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The Pub Group

Full company profile

uuid005grs6

Namestring
The Pub Group
Legal namestring
The Pub Group
Websiteurl
thepub.com.au
Company typeenum
Private
Founded yearint
1995
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersTamworth, Australia
HQ citystring
Tamworth
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
hospitality venue operations, pub and hotel services, food and beverage service, live entertainment venues, function and event hire
Industry2 codes
1Neighborhood Bars & Taverns
CodeCRANACAAPrimaryYes
2Bars & Pubs (Non-Music)
CodeMPAGAIACPrimaryNo
NAICS code3 codes
  • Drinking Places (Alcoholic Beverages)7224
  • Hotels (except Casino Hotels) and Motels72111
  • Full-Service Restaurants722511
SIC code2 codes
  • Hotels & Motels7011
  • Services-Miscellaneous Amusement & Recreation7990
Product category
Pub and Hotel Hospitality Services
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model5 records
1Food and Beverage Sales
TypeTransaction Fee
Description

Core revenue from bar and restaurant operations across six venues. Includes counter service, table service, bistro dining, and bottle shop sales. Kitchen hours vary by venue, operating 7 days per week.

thepubgroup.com.au
2Gaming and Wagering
TypeTransaction Fee
Description

TAB facilities and gaming machine operations. Southgate Inn noted as Tamworth's go-to pub for punters with 50+ screens and full TAB facilities. Includes sports betting and jackpot draws.

thepubgroup.com.au
3Accommodation
TypeSubscription Recurring
Description

Ibis Styles Tamworth hotel operations, positioned near major event venues. Provides ideal base for business travellers, sporting teams, event attendees, and weekend tourists.

thepubgroup.com.au
4Functions and Events Hire
TypeTransaction Fee
Description

Private event bookings across dedicated function spaces including the Bill Chambers Room (up to 100 guests), Gin Garden (60 guests), Beer Garden (120 guests), Scully Room (80 guests), and Ibis Styles event spaces (up to 200 guests, 5 dedicated spaces).

thepubgroup.com.au
5Live Entertainment and Ticketed Events
TypeTransaction Fee
Description

Moonshiners Honky Tonk Bar hosts live music events with ticketed entry via Oztix. Nashville-style country bar experience during TCMF and year-round late-night entertainment.

thepubgroup.com.au
Marketing channels9 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels9 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

The Pub Group (TPG Hotels) is a family-owned hospitality group operating six distinct venues in Tamworth, NSW — including The Pub, Southgate Inn, Moonshiners Honky Tonk Bar, Longyard Hotel, Family Hotel, and Ibis Styles Tamworth. The group delivers food and beverage service, TAB sports betting, live music entertainment, accommodation, and function/event hire for up to 250 guests across its portfolio. It also provides a courtesy bus service and online table booking across selected venues.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

The Pub Group (TPG Hotels) is a family-owned hospitality group operating six distinct venues in Tamworth, NSW: The Pub (general entertainment), Southgate Inn (sports betting venue with 50+ screens), Moonshiners Honky Tonk Bar (Nashville-style country music bar), Longyard Hotel (live music and entertainment), The Family Hotel (family-friendly local), and Ibis Styles Tamworth (accommodation). The group also offers functions and events services across multiple venues with capacities ranging from 60 to 250 guests, courtesy bus transportation, TAB/sports betting facilities, and online table booking. The venues collectively offer live music, food service, gaming, and event hosting across Australia's country music capital.

Product and service10 records
1The Pub
CategoryHospitality venue (pub)
Description

A local gem pub where friends, families, and music fans gather for drinks, food, and classic Tamworth nights out. Offers counter and table service for food and beverages.

2Southgate Inn
CategoryHospitality venue (sports pub)
Description

Tamworth's go-to pub for punters and sports fans, featuring more than 50 screens, in-house sports betting, and full TAB facilities. Operates live, loud, and all week long.

3Moonshiners Honky Tonk Bar
CategoryHospitality venue (live music bar)
Description

A Nashville-style country bar with boots, hats, and plenty of live music, positioned as a late-night venue open 7 days where the party comes alive. Hosts ticketed events via Oztix.

4Longyard Hotel
CategoryHospitality venue (hotel and entertainment)
Description

Tamworth's local landmark featuring live music, great food, outdoor deck, kids playground, function spaces, and bottle shop. Big, lively, and full of energy catering to friends, family, locals, and tourists.

5The Family Hotel
CategoryHospitality venue (family pub)
Description

A classic family-friendly pub offering good food, good company, and good times for all ages with outdoor garden, function space, courtesy bus, TAB, and pool table. Online table booking via NowBookIt.

