The Oriental Leyte

Name

The Oriental Leyte

Legal name

The Oriental Hotels and Resorts

Website

https://theorientalhotels.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

The Oriental Hotels and Resorts is a privately held Filipino multi-property hospitality group operating six hotels across Luzon and Visayas under three sub-brands (The Oriental luxury, PROXY mid-scale, and The Inns value) targeting leisure, corporate, celebration, and group travelers with rooms, F&B, events, and memberships.

Ownership category

akta.pro rank

Product category

Hospitality and Resort Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

akta.pro secondary industries

Urban & Downtown Full-Service Hotels (THAGAAAA), Resort Convention Hotels (THAGALAC)

Keywords

• Hospitality services
• Hotel accommodations
• Event venues
• Food and beverage
• Leisure travel

Headquarters

HQ city

Manila

HQ country

Philippines

HQ region

Asia

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Accommodation: Room rentals across multiple properties including The Oriental brand (luxury), PROXY/PROXY Plus (modern/mid-scale), and The Inns (value). Properties include The Oriental Legazpi, The Oriental Bataan, The Oriental Luxury Suites Tagaytay, PROXY by The Oriental Albay, PROXY Plus by The Oriental Pangasinan, and The Inns by The Oriental Bacolod.
2. Food and Beverage: On-site restaurants and dining outlets including Ocean Grill, Tawalisi bar, Agtungtong Coffee Bar, Pool Bar, and Grab and Go. Buffets offered including Saturday Grand Buffet, Sunday Brunch/Dinner Buffets, and special event dining.
3. Event and Conference Services: Function halls and venues for corporate events, meetings, seminars, weddings, and celebrations. Properties include LKY Function Hall (391 SQM, 200 guests), PROXY Convention Center (1,500 guests capacity), Sampaguita and Legazpi Boardrooms, and Executive Board Room at The Inns.
4. Packages and Promotions: Seasonal and themed packages including Summer Stay & Fishing Getaway, Stay Your Way day/night use promos, Birthday Bliss, wellness memberships, and photoshoot packages.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Oriental Hotels and Resorts operates a portfolio of hotel properties across the Philippines under three sub-brands: The Oriental (luxury), PROXY (modern/mid-scale), and The Inns (value/mid-market). The company sells room accommodations, on-site food and beverage service, event and conference venues, and seasonal packages at properties located in Legazpi, Bataan, Tagaytay, Bacolod, and Pangasinan.

Product overview

The Oriental Hotels and Resorts is a Filipino hospitality group operating a portfolio of hotel properties under three sub-brands: The Oriental (luxury properties including The Oriental Legazpi, Bataan, and Tagaytay), PROXY (modern mid-range properties including PROXY Albay and PROXY Plus Pangasinan), and The Inns (The Inns Bacolod). PROXY Plus Pangasinan is the first star-rated hotel in Alaminos with 80 rooms near Hundred Islands, while The Inns Bacolod offers mid-market accommodations in Bacolod City. Properties feature various room types, dining outlets, function halls, and wellness facilities including pools and gyms.

