Times Now Navbharat
Times Now Navbharat is a Hindi-language digital news platform serving Hindi-speaking Indian consumers via website, mobile apps, and live TV streaming, operated by Bennett, Coleman & Company Limited (Times Group) under the Times Network ecosystem.
- Company typePrivate
- Founded-
- HeadquartersIndia, India
- Headcount101–250
- GTM typeB2C
- OfferingDigital Commerce or Content
What Times Now Navbharat does
Times Now Navbharat is a Hindi-language digital news platform founded in 2021 and headquartered in Noida, India. It operates as a digital-first news property within the Times Network ecosystem of Bennett, Coleman & Company Limited (the Times Group), one of India's largest media conglomerates. The platform serves Hindi-speaking Indian consumers through a multi-surface distribution strategy spanning a website (timesnowhindi.com), native iOS and Android applications, and live streaming of its broadcast channel.
The product portfolio covers more than 20 content categories including politics, business, entertainment, sports, technology, and lifestyle, supplemented by a dedicated weather forecasting service ("Aaj Ka Mausam") and a Premium subscription tier. The underlying technology stack is conventional for digital publishing: web CMS, native mobile clients, and live video streaming infrastructure. No proprietary AI/ML, data platform, or differentiated technical capabilities are disclosed.
Revenue is generated through a freemium model combining advertising (primary) and Premium subscription (secondary). The business is B2C, monetizing mass-market Hindi-speaking audiences across India, with cross-promotion from sister Times Network channels providing additional distribution. As a subsidiary of Times Group rather than an independent entity, it has no external funding rounds and no disclosed M&A activity.
Times Now Navbharat firmographics
Firmographics- Name
- Times Now Navbharat
- Legal name
- Bennett, Coleman & Company Limited
- Website
- https://timesnowhindi.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Times Now Navbharat is a Hindi-language digital news platform serving Hindi-speaking Indian consumers via website, mobile apps, and live TV streaming, operated by Bennett, Coleman & Company Limited (Times Group) under the Times Network ecosystem.
- Ownership category
- akta.pro rank
Times Now Navbharat industry classification
Industry- Product category
- Digital News and Media
- NAICS
- Television Broadcasting Stations (516120), Television Broadcasting Stations (51612), Broadcasting and Content Providers (516)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- Direct-to-Consumer (DTC) Network/Studio Streaming Channels (MPABAHAG)
Keywords
Where Times Now Navbharat is headquartered
LocationHeadquarters
- HQ city
- India
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Times Now Navbharat business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Advertising Revenue: Primary revenue stream from digital advertising through display ads, sponsored content, and banner advertisements on the website and mobile app
- Premium Subscription: Subscription-based model offering exclusive news articles, in-depth analysis, explainers, and opinion content through Times Now Navbharat Premium tier
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier with advertising-supported access to standard news content |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Times Now Navbharat product offering
Product offeringCore offering
Times Now Navbharat is a digital Hindi-language news platform delivering real-time news coverage across national, international, regional, and hyper-local categories including politics, sports, entertainment, business, lifestyle, spirituality, travel, and trending topics. The platform operates through its website, iOS and Android mobile applications, and live TV streaming of its news channel along with sister channels. It also offers a premium subscription tier (Times Now Navbharat Premium) with exclusive articles, in-depth analysis, explainers, and opinion content, plus a weather and AQI tracking service for major Indian cities.
Product overview
Times Now Navbharat is a digital news platform operated by Bennett, Coleman & Company Limited (Times Group) offering Hindi-language news coverage. The core offering consists of the Times Now Navbharat website and mobile application providing comprehensive news across multiple categories including politics, sports, entertainment, business, lifestyle, spirituality, travel, and technology. This core platform is complemented by Live TV streaming (Times Now Navbharat Live TV), a subscription-based premium tier (Times Now Navbharat Premium) offering exclusive articles and in-depth analysis, and a Weather Service providing real-time weather conditions and AQI data for major Indian cities. The platform also features specialized shows and video content, photo galleries, web stories, and utility services.
Differentiator
Problem solved
Functional benefit
Brands
- Times Now Navbharat Premium: Premium subscription content with exclusive articles, in-depth analysis, explainers and opinion pieces
Products and services
- Times Now Navbharat (Website and Mobile App) A digital Hindi news platform providing real-time coverage of national, international, regional, and hyper-local news across categories including politics, sports, entertainment, business, lifestyle, spirituality, travel, and trending topics. Available via website and iOS/Android mobile applications, targeted at Hindi-speaking audiences across India.
- Times Now Navbharat Live TV Live streaming service for the Times Now Navbharat TV channel, allowing viewers to watch real-time news broadcasts online. Also includes sister channels such as Times Now, ET Now, ET Now Swadesh, Pickleball Now, and Mirror Now.
- Times Now Navbharat Premium A subscription-based premium offering providing exclusive news articles, in-depth analysis, explainers, and opinion content not available in the free tier. Includes a Knowledge section with specialized coverage, targeted at paying Hindi-speaking consumers seeking deeper journalism.
