The Soul Spa

What The Soul Spa does

The Soul Spa is a single-location wellness centre operated by The Curious Soul Ltd at 2 Hetling Court in Bath's historic Spa Quarter, England, founded in October 2019. The company delivers in-person sound bath therapy, VR meditation, SOMA breathwork, and massage experiences to individual wellness consumers in the Bath area, and functions as a curated hub for 25+ independent practitioners offering modalities such as acupuncture, reflexology, hypnotherapy, energy healing, tarot, astrology, and shamanic healing. Bookings are handled through the company's Squarespace-hosted website (thesoulspa.co.uk), with reception staffed Monday through Saturday and a shorter Sunday window.

The business model blends four revenue streams. The primary stream is in-person wellness sessions, including sound baths, VR meditation, SOMA breathwork, and massage, supplemented by voucher/gift card sales and group bookings (notably hen parties). The second stream is affiliate-based: the company promotes LiveGood wellness and nutritional supplements and refers customers to Infinite Earners for business coaching, earning commissions on resulting purchases and sign-ups. The third stream is content-led, via the Holistic Wealth blog, which covers affiliate marketing, passive income, and financial wellbeing topics aimed partly at wellness professionals seeking diversified income. The fourth stream is the practitioner directory itself, which effectively monetises the spa's physical footprint by enabling independent practitioners to reach consumers under a shared brand umbrella.

The Soul Spa is privately held by its founders, is bootstrapped with no disclosed institutional funding, and operates with a small team of approximately 9 employees. There is no proprietary technology platform; the underlying technology stack is a standard Squarespace website, third-party VR hardware/content for VR meditation, and standard booking infrastructure. Revenue, ARR, and headcount trends are not disclosed in the available data, and the company has not raised any funding rounds identified in the source material.

Name

The Soul Spa

Legal name

The Curious Soul Ltd

Website

https://thesoulspa.co.uk

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

The Soul Spa operates a single Bath-based wellness centre offering sound bath therapy, VR meditation, SOMA breathwork, and massage, while hosting a directory of 25+ independent practitioners and earning affiliate income from wellness products and financial education referrals.

Ownership category

akta.pro rank

Product category

Wellness Spa Services

akta.pro primary industry

Holistic & Alternative Therapies (Reiki, Sound Healing, Breathwork, Energy Work) (THAJAHAF)

akta.pro secondary industries

Mindfulness & Mental Wellbeing Experiences (Stress Management, Sleep Retreats, Coaching) (THAJAHAH), Day Spas (Facials, Body Treatments & Packages) (HSADAKAA)

Keywords

• Sound bath therapy
• Wellness spa services
• Holistic therapy
• Breathwork sessions
• Massage therapy

Headquarters

HQ city

Bath

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Wellness therapy services: Revenue from in-person wellness experiences including sound baths, VR meditation, breathwork sessions, and massage therapies. Services are booked individually or as packages, with independent practitioners operating through the spa.
2. Vouchers and gift cards: Sale of spa vouchers and gift cards for experiences, representing one-time transaction revenue.
3. Group events and packages: Hen parties and group event bookings at the spa, providing revenue from private group bookings.
4. Affiliate marketing - LiveGood wellness products: The Soul Spa promotes LiveGood wellness and supplement products through affiliate links, earning commissions when customers purchase through referral links. Products include daily nutrition, protein, vitamins, supplements, and healthy lifestyle essentials.
5. Financial wellbeing education and coaching programmes: The spa drives referrals to Infinite Earners for advanced business coaching and mentorship in affiliate marketing and online business, earning referral income. Also promotes Live Good business opportunity for financial freedom.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

The Soul Spa is a wellness center in Bath, UK that delivers in-person holistic therapy experiences including Sound Bath therapy (vibrational healing using singing bowls), VR Meditation (immersive virtual reality guided sessions), SOMA Breathwork combined with sound healing, and various massage modalities. The spa also functions as a hub hosting 25+ independent wellness practitioners offering acupuncture, reflexology, hypnotherapy, energy healing, tarot, astrology, and shamanic healing. Revenue is supplemented through LiveGood wellness product affiliate sales and referrals to financial wellbeing education programmes.

