The Lonon Foundation

Name

The Lonon Foundation

Legal name

The Lonon Foundation

Website

https://thelononfoundation.org

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Charleston, SC

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Charitable Contributions: The foundation relies on direct donations from individual donors. The website accepts general donations through Bloomerang, stock donations via DonateStock.com, and Amazon Wish List contributions. Tax ID: 81-5428998.
2. Corporate Sponsorships and Partnerships: Corporate sponsors provide financial contributions, program sponsorships, and in-kind support. Sponsorship levels are available for customizing partnerships including sponsoring Family Resource Kits or UPLIFT program elements.
3. Event Fundraising: Annual fundraising events including Shuck Fest, Haygood Grady Tennis Tournament, and other community events generate proceeds that support foundation programs.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

The Lonon Foundation provides free psychosocial support services for children ages 0-18 who have a parent or caregiver with cancer, anchored by its monthly UPLIFT program (Using Play, Love, Inspiration, and Friendship as Therapy). Services are delivered by Certified Child Life Specialists through in-person and virtual events, supplemented by customized Coping and Comfort Boxes, age-appropriate Family Resource Guides, and a Mini Grant Program offering up to $500 in financial assistance per family.

Product overview

The Lonon Foundation offers a portfolio of free support programs for children ages 0-18 affected by a parent or caregiver's cancer diagnosis. The core offering is the UPLIFT program (Using Play, Love, Inspiration, and Friendship as Therapy), which provides monthly activities including virtual and in-person events, peer connection, and play-based coping support. This is supplemented by Child Life Services delivered by Certified Child Life Specialists, Coping and Comfort Boxes (customized care packages for children, teens, and caregivers), the Michelle Somogyi Nemeth Mini Grant Program (financial assistance up to $500), and a Family Resource Guide for age-appropriate cancer conversations. All programming is free and delivered through a family-centered care model.

Differentiator

Problem solved

Functional benefit

Brands

• UPLIFT (Using Play, Love, Inspiration, and Friendship as Therapy): Free monthly program for children ages 0-18 who have a parent or caregiver with cancer, providing play-based activities, peer connections, and support from Certified Child Life Specialists. Runs August-May.

Products and services

• UPLIFT Program
• Child Life Services
• Coping and Comfort Boxes
• Michelle Somogyi Nemeth Mini Grant Program
• Family Resource Guide

Quantifiable outcome

• 780+ hours of CCLS assistance to families in 2025
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

20 partnerships are on record, tiered core and minor.

