TREE OF LIFE FAMILY BIRTH CENTER

Name

TREE OF LIFE FAMILY BIRTH CENTER

Legal name

Tree of Life Family Birth Center

Website

https://treeoflifefbc.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Maternity and Birthing Services

NAICS

Home Health Care Services (6216), Family Planning Centers (621410)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro industry

PRIMARYHLAFAJAC

Midwifery & Birth Centers

Healthcare & Life Sciences/Healthcare Providers & Systems/Women’s & Children’s Health Providers

Keywords

• Natural childbirth services
• Midwifery care
• Birth center services
• Prenatal and postpartum care
• Well-woman healthcare

Headquarters

HQ city

Jeffersonville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Birth Center Maternity Services: The center provides maternity care services including prenatal visits, labor and delivery at the birth center, and postpartum care. Services are billed through insurance or out-of-pocket depending on the client's coverage. The center is in the process of becoming accredited with major insurance carriers.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Tree of Life Family Birth Center is an independent freestanding birth center in Jeffersonville, Indiana that provides natural childbirth services to low-risk pregnant women in a home-like setting. The facility offers birthing suites with queen-size beds, hydrotherapy tubs, and nitrous oxide for pain management, staffed by Certified Nurse-Midwives who collaborate with the affiliated WomanCare OB/GYN physicians. Services span prenatal care, labor and delivery, postpartum visits (including home visits), childbirth education classes, and well-woman care.

Product overview

Tree of Life Family Birth Center operates as a unified birth center service for low-risk pregnant women seeking natural childbirth. The core offering is the birth center facility itself, staffed by Certified Nurse-Midwives from WomanCare, providing labor and delivery services in home-like birthing suites with hydrotherapy options. Supplementary services include prenatal care coordination, childbirth education classes (Orientation & Tour, Birth & Postpartum Class, Breastfeeding Class), and postpartum home/office visits to support mother and baby after discharge.

Differentiator

Problem solved

Functional benefit

Products and services

• Tree of Life Family Birth Center Care Full-scope natural childbirth services for low-risk pregnant women, including prenatal care coordination, labor and delivery in home-like birthing suites, hydrotherapy options, nitrous oxide pain management, and postpartum follow-up, staffed by Certified Nurse-Midwives in collaboration with WomanCare OB/GYN physicians.
• Orientation & Tour Facility tour and orientation session for prospective clients to learn about the birth center environment, meet the midwifery team, and understand the available birthing options before establishing care.
• Birth & Postpartum Class Childbirth education class preparing expectant mothers for natural birth at the center and covering postpartum expectations and recovery.
• Breastfeeding Class Education class focused on breastfeeding initiation, technique, and ongoing support for new mothers delivering at the birth center.
• Hydrotherapy Birthing Services Water labor and water birth options using in-room birthing tubs for comfort and non-medication-based pain management during labor and delivery.
• Postpartum Home and Office Visits Continued midwifery care following birth, provided through home visits and/or office visits with midwives and nurses to support mother and baby after discharge.

Quantifiable outcome

• Lowest cesarean section rate in the region
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• WomanCarecoreStrategic or Co-development PartnerTree of Life Family Birth Center was founded by the physicians and midwives of WomanCare, Kentuckiana's premiere OB/GYN practice. The two organizations share staff (CNMs are members of WomanCare), collaborate on patient care, and maintain a collaborative agreement between CNMs and board-certified OB/GYN physicians. WomanCare provides prenatal care at their Jeffersonville office while the birth center handles deliveries.
• Clark Memorial HospitalcoreStrategic or Co-development PartnerTree of Life Family Birth Center has privileges at Clark Memorial Hospital, enabling seamless transfer of care if a woman's birth becomes high-risk. CNMs can continue to provide care at the hospital even if transfer is needed, maintaining the birth plan as much as possible. The hospital is also the workplace background of many of the CNMs and the site of the affiliated Family Birth Place.

Scale indicators3 records

Recent moves2 records

Direct peers

• Minnesota Birth Center: Multi-location freestanding birth center in the Twin Cities staffed by CNMs, providing natural birth and well-woman care. Comparable Midwest freestanding birth center model with similar GTM and accreditation trajectory.
• The Midwife Center: Pittsburgh-based freestanding birth center providing midwifery-led maternity care in a facility setting, with similar focus on low-intervention birth, hydrotherapy, and seamless hospital transfer. Operates as a comparable nonprofit/community-driven birth-center model.
• Special Beginnings Birth & Women's Center: Mid-Atlantic freestanding birth center offering midwife-led maternity care, hydrotherapy, and postpartum services. Comparable model with similar focus on low-intervention birth and natural childbirth amenities.
• Mountain Midwifery Center: Denver-area freestanding birth center offering midwifery-led births in a home-like setting with hydrotherapy options. Closely matches Tree of Life's facility-based natural-birth value proposition.
• The Birth Center: Long-standing freestanding birth center in Boulder, CO offering midwife-led natural birth in a home-like facility. Directly comparable in service model, facility design (birthing suites, tubs), and Certified Nurse-Midwife staffing model.
• Women's Birth & Wellness Center: Freestanding birth center in Chapel Hill, NC providing CNM-led maternity care, well-woman care, and postpartum support. Comparable service breadth including classes, lactation support, and gynecologic care.

Regional players

• Cincinnati Birth Center: Freestanding birth center in Cincinnati providing CNM-led natural birth. Operates a similar model within driving distance of Tree of Life's market, making it a relevant regional competitor and operational comparable.

Emerging players

• Baby+Company (Nashville / formerly multi-site): Was a multi-site chain of freestanding birth centers offering CNM-led natural birth; ceased operations in 2022 but represents the chain/scale model Tree of Life would need to pursue to expand beyond a single site.

Broad incumbents

• Clark Memorial Health (Norton) Family Birth Place: Hospital-based maternity unit that serves as Tree of Life's transfer partner. Competes for low-risk births via in-hospital midwifery and OB coverage while benefiting from established payor contracts across Kentuckiana.
• Norton Healthcare OB/GYN / Midwifery: Louisville-area health system with established OB/GYN and midwifery programs. Represents the hospital-affiliated incumbent that competes for the same low-risk maternity population within the Kentuckiana region.

Market position

Strengths4 records

Weaknesses5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/TreeofLifeFamilyBirthCenter
• Instagraminstagram.com/womancarein
• LinkedInlinkedin.com/company/tree-of-life-family-birth-center

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TREE OF LIFE FAMILY BIRTH CENTER