The Retreat NZ

What The Retreat NZ does

The Retreat NZ is a registered New Zealand charity operating a private residential alcohol rehabilitation facility in Warkworth, approximately one hour north of Auckland. Founded in 2013 and modeled after The Retreat Wayzata in Minnesota (operating for over 30 years), the organisation delivers an alcohol-only treatment programme built on Twelve Step Facilitation (TSF). Its core product suite comprises four sequential offerings: a Love First Intervention service (1-hour discovery call at $250), a 5-night medically supervised alcohol detox ($7,500-$9,000 including GST), a 30-day residential rehabilitation programme (from $17,900 including GST), and post-programme sober living transitional housing. The facility holds 8-12 guests in primary care at any time on a 12-acre native bush site, supported by 6 employees.

The organisation serves adults struggling with alcohol dependency, with explicit secondary segments for their families and for high-performing professionals seeking confidential Executive recovery services. Revenue is generated from programme fees plus charitable donations, with financial partnerships (Nova Medical Finance, Good Shepherd) expanding access via payment plans and interest-free loans. Distribution is direct-to-consumer with no intermediaries: intake begins with a phone-based pre-registration assessment, and the marketing funnel combines a website self-assessment tool, blog content, social media (Facebook, Instagram, YouTube), and referrals from AA/12 step fellowships and healthcare professionals. The organisation is HealthCERT certified by the New Zealand Ministry of Health and reports a 60% success rate over ten years of operation.

Name

The Retreat NZ

Legal name

The Retreat NZ

Website

https://theretreatnz.org.nz

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

The Retreat NZ is a New Zealand charity operating a private residential alcohol rehabilitation facility in Warkworth, Auckland, delivering 12 Step-based detox, 30-day rehab, and sober living programmes to individuals and families affected by alcohol addiction.

Ownership category

akta.pro rank

Product category

Alcohol Rehabilitation Services

NAICS

Residential Mental Health and Substance Abuse Facilities (62322)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN)

akta.pro secondary industry

Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO)

Keywords

• Alcohol rehabilitation
• Residential detox
• Twelve step facilitation
• Sober living
• Addiction intervention

Headquarters

HQ city

Auckland, Auckland

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. 30-Day Residential Alcohol Rehab: Private residential rehabilitation program providing accommodation, all meals, therapeutic sessions, and full 30-day program access. Prices start from $17,900 including GST
2. 5-Night Medically Supported Alcohol Detox: Residential detox program with 24/7 medical supervision, registered nurse on site 17 hours/day, peer support worker for remaining 7 hours. Cost between $7,500 and $9,000 including GST
3. Love First Intervention Services: 1 hour Intervention Discovery Call for up to 6 people with accredited Love First Interventionist. Priced at $250
4. Sober Living Programme: Transitional support housing for guests who completed 30-day residential program. Residents pay rent and must be working, studying, or volunteering
5. Donations and Charitable Contributions: Registered NZ charity accepting donations to provide treatment scholarships and financial assistance for those who cannot afford private treatment

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

The Retreat NZ operates a private residential alcohol rehabilitation facility on a 12-acre site in Warkworth, north of Auckland. It sells admission to an integrated programme suite including Love First Intervention services, a 5-night medically supervised alcohol detox, a 30-day residential rehabilitation programme, and sober living transitional housing. All programmes are grounded in the Twelve Step Facilitation (TSF) methodology and delivered by staff and volunteers with lived experience of recovery.