6Ibis Styles Tamworth
CategoryAccommodation hotel
Description

Hotel accommodation perfectly positioned near Tamworth's major event venues and entertainment hubs, ideal for business travellers, sporting teams, event attendees, and weekend tourists. Includes 5 dedicated event spaces accommodating up to 200 guests.

7Functions and Events Hire
CategoryFunction and event hire service
Description

Flexible event spaces for private functions, corporate events, conferences, birthdays, engagements, and community fundraisers across multiple venues. Includes the Bill Chambers Room (up to 100 guests), Gin Garden (up to 60), Beer Garden (up to 120), Scully Room (up to 80), and Ibis Styles Hotel event spaces (up to 200 guests across 5 dedicated spaces).

8Courtesy Bus Service (Longyard Bus)
CategoryTransport service
Description

A free shuttle bus service operating across venues, allowing patrons to travel safely without driving. Operates Mon-Wed 5pm-10pm, Thu 5pm-11pm, Fri 4pm-11pm, Sat 12pm-11pm, Sun 12pm-10pm.

9TAB and Sports Betting
CategoryGaming and wagering service
Description

Totalisator Agency Board (TAB) facilities offering in-house sports betting, jackpot draws, and full sports betting services. Available at Southgate Inn and Family Hotel venues.

10Online Table Booking
CategoryOnline booking service
Description

Online table reservation system enabling patrons to book tables at selected venues including The Pub, Longyard Hotel, and Family Hotel via the NowBookIt platform.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development Partner
Description

TPG Hotels has partnered with Oscars Hotel Group to offer all staff great opportunities to further their careers. This partnership provides career development pathways for employees across TPG Hotels' six venues.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Parent of ALH Group and Dan Murphy's; Australia's largest integrated drinks and hospitality operator. Operates 330+ pubs plus off-premise retail — comparable business lines but vastly larger and publicly listed.

TypeRegional player
Description

Sydney-focused hospitality group operating pubs, bars, and venues across metro NSW. Comparable multi-venue operator, though concentrated in Sydney rather than regional Australia.

TypeBroad incumbent
Description

Largest pub operator in Australia (now part of Endeavour Group) with 330+ venues nationwide. Directly comparable business model — multi-venue pubs with food, beverage, gaming, and accommodation — but vastly larger scale and broader geographic footprint.

TypeDirect peer
Description

Australian multi-venue pub and hotel operator with properties across regional and metro NSW. TPG's formal staff-development partner, making it the closest comparable operator in footprint, venue mix, and target market.

TypeRegional player
Description

Regional NSW/QLD pub and hotel operator with a portfolio of food, beverage, and gaming venues. Comparable in scale and venue mix to TPG's regional Tamworth base.

TypeBroad incumbent
Description

One of Australia's largest family-owned pub groups (Laundy family), operating 40+ hotels across NSW and QLD. Comparable multi-venue pub operator with gaming, F&B, and accommodation, but at significantly larger scale and broader geography.

TypeDirect peer
Description

ASX-listed owner and operator of pubs and hotels across NSW, QLD, and WA. Closely comparable in venue mix (pubs with gaming, F&B, accommodation) and regional NSW exposure, though publicly traded and broader in scale.

8Punt Road Hotel Group
TypeRegional player
Description

Family-run multi-venue pub group operating across regional and metro NSW. Comparable in governance structure (family-owned) and venue mix including TAB facilities and event spaces.

TypeDirect peer
Description

Privately held multi-venue pub and bar operator with venues across Victoria, NSW, and QLD. Highly comparable operating model — multi-site pubs with F&B, gaming, events — with similar mid-market positioning.

TypeRegional player
Description

Regional NSW pub and hotel operator with venues across the New England/North West region. Comparable as a family-style multi-venue regional operator with F&B, gaming, and accommodation, though smaller and more concentrated.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Subsidiaries6 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

The Pub Group

Pub and Hotel Hospitality Servicesthepub.com.au

The Pub Group firmographics

Firmographics
Name
The Pub Group
Legal name
The Pub Group
Website
https://thepub.com.au
Company type
Private
Founded year
1995
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

The Pub Group industry classification

Industry
Product category
Pub and Hotel Hospitality Services
NAICS
Drinking Places (Alcoholic Beverages) (7224), Hotels (except Casino Hotels) and Motels (72111), Full-Service Restaurants (722511)
SIC
Hotels & Motels (7011), Services-Miscellaneous Amusement & Recreation (7990)
akta.pro primary industry
Neighborhood Bars & Taverns (CRANACAA)
akta.pro secondary industry
Bars & Pubs (Non-Music) (MPAGAIAC)

Keywords

  • Hospitality venue operations
  • Pub and hotel services
  • Food and beverage service
  • Live entertainment venues
  • Function and event hire

