Tudor Farmhouse Hotel

What Tudor Farmhouse Hotel does

Tudor Farmhouse Hotel is a privately owned boutique rural hotel located in Clearwell, Gloucestershire, at the edge of the Forest of Dean and the Wye Valley, operating from a restored 16th-century farmhouse since 2003. The property offers 20 bedrooms with on-site restaurant holding 2 Rosettes and AA 4 Star hotel rating, plus a spa and a curated programme of experiential stays including Nature Retreats, Christmas Craft Retreats, e-Bike Safaris and foraging experiences delivered in partnership with local experts. Revenue is generated from three primary streams: accommodation at published rates from £199 to £349 per night, food and beverage through the restaurant and bar, and higher-ticket exclusive-use hire priced £4,500-£8,500 alongside seasonal packages up to £2,340.

The hotel is owned by the Fell family (Hari and Colin Fell) via E.N.D. Properties Ltd and operates with a small core team supplemented by seasonal and operational staff not fully captured in headline headcount figures. Distribution relies on the property's own website, third-party booking platforms, and editorial placements in Condé Nast and Tatler that reinforce a premium positioning within the UK countryside hotel segment. The core operating model is owner-operator hospitality with an emphasis on differentiated local experiences rather than scale or technology-led differentiation.

Name

Tudor Farmhouse Hotel

Legal name

E.N.D. Properties Ltd trading as Tudor Farmhouse Hotel

Website

https://tudorfarmhousehotel.co.uk

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Tudor Farmhouse Hotel is a privately owned, 20-bedroom boutique rural hotel in Clearwell, Gloucestershire, offering AA 4 Star accommodation, a 2 Rosettes restaurant, spa and curated local experiences to leisure travellers, couples, families and small private-hire clients.

Ownership category

akta.pro rank

Product category

Boutique Country Hotel Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211), Other Traveler Accommodation (72119)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Private House Hotels & Small Luxury Inns (THAGADAL)

akta.pro secondary industries

Luxury Farmhouses, Country Houses & Vineyard Estates (THAMAEAG), Wellness-Lifestyle Boutique Hotels (THAGADAF)

Keywords

• Boutique hotel hospitality
• Country house accommodation
• Restaurant dining services
• Wedding private events
• Nature experience retreats

Headquarters

HQ city

Clearwell

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Room Revenue: Overnight accommodation across 20 bedrooms and suites, with rates including breakfast. Packages such as dinner-inclusive rates (with £50 per person allowance) and advance-purchase rates are offered. This is the primary revenue driver.
2. Food & Beverage Revenue: Restaurant dining for residents and non-residents across breakfast, lunch, afternoon tea, and dinner services. Includes à la carte and tasting menus. Lunch is priced at £19.50 for two courses (Mon–Fri) and £25.50 for three courses; afternoon tea from £12.50; dinner includes £50 allowance in dinner-inclusive packages.
3. Experiences & Activities: Curated experiences including e-bike safaris, wildlife safaris, foraging trips, stargazing, craft workshops, and nature retreats are sold as add-on packages or standalone bookings, generating incremental revenue beyond accommodation and dining.
4. Spa & Wellness Treatments: Spa treatments in a shepherd's hut setting, including Swedish massage (£100), aromatherapy (£110), pregnancy massage (£100), reflexology (£100), and luxury facial (£100). Booked as an add-on to hotel stays.
5. Gift Vouchers: Monetary vouchers and specific experience vouchers (afternoon tea, lunch, experiences) sold via the hotel's own platform. Vouchers cannot be redeemed online for room bookings.
6. Private Events & Gatherings: Private dining in the Garden Room (seating up to 20), business meetings (day meetings from £60 per person, overnight stays from £300 per person), and exclusive hotel takeovers (from £4,500 to £8,500 for weekend celebrations).

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Tudor Farmhouse Hotel operates a 20-room boutique countryside retreat in the Forest of Dean, UK, selling overnight accommodation, farm-to-table restaurant dining, private events and weddings, full hotel takeovers, spa treatments, and a curated programme of paid nature experiences and craft workshops. The product is sold as integrated hospitality (room + food + experience) and as standalone services such as afternoon tea, foraging walks, and craft courses.

