The Warehouse Hotel
The Warehouse Hotel is a privately held 37-room boutique heritage hotel in Robertson Quay, Singapore, operating from a restored 1895 warehouse under the Nuve Group. It serves luxury leisure and business travelers, event hosters, and F&B patrons via rooms, Po restaurant, a lobby cocktail bar, and curated packages.
- Company typePrivate
- Founded2017
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2C
- OfferingServices
What The Warehouse Hotel does
The Warehouse Hotel is a privately held 37-room boutique heritage hotel operating from a meticulously restored 1895 riverside warehouse at 320 Havelock Road, Robertson Quay, Singapore. Opened in January 2017 and operated under the Nuve Group, the property is a member of Design Hotels™ and affiliated with Marriott Bonvoy. Its accommodation spans six room categories from 27 sqm Warehouse Lofts and Warehouse Sanctuary rooms up to a 57 sqm River View Suite, all featuring curated amenities from local Singaporean brands including Ashley & Co bath products, Bang & Olufsen speakers, Mud Rock ceramics, and A.Muse Projects teas. The hotel also runs Po restaurant (Modern Singapore Classics, open daily for lunch and dinner) and The Warehouse Lobby Bar (cocktail bar with weekday happy hour), supplemented by a rooftop infinity pool, complimentary bicycles, and event spaces including The Den and full hotel buyout capability.
Revenue is generated across four streams: room accommodations (with curated multi-night packages such as Stay For Longer, Work and Wander, A Heritage Experience, Suite Indulgence, and Valentine's Day Special), food and beverage at Po and The Warehouse Lobby Bar, events and private functions (weddings, corporate gatherings, brand launches), and ancillary services. Distribution combines direct booking via a SynXis-powered website engine and phone reservations with third-party channels including Design Hotels™, Marriott Bonvoy, and OpenTable for F&B. Marketing emphasizes heritage storytelling, culinary programming, and partnerships with local Singaporean designers and brands to differentiate the property within Singapore's luxury boutique hotel segment. The customer base spans luxury leisure travelers, business travelers, event hosters, and local F&B patrons, supported by 27 employees and an in-house events sales team led by a Sales and Events Manager.
The Warehouse Hotel firmographics
Firmographics- Name
- The Warehouse Hotel
- Legal name
- The Warehouse Hotel
- Website
- https://thewarehousehotel.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Warehouse Hotel is a privately held 37-room boutique heritage hotel in Robertson Quay, Singapore, operating from a restored 1895 warehouse under the Nuve Group. It serves luxury leisure and business travelers, event hosters, and F&B patrons via rooms, Po restaurant, a lobby cocktail bar, and curated packages.
- Ownership category
- akta.pro rank
The Warehouse Hotel industry classification
Industry- NAICS
- Hotels (except Casino Hotels) and Motels (72111)
- SIC
- Hotels & Motels (7011)
- akta.pro primary industry
- Urban & Downtown Full-Service Hotels (THAGAAAA)
- akta.pro secondary industry
- Business & Corporate Full-Service Hotels (THAGAAAE)
Keywords
Where The Warehouse Hotel is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
The Warehouse Hotel business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Room Accommodations: The hotel generates primary revenue from room bookings across 6 room categories: River View Suite (57 sqm), River View Mezzanine (45 sqm), River View Loft (34 sqm), River View Room, Warehouse Loft (27 sqm), and Warehouse Sanctuary (27 sqm). Rooms feature king-sized beds, ensuite bathrooms, and various amenities including Bang & Olufsen speakers, Ashley & Co bath amenities, minibar, and artisanal tea & coffee.
- Food & Beverage - Po Restaurant: Po restaurant serves Modern Singapore Classics/Nanyang heritage cuisine. Open daily for Lunch (12pm-3pm) and Dinner (6pm-10.30pm). Offers 1-for-1 corkage on Sundays to Wednesdays. The restaurant features signature dishes including Popiah, Puyuh Panggang, Sotong Masak Hitam, and Singgang Serani.
- Food & Beverage - The Warehouse Lobby Bar: Day-to-night cocktail bar offering craft cocktails, Asian craft beers, spirits, and fine wines. Happy Hour: Monday to Friday 3pm-7pm at $15++ per cocktail with complimentary rotating bar bites. Weekend hours extend to 1am. Signature cocktails include Single Village Fix, Espresso Martini, Tongkang Drift.
- Events and Private Functions: The hotel offers event spaces including The Lobby, The Den (private function room), Po Restaurant, and full hotel buyout options. Event types include brand launches, weddings, celebrations, and corporate gatherings. Revenue generated through venue rental and catering packages.