Where The Pub Group is headquartered

Location

Headquarters

HQ city
Tamworth
HQ country
Australia
HQ region
Oceania

Offices3 records

Markets served

The Pub Group business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

  1. Food and Beverage Sales: Core revenue from bar and restaurant operations across six venues. Includes counter service, table service, bistro dining, and bottle shop sales. Kitchen hours vary by venue, operating 7 days per week.
  2. Gaming and Wagering: TAB facilities and gaming machine operations. Southgate Inn noted as Tamworth's go-to pub for punters with 50+ screens and full TAB facilities. Includes sports betting and jackpot draws.
  3. Accommodation: Ibis Styles Tamworth hotel operations, positioned near major event venues. Provides ideal base for business travellers, sporting teams, event attendees, and weekend tourists.
  4. Functions and Events Hire: Private event bookings across dedicated function spaces including the Bill Chambers Room (up to 100 guests), Gin Garden (60 guests), Beer Garden (120 guests), Scully Room (80 guests), and Ibis Styles event spaces (up to 200 guests, 5 dedicated spaces).
  5. Live Entertainment and Ticketed Events: Moonshiners Honky Tonk Bar hosts live music events with ticketed entry via Oztix. Nashville-style country bar experience during TCMF and year-round late-night entertainment.

Go-to-market motion2 records

Distribution channels9 records

Marketing channels9 records

The Pub Group product offering

Product offering

Core offering

The Pub Group (TPG Hotels) is a family-owned hospitality group operating six distinct venues in Tamworth, NSW — including The Pub, Southgate Inn, Moonshiners Honky Tonk Bar, Longyard Hotel, Family Hotel, and Ibis Styles Tamworth. The group delivers food and beverage service, TAB sports betting, live music entertainment, accommodation, and function/event hire for up to 250 guests across its portfolio. It also provides a courtesy bus service and online table booking across selected venues.

Product overview

The Pub Group (TPG Hotels) is a family-owned hospitality group operating six distinct venues in Tamworth, NSW: The Pub (general entertainment), Southgate Inn (sports betting venue with 50+ screens), Moonshiners Honky Tonk Bar (Nashville-style country music bar), Longyard Hotel (live music and entertainment), The Family Hotel (family-friendly local), and Ibis Styles Tamworth (accommodation). The group also offers functions and events services across multiple venues with capacities ranging from 60 to 250 guests, courtesy bus transportation, TAB/sports betting facilities, and online table booking. The venues collectively offer live music, food service, gaming, and event hosting across Australia's country music capital.

Differentiator

Problem solved

Functional benefit

Products and services

  • The Pub A local gem pub where friends, families, and music fans gather for drinks, food, and classic Tamworth nights out. Offers counter and table service for food and beverages.
  • Southgate Inn Tamworth's go-to pub for punters and sports fans, featuring more than 50 screens, in-house sports betting, and full TAB facilities. Operates live, loud, and all week long.
  • Moonshiners Honky Tonk Bar A Nashville-style country bar with boots, hats, and plenty of live music, positioned as a late-night venue open 7 days where the party comes alive. Hosts ticketed events via Oztix.
  • Longyard Hotel Tamworth's local landmark featuring live music, great food, outdoor deck, kids playground, function spaces, and bottle shop. Big, lively, and full of energy catering to friends, family, locals, and tourists.
  • The Family Hotel A classic family-friendly pub offering good food, good company, and good times for all ages with outdoor garden, function space, courtesy bus, TAB, and pool table. Online table booking via NowBookIt.
  • Ibis Styles Tamworth Hotel accommodation perfectly positioned near Tamworth's major event venues and entertainment hubs, ideal for business travellers, sporting teams, event attendees, and weekend tourists. Includes 5 dedicated event spaces accommodating up to 200 guests.
  • Functions and Events Hire Flexible event spaces for private functions, corporate events, conferences, birthdays, engagements, and community fundraisers across multiple venues. Includes the Bill Chambers Room (up to 100 guests), Gin Garden (up to 60), Beer Garden (up to 120), Scully Room (up to 80), and Ibis Styles Hotel event spaces (up to 200 guests across 5 dedicated spaces).
  • Courtesy Bus Service (Longyard Bus) A free shuttle bus service operating across venues, allowing patrons to travel safely without driving. Operates Mon-Wed 5pm-10pm, Thu 5pm-11pm, Fri 4pm-11pm, Sat 12pm-11pm, Sun 12pm-10pm.
  • TAB and Sports Betting Totalisator Agency Board (TAB) facilities offering in-house sports betting, jackpot draws, and full sports betting services. Available at Southgate Inn and Family Hotel venues.
  • Online Table Booking Online table reservation system enabling patrons to book tables at selected venues including The Pub, Longyard Hotel, and Family Hotel via the NowBookIt platform.

