What Tokyo Marriott Hotel 東京マリオットホテル does

Tokyo Marriott Hotel is a branded upscale hotel property located in the Gotenyama (御殿山) district of Shinagawa, Tokyo. Operated under the Marriott International franchise, the property occupies 21-23 floors with guest rooms ranging from 30 to 38 square meters across Deluxe, Superior, and Executive floor categories, plus a specialty Pure wellness Room featuring air purification treatment and airweave mattresses. The hotel serves individual leisure and business travelers, couples, families, and event guests with overnight accommodation, on-site dining at G's GRILL and GGCo., seasonal offerings such as Premium BBQ and Summer Peach Afternoon Tea, wedding and private dining services, and digital gift certificates distributed through the giftee platform.

The business model is a multi-revenue-stream hospitality operation. Primary revenue comes from nightly room rates (¥49,720-¥77,066 inclusive of 13% tax and service charge) across multiple productized stay plans targeting different use cases: airport travelers (Park here Fly there), anniversary guests (Sparkling Wine & Breakfast), advance bookers (Early Booking Smart Stay), value-seekers (Simple Stay), and executive guests (Executive Floor Stay). Ancillary revenue is generated from F&B operations, weddings, private dining events, and e-gift certificates. Distribution runs through the hotel's official website, Marriott International's global reservation platform, third-party online travel agencies including Booking.com, and the giftee digital gift platform.

The property's go-to-market is direct-to-consumer, augmented by Marriott's global distribution infrastructure. The hotel differentiates on its rare green and tranquil Gotenyama location within central Tokyo, health-and-wellness room features, and ESG credentials (Sakura Quality An ESG Practice 4-Gyokuon Zakura certification, 2025). Headcount is reported at 16, which is unusually lean for a full-service hotel and suggests heavy reliance on Marriott's shared services, outsourced labor, or consolidated back-office functions.

Name

Tokyo Marriott Hotel 東京マリオットホテル

Legal name

Tokyo Marriott Hotel 東京マリオットホテル

Website

https://tokyo-marriott.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Tokyo Marriott Hotel is a branded upscale hotel in Gotenyama, Shinagawa, Tokyo, operating under Marriott International with 21-23 floors of rooms, on-site dining, wedding services, and digital gift certificates serving leisure, business, and event guests.

Ownership category

akta.pro rank

Product category

Luxury Hotel Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Business & Corporate Full-Service Hotels (THAGAAAE)

Keywords

• Luxury hotel accommodation
• Hotel dining services
• Wedding venues
• Business travel lodging
• Hospitality gift cards

Headquarters

HQ city

Tokyo (Shinagawa/品川)

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Hotel Accommodation: Room rentals for overnight stays with various room types including Deluxe, Superior, and Executive floors. Revenue generated from nightly room rates with breakfast inclusion options.
2. Restaurant and Dining: On-site dining at G's GRILL restaurant offering breakfast, lunch, and dinner services, including special BBQ terrace dining experiences.
3. Wedding and Event Services: Wedding fair and event venue services for celebrations and special occasions.
4. Gift Certificates: Digital gift cards sold through giftee platform for hotel stays and restaurant dining experiences.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Tokyo Marriott Hotel is a branded upper-upscale hotel in Gotenyama, Shinagawa, Tokyo, offering overnight accommodation across Deluxe, Superior, and Executive Floor room categories, on-site food and beverage venues including G's GRILL, GGCo. pastry shop, Premium BBQ terrace, and seasonal afternoon tea, plus wedding ceremonies, private dining events, and digital gift cards. The hotel operates under Marriott International brand standards and serves both leisure and business travelers with wellness-focused specialty rooms and ESG-certified sustainability practices.

Product overview

Tokyo Marriott Hotel is a Marriott-branded hotel located in Shinagawa, Tokyo's Gotenyama area. The hotel offers a unified accommodation and hospitality service portfolio comprising multiple product categories: (1) Accommodation services with various room types including Deluxe Rooms (30-38 sqm), Superior King Rooms, and specialty rooms like the Pure wellness Room with airweave, plus specialty stay plans such as Park here Fly there, Early Booking Smart Stay, Simple Stay, Executive Floor Stay, and anniversary packages; (2) Dining venues including G's GRILL (all-day dining), GGCo. (pastry and bakery shop), Premium BBQ (terrace dining), and seasonal afternoon tea offerings like Summer Peach Afternoon Tea; (3) Events services for weddings and private dining celebrations; (4) Retail products through e-gift cards and an official online shop. The hotel operates under Marriott's international brand standards while serving the Japanese market in Shinagawa's green Gotenyama district.

