Pequeño Mundo

What Pequeño Mundo does

Pequeño Mundo is a privately held Costa Rican retail chain headquartered in Zapote, San José, operating 20 physical store locations across the country spanning San José, Alajuela, Heredia, Cartago, Puntarenas, Guanacaste, and Pérez Zeledón, with a workforce of 245 employees. The company's product portfolio is broad and horizontal, organized into major categories of groceries (Abarrotes), home goods (Hogar), textiles (Textil), furniture (Muebles), hardware (Ferretería), pet supplies (Mascotas), and appliances (Electrodomésticos), with newer lines in construction mesh, business cleaning, and vacation products. The assortment ranges from low-ticket items around ₡250 to large-ticket furniture and appliances above ₡95,000, with 1,500+ home items and 737 grocery items listed on the digital catalog.

The digital layer is a Magento-based e-commerce storefront at tienda.pequenomundo.com featuring cookie-based session tracking, advanced keyword/SKU/price search, a 45-day return policy, and a dedicated business quotation workflow. Offline, the company extends reach through an Uber Eats delivery partnership active at 17 of 20 stores. Customer data is governed by Costa Rica's Ley 8968 with consent-based collection stored at central offices. The company has no disclosed parent, no institutional investors, no public listing, and operates exclusively within Costa Rica.

The business model is straightforward traditional unit retail: one-time product sales through physical stores and the e-commerce site, priced in Costa Rican colones, with no subscription or recurring revenue component. The primary customer segment is individual consumers purchasing household and grocery needs; a secondary business segment is served through a quotation-based channel for bulk and special orders. There is no enterprise SaaS, platform, or marketplace revenue stream, and the unit economics depend on physical foot traffic, basket size, and incremental online conversion.

Name

Pequeño Mundo

Legal name

PEQUEÑO MUNDO

Website

https://tienda.pequenomundo.com

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Pequeño Mundo is a privately held Costa Rican retail chain operating 20 physical stores and a Magento e-commerce platform, selling groceries, home goods, furniture, hardware, textiles, pet supplies, and appliances to individual consumers and small business buyers across Costa Rica.

Ownership category

akta.pro rank

Headquarters

HQ city

San José

HQ country

Costa Rica

HQ region

Latin America

Offices20 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Retail Product Sales: One-time product sales through physical retail stores and e-commerce website. Products span multiple categories including groceries (abarrotes), home goods, furniture, hardware, textiles, and pet supplies. No subscription or recurring revenue model identified.
2. Business Quotations: Provides quotation services for business customers requiring bulk purchases or special orders. Contact form available at /cotizaciones for business inquiries.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Pequeño Mundo operates a network of approximately 20 physical stores across Costa Rica and a Magento-based e-commerce website selling groceries, home goods, furniture, hardware, textiles, pet supplies, and appliances to individual consumers. The chain also offers a quotation-based sales workflow to serve business or bulk-buy customers. Operations are supported by around 245 employees, with prices quoted in Costa Rican colones.

Product overview

Pequeño Mundo is a Costa Rican hypermarket and retail chain operating both physical stores and an e-commerce platform. The company offers a diverse product portfolio organized into major categories: Abarrotes (groceries), Hogar (home goods), Textil (textiles), Muebles (furniture), Ferretería (hardware), Mascotas (pets), and Electrodomésticos (appliances). The online platform features 20 physical store locations across Costa Rica with services including advanced product search, business quotation requests, and delivery partnerships. The e-commerce system is built on Magento platform with product inventory spanning over 1,500+ items across home categories alone, plus 737 grocery items.

Differentiator

Problem solved

Functional benefit

Products and services

• Grocery and food assortment
• Home goods and furniture
• Hardware assortment
• Textiles
• Pet supplies
• Home appliances
• Business quotation sales

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Uber EatsminorChannel Partner/ Reseller/ DistributorSelect Pequeño Mundo store locations partner with Uber Eats for delivery services, allowing customers to order products for home delivery through the Uber Eats platform. Available at stores including Guachipelín, Y Griega, Alajuela, Moravia, Cartago, Heredia, Guápiles, Puntarenas, San Joaquín de Flores, Liberia, San Diego, Pérez Zeledón, Zapote, Alajuelita, Herradura, and Tibás.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Perimercados: Perimercados is a Costa Rican supermarket chain focused on the country's Caribbean and northern regions. It is comparable as a domestic multi-store grocery and household retailer with similar breadth.

Direct peers

• EPA (Centroamérica): EPA is a Central American home improvement and construction retail chain with a strong presence in Costa Rica selling hardware, home goods, and appliances. It directly competes with Pequeño Mundo's Ferretería and Hogar categories with greater category depth.
• Tiendas Universal: Tiendas Universal is a Central American variety/department store chain selling household goods, textiles, and general merchandise at value price points. It mirrors Pequeño Mundo's broad, value-oriented assortment across multiple categories.
• La Curacao: La Curacao is a Central American retail chain specializing in appliances, electronics, furniture, and home goods with stores across Costa Rica. It directly competes with Pequeño Mundo's higher-ticket appliance, electronics, and furniture categories.
• Mas x Menos: Mas x Menos is a Costa Rican supermarket chain offering groceries and household essentials across the Greater Metropolitan Area. It is a domestic peer competing for the same grocery and household replenishment basket.
• Auto Mercado: Auto Mercado is a Costa Rican supermarket chain with multiple locations across the Central Valley offering groceries, household items, and prepared foods. It is a direct Costa Rican domestic peer competing for the same household grocery and household-goods basket.

Broad incumbents

• PriceSmart: PriceSmart operates membership warehouse clubs in Costa Rica selling groceries, appliances, furniture, and electronics in bulk. Its bulk-format assortment directly overlaps with Pequeño Mundo's higher-ticket categories and B2B quotation channel.
• Walmart Costa Rica: Walmart Costa Rica operates hypermarkets and supermarkets across the same nationwide footprint as Pequeño Mundo, offering groceries, apparel, home goods, and electronics. As the dominant big-box incumbent in the country, it competes head-to-head in nearly every category Pequeño Mundo serves.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/pequenomundocr
• Instagraminstagram.com/pequenomundocr
• LinkedInlinkedin.com/company/peque%C3%B1o-mundo

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pequeño Mundo