Three Bear Lodge

What Three Bear Lodge does

Three Bear Lodge is a family-owned hospitality business operating since 1932 in West Yellowstone, Montana, two blocks from the West Entrance of Yellowstone National Park. The property consists of 70 guest rooms across The Lodge (historic, with reclaimed-wood furniture and Goldilocks-themed family rooms) and The Motel (standard rooms and two-room suites), plus a 150-seat Three Bear Restaurant, a 40-seat Grizzly Lounge, a 40-person conference room, a 24/7 business center, and seasonal outdoor pool and year-round indoor hot tub. The lodge is operated by the Seely family, who have owned it since January 2, 1970, and have rebuilt the property three times using reclaimed materials, earning Ecostar sustainability certification, AAA 3 Diamond rating, and TripAdvisor recognition.

Revenue is generated across four streams: lodging (Lodge, Motel, and partner property Parade Rest Guest Ranch), food and beverage (Three Bear Restaurant and Grizzly Lounge), conference and event space ($150 per booking), and bundled vacation packages combining lodging with 2-3 Yellowstone tours sold through the wholly-owned SeeYellowstone.com subsidiary and embedded FareHarbor booking widgets. The company distributes through two proprietary direct booking engines (officialbookings.com, iqwebbook.com), phone reservations staffed 7:30 AM to 11:00 PM MST, and an integrated ecosystem of local activity partners offering snowmobiling, helicopter tours, whitewater rafting, ziplines, rodeo, and cycling.

Customer segments include leisure tourists and vacationers (primary), families, adventure and outdoor enthusiasts, and corporate groups hosting off-site meetings. The business is open year-round with restaurant seasonality (May 1-October 18 and December 15-March 15), and is one of the few Yellowstone hotels operating through both summer and winter peak seasons, with winter snowmobile packages dating to 1971. There is no disclosed external investment, private equity, or institutional ownership.

Name

Three Bear Lodge

Legal name

Three Bear Lodge

Website

https://threebearlodge.com

Company type

Private

Founded year

1932

Operating status

Operating

Headcount range

11–50 employees

Short description

Three Bear Lodge is a family-owned lodging and restaurant business in West Yellowstone, Montana, operating 70 guest rooms, a 150-seat restaurant, and bundled Yellowstone vacation packages through its SeeYellowstone.com subsidiary, serving leisure tourists, families, and adventure travelers year-round.

Ownership category

akta.pro rank

Product category

Hospitality and Lodging Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Other Traveler Accommodation (72119)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

National Park & Conservancy Lodges (THAGAIAI)

akta.pro secondary industries

Wilderness & Backcountry Lodges (Remote/Off-Grid) (THAGAIAB), Mountain & Alpine Lodges (THAGAIAE), Ski & Mountain Full-Service Hotels (THAGAAAJ)

Keywords

• Lodging and hospitality
• Yellowstone tourism services
• Vacation packages
• Hotel and motel accommodation
• Restaurant and dining services

Headquarters

HQ city

West Yellowstone

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Lodging (The Lodge, The Motel, The Ranch): Room revenue from three accommodation tiers: historic Lodge rooms (oversized, reclaimed-wood furniture, Goldilocks themed rooms), standard Motel rooms (king or two queen beds, two-room suites sleeping up to 6), and partner property The Ranch (Parade Rest Guest Ranch). 70 total guest rooms across Lodge and Motel. Complimentary breakfast voucher included with stay.
2. Food & Beverage (Three Bear Restaurant & Grizzly Lounge): Full-service restaurant serving breakfast (6:30–10:30 AM, 6–11 AM in summer) and dinner (5–9 PM, 5–10 PM in summer) during two open seasons: May 1–Oct 18 and Dec 15–Mar 15. The restaurant seats over 150; the Grizzly Lounge seats ~40. Lounge open 4 PM–9 PM daily. Kids menu available. Seasonal closures: Mar 16–Apr 30 and Oct 18–Dec 14.
3. Conference & Event Space: One conference room with 40-person capacity. Amenities include complimentary high-speed WiFi, AV equipment (TV, projector & screen at no extra charge). Room rental fee $150; may be reduced based on group room block. Ideal for off-site meetings, corporate retreats, trainings, and lectures.
4. Vacation Packages & Tours: Bundled packages combining lodging + 2–3 Yellowstone tours (Upper Yellowstone, Lower Loop, Old Faithful, Grand Canyon) sold through SeeYellowstone.com subsidiary. Summer packages and winter packages available. Activities include snowmobile rentals, snowcoach tours, and park entry.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Three Bear Lodge operates a multi-property hospitality business near the West Entrance of Yellowstone National Park in West Yellowstone, Montana, offering 70 guest rooms across a historic Lodge and Motel, a full-service Western-style restaurant and lounge, conference facilities, and bundled vacation packages. Through its wholly-owned subsidiary SeeYellowstone.com, it sells guided Yellowstone tours and packages combining lodging with snowmobile, snowcoach, and park entry activities for year-round visitors.

