What Thermana Lasko does

Thermana Lasko (Thermana, d. d., družba dobrega počutja) is a Slovenian thermal spa resort company founded in 1854 and headquartered in Laško, operating an integrated resort campus built around natural thermal water sourced from 160 meters depth. The company's product portfolio centers on two four-star hotels — Hotel Thermana Park Laško **** Superior (built 2010) and Hotel Zdravilišče Laško **** (the original 1854 site, wheelchair-accessibility certified) — directly connected to thermal pools under a glass dome, a 675 m² sauna center with seven saunas, a wellness spa offering signature Beer Wellness and Honey Wellness programs, a Medical Center with physiotherapy and specialist clinics backed by 70+ years of rehabilitation experience, and a Congress Center with 10 halls and 1,100-person capacity. The business also runs an Ayurvedic program in partnership with a specialist team from Kerala, India, a Children's Wellness line, a VR Room, motorhome parking, an F&B operation, and a digital gift voucher storefront.

Name

Thermana Lasko

Legal name

Thermana, d. d., družba dobrega počutja

Website

https://thermana.si

Company type

Private

Founded year

1854

Operating status

Operating

Headcount range

51–100 employees

Short description

Thermana Lasko is a 170-year-old Slovenian thermal spa resort operating two four-star hotels, thermal pools, wellness, medical rehabilitation, and a 1,100-seat congress center in Laško, serving leisure, family, senior, corporate, and medical tourism guests.

Ownership category

akta.pro rank

Product category

Thermal Spa and Wellness Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Accommodation (721), Traveler Accommodation (7211), RV (Recreational Vehicle) Parks and Recreational Camps (72121)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Nursing & Personal Care Facilities (8050), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Thermal Springs, Hot Springs & Thalassotherapy Resorts (THAGAMAE)

akta.pro secondary industries

Thermal Baths, Hot Springs & Saunas (Onsen, Hammams, Banya, Sauna Worlds) (THAJAHAD), Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD), Resort Convention Hotels (THAGALAC), Sauna & Steam Bath Facilities (HSADAKAC)

Keywords

• Thermal spa services
• Wellness resort
• Medical rehabilitation
• Thermal wellness treatments
• Hotel accommodation

Headquarters

HQ city

Laško

HQ country

Slovenia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Accommodation Services: Hotel accommodation at two properties: Hotel Thermana Park Laško **** Superior and Hotel Zdravilišče Laško ****. Includes various room types and packages with meals.
2. Thermal Pools and Spa Access: Entry fees for thermal center swimming pools, saunas, and wellness facilities for daily visitors and hotel guests.
3. Wellness and Spa Treatments: Individual wellness treatments including massages, baths, body treatments, and specialized therapies such as Thai massage, Ayurvedic treatments, beer wellness, and honey wellness.
4. Medical and Physiotherapy Services: Medical center with specialist clinics, physiotherapy, rehabilitation, and health programs. Includes specialist consultations and therapeutic services.
5. Congress and Event Hosting: Conference center rental with various halls and comprehensive event services including catering, equipment, and organization support.
6. Food and Beverage: Restaurant services including A La Carte restaurant, self-service pool restaurant, bar under the dome, café, and catering for events.
7. Gift Vouchers: Digital and physical gift vouchers for pools, saunas, wellness treatments, accommodation packages, and physiotherapy services. Also includes value vouchers of arbitrary amount.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Thermana Lasko operates a thermal spa resort complex in Laško, Slovenia with two hotels (Hotel Thermana Park Laško **** Superior and Hotel Zdravilišče Laško ****), thermal swimming pools, sauna centers, a wellness spa center, medical and physiotherapy facilities, and a congress center. It sells accommodation packages, day visits, wellness treatments, medical rehabilitation services, and conference/event hosting services, all anchored on natural thermal water sourced from 160 meters depth.