Product overview

The Retreat NZ is a private alcohol rehabilitation centre offering an integrated suite of programmes for individuals struggling with alcohol addiction. The core portfolio includes the Love First Intervention service, a 5-night private Alcohol Detox Programme with medical supervision, a 30-Day Residential Rehabilitation Programme, and Sober Living transitional housing. Supporting services include the We The Village online family programme and an alcohol self-assessment tool. All primary programmes are grounded in the 12 Step principles of Alcoholics Anonymous, with detox and residential care forming the foundation, sober living providing transitional support, and intervention/family services addressing the broader recovery ecosystem.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 60% success rate over ten years of operation
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• We The VillagecoreStrategic or Co-development PartnerGlobally developed, evidence-based CRAFT programme (Community Reinforcement and Family Training) offered through The Retreat NZ. Twelve-week online programme providing practical strategies for families to help influence decrease in harmful behaviours and increase positive ones in loved ones with alcohol addiction. CEO Janet Thompson serves as partner bringing this programme to New Zealand. Has helped over a thousand individuals and families improve their lives globally.
• The Retreat USA (Minnesota)coreStrategic or Co-development PartnerThe Retreat NZ's programmes are modeled after The highly successful The Retreat USA which has been operating in Minnesota for over 30 years. This partnership provides the proven 12 Step-based recovery model and programme framework that The Retreat NZ implements.
• Alcoholics Anonymous (AA) New ZealandcoreStrategic or Co-development PartnerThe Retreat NZ's programmes are aligned with the 12 Step programme of Alcoholics Anonymous. Guests attend regular AA meetings in Auckland and Warkworth area during their programme. Over 500 AA meetings available weekly throughout New Zealand - both in person and online.
• Al-Anon Family Groups New ZealandminorChannel Partner/ Reseller/ Distributor12 Step programme offering help and hope for families and friends of alcoholics. Recommended by The Retreat NZ as part of family support resources.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Malibu Beach Recovery Center: US small-capacity private residential alcohol and drug rehab. Comparable premium-pricing, intimate residential setting and similar focus on individualized alcohol recovery programmes.
• Odyssey House: Largest NZ residential addiction treatment provider offering therapeutic community programmes in Auckland and Christchurch. Competes for the same residential rehab referrals and government/charitable funding pool within New Zealand.
• The Retreat Wayzata: The original Minnesota-based residential alcohol rehab whose 30+ year 12 Step Facilitation model The Retreat NZ explicitly replicates. Same alcohol-only focus, same TSF methodology, and a direct parent-successor relationship, making it the most natural direct peer.
• Schick Shadel Hospital: US alcohol-specific inpatient treatment centre with a long-running focus on alcohol dependency. Closely mirrors The Retreat NZ's alcohol-only positioning, residential model, and outcome-driven marketing approach.

Regional players

• The Cabin: Asia-Pacific focused residential rehab with primary treatment centres in New Zealand and Thailand. Targets similar international clientele and competing for the same English-language, Asia-Pacific residential alcohol/drug treatment demand.
• Smarmore Castle Private Clinic: Ireland-based private residential addiction treatment provider. Comparable in private-pay residential model, small intimate setting, and international clientele targeting similar high-end overseas recovery market.
• Turning Point NZ: NZ-based addiction treatment and recovery service provider operating across the country. Competes for NZ residential and outpatient alcohol addiction referrals and shares the local regulatory environment.

Broad incumbents

• Caron Treatment Centers: US non-profit residential addiction treatment provider with an integrated continuum including medical detox, residential rehab, and recovery centres. Comparable in non-profit structure and full-continuum model to The Retreat NZ.
• Salvation Army Addiction Services (NZ): Large NZ non-profit providing residential and community-based alcohol and drug treatment programmes. Comparable in charity-based operating model and HealthCERT-adjacent regulatory positioning, but at materially larger scale.
• Hazelden Betty Ford Foundation: US-based 12 Step oriented residential addiction treatment giant with significantly larger scale. Demonstrates the proven TSF methodology at enterprise scale that The Retreat NZ could aspire to via licensing or multi-site expansion.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@theretreatnz7120
• Facebookfacebook.com/profile.php?id=100087958361079
• Instagraminstagram.com/theretreatnz
• LinkedInlinkedin.com/company/the-retreat-nz

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Retreat NZ