Product overview

Three Bear Lodge is a multi-property hospitality business offering lodging and tourism services near Yellowstone National Park. The portfolio includes three accommodation properties (The Lodge, The Motel, and partner Ranch), dining at Three Bear Restaurant and Grizzly Lounge, meeting facilities with a conference room and business center, and recreational amenities including pool, hot tub, and fitness center. The company also offers comprehensive tour and activity services through its SeeYellowstone.com subsidiary, including guided park tours, snowmobile experiences, and outdoor activities. Vacation packages bundle these accommodations with tours for a complete Yellowstone visitor experience.

Differentiator

Problem solved

Functional benefit

Products and services

• The Lodge Historic lodge accommodations featuring oversized rooms with handcrafted Western-styled furniture made from reclaimed wood, offering one or two queen beds, two-room suites, and Goldilocks-themed family rooms. Located within Two Bear Lodge's West Yellowstone property near Yellowstone's West Entrance.
• The Motel

Quantifiable outcome

• One of the few Yellowstone hotels open year-round, operating continuously through both peak seasons since the Seely family acquired it in 1970

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered flagship, core and minor.

• SeeYellowstone.comflagshipStrategic or Co-development PartnerSeeYellowstone.com is a wholly-owned subsidiary of Three Bear Lodge that serves as the primary tour and vacation package booking platform. It handles all bundled package bookings combining Three Bear Lodge lodging + Yellowstone tours for both summer and winter seasons. The platform also coordinates with Parade Rest Ranch for horseback riding and other adventure activities. This is the company's most important GTM partnership, driving a significant share of revenue through its integrated booking engine.
• Parade Rest Guest RanchcoreStrategic or Co-development PartnerPartner guest ranch located 15 minutes (10-minute drive) outside of West Yellowstone, offering horseback riding, fly fishing, western cookouts, cattle roundups, and all-inclusive vacation packages. Three Bear Lodge prominently features the Ranch as a 'Our Partners' lodging option on its Stay page. Packages include log cabin lodging, meals, unlimited trail rides, fly fishing, and mountain cookouts. Contact: 800-753-5934 or paraderestranch.com.
• Freeheel and WheelminorGTM or Marketing PartnerBicycle rental and sales shop located 1/2 block from the West Entrance to Yellowstone National Park. Offers rentals, sales, service, and accessories for Yellowstone cycling adventures. Provides espresso bar for guests. Available mid-April through October. Contact: 406-646-7744.
• Yellowstone Aerial Adventures (Ziplines)minorGTM or Marketing PartnerMulti-level adventure ropes and zipline course in the heart of West Yellowstone. Ages 4 and up. Available year-round. Contact: 406-646-5171. Partnered with Three Bear Lodge as a recommended activity for guests.
• Yellowstone Giant Screen Theatre & Gift ShopminorGTM or Marketing PartnerMust-see attraction showing the stunning film 'Yellowstone' in a giant screen format, plus unique gifts, T-shirts, fine art sculptures, and Huckleberry Gourmet Treats. IMAX movie tickets are included as part of some Three Bear Lodge snowmobiling packages. Located in West Yellowstone. Contact: 406-646-4100.
• Geyser Whitewater ExpeditionsminorGTM or Marketing PartnerWhite water rafting operator on the Gallatin River (made famous by the movie 'A River Runs Through It'). Closest whitewater rafting to West Yellowstone, 39 miles from Bozeman. All trips depart from Big Sky, Montana. Contact: 406-995-4989. Recommended as a summer activity partner for Three Bear Lodge guests.
• Wild West RodeominorGTM or Marketing PartnerFamily-owned rodeo establishment held just outside West Yellowstone near the Idaho Border. Performances 5–6 days per week from mid-June to end of August. Recommended as a summer activity for guests. Contact: 406-560-6913.
• Yellowstone Heli (Helicopter Tours)minorGTM or Marketing PartnerScenic helicopter flight operator offering three flight options exploring the best of Yellowstone's outback. Partner activity available May 1 to September 30. Friendly local pilots and ground crews. Contact: 406-602-2742. Listed as a recommended activity on the Yellowstone Activities page.
• Official Yellowstone Tour (Upper Yellowstone Tour)coreChannel Partner/ Reseller/ DistributorTour operator offering Upper Yellowstone Tour (visits Mammoth Hot Spring, Tower Falls, Grand Canyon of the Yellowstone) and Lower Loop Tour (Old Faithful and geothermal features). Contact: 800-221-1151. Available mid-May through September. Tours include picnic lunch in the park and are sold through SeeYellowstone.com as part of vacation packages.