Companies that use The Pub Group

Customer profile

Segments5 records

Ideal customer profiles5 records

The Pub Group technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

The Pub Group partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Oscars Hotel GroupcoreStrategic or Co-development PartnerTPG Hotels has partnered with Oscars Hotel Group to offer all staff great opportunities to further their careers. This partnership provides career development pathways for employees across TPG Hotels' six venues.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

The Pub Group competitors and assessment

Company assessment

Broad incumbents

  • Endeavour Group: Parent of ALH Group and Dan Murphy's; Australia's largest integrated drinks and hospitality operator. Operates 330+ pubs plus off-premise retail — comparable business lines but vastly larger and publicly listed.
  • ALH Group (Australian Leisure & Hospitality): Largest pub operator in Australia (now part of Endeavour Group) with 330+ venues nationwide. Directly comparable business model — multi-venue pubs with food, beverage, gaming, and accommodation — but vastly larger scale and broader geographic footprint.
  • Laundy Hotels: One of Australia's largest family-owned pub groups (Laundy family), operating 40+ hotels across NSW and QLD. Comparable multi-venue pub operator with gaming, F&B, and accommodation, but at significantly larger scale and broader geography.

Regional players

  • Solotel: Sydney-focused hospitality group operating pubs, bars, and venues across metro NSW. Comparable multi-venue operator, though concentrated in Sydney rather than regional Australia.
  • JDA Hotels: Regional NSW/QLD pub and hotel operator with a portfolio of food, beverage, and gaming venues. Comparable in scale and venue mix to TPG's regional Tamworth base.
  • Punt Road Hotel Group: Family-run multi-venue pub group operating across regional and metro NSW. Comparable in governance structure (family-owned) and venue mix including TAB facilities and event spaces.
  • Matthews Hotels: Regional NSW pub and hotel operator with venues across the New England/North West region. Comparable as a family-style multi-venue regional operator with F&B, gaming, and accommodation, though smaller and more concentrated.

Direct peers

  • Oscars Hotel Group: Australian multi-venue pub and hotel operator with properties across regional and metro NSW. TPG's formal staff-development partner, making it the closest comparable operator in footprint, venue mix, and target market.
  • Redcape Hospitality Group: ASX-listed owner and operator of pubs and hotels across NSW, QLD, and WA. Closely comparable in venue mix (pubs with gaming, F&B, accommodation) and regional NSW exposure, though publicly traded and broader in scale.
  • Australian Venue Co. Privately held multi-venue pub and bar operator with venues across Victoria, NSW, and QLD. Highly comparable operating model — multi-site pubs with F&B, gaming, events — with similar mid-market positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

The Pub Group social profiles

Digital presence

The Pub Group financial estimates

Financial estimate

Revenue estimate

Valuation estimate

The Pub Group leadership team

Management profile

Number of profiles

The Pub Group subsidiaries and ownership

Company hierarchy

Subsidiaries6 records

The Pub Group funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

The Pub Group M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Pub Group

What does The Pub Group do?

The Pub Group (TPG Hotels) is a family-owned hospitality group operating six distinct venues in Tamworth, NSW — including The Pub, Southgate Inn, Moonshiners Honky Tonk Bar, Longyard Hotel, Family Hotel, and Ibis Styles Tamworth. The group delivers food and beverage service, TAB sports betting, live music entertainment, accommodation, and function/event hire for up to 250 guests across its portfolio. It also provides a courtesy bus service and online table booking across selected venues.

Is The Pub Group a public or private company?

The Pub Group is a private company. It is classified as family owned and is currently operating.

When was The Pub Group founded?

The Pub Group was founded in 1995. It employs 11 to 50 people.

Where is The Pub Group based?

The Pub Group is headquartered in Tamworth, Australia, in the Oceania region.

How does The Pub Group make money?

Five revenue lines are on record. Food and Beverage Sales are the primary driver. The others are gaming and Wagering, accommodation, functions and Events Hire and live Entertainment and Ticketed Events.

Who are The Pub Group's main competitors?

Broad incumbents on record are Endeavour Group, ALH Group (Australian Leisure & Hospitality) and Laundy Hotels. Regional players are Solotel, JDA Hotels, Punt Road Hotel Group and Matthews Hotels. Direct peers are Oscars Hotel Group, Redcape Hospitality Group and Australian Venue Co..

Does The Pub Group have an API?

No public API is recorded for The Pub Group.

What industry is The Pub Group in?

The Pub Group's product category is Pub and Hotel Hospitality Services. Its primary akta.pro industry code is CRANACAA, Neighborhood Bars & Taverns, with a secondary code of MPAGAIAC, Bars & Pubs (Non-Music). Its NAICS code is 7224 and its SIC code is 7011.

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