- Special Packages and Offers: The hotel sells curated packages including: Stay For Longer (4 nights for price of 3 with 25% savings), Work and Wander (30% off with 7-night minimum stay), A Heritage Experience (2-night minimum with cultural tour tickets), Suite Indulgence (3-night minimum with $100 dining credits), and Valentine's Day Special.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Stay For Longer Package - 4 nights for the price of 3 |
| Subscription | Multi-year contract | Work and Wander - Extended stay discount |
| Subscription | Multi-year contract | A Heritage Experience - Cultural immersion package |
| Subscription | Multi-year contract | Suite Indulgence - Premium suite experience |
| Subscription | Monthly | Valentine's Day Special - Romantic package |
| Unit Pricing | Pay-as-you-go | Happy Hour Cocktails |
| Transaction based/ take rate | Pay-as-you-go | Incidental Deposit |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
The Warehouse Hotel product offering
Product offeringCore offering
The Warehouse Hotel is a 37-room boutique heritage hotel in Singapore offering accommodation across six room categories, two food and beverage outlets (Po Restaurant and The Warehouse Lobby Bar), and event hosting spaces. The property operates from a restored 1895 warehouse building on the Singapore River, featuring locally curated amenities from Singaporean brands and partnerships with Design Hotels and Marriott Bonvoy for global distribution.
Product overview
The Warehouse Hotel is a 37-room boutique heritage hotel in Singapore offering accommodation, dining, and event services. Accommodation consists of six room types: River View Suite (57 sqm), River View Mezzanine (45 sqm), River View Loft (34 sqm), River View Room, Warehouse Loft (27 sqm), and Warehouse Sanctuary (27 sqm). Dining offerings include Po Restaurant serving Modern Singapore Classics and The Warehouse Lobby Bar craft cocktail bar. Event spaces include The Den private function room and full hotel buyout option. The hotel also offers various stay packages (Stay For Longer, Work and Wander, A Heritage Experience, Suite Indulgence, Valentine's Day Special), amenities (rooftop infinity pool, complimentary bicycles), and promotions (Social Hour, 1-for-1 Corkage). All guests have access to complimentary high-speed WiFi, Ashley & Co bath amenities, Bang & Olufsen Bluetooth speakers, minibar, artisanal tea & coffee, electronic safe, and rain shower.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 4-night retreat for price of 3 with 25% savings
- +2 more outcomes
Companies that use The Warehouse Hotel
Customer profileSegments4 records
The Warehouse Hotel technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
The Warehouse Hotel partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Design Hotels™coreThe Warehouse Hotel is a member of the Design Hotels™ portfolio, a curated collection of independent design-led boutique hotels globally. This affiliation provides global distribution, marketing reach to design-conscious travelers, and brand credibility within the boutique hotel segment.
- Marriott BonvoycoreAffiliation with Marriott Bonvoy loyalty program enables the hotel to access millions of Marriott Bonvoy members and accept loyalty point redemptions, providing incremental guest acquisition from the global Marriott ecosystem.
- GINLEE StudiominorLocal Singaporean designer label created The Warehouse Tote, inspired by the geometric interior characteristics of the hotel's architecture. Each tote is hand-pleated and steamed to create an intricate wavy texture. Available for purchase at the hotel.
- In Good CompanyminorLocal Singaporean clothing label created custom robes for The Warehouse Hotel. Design takes cue from the hotel's architectural and interior touches with a tasteful neutral palette and lightweight seersucker material. Available for purchase at the front desk.
- Supermama x Gabriel Tan StudiominorCollaboration curated the 'Objects of Vice' installation-cum-retail space in the hotel lobby. Features contemporary reimaginations of the building's iconic history as a warehouse associated with vice activities. Curated by Gabriel Tan Studio and Supermama.
- Mud RockminorMud Rock created custom handmade ceramics for The Warehouse Hotel—all rooms are stocked with handmade mugs and cups finished in a matte muted grey glaze to reflect the hotel's soft aesthetic. Founded with intention of creating meaningful and affordable ceramics.
- A.Muse ProjectsminorLocal boutique tea specialist created custom tea blends for the hotel minibar—selected teas The Bouquet, Asian Sunset and Pekoe—inspired by personal experiences and crafted especially for hotel guests.
- Ashley & Co.minorThe hotel is the first in the world to carry Ashley & Co.'s 100% eco-certified bath amenities. Products WashUp, Wash Locks and Soft Locks are available in all rooms. The brand philosophy centers on reminding guests to be present in little moments.
