Tika
Tika is a New Zealand charitable trust and law firm providing a free, trauma-informed reporting and collective legal-action service to adult victim-survivors of sexual harm, using a secure AWS platform with machine-learning perpetrator matching to enable group cases.
- Company typePrivate
- Founded2023
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Tika does
Tika is a New Zealand-registered charitable trust (CC62989) and incorporated law firm (Tika Legal Limited) that delivers a free, trauma-informed legal service to victim-survivors of sexual harm. Founded in 2023 by barrister Zoë Lawton and former journalist Alison Mau and headquartered in Auckland, the organisation operates exclusively in New Zealand and restricts registrations to adults aged 18+ with no time limits on when harm occurred. Its core product is a secure AWS-hosted reporting platform that combines an IDVerse-verified client registration portal, a machine-learning pattern-recognition system that identifies connections between perpetrator reports, and a group-formation engine that enables collective legal action when three or more clients name the same person. Once a group forms, Tika Legal Limited provides free representation across criminal, regulatory, civil, restorative justice, and mediation pathways, with all costs including disbursements covered by Tika.
The technology stack is built around an AWS cybersecurity infrastructure with encryption at rest and in transit, IDVerse identity verification, and a Gravity-led engineering team. The platform's AI components are a pattern-recognition algorithm for cross-report perpetrator matching and a constrained internal LLM used only by Tika lawyers to review complex case databases; neither component interacts directly with survivors. Compliance spans NZ Privacy Act 2020, NZLS Rule 6 confidentiality, the Lawyers and Conveyancers Act 2006, and PCI DSS for donation processing.
The business model is non-commercial: the legal service is free to clients, with operating capacity underwritten by individual donations via Givealittle/Windcave, foundation and corporate grants (The Clare Foundation, BNZ), and substantial in-kind pro-bono support from Dentons, Hudson Gavin Martin, Deloitte, Colenso BBDO, and Gravity. Distribution is direct-to-consumer self-serve registration supplemented by referrals from survivor-support NGOs and corporate partners. Public platform registration was scheduled to open in April 2026, with Stage 2 legal services (group notification, tailored advice, collective action) targeted for July 2026.
Tika firmographics
Firmographics- Name
- Tika
- Legal name
- Tika Charitable Trust
- Website
- https://tika.org.nz
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Tika is a New Zealand charitable trust and law firm providing a free, trauma-informed reporting and collective legal-action service to adult victim-survivors of sexual harm, using a secure AWS platform with machine-learning perpetrator matching to enable group cases.
- Ownership category
- akta.pro rank
Tika industry classification
Industry- Product category
- Survivor Legal Services
- NAICS
- Legal Services (5411)
- SIC
- Services-Legal Services (8111)
- akta.pro primary industry
- Protection Services (GBV, Child Protection, Legal Aid) (BPADADAH)
Keywords
Tika business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Revenue model
- Donations from Individuals: Tika accepts donations of any size from individuals who believe in the mission. Donations are processed via Givealittle.co.nz platform using Windcave payment processing.
- Organizational Funding and Grants: Tika receives financial support from organizational partners including The Clare Foundation, BNZ, and other corporate sponsors to fund operations and platform development.
- Pro Bono Legal Support: Partner law firms including Dentons and Hudson Gavin Martin provide pro bono legal support, reducing operational costs.
- Corporate Support Services: Support from corporate partners including Deloitte (financial strategy and reporting), Colenso BBDO (marketing), and Gravity (tech infrastructure development) provided at no cost or reduced rates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Other | Free Legal Service for All Eligible Clients |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Tika product offering
Product offeringCore offering
Tika provides a secure, trauma-informed digital platform where victim-survivors of sexual harm in New Zealand can register reports and be algorithmically matched with others who have named the same perpetrator. Where matches exist, Tika's in-house specialist law firm offers free legal representation to pursue collective action pathways, including civil litigation against perpetrators and institutions.
Product overview
Tika is a charitable trust providing a free, world-first legal service for sexual harm victim-survivors in New Zealand, comprising a secure reporting platform and a full legal service. The core platform enables victims to register reports and uses machine learning pattern recognition to identify when multiple clients have named the same perpetrator, triggering group formation. Tika Legal Limited then provides free legal representation through pathways including criminal, regulatory, civil, and restorative justice options. The platform is built in partnership with Gravity (tech partner) and is designed to be trauma-informed and survivor-centred.
Differentiator
Problem solved
Functional benefit
Products and services
- Tika Secure Reporting Platform
Quantifiable outcome
- Increased reporting rate from current ~10% baseline
- +2 more outcomes
Companies that use Tika
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Tika technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability2 records
Feature4 records
Tika partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- GravitycoreGravity is Tika's technology partner, building Tika's unique tech infrastructure including the secure platform, pattern recognition system, and digital ecosystem. Co-founders James Boult and Eoghan Neligan from Gravity lead the tech development.
