekly or monthly cadence), and digital gift cards ($200–$300 denominations plus custom amounts). The company pursues three go-to-market motions in parallel: direct-to-consumer e-commerce and local pickup, consultative sales for weddings and corporate events (booked through an online portal), and subscription/recurring deliveries to homes and offices. The current owner and lead designer, Ooldouz, holds a Master's in Photography from the School of Visual Arts and trained at FlowerSchool New York; the design team of four includes a 13-year veteran. Notable clientele includes Ralph Lauren, Cartier, Tiffany & Co., Disney, J.P. Morgan, Vanity Fair, CBS, American Express, Amgen, Nordstrom, Sony Pictures, and Paramount Studios, supported by venue partnerships at Calamigos Ranch, Bel-Air Bay Club, Four Seasons Westlake Village, JW Marriott LA Live, Houdini Estate, and Maravilla Gardens. The company has been featured in Style Me Pretty and California Wedding Day, holds Best of Weddings recognition on The Knot, and maintains 85+ verified five-star customer reviews.
The English Garden firmographics
Firmographics- Name
- The English Garden
- Legal name
- The English Garden
- Website
- https://theenglishgarden.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The English Garden is a Westlake Village, California luxury florist with 15 employees, delivering handcrafted fresh, dried, and preserved floral arrangements across four Southern California counties. It serves individual consumers, wedding couples, and corporate clients including Disney, Cartier, and J.P. Morgan through e-commerce, retail, subscriptions, and full-service event design.
- Ownership category
- akta.pro rank
Where The English Garden is headquartered
LocationHeadquarters
- HQ city
- Westlake Village
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The English Garden business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales
Revenue model
- Retail Floral Product Sales: One-time purchase revenue from fresh flower arrangements, dried flowers, orchids, plants, wreaths, gift boxes, and add-on items sold through the e-commerce storefront. Products range from $18 to $1,200 with an average order value around $99-$349 for designer arrangements.
- Wedding Floral Services: Full-service wedding florals including bridal bouquets, ceremony arrangements, reception centerpieces, and cultural florals. Pricing starts at approximately $3,500 for intimate weddings, ranging from $5,000-$15,000+ for fuller designs based on guest count and complexity.
- Corporate & Event Floral Services: Customized contemporary floral design for corporate events, galas, baby showers, birthday parties, and other special occasions. Full service from consultation to day-of execution.
- Flower & Plant Subscriptions: Recurring revenue from weekly or monthly floral/plant deliveries to homes and offices. Subscription types include Classic Bouquet, Premiere Arrangement, and Plant subscriptions. Customers pay per delivery with the company collecting old containers to reduce waste.
- Gift Cards: Digital gift cards sold in $200 and $300 denominations, with custom amounts available by phone. Gift cards enable future purchases and drive customer acquisition.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Designer's Choice arrangements in four sizes from Small to Extra Large |
| Subscription | Monthly | Flower and Plant Subscription options |
| One time/ perpetual license | Pay-as-you-go | Digital Gift Cards |
| Unit Pricing | Pay-as-you-go | Delivery Fees |
| Unit Pricing | Multi-year contract | Wedding Floral Investment |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels9 records
The English Garden product offering
Product offeringCore offering
The English Garden is a luxury florist and event floral design company based in Westlake Village, California, that designs and hand-delivers premium, handcrafted fresh flower arrangements, dried and preserved flowers, plants, orchids, and bespoke wedding and corporate event florals. The company operates both a physical retail storefront and a Shopify-powered e-commerce platform with same-day local delivery across Los Angeles and Ventura counties.
Product overview
The English Garden is a luxury florist offering a comprehensive portfolio of floral products and services. The core offering consists of custom Designer's Choice arrangements available in multiple sizes, fresh flower arrangements with over 30 named products, dried and preserved flowers, wearable floral accessories, orchids, and plants/succulents. The business operates on a Shopify e-commerce platform with add-on products including wreaths, handmade gift boxes, and greeting cards. Services include full-service wedding florals and corporate/personal event florals, as well as recurring flower and plant subscription programs. All products are handcrafted at their Westlake Village, California location with same-day delivery available across Los Angeles and Ventura counties.
Differentiator
Problem solved
Functional benefit
Products and services
- Designer's Choice Arrangements Custom, one-of-a-kind flower arrangements created by designers based on budget, occasion, and color preferences. Available in Small ($99), Medium ($159), Large ($249), and Extra Large ($349) sizes.
- Fresh Flower Arrangements
- Dried Flowers & Preserved Flowers
- Prom & Wearable Flowers
- Orchid Arrangements
- Plants & Succulents
- Wreaths
- Handmade Gifts & Gift Boxes
- Cards & Add-ons
- Online Gift Card
- Wedding Floral Services
- Event Floral Services
- Flower & Plant Subscriptions
- Seasonal & Occasion Collections
Quantifiable outcome
- 85+ verified 5-star customer reviews demonstrating consistent quality and satisfaction
- +2 more outcomes
Companies that use The English Garden
Customer profileNamed customers18 records
Segments5 records
Ideal customer profiles4 records
The English Garden technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
The English Garden partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor.
- Calamigos RanchminorWedding venue partner in Malibu where the company has delivered multiple wedding florals. The company has established relationships with venue staff and understands logistics for floral setup at this location.
- Four Seasons Westlake VillageminorLuxury hotel venue partner where the company has delivered wedding and event florals. The physical store is located nearby across from the Four Seasons Hotel.
- Bel-Air Bay ClubminorWedding and event venue where the company has delivered upscale florals for clientele including Ralph Lauren, Cartier, and Disney.
- JW Marriott LA LiveminorDowntown Los Angeles event venue where the company has delivered corporate and social event florals.
- Houdini EstateminorHistoric estate venue in Los Angeles where the company has provided wedding floral services.
- Maravilla GardensminorWedding venue in Camarillo where the company has delivered event florals.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
The English Garden competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
The English Garden social profiles
Digital presenceThe English Garden financial estimates
Financial estimateRevenue estimate
Valuation estimate
The English Garden leadership team
Management profileNumber of profiles
Profiles6 records
The English Garden funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The English Garden M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The English Garden
What does The English Garden do?
The English Garden is a luxury florist and event floral design company based in Westlake Village, California, that designs and hand-delivers premium, handcrafted fresh flower arrangements, dried and preserved flowers, plants, orchids, and bespoke wedding and corporate event florals. The company operates both a physical retail storefront and a Shopify-powered e-commerce platform with same-day local delivery across Los Angeles and Ventura counties.
When was The English Garden founded?
The English Garden was founded in 1998. It employs 11 to 50 people.
Where is The English Garden based?
The English Garden is headquartered in Westlake Village, United States, in the North America region.
How does The English Garden make money?
Five revenue lines are on record. Retail Floral Product Sales are the primary driver. The others are wedding Floral Services, corporate & Event Floral Services, flower & Plant Subscriptions and gift Cards.
Does The English Garden have an API?
No public API is recorded for The English Garden.