Product overview

Tudor Farmhouse Hotel is a single-site boutique rural retreat offering 20 chic bedrooms across four tiers (Suites, Cockerel Rooms, Hen Rooms, and Hatchling Rooms) alongside a full-service restaurant open to both residents and non-residents for breakfast, lunch, afternoon tea, and dinner. The property's product portfolio is structured around two core pillars: (1) accommodation in its historic 13th-century farmhouse, featuring roll top baths, monsoon showers, Nespresso machines, and free superfast fibre-optic WiFi; and (2) a seasonally driven, locally sourced dining programme recognised by Tatler magazine as a 'culinary oasis' and awarded two AA Rosettes. The third pillar is a Curated Country Stays programme of addon experiences — including the e-Bike Safari with Wye Bikes, Nature Retreat with naturalist Ed Drewitt, Babymoon Break, Wildlife Safari, Stargazing Safari, Wild Food with Liz Knight foraging courses, Crafternoon Teas, Chunky Knit workshops, and Love in the Leaves Puzzlewood experience — all bookable standalone or as part of an accommodation package via the Experience Rate. Seasonal packages cover Christmas, New Year, Christmas Craft Retreat, and the Forest & Hearth Yuletide Break. The Garden Room provides private dining for up to 20 guests and sole-occupancy hotel takeovers (Yours for the Night) serve as business and celebration event products. Spa treatments are delivered in a garden shepherd's hut.

Differentiator

Problem solved

Functional benefit

Products and services

• Boutique Accommodation A 20-room boutique country hotel offering four room tiers (Suites, Cockerel, Hen, Hatchling) for individual leisure guests, couples, families, and event attendees staying overnight at the property.
• Restaurant & Bar Dining On-site farm-to-table restaurant and bar at the hotel serving breakfast, lunch, afternoon tea, and dinner to overnight guests, walk-in diners, and private event clients.
• Private Dining & Events (The Garden Room) Private dining and event venue within the hotel (The Garden Room) used for weddings, milestone celebrations, corporate events, and small private gatherings, with catering from the hotel's kitchen.
• Hotel Takeover ('Yours for the Night') Full exclusive-use hire of the entire hotel property for a single party, typically for milestone celebrations, weddings, or corporate events, including all rooms and F&B for the duration.
• Spa Treatments Paid spa and wellness treatments delivered at the hotel to guests and day visitors as a standalone service.
• Nature & Wildlife Safaris Guided outdoor experiences in the Forest of Dean including e-Bike Safari, Wildlife Safari, and Stargazing Safari, sold to hotel guests and day visitors.
• Foraging & Food Experiences Paid food-led experiences such as Autumn Foraging and the Wild Food with Liz Knight workshop, sold to guests and external visitors.
• Craft Workshops & Courses Paid craft-led sessions including Crafternoon Teas, Chunky Knit Blanket Course, Christmas Wreath Making Workshop, and Christmas Craft Retreat, sold as standalone workshops and short retreats.
• Seasonal & Themed Breaks Multi-night themed breaks including Babymoon Break, Love in the Leaves, Forest & Hearth Yuletide Break, Christmas Package, New Year Package, and Nature Retreat, sold as integrated accommodation-plus-experience packages.
• Gift Vouchers Hotel gift vouchers redeemable across accommodation, dining, and experiences, sold directly via the hotel's website as a standalone retail line.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered core and minor.