• Bridges of HopecoreStrategic or Co-development PartnerCommunity partner providing grief education resources. Helps support families who have lost a parent or caregiver to cancer. Bridges of Hope provides a safe group environment to support and empower children, teens, and their families grieving a death.
• AMOR Healing KitchencoreStrategic or Co-development PartnerCommunity partner that provides nutritious, plant-based meals made by adolescent volunteers for those facing critical health challenges, including cancer patients.
• CampRiseAbovecoreStrategic or Co-development PartnerCommunity partner that supports children and families affected by cancer through camp programs and activities.
• College of CharlestoncoreStrategic or Co-development PartnerEducational partner where The Lonon Foundation was co-founded by College of Charleston students (Dari Goldman, Alyssa Gallo, and McKenzie Wofford). Students from the college volunteer and complete child life graduate programs.
• Embracing UminorStrategic or Co-development PartnerCommunity partner helping the foundation reach its mission of supporting children affected by parental cancer.
• LENS FoundationcoreStrategic or Co-development PartnerCommunity partner co-hosting events like the LENS Neighborhood Block Party. LENS raises awareness to ensure neighbors in need know about free services including grief support.
• PatternminorStrategic or Co-development PartnerCommunity partner helping the foundation reach families in need of support services.
• Rare Cancer Research Foundation (RCRF)minorStrategic or Co-development PartnerFoundation partner supporting rare cancer research and patient resources.
• The Bank of South CarolinacoreGTM or Marketing PartnerCorporate sponsor of The Lonon Foundation. Provides financial support as part of the foundation's corporate sponsorship program.
• FeyenZylstracoreGTM or Marketing PartnerCorporate sponsor providing financial contributions or in-kind support to the foundation.
• Beyond Our GatesminorGTM or Marketing PartnerFoundation partner providing funding and support for community programs.
• Dominion EnergycoreGTM or Marketing PartnerCorporate sponsor and foundation partner supporting the foundation's mission and programs.
• Grace Church CharlestonminorGTM or Marketing PartnerFoundation partner providing church community support and resources.
• Roper St. Francis HealthcarecoreStrategic or Co-development PartnerHealthcare system partner and beneficiary of the Haygood Grady Tennis Championship. Roper St. Francis Cancer Care receives proceeds from annual fundraising events.
• MUSC (Medical University of South Carolina)coreStrategic or Co-development PartnerAcademic medical center partner. Several team members work at or have affiliations with MUSC. Foundation participates in MUSC Breast Cancer Survivors' Expo. MUSC Arts in Healing is a community resource listed on the foundation's resources page.
• Charleston RiverDogsminorGTM or Marketing PartnerMinor league baseball team partner hosting 'Dogs with a Cause' nights. Tickets sold at discounted rates for UPLIFT families.
• Charleston BatteryminorGTM or Marketing PartnerProfessional soccer team partner hosting 'Community Hero' nights with fundraising benefiting the foundation.
• Camp KesemcoreStrategic or Co-development PartnerCamp program partner providing 'Camp Kesem Better Days' events exclusively for UPLIFT children. Includes games, crafts, coping activities, and shared meals.
• Haygood/Grady Memorial FoundationcoreGTM or Marketing PartnerAnnual Haygood Grady Tennis Championship and Fundraiser honors Prinella Haygood, Linwood Grady, and Michelle Nemeth. All proceeds benefit Roper St. Francis Cancer Care and the Lonon Foundation. The foundation has been a key beneficiary since 2018.
• Coastal ExpeditionsminorGTM or Marketing PartnerOutdoor adventure company providing boating experiences for UPLIFT families at no cost.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• CancerCare: National nonprofit providing free counseling, support groups, education, and financial assistance to people affected by cancer, including children and families. A larger incumbent with overlapping psychosocial-support services and a national fundraising footprint.
• National Children's Cancer Society: National nonprofit that, beyond direct pediatric cancer support, offers financial assistance and emotional support to families affected by childhood and family cancer. Comparable beneficiary base with a much broader operational footprint.
• American Cancer Society: Largest U.S. cancer nonprofit, funding research and providing patient/family support services including Road to Recovery and Hope Lodge. Represents a broad incumbent against which The Lonon Foundation competes for donor dollars and partner attention.

Direct peers

• Camp Kesem: National nonprofit running free summer camps and year-round support programs for children affected by a parent's cancer. Already an active programming partner of The Lonon Foundation, and the most directly comparable organization on mission, population served, and free programming model.
• Bridges of Hope: Charleston-based nonprofit providing grief education and support groups for children, teens, and families who have lost a loved one. Existing community partner of The Lonon Foundation with an overlapping bereavement-support mission.
• Camp Rise Above: Nonprofit providing camp and activity programs for children and families facing serious illness, including cancer. Listed as a community partner of The Lonon Foundation and operates an overlapping mission and beneficiary population.
• Kids Konnected: National nonprofit offering peer support programs, summer camps, and resources for children and teens who have a parent with cancer. Closely aligned beneficiary population, age range, and free-program delivery model.
• The Children's Treehouse Foundation: Nonprofit providing hospital-based and community-based psychosocial support groups for children whose parents have cancer. Directly comparable mission, population, and structured-group delivery model.
• Wonders & Worries: Nonprofit providing free, professional support to children and families through a parent's serious illness, using licensed clinicians. Closely comparable beneficiary population, professional-staffed delivery, and free program model.

Emerging players

• Family Reach Foundation: Nonprofit focused on the financial side of a family's cancer journey, including bill payment, food security, and direct financial assistance. Comparable beneficiary population and complementary service layer to UPLIFT, with overlap in mini-grant-style giving.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• Xtwitter.com/lononfoundation
• Facebookfacebook.com/thelononfoundation
• Instagraminstagram.com/thelononfoundation/?hl=en
• LinkedInlinkedin.com/company/the-lonon-foundation

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Lonon Foundation