Product overview

Thermana Lasko is a thermal spa resort company operating as a multi-property destination with two primary hotels (Hotel Thermana Park Laško **** Superior and Hotel Zdravilišče Laško ****), each offering connected thermal pool, wellness, and sauna facilities. The product portfolio centers around thermal water experiences (Termalni Center, Termalno Kopališče), comprehensive wellness services (Wellness Spa Center, Beer Wellness, Honey Wellness, Ayurveda Programs, Children's Wellness), medical and rehabilitation services (Center Medicine, Physiotherapy Center, Health Programs), conference and event hosting (Congress Center with 10 halls), and accommodation services. Additional offerings include a loyalty program (Thermana Club), gift vouchers, motorhome parking, and a VR experience room. The company leverages 170+ years of thermal spa heritage and Laško's brewing and beekeeping traditions in its themed wellness programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Hotel Thermana Park Laško **** Superior A four-star superior hotel connected directly to thermal pools, wellness facilities, and saunas under a glass dome, with an adjacent congress center for business meetings, conferences, and events.
• Hotel Zdravilišče Laško **** A four-star hotel with more than 170 years of history, designed without architectural barriers and certified accessible for guests with mobility impairments, featuring thermal pools and the Medical Center.
• Termalni Center Thermana Park (Thermal Center) Thermal swimming pools and water experiences housed under a distinctive glass dome, offering swimming in Laško thermal water sourced from 160 meters depth for revitalization and detoxification.
• Savna Center Thermana Park (Sauna Center) A 675 m² sauna center featuring seven saunas including Finnish, steam, infrared, Laconium, and Sanarium, designed in modern style with elements of Laško history.
• Wellness Spa Center Thermana Park A wellness center offering massages, body and facial treatments, and proprietary wellness rituals crafted by in-house wellness therapists.
• Kongresni Center (Congress Center) Congress venue with 10 halls and 3,700 m² of floor space, accommodating up to 1,100 participants, with modern audiovisual equipment, video conferencing, simultaneous translation booths, and free Wi-Fi.
• Center Medicine (Medical Center) Medical facility with specialist clinics and consultation rooms in orthopedics, physiatry, physical and rehabilitation medicine, traumatology, neurosurgery, speech therapy, physiotherapy, and occupational therapy.
• Center Fizioterapije (Physiotherapy Center)
• Pivovski Wellness (Beer Wellness) Unique beer-based wellness treatments drawing on Laško's brewing tradition dating to 1825, using beer ingredients rich in B vitamins, magnesium, potassium, iron, and zinc.
• Medeni Wellness (Honey Wellness) Honey-based treatments developed in accordance with bee-friendly philosophy, recognized as the first in Slovenia, using honey's therapeutic properties for skin nourishment.
• Ayurveda Programs Holistic wellness programs based on Ayurvedic principles from Kerala, India, delivered by experienced Ayurvedic practitioners including customized Ayurvedic cuisine and yoga instruction by Indian masters.
• Darilni Boni (Gift Vouchers) Digital and physical gift vouchers available for pools, saunas, wellness treatments, accommodation packages, and physiotherapy services, plus value vouchers of arbitrary amount.
• Zdravstveni Programi (Health Programs) Preventive health programs based on 70+ years of medical rehabilitation experience, including programs for spine health, post-injury recovery, post-stroke rehabilitation, and general wellness.
• Termalna Voda Laško (Laško Thermal Water) Natural thermal water sourced from 160 meters depth, warm and rich in minerals, with proven beneficial effects for regeneration and relaxation, available in pools and drinking fountains.

Quantifiable outcome

• Awarded 'Naj kopališče 2025' (Best Swimming Pool 2025) - recognition of excellence in thermal pool facilities
• +2 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Ayurvedic Team from Kerala, IndiacoreStrategic or Co-development PartnerPartnership with experienced Ayurvedic team from Kerala, India - the world capital of Ayurveda. The team delivers authentic holistic Ayurvedic programs including customized Ayurvedic cuisine, wellness treatments, and yoga/meditation programs under the guidance of an Indian yoga master.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Therme Vals: Swiss thermal spa designed by Peter Zumthor, centered on thermal spring water and minimalist wellness architecture. Comparable as a destination thermal spa with premium positioning and architectural-led wellness experiences.
• St. Martins Therme & Lodge: Austrian thermal spa resort in Burgenland with thermal pools, spa, and lake-side lodge accommodations. Comparable as a Central European four-star thermal/wellness destination targeting similar leisure and MICE segments.
• Terme Olimia: Slovenian thermal spa resort in Podčetrtek offering thermal pools, wellness, Ayurveda, and medical programs. Direct domestic competitor with overlapping product, customer base, and wellness tourism source markets.
• Adler Thermae Spa & Relax Resort: Italian thermal spa resort in Tuscany offering thermal pools, wellness, and medical spa programs. Comparable as a destination resort with overlapping thermal water, wellness, and health program offerings.
• Therme Geinberg: Austrian thermal spa with hotel, thermal pools, and a focus on adult wellness retreats. Comparable as a geographic peer in the Central European thermal resort market targeting couples and wellness travelers.
• Rogner Bad Blumau: Austrian thermal spa resort designed by Hundertwasser with thermal pools, wellness, and hotel accommodations. Comparable as a Central European destination thermal resort with full-service lodging and wellness focus.
• EurothermenResort Bad Hall: Austrian thermal spa resort with iodine-rich healing water, wellness, and medical rehabilitation programs. Comparable as a thermal-based destination resort combining medical/health and wellness offerings.
• Terme 3000: Slovenian thermal spa complex in Moravske Toplice with hotel, thermal pools, wellness, and medical programs. Comparable regional competitor targeting similar wellness and health tourism segments.
• Felsentherme Bad Gastein: Austrian thermal spa in the Gastein valley combining thermal water therapy, saunas, and wellness treatments. Comparable as a traditional Alpine thermal resort leveraging mineral/thermal water for health and wellness.

Broad incumbents

• Therme Erding: World's largest thermal spa resort near Munich, Germany. A larger, established European thermal spa incumbent with overlapping pools, saunas, and wellness offerings, though at a vastly different scale and primarily day-visit model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• Xtwitter.com/ThermanaLasko
• YouTubeyoutube.com/user/MyThermana
• Facebookfacebook.com/thermana.lasko.slovenia
• Instagraminstagram.com/thermana_lasko
• LinkedInlinkedin.com/company/thermana-lasko

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Thermana Lasko