• Wye BikescoreStrategic or Co-development PartnerWye Bikes is a local e-bike hire company operating in the Forest of Dean and Wye Valley. They provide e-bike hire for the hotel's e-Bike Safari package, delivering bikes to the hotel or a location of choice. The hotel recommends Wye Bikes specifically for e-bike hire on its cycling blog and experiences pages.
• Ed DrewittcoreStrategic or Co-development PartnerEd Drewitt is a naturalist, zoologist, broadcaster, and wildlife guide who leads wildlife safaris, nature retreats, dawn chorus walks, and nature journaling sessions at the hotel. He is the primary outdoor experience partner, providing expert guiding for multiple curated packages including the two-night Nature Retreat.
• Liz DrewittminorStrategic or Co-development PartnerLiz Drewitt, alongside Ed Drewitt, co-leads wildlife safaris and is available for private safari bookings. She participates in the hotel's curated experience programme.
• Liz KnightcoreStrategic or Co-development PartnerLiz Knight is a foraging course teacher and author of three books on wild food. She leads full-day foraging walks, wellness foraging (Wildly Well), hormonal health foraging (Wildly Hormonal), and beauty-focused foraging (Wildly Beautiful) experiences at the hotel, with a foraged lunch included in each course.
• Wild Food UKcoreStrategic or Co-development PartnerWild Food UK provides fungi specialists (Eric, Kerry, or Marlow) for the hotel's Autumn Foraging experience. The experience runs in October 2026 with dates confirmed, including guided mushroom foraging walks and a seasonal three-course lunch.
• Simon from Astro ThoughtsminorStrategic or Co-development PartnerSimon from Astro Thoughts delivers stargazing safaris at the hotel, using telescopes and an immersive portable planetarium (Explorer Dome) for sessions on constellations, planets, and astronomy. Sessions run approximately two hours with dates in October, November, and December 2026.
• Mo from Made by Mo DecorminorStrategic or Co-development PartnerMo from Made by Mo Decor leads needle felting workshops at Crafternoon Teas, teaching guests to create felted toadstool ornaments. Session includes afternoon tea and all materials.
• Sian Burns ArtminorStrategic or Co-development PartnerSian Burns Art, an art teacher with an MA in Arts Health and Wellbeing, leads relief printing workshops using leaves and flowers collected from the hotel grounds. Session held October 10, 2026.
• Becci from Black Cat Glass DesignminorStrategic or Co-development PartnerBecci from Black Cat Glass Design leads a fungi scene glass art workshop at Crafternoon Teas. Finished pieces are fired in her studio and available for collection or postage. Also leads glass coaster workshop at the Christmas Craft Retreat.
• Jen from Sew Forest of DeanminorStrategic or Co-development PartnerJen from Sew Forest of Dean leads notebook cover making at Crafternoon Teas and an embroidery workshop at the Christmas Craft Retreat. Sessions are suitable for all abilities.
• Jo from Wye Valley FlowersminorStrategic or Co-development PartnerJo from Wye Valley Flowers supplies the hotel with floral arrangements and leads Christmas Wreath workshops (November–December 2026). The workshop lasts two hours and includes afternoon tea.
• Courtney from The Chunky NeedleminorStrategic or Co-development PartnerCourtney from The Chunky Needle leads chunky knit blanket courses at the hotel. No experience needed; guests select from 20 acrylic wool colours and take home a finished blanket. 2026 dates: September 26, November 7.
• Float in the ForestminorOthersFloat in the Forest is a local float centre recommended by the hotel for post-e-bike relaxation (£66 per person). Referenced as an optional add-on to the e-Bike Safari package.
• Clearwell CavesminorOthersClearwell Caves is a local attraction offering cave tours included as a 'Golden Ticket' in the hotel's Forest & Hearth Yuletide Break package. The caves have been mining ochre and iron ore for thousands of years.
• PuzzlewoodminorOthersPuzzlewood is a local enchanted woodland attraction used for the hotel's 'Love in the Leaves' romantic proposal package. The hotel arranges exclusive access to a private area of Puzzlewood for guests booking this experience.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Gidleigh Park: Tudor-style country house hotel in Devon with two-Michelin-star dining and curated guest experiences. Closely comparable on heritage building, intimate luxury, and culinary-led reputation.
• The Pig Hotels: UK boutique hotel group rooted in converted estates with a farm-to-fork restaurant concept, locally sourced menus, and a strong emphasis on kitchen gardens. Most directly comparable operator to Tudor Farmhouse in positioning, F&B-led brand, and countryside revival concept.
• Calcot & Spa: Cotswolds countryside hotel with spa, multiple dining venues, and family-friendly positioning. Comparable on Cotswolds-adjacent rural luxury, in-house spa, and tiered room product.
• Whatley Manor: Cotswolds luxury country house hotel with spa, fine dining, and curated experiences including foraging. Comparable on heritage property, Cotswolds-region rural luxury, and experience-led programming.
• Gravetye Manor: Historic country house hotel in Sussex with a renowned garden, Michelin-starred kitchen, and similar intimate scale (around 20 rooms). Directly comparable on small-room luxury, garden-led identity, and foodie positioning.
• Dormy House: Cotswolds boutique hotel with 38 rooms, multiple dining outlets, and a spa. Comparable on UK countryside boutique positioning, premium pricing, and curated F&B-plus-experiences proposition.
• Bovey Castle: Historic Devon estate hotel offering country pursuits, fine dining, and spa. Comparable on converted historic estate, rural South-west England location, and broad activity programming.
• Heckfield Place: Hampshire country house hotel focused on farm-to-table dining, biodynamic gardens, and wellness. Comparable on small-room luxury, food provenance, and curated countryside experience positioning.
• Hambleton Hall: Award-winning luxury country house hotel in Rutland with a 1-Michelin-star restaurant and individually designed rooms. Comparable on small-room luxury, strong restaurant reputation, and British countryside setting.
• Belmond Le Manoir aux Quat'Saisons: Luxury countryside hotel in Oxfordshire built around a Michelin-starred restaurant, kitchen garden, and curated guest experiences. Closest large-scale analogue in combining a small-room-count luxury country property with award-winning culinary provenance.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/tudorfarmhousehotel
• LinkedInlinkedin.com/company/tudor-farmhouse-hotel

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tudor Farmhouse Hotel