What THE FESTIVE GROUP does

The Festive Group is a privately held, UK-based seasonal and event decoration services provider headquartered in Aintree, Liverpool, operating across North West England. Founded in 2017 with a team of approximately 8 people, the company delivers immersive décor installations for both commercial venues and domestic clients, with a service portfolio that spans seasonal Christmas displays, bespoke lighting artistry, custom fabrication of motifs and props, wedding venue styling, and corporate and charity event decoration. Named enterprise customers include Hilton, Matalan, Boodles, Liverpool Football Club, Everton, and the University of Liverpool, indicating a track record on large-scale, high-visibility commercial projects such as stadium, city-centre, and luxury retail installations.

The business model is project-based services revenue: customers initiate contact directly via phone or email and receive bespoke designs, materials, fabrication, and installation. There is no disclosed pricing model, no publicly listed rate card, and no software or platform component; the underlying capability is in-house creative design plus a dedicated fabrication facility rather than licensed technology. The company serves a horizontal mix of customer segments — commercial (primary), domestic (primary), weddings and corporate/charity events (secondary) — covering occasions throughout the calendar year to mitigate Christmas seasonality concentration.

The firm operates with no external funding, no disclosed parent company, and no subsidiaries, suggesting a bootstrapped operating model. Customer acquisition is primarily direct, with the corporate website (thefestivegroup.com) functioning as the main marketing surface for portfolio showcasing and lead capture. Operating geographies are restricted to the North West of England, and distribution is direct rather than through resellers or franchise networks.

Name

THE FESTIVE GROUP

Legal name

The Festive Group

Website

https://thefestivedecorators.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Festive Group is a privately held UK-based seasonal and event decoration services provider in Liverpool, designing, fabricating, and installing bespoke festive lighting, motifs, and venue styling for commercial clients (hotels, stadiums, retailers, universities) and domestic customers across weddings, parties, and corporate events.

Ownership category

akta.pro rank

Product category

Event Decoration Services

NAICS

Indoor and Outdoor Display Advertising (54185)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Holiday & Seasonal Event Decor (Home/Commercial) (HSACAOAM)

akta.pro secondary industries

Event Design, Decor & Styling (HSACAAAB), Floral & Event Installations (HSACAAAC)

Keywords

• Seasonal decoration services
• Event styling services
• Commercial festive decor
• Bespoke lighting design
• Wedding venue decoration

Headquarters

HQ city

Aintree

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Distribution channels1 record

Marketing channels1 record

Core offering

The Festive Group provides seasonal decoration and event styling services for both commercial and domestic clients, delivering bespoke lighting, custom fabrication, and full venue transformations for occasions including Christmas, weddings, corporate events, and private celebrations. The company combines design consultation, in-house fabrication, and on-site installation to create immersive festive environments across city centres, stadiums, retail, hotels, and residential homes.

Product overview

The Festive Group operates as a seasonal decoration company offering an integrated suite of decoration services rather than a software platform. The core offering consists of Seasonal Decorating Services encompassing Commercial Decorating and Domestic Decorating modules, complemented by specialized Bespoke Lighting and Bespoke Fabrication services. Additional service offerings include Wedding Decorations, Corporate & Charity Events, Birthday Party Decorations, Anniversary Celebrations, and general Party Decorations. The company also maintains portfolio categories for Commercial Exterior Decorating, Commercial Interior Decorating, and Commercial Motifs. These services collectively enable clients to transform spaces for occasions including Christmas, New Year's Eve, Valentine's Day, Easter, Halloween, Bonfire Night, and various private celebrations.

Differentiator

Problem solved

Functional benefit

Products and services

• Seasonal Decorating Services Provides seasonal decoration services for both domestic and commercial spaces, including holiday-themed installations such as Christmas winter wonderlands and themed displays for occasions throughout the year.
• Commercial Decorating Tailored seasonal décor solutions for business spaces, transforming commercial environments with bespoke decorations suited to each venue and occasion.
• Domestic Decorating Holiday and special occasion decoration services delivered to residential homes, providing effortless décor installation for celebrations.
• Bespoke Lighting Custom lighting artistry services that create immersive illumination designs for events and venues, transforming spaces with tailored lighting solutions.
• Bespoke Fabrication Custom fabrication of decorative elements and props for events and commercial installations, creating unique pieces tailored to specific themes and requirements.
• Wedding Decorations Comprehensive wedding day decoration services including design consultation, whimsical florals, elegant centerpieces, and cohesive ambiance creation throughout venues.
• Corporate & Charity Events Professional event décor solutions for corporate functions and charity fundraising events, tailored to elevate occasions and support organizational objectives.
• Birthday Party Decorations Transforms spaces into birthday wonderlands with festive atmospheres, including balloon arrangements and themed decorations that capture the joy of special occasions.
• Anniversary Celebrations Crafts enchanting backdrops and romantic ambiences for anniversary celebrations, whether intimate gatherings or grand celebratory events.
• Party Decorations Creates lively atmospheres for various party types including poolside fiestas, cocktail parties, and backyard barbecues with thematic props and eye-catching displays.
• Commercial Exterior Decorating External commercial space decorations including building wraps, facade lighting, outdoor motifs, and street-level installations for retail and business premises.
• Commercial Interior Decorating Interior commercial decoration services for hotels, restaurants, retail spaces, and venues including artificial snow effects, ceiling installations, and themed environments.
• Commercial Motifs Decorative motif creation and installation for commercial spaces, featuring custom-designed thematic elements and seasonal displays.

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights4 records

Direct peers

• Hassle Free Christmas: UK Christmas decoration service handling design, supply, installation and removal for homes and businesses — competes with TFG's seasonal decorating and domestic decorating lines.
• Amazing Christmas: UK Christmas decoration installation company serving commercial and residential customers across the country — comparable service mix to TFG including bespoke festive displays.
• The Christmas Decorators: UK-based seasonal decoration installer offering commercial and residential Christmas décor, lighting and installation services — directly overlaps The Festive Group's core commercial/domestic seasonal offering.
• DGE Group (Christmas installations): UK Christmas display and lighting installer serving commercial venues and city centres with bespoke festive installations — comparable to TFG's bespoke lighting and large-scale commercial exterior work.

Broad incumbents

• John Lewis Event & Party Services (in-house): Large UK retailer with in-house seasonal décor and event styling capabilities across its store estate — competes for commercial seasonal installation budgets that TFG also targets with blue-chip clients.
• Premier Decorations: Established UK manufacturer and supplier of seasonal decorations, ornaments and lighting with broader retail distribution — overlaps TFG's product inputs and supplies similar end-uses but at much larger scale across multiple channels.

Emerging players

• Blachere Illumination (UK): International festive lighting design-and-install specialist expanding in the UK — comparable lighting-led, commercial venue focus to TFG's Bespoke Lighting and city-centre installations.

Others

• Festive Lights: UK retailer and wholesaler of decorative lighting including festoon, Christmas and event lighting — an ecosystem supplier/partner rather than a direct decorator competitor, but adjacent to TFG's Bespoke Lighting service line.
• Stage & Event Lighting Co. UK event lighting hire and installation company serving weddings, corporate events and venues — adjacent infrastructure provider that overlaps TFG's event lighting installations but operates primarily as a hire supplier.

Regional players

• Christmas Tree World: UK retailer and installer of Christmas trees, lighting and decorations with installation services for commercial clients — overlaps TFG's seasonal commercial supply-and-install offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/the-festive-decorators-uk-limited

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about THE FESTIVE GROUP