The Sjef Group
The Sjef Group (elockers) provides smart electronic locker systems and remote-management software to live entertainment venues across eight countries via recurring rental and service contracts.
- Company typePrivate
- Founded2017
- HeadquartersAmsterdam, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
What The Sjef Group does
The Sjef Group, operating commercially under the brand elockers, is a Netherlands-based provider of smart electronic locker systems founded in 2017 and headquartered in Amsterdam. The company designs, deploys, and operates connected locker hardware and supporting software for live entertainment venues — including festivals, nightclubs, stadiums, and theme parks — with active commercial operations across eight countries: the Netherlands, Belgium, Spain, France, the United Kingdom, Austria, Germany, and the United States. The team is approximately 13 employees, and the company reports hundreds of active partner relationships across its footprint.
The product is an IoT-enabled locker system that combines physical hardware with software for remote management, real-time availability tracking, and operational analytics for venue staff. Revenue mechanics are anchored in subscription-style recurring rental and service contracts that bundle hardware deployment, ongoing maintenance, and software access, sold via direct enterprise field sales. The commercial motion is organized around regional sales managers covering distinct geographic territories (Benelux, UK, DACH, France, and the US), and the recurring contract structure combined with the operational integration of lockers into venue guest flows implies a mix of recurring and transaction-based revenue tied to event volumes and venue footprints. No funding, revenue, or AI/ML disclosures are present in the input.
The Sjef Group firmographics
Firmographics- Name
- The Sjef Group
- Legal name
- elockers
- Website
- https://thesjefgroup.recruitee.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Sjef Group (elockers) provides smart electronic locker systems and remote-management software to live entertainment venues across eight countries via recurring rental and service contracts.
- Ownership category
- akta.pro rank
The Sjef Group industry classification
Industry- Product category
- Smart Locker Rental Services
- NAICS
- Amusement Parks and Arcades (7131)
- SIC
- Services-Miscellaneous Equipment Rental & Leasing (7350)
- akta.pro primary industry
- Water Park Concessions & Guest Services (Food, Retail, Lockers, Cabanas) (THAAABAH)
Keywords
Where The Sjef Group is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
The Sjef Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Smart Locker Rental Services: Rental and service model providing smart locker solutions to promoters, venues, and event organizers. Locker units are deployed at events and venues for visitor storage needs. Revenue generated through service contracts with event organizers and venue operators.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom enterprise pricing based on event/venue requirements |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels2 records
The Sjef Group product offering
Product offeringCore offering
elockers provides smart electronic locker systems as a rental service for the live entertainment industry. The company's locker units are deployed at festivals, club nights, stadium sports games, and theme parks to offer self-service visitor storage. Revenue is generated through recurring service contracts with promoters, venue operators, and event organizers across Europe and the US.
Product overview
elockers offers a unified smart locker platform for the live entertainment industry. The core product is a smart locker system that provides self-service storage solutions for venues, promoters, and event organizers. Founded in the Netherlands in 2017, the company expanded across Europe and the UK before entering the US market. The technology ensures smooth operations, reduces queues, and improves the overall visitor experience. The company works with hundreds of partners across the Netherlands, Belgium, Spain, France, United Kingdom, Austria, Germany, and the United States.
Differentiator
Problem solved
Functional benefit
Products and services
- elockers Smart Locker Solutions Smart electronic locker systems rented and deployed at festivals, clubs, stadium sports games, and theme parks to provide self-service secure visitor storage. The solution supports promoter, venue, and event organizer operations by reducing queues, eliminating wardrobe stress, and improving the overall visitor journey.
Companies that use The Sjef Group
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles1 record
The Sjef Group technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
The Sjef Group partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
The Sjef Group competitors and assessment
Company assessmentBroad incumbents
- Luxer One: Established smart locker vendor primarily serving residential and multifamily markets but expanding into commercial venues; broader portfolio player with overlap in locker technology stack.
- Amazon Hub (Locker/Code/Pickup): Operates a global smart locker network primarily for e-commerce pickup; while not targeting entertainment, the underlying technology and scale set a competitive benchmark for locker UX.
- Quadient: Large, publicly listed provider of locker and parcel solutions with strong enterprise distribution; represents scale competitive threat as it expands into event/venue use cases.
Others
- Bolloré Logistics (Locker Solutions): Large logistics group with connected locker and PUDO offerings; adjacent infrastructure provider rather than direct competitor, but capable of entering the entertainment locker space.
- Best Lockers: US-based locker hardware and management vendor serving fitness, recreation, and venue customers; supplies the hardware category elockers deploys and represents a potential partner or competitor.
Direct peers
- Vecos: European smart locker solutions company focused on workplaces and leisure venues; competes with elockers on locker hardware and management platforms for venue operators.
- Gantner: Provides electronic locker and access solutions for leisure, fitness, and entertainment venues across Europe; closest European competitor to elockers in locker management software and hardware.
- Yellowbox: Smart locker provider for entertainment venues, gyms, and attractions; competes head-to-head with elockers in deploying self-service storage for live experience operators.
Emerging players
- Inwentech: Provider of smart locker and storage management systems for events and public venues; smaller emerging competitor with similar event-centric go-to-market.
- IVS Group: European intelligent vending and locker solutions provider with growing presence in event and venue settings; emerging competitor with partial overlap in the live entertainment segment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
The Sjef Group social profiles
Digital presenceThe Sjef Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Sjef Group leadership team
Management profileNumber of profiles
The Sjef Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Sjef Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Sjef Group
What does The Sjef Group do?
elockers provides smart electronic locker systems as a rental service for the live entertainment industry. The company's locker units are deployed at festivals, club nights, stadium sports games, and theme parks to offer self-service visitor storage. Revenue is generated through recurring service contracts with promoters, venue operators, and event organizers across Europe and the US.
Is The Sjef Group a public or private company?
The Sjef Group is a private company. It is classified as unknown and is currently operating.
When was The Sjef Group founded?
The Sjef Group was founded in 2017. It employs 11 to 50 people.
Where is The Sjef Group based?
The Sjef Group is headquartered in Amsterdam, Netherlands, in the Europe region.
How does The Sjef Group make money?
One revenue line is on record: smart Locker Rental Services.
Who are The Sjef Group's main competitors?
Broad incumbents on record are Luxer One, Amazon Hub (Locker/Code/Pickup) and Quadient. Others are Bolloré Logistics (Locker Solutions) and Best Lockers. Direct peers are Vecos, Gantner and Yellowbox. Emerging players are Inwentech and IVS Group.
Does The Sjef Group have an API?
No public API is recorded for The Sjef Group.
What industry is The Sjef Group in?
The Sjef Group's product category is Smart Locker Rental Services. Its primary akta.pro industry code is THAAABAH, Water Park Concessions & Guest Services (Food, Retail, Lockers, Cabanas). Its NAICS code is 7131 and its SIC code is 7350.