Product overview

The Soul Spa is a wellness center offering a portfolio of experiential services including Sound Baths (vibrational therapy using singing bowls), VR Meditation (virtual reality guided experiences), SOMA Breathwork and Sound Bath (integrated breathwork and sound healing), and Massage Services (various modalities from Swedish to Deep Tissue). The spa operates a directory of independent wellness practitioners including acupuncturists, reflexologists, energy healers, massage therapists, hypnotherapists, and holistic coaches. Additionally, the company offers wellness product recommendations through affiliate partnerships (LiveGood nutritional supplements), and provides educational content through its Holistic Wealth blog covering financial wellbeing, passive income, and affiliate marketing. The business model combines in-person spa services with affiliate marketing for wellness products and educational content about business development.

Differentiator

Problem solved

Functional benefit

Products and services

• Sound Baths Sound bath therapy sessions using singing bowls to induce relaxation and promote wellbeing through vibrational sound healing, delivered in-person at the Bath spa.
• VR Meditation

Quantifiable outcome

• Customers report deep relaxation and mental clarity after sound bath sessions
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Minerva Therapy RoomscoreStrategic or Co-development PartnerThe Soul Spa works in collaboration with many practitioners who operate out of Minerva Therapy Rooms. Practitioners offer services including acupuncture, reflexology, massage, hypnotherapy, energy healing, tarot, astrology, shamanic healing, counselling, and more. Customers can book appointments through the spa and practitioners are listed on the Soul Spa website with their profiles and contact details.
• LiveGoodminorGTM or Marketing PartnerThe Soul Spa promotes LiveGood wellness and supplement products through its website, recommending them to customers and followers. LiveGood offers daily nutrition, protein, vitamins, supplements, and healthy lifestyle essentials at wholesale prices. The Soul Spa earns affiliate commissions when customers purchase through referral links.
• Infinite EarnersminorGTM or Marketing PartnerThe Soul Spa refers followers to Infinite Earners for advanced business coaching and mentorship programmes focused on affiliate marketing, digital business, lead generation, and online entrepreneurship. The Soul Spa earns referral income when users join through referral links. Training is described as beginner-friendly with an education-first approach.
• Mediterranean TherapyminorChannel Partner/ Reseller/ DistributorMediterranean Therapy is listed as an independent massage therapy option available at the Soul Spa. Therapists are self-employed and can be contacted directly through the spa's massage page.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Aqua Sana: UK spa brand within Center Parcs offering holistic treatments, sound-based therapies, and wellness experiences. Comparable as a UK wellness operator offering sound and holistic therapies at multi-location resort venues, though at substantially larger scale.
• Nirvana Spa: UK day spa operator offering massages, facials, and holistic therapies. Comparable as a UK day-spa operator with a broad treatment menu and day-visit model, though at larger scale and without The Soul Spa's sound/breathwork niche.
• Champneys: Established UK destination spa and health resort chain offering massages, holistic therapies, and wellness retreats. Comparable as a UK-based wellness operator offering multiple modalities under one brand, though larger and focused on overnight stays.
• ESPA: International spa brand providing treatments, products, and wellness concepts across hotel spas and resorts. Comparable because both operate in the premium holistic-treatment space and curate multi-modality wellness experiences, though ESPA distributes through partner hotels.
• Ragdale Hall Spa: UK destination spa resort offering a broad menu of holistic treatments, classes, and wellness facilities. Comparable as a multi-modality wellness operator targeting relaxation and stress relief, though operating at a larger overnight-resort scale.
• Thermae Bath Spa: Bath's most prominent heritage spa, located in the same city as The Soul Spa. Directly competes for the same local and tourist wellness spend, though focused on thermal bathing rather than sound/VR modalities.

Direct peers

• Calm: Leading meditation, sleep, and mental wellness app. Comparable as it targets the same stress, sleep, and mental-clarity outcomes The Soul Spa's sound baths and breathwork sessions claim to deliver, though via digital subscription rather than in-person spa.
• TRIPP: VR-led meditation and wellness platform. Directly comparable to The Soul Spa's VR Meditation offering, addressing the same consumer need for immersive guided relaxation, though delivered digitally rather than as an in-person experience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/the-soul-spa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Soul Spa