Scale indicators4 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Explorer Cabins at Yellowstone: Cabin-style lodging in West Yellowstone marketed to families and small groups visiting the park. Competes for the same customer segment with a different accommodation format (cabins vs. lodge/motel).
• Gray Wolf Inn & Suites: West Yellowstone hotel offering standard rooms and suites within walking distance of the park entrance. Direct competitor in the same submarket targeting the same leisure tourist customer.
• Kelly Inn West Yellowstone: Independently operated hotel in West Yellowstone catering to park visitors with comparable room count and family-friendly positioning. Competes for the same leisure Yellowstone traveler, especially in summer season.
• Stage Coach Inn: Historic West Yellowstone inn with on-site restaurant and lounge, offering a similar full-service independent lodging + F&B model in direct competition for Yellowstone visitors.
• Holiday Inn West Yellowstone: Chain-affiliated hotel in West Yellowstone competing for the same park-visitor base. Brings loyalty-program distribution and brand standards that may attract travelers preferring chain consistency over independent character.
• Brandin' Iron Inn: Independent 80-room hotel in West Yellowstone, MT, within blocks of the West Entrance. Closest scale-equivalent direct competitor in the same submarket, targeting the same leisure tourist segment with similar mid-tier pricing.
• Days Inn by Wyndham West Yellowstone: Budget-segment chain hotel in West Yellowstone. Competes primarily on price for cost-conscious Yellowstone visitors; broadly competes with Three Bear's motel tier.

Emerging players

• Parade Rest Guest Ranch: Partner guest ranch 10 minutes outside West Yellowstone offering horseback riding, fly fishing, and cabin lodging. Already a Three Bear partner; illustrates the wider adventure-ranch competitive set in the Yellowstone gateway.

Broad incumbents

• Yellowstone National Park Lodges (Xanterra Travel Collection): Operates the in-park lodges (Old Faithful Inn, Mammoth Hot Springs Hotel, Lake Yellowstone Hotel, Canyon Lodge) under concessionaire contract with the NPS. Direct competitor for Yellowstone visitor lodging, but operates inside the park and at much larger scale than Three Bear's 70 rooms.

Others

• Freeheel and Wheel: Bicycle rental and adventure activity outfitter half a block from the West Entrance. Ecosystem partner for Three Bear guests and indirect competitor for adventure-activity wallet share during summer season.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/ThreeBearLodge
• Facebookfacebook.com/ThreeBearLodge
• LinkedInlinkedin.com/company/three-bear-lodge

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Three Bear Lodge