Differentiator

Problem solved

Functional benefit

Products and services

• Pure wellness Room with airweave Specialty guest room featuring antiviral and allergen air purification treatment (approximately 99% removal of viruses and allergens from air, floors, and walls) combined with airweave brand mattresses, targeted at guests seeking enhanced sleep quality and wellness during their stay.
• Executive Floor Stay (エグゼクティブフロアステイ) Premium floor accommodation on the 21-23F Executive Floor with breakfast and Executive Lounge access in 30-38 sqm rooms, priced from approximately JPY 77,066 per room for two guests.
• Deluxe Rooms (デラックスルーム) Hotel guest rooms ranging from 30-38 sqm featuring city or garden views, including Deluxe King and Deluxe Twin configurations across Low Floor (2-12F) and High Floor (14-20F) categories.
• Superior King Room (スーペリアキングルーム) Stylish guest room with king bed situated in the green Gotenyama surroundings of Shinagawa, available as part of early-booking smart stay plans from approximately JPY 44,748.
• Park here Fly there Plan

Quantifiable outcome

• 99% virus and allergen removal in Pure wellness rooms

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• Global Sustainable Tourism Council (GSTC)coreOthers · 1 March 2022GSTC approved the Sakura Quality certification standards in March 2022. The hotel's ESG certification aligns with international sustainable tourism criteria.
• Marriott InternationalcoreStrategic or Co-development PartnerTokyo Marriott Hotel operates under the Marriott International brand franchise. The hotel benefits from Marriott's global distribution system, loyalty program (Marriott Bonvoy), brand standards, and global marketing reach.
• giftee Inc. (株式会社ギフティ)minorGTM or Marketing PartnerDigital gift card distribution partnership. Gift cards for hotel stays and restaurant dining are sold through giftee's platform and smartphone app.
• Sakura Quality Management Co., Ltd. (株式会社サクラクオリティマネジメント)coreOthersThe hotel obtained the Sakura Quality An ESG Practice certification (4-Gyokuon Zakura level) from this Japanese certification body that provides accommodation quality certification.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Tokyo Bay Shiomi Prince Hotel (and broader Prince Hotels portfolio): Prince Hotels operates a large Tokyo-area portfolio of full-service hotels competing across business and leisure segments. As a domestic incumbent with broad distribution, it represents aggregated competitive pressure comparable to what Tokyo Marriott faces across multiple Tokyo submarkets.
• Imperial Hotel Tokyo: Heritage Tokyo luxury hotel with strong international corporate and event business. Comparable in wedding, F&B, and executive-floor offerings, and serves as a long-established benchmark for Tokyo's premium full-service segment.

Direct peers

• Sheraton Miyako Hotel Tokyo: Another Marriott International family hotel in central Tokyo ( Shirokanedai). Shares the same Bonvoy ecosystem and serves overlapping business and leisure segments, making it a direct occupancy and rate competitor.
• ANA InterContinental Tokyo: Premium global-flag full-service hotel in Akasaka, Tokyo, with comparable ADR bands and amenities (executive floors, multiple dining outlets, wedding facilities). Directly competitive within Tokyo's airport-adjacent luxury tier.
• The Westin Tokyo: Direct sister-property under Marriott International in Ebisu, Tokyo. Same brand family, same Bonvoy loyalty program, and similar luxury full-service positioning — a true franchise comparable operating under Marriott's premium tier.
• Hilton Tokyo: Full-service hotel in Shinjuku, Tokyo, operated under another major global loyalty-driven brand. Competes directly with Tokyo Marriott for both business travelers and international tourists with comparable ADR and amenity tier.
• Conrad Tokyo: Premium Hilton-affiliated full-service hotel in Shiodome, Tokyo, competing for similar business and luxury leisure travelers as Tokyo Marriott Hotel. Comparable room count, service tier, and central-Tokyo location dynamics.
• Grand Hyatt Tokyo: Another global flagship full-service luxury hotel in central Tokyo (Roppongi Hills) serving international business and leisure travelers. Directly comparable in pricing tier, brand positioning, and customer mix to Tokyo Marriott Hotel.

Regional players

• Tokyo Prince Hotel: Established Japanese-domestic full-service hotel in central Tokyo (Shiba/Tokyo Tower area). Comparable in pricing tier and F&B offerings, though with a more domestic-focused brand identity than Marriott's international positioning.
• Hotel New Otani Tokyo: Iconic Japanese luxury hotel in central Tokyo with extensive gardens, multiple dining outlets, and long-running wedding business. Comparable in event/wedding revenue mix and full-service orientation, though under a domestic brand.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/tokyo-marriott-hotel

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tokyo Marriott Hotel 東京マリオットホテル