- Weather Service (Aaj Ka Mausam) A weather forecasting and air quality (AQI) tracking service providing current conditions and forecasts for major Indian cities including Patna, New Delhi, Ahmedabad, Mumbai, Pune, Bhopal, Indore, Jaipur, and Agra.
Quantifiable outcome
- Comprehensive coverage across 20+ news categories serving diverse audience interests
Companies that use Times Now Navbharat
Customer profileSegments1 record
Ideal customer profiles1 record
Times Now Navbharat technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Times Now Navbharat partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Times Network (Part of Bennett Coleman & Company Limited)coreTimes Now Navbharat operates as part of Times Network, the television and digital media network of Bennett Coleman & Company Limited (Times Group). The platform shares synergies with sister channels including Times Now (English news), Zoom (entertainment), ET Now (business news), ET Now Swadesh (Hindi business news), ET Now Advisor (financial advisory), Times Drive (automotive), and regional news channels in Marathi, Bengali, Telugu, Tamil, Kannada, and Malayalam.
Scale indicators1 record
Expansion highlights5 records
Times Now Navbharat competitors and assessment
Company assessmentDirect peers
- Republic Bharat: Republic Media's Hindi-language news channel and digital platform. Direct competitor targeting Hindi-speaking audiences with opinion-driven news content and digital distribution.
- Zee News: Zee Media's flagship Hindi news channel and digital portal. Long-established Hindi news competitor with similar category breadth and ad-supported digital monetization.
- ABP News: Hindi news channel from the ABP Group covering national, international and regional news with a digital platform. Direct competitor in Hindi broadcast news and digital news consumption.
- News18 India: Network18's Hindi news channel and digital portal. Competes head-to-head with Times Now Navbharat in Hindi-language news, live TV streaming, and category coverage (politics, business, sports, entertainment).
- Jagran TV: Dainik Jagran group's Hindi news channel and digital portal. Competes in Hindi broadcast news with strong regional journalist networks and digital news distribution.
- India TV: Hindi news TV channel and digital news platform owned by Independent News Service. Competes with Times Now Navbharat for Hindi news audiences with parallel website, app and live TV streaming offerings.
- TV9 Bharatvarsh: TV9 Network's Hindi-language news channel and digital news portal. Competes in the same Hindi news broadcast and digital segment with comparable multi-category coverage.
- Aaj Tak: India Today's flagship Hindi news TV channel and digital platform. Directly competes with Times Now Navbharat for Hindi-speaking audiences across news, politics and current affairs with similar ad-supported and digital distribution models.
- NDTV India: Hindi counterpart to NDTV's English news, operating a Hindi news channel and digital platform. Direct competitor in Hindi-language news, politics and current affairs with strong digital presence.
Broad incumbents
- Amar Ujala: Major Hindi newspaper group with a large digital news platform covering national, regional and hyperlocal Hindi news. Comparable in target audience and language, with broader print legacy and larger content library.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Times Now Navbharat social profiles
Digital presenceTimes Now Navbharat financial estimates
Financial estimateRevenue estimate
Valuation estimate
Times Now Navbharat leadership team
Management profileNumber of profiles
Times Now Navbharat funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Times Now Navbharat M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Times Now Navbharat
What does Times Now Navbharat do?
Times Now Navbharat is a digital Hindi-language news platform delivering real-time news coverage across national, international, regional, and hyper-local categories including politics, sports, entertainment, business, lifestyle, spirituality, travel, and trending topics. The platform operates through its website, iOS and Android mobile applications, and live TV streaming of its news channel along with sister channels. It also offers a premium subscription tier (Times Now Navbharat Premium) with exclusive articles, in-depth analysis, explainers, and opinion content, plus a weather and AQI tracking service for major Indian cities.
Is Times Now Navbharat a public or private company?
Times Now Navbharat is a private company. It is classified as corporate owned and is currently operating.
When was Times Now Navbharat founded?
Times Now Navbharat was founded in -1. It employs 101 to 250 people.
Where is Times Now Navbharat based?
Times Now Navbharat is headquartered in India, India, in the Asia region.
How does Times Now Navbharat make money?
Two revenue lines are on record. Advertising Revenue is the primary driver. The others are premium Subscription.
Who are Times Now Navbharat's main competitors?
Direct peers on record are Republic Bharat, Zee News, ABP News, News18 India, Jagran TV, India TV, TV9 Bharatvarsh, Aaj Tak and NDTV India. Amar Ujala is listed as a broad incumbent.
Does Times Now Navbharat have an API?
No public API is recorded for Times Now Navbharat.
What industry is Times Now Navbharat in?
Times Now Navbharat's product category is Digital News and Media. Its primary akta.pro industry code is MPABAHAG, Direct-to-Consumer (DTC) Network/Studio Streaming Channels. Its NAICS code is 516120 and its SIC code is 4833.