- DentonscoreDentons New Zealand provides pro bono legal support and strategic guidance. Hayden Wilson, Chair of Dentons New Zealand and Global Vice Chair of the Dentons Global Board, serves on Tika's Board of Trustees.
- Hudson Gavin MartincoreHudson Gavin Martin provides pro bono legal support to Tika, helping work through the unique legal structure and professional obligations.
- DeloittecoreDeloitte handles Tika's financial strategy and reporting, providing professional financial management and donor confidence for this new and revolutionary service.
- Colenso BBDOcoreColenso BBDO provides marketing services to Tika, helping with brand positioning and public awareness campaigns.
- IDVersecoreIDVerse is Tika's online identity verification provider, used to verify client identities during registration and protect against fake identities or bad-faith registrations.
- GivealittlecoreGivealittle is New Zealand's most trusted fundraising platform, used by Tika to process all donations. Payments are processed via Windcave payment platform.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Tika competitors and assessment
Company assessmentDirect peers
- SurvJustice: US-based nonprofit that uses legal advocacy and policy work to combat sexual violence, including supporting survivors in civil and criminal justice processes. Highly comparable to Tika in mission (legal pathways for sexual-violence survivors) though without Tika's tech-enabled collective action layer.
- Rape Crisis England & Wales: UK federation providing specialist support and information for survivors of sexual violence and abuse. Comparable to Tika in targeting sexual-harm survivors with advocacy and referral pathways to justice.
- Victim Rights Law Center: US national legal organization providing free legal services to survivors of sexual assault, including campus and civil representation. Direct peer on the core activity of free legal representation for sexual-assault survivors.
- Aequitas: US-based resource that supports prosecutors handling sexual assault, domestic violence, and human trafficking cases with legal tools and strategy. Comparable as a specialized legal-services organization focused on sexual and gender-based violence.
- End Violence Against Women Coalition: UK coalition of organizations working to end violence against women and girls through advocacy, policy and survivor engagement. Comparable to Tika in its broader GBV advocacy and access-to-justice focus.
Broad incumbents
- Women's Refuge New Zealand: New Zealand's largest domestic-violence service organization, providing safe houses, advocacy and support for women and children experiencing family violence. Comparable in mission-adjacent support for GBV survivors in NZ.
- Community Law Centres NZ: National network of community law centres providing free legal help across many areas of law to low-income New Zealanders. Broad incumbent in NZ's free legal-services space, sharing Tika's pro-bono legal-aid model though not sexual-harm specialized.
- Victim Support New Zealand: New Zealand-wide charity supporting all victims of crime and trauma, including sexual harm, through information, advocacy and referral. Comparable as a national NZ victim-services organization, broader in scope than Tika's sexual-harm focus.
Regional players
- HELP Auckland: Auckland-based support service helping people affected by sexual abuse, with crisis support, counselling and justice advocacy. Strong regional peer — same city as Tika, comparable survivor-support offering.
- Sexual Assault Support Service Canterbury: Canterbury (NZ) specialist service supporting survivors of sexual harm through crisis, counselling and advocacy. Comparable as a NZ regional sexual-harm support provider with similar survivor-to-justice pathways.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
Tika social profiles
Digital presenceTika compliance and trust
Trust signalCompliance4 records
Tika financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tika leadership team
Management profileNumber of profiles
Profiles10 records
Tika funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tika M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tika
What does Tika do?
Tika provides a secure, trauma-informed digital platform where victim-survivors of sexual harm in New Zealand can register reports and be algorithmically matched with others who have named the same perpetrator. Where matches exist, Tika's in-house specialist law firm offers free legal representation to pursue collective action pathways, including civil litigation against perpetrators and institutions.
Is Tika a public or private company?
Tika is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Tika founded?
Tika was founded in 2023. It employs 1 to 10 people.
How does Tika make money?
Four revenue lines are on record. Donations from Individuals are the primary driver. The others are organizational Funding and Grants, pro Bono Legal Support and corporate Support Services.
Who are Tika's main competitors?
Direct peers on record are SurvJustice, Rape Crisis England & Wales, Victim Rights Law Center, Aequitas and End Violence Against Women Coalition. Broad incumbents are Women's Refuge New Zealand, Community Law Centres NZ and Victim Support New Zealand. Regional players are HELP Auckland and Sexual Assault Support Service Canterbury.
Does Tika have an API?
No public API is recorded for Tika.
What industry is Tika in?
Tika's product category is Survivor Legal Services. Its primary akta.pro industry code is BPADADAH, Protection Services (GBV, Child Protection, Legal Aid). Its NAICS code is 5411 and its SIC code is 8111.