- SynXis Booking EnginecoreHotel uses Sabre SynXis booking engine for direct room reservations through the hotel website, providing real-time availability and rate management capabilities.
Scale indicators5 records
Recent moves2 records
Expansion highlights5 records
The Warehouse Hotel competitors and assessment
Company assessmentDirect peers
- Naumi Hotel Singapore: Boutique design hotel in central Singapore with curated local art and F&B concepts. Comparable in small-room boutique format, design-led differentiation, and target luxury leisure/business traveler overlap.
- Six Senses Duxton: Boutique heritage hotel in a row of restored 19th-century Chinatown shophouses in Singapore. Operates as a small design-led luxury property with strong F&B, directly comparable to The Warehouse Hotel in heritage-building format and design-conscious target market.
- Parkroyal Collection Pickering: Design-led luxury hotel in central Singapore recognized for sustainability and architecture (numerous design awards). Comparable in small-format premium positioning, urban location, and award-winning property positioning.
- 21 Carpenter: Boutique heritage hotel in a restored 1936 building near Clarke Quay, Singapore, with a similar small-room-count (48 rooms), design-led positioning, and F&B-led concept. Closely comparable in scale, urban heritage positioning, and target traveler segment.
- The Capitol Kempinski Hotel Singapore: Heritage luxury hotel housed in restored 1913 Capitol Building and Stamford House, with 157 keys and a strong design story. Comparable in heritage-restoration concept, urban Singapore location, and event hosting capabilities.
Broad incumbents
- Andaz Singapore: Design-led boutique-format hotel by Hyatt in downtown Singapore. Comparable in design-conscious luxury positioning and urban Singapore location, but part of a broader global chain infrastructure.
- Raffles Singapore: Iconic heritage luxury hotel in a restored 1889 colonial building. Comparable in heritage-restoration concept and luxury positioning, though operates at much larger scale and broader portfolio footprint.
- The Fullerton Hotel Singapore: Iconic heritage luxury hotel housed in the 1928 Fullerton Building near Boat Quay. Comparable in heritage-restoration theme and downtown Singapore location, though significantly larger and broader in scale.
- Capella Singapore: Established luxury heritage hotel on Sentosa Island with colonial-era buildings and high-end F&B. Comparable in heritage-restoration concept and luxury positioning, but operates at a larger scale and broader resort format.
Regional players
- The Barracks Hotel Sentosa: Boutique heritage hotel in restored colonial barracks on Sentosa Island, Singapore. Comparable in heritage-restoration concept, small boutique format, and design-led positioning, though located in a resort (Sentosa) rather than urban setting.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
The Warehouse Hotel social profiles
Digital presenceThe Warehouse Hotel financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Warehouse Hotel leadership team
Management profileNumber of profiles
The Warehouse Hotel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Warehouse Hotel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Warehouse Hotel
What does The Warehouse Hotel do?
The Warehouse Hotel is a 37-room boutique heritage hotel in Singapore offering accommodation across six room categories, two food and beverage outlets (Po Restaurant and The Warehouse Lobby Bar), and event hosting spaces. The property operates from a restored 1895 warehouse building on the Singapore River, featuring locally curated amenities from Singaporean brands and partnerships with Design Hotels and Marriott Bonvoy for global distribution.
Is The Warehouse Hotel a public or private company?
The Warehouse Hotel is a private company. It is currently operating.
When was The Warehouse Hotel founded?
The Warehouse Hotel was founded in 2017. It employs 11 to 50 people.
Where is The Warehouse Hotel based?
The Warehouse Hotel is headquartered in Singapore, Singapore, in the Asia region.
How does The Warehouse Hotel make money?
Five revenue lines are on record. Room Accommodations are the primary driver. The others are food & Beverage - Po Restaurant, food & Beverage - The Warehouse Lobby Bar, events and Private Functions and special Packages and Offers.
Who are The Warehouse Hotel's main competitors?
Direct peers on record are Naumi Hotel Singapore, Six Senses Duxton, Parkroyal Collection Pickering, 21 Carpenter and The Capitol Kempinski Hotel Singapore. Broad incumbents are Andaz Singapore, Raffles Singapore, The Fullerton Hotel Singapore and Capella Singapore. The Barracks Hotel Sentosa is listed as a regional player.
Does The Warehouse Hotel have an API?
No public API is recorded for The Warehouse Hotel.
What industry is The Warehouse Hotel in?
Its primary akta.pro industry code is THAGAAAA, Urban & Downtown Full-Service Hotels, with a secondary code of THAGAAAE, Business & Corporate Full-Service Hotels. Its NAICS code is 72111 and its SIC code is 7011.