Differentiator

Problem solved

Functional benefit

Products and services

• The Oriental Legazpi Flagship luxury property in Albay offering panoramic views of Mayon Volcano, with on-site dining, infinity pool, and function spaces for leisure and corporate guests.
• The Oriental Bataan Convention venue and corporate events hotel in the Freeport Area of Bataan, recognized as a preferred venue for conventions, corporate events, and large gatherings; currently undergoing renovation and expansion.
• The Oriental Luxury Suites Tagaytay Intimate luxury property with views of Taal Lake serving as a destination for weddings, celebrations, and exclusive getaways; under redevelopment.
• PROXY by The Oriental Albay Modern, budget-friendly hospitality concept in Legazpi designed for the new generation of travelers, with poolside spaces and a social atmosphere.
• PROXY Plus by The Oriental Pangasinan The first star-rated hotel in Alaminos, Pangasinan, offering 80 well-appointed rooms near Hundred Islands National Park, with an infinity pool overlooking Hundred Islands, a 1,500-guest convention center, and multiple dining outlets including Ocean Grill, Tawalisi bar, Agtungtong Coffee Bar, and Pool Bar.
• The Inns by The Oriental Bacolod Centrally located mid-market accommodation in Bacolod City offering Standard, Deluxe, Superior, Junior Suite, and Executive Suite rooms, with on-site restaurant and versatile function spaces for meetings and conferences.
• Event and Conference Venues Function halls and venues available across properties for corporate events, meetings, seminars, weddings, and celebrations, including the LKY Function Hall (391 SQM, up to 200 guests), PROXY Convention Center (up to 1,500 guests), Sampaguita and Legazpi Boardrooms, and Executive Board Room at The Inns.
• Food and Beverage Outlets On-site restaurants and dining outlets across properties including Ocean Grill, Tawalisi bar, Agtungtong Coffee Bar, Pool Bar, and Grab and Go, plus buffet offerings such as the Saturday Grand Buffet and Sunday Brunch/Dinner Buffets.

Quantifiable outcome

• PROXY Convention Center accommodates up to 1,500 guests for large-scale events
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• LKY Group of CompaniescoreOthersThe Oriental Hotels and Resorts is a proud member of the LKY Group of Companies. The group serves as the parent organization overseeing the hotel chain's operations and strategic direction. Rebecca Lee and Robina Lee lead the organization as CEO and COO respectively.

Scale indicators5 records

Recent moves8 records

Expansion highlights7 records

Direct peers

• Go Hotels (by Robinsons Land): Filipino budget hotel chain operating across multiple Philippine cities. Comparable lower-tier positioning to The Inns and base-PROXY, with similar pricing tiers for budget-conscious domestic travelers.
• Microtel by Wyndham (Pilipinas): Domestic limited-service hotel brand with multiple properties across regional Philippine cities. Comparable target segment (mid-scale/value business and leisure travelers) and regional footprint similar to The Inns and PROXY brands.
• Discovery Hospitality Corporation: Filipino hospitality group operating Discovery Suites, Discovery Shores Boracay, and Club Paradise Palawan. Comparable because it is a domestic multi-brand hotel operator with similar luxury/leisure positioning in Philippine destinations.
• Seda Hotels (Ayala Land Hotels and Resorts): Multi-brand Filipino hotel chain under Ayala Land covering business and resort destinations. Comparable because of similar multi-segment brand architecture (Seda Centro, Seda Residences, Seda Lio) and domestic Philippine geographic focus.
• Bellevue Hotels & Resorts: Filipino hotel group operating Bellevue Resort Bohol, Manila, and Alabang. Comparable as a Philippine-owned multi-property operator with resort and city properties targeting leisure and business travelers.
• Astoria Hotels and Resorts: Filipino hotel and resort group operating in Boracay, Palawan, and Cebu. Comparable domestic multi-property leisure/resort operator with overlapping destination-leisure positioning.
• Hue Hotels and Resorts: Filipino boutique hotel brand with properties in Boracay, El Nido, and Iloilo. Comparable as a domestic Philippine hospitality brand targeting destination leisure travelers with a similarly boutique-leaning aesthetic.

Regional players

• Hotel Sogo: Largest Filipino-budget hotel chain with urban metro focus. Comparable Philippines footprint and domestic value-tier positioning, but its urban concentration differs from The Oriental's regional/resort mix.

Broad incumbents

• Accor / Novotel / Fairmont (Philippines operations): Global hospitality group with multiple brands in the Philippines (Novotel, Fairmont, Sofitel, ibis). Comparable as a multi-brand operator in the Philippines, but operates at much larger scale and competes primarily in the upper-midscale and luxury segments.
• Acacia Hotel Manila / Acacia Hotel chain: Filipino upscale hotel chain anchored in Metro Manila. Comparable as a Philippine-owned hotel operator, though it competes more directly in the urban/corporate segment than The Oriental's regional/resort focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/orientalhotels
• Instagraminstagram.com/orientalhotels/?hl=en
• LinkedInlinkedin.com/company/the-oriental-leyte

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Oriental Leyte