TUTTI QUANTI

What TUTTI QUANTI does

TUTTI QUANTI is a single-designer graphic design studio founded in 1993 in Besançon, France, by Umberto Cacchione, who remains the sole operator under a French Entreprise Individuelle (sole proprietorship) structure. The studio specializes in visual identity, art direction, graphic charters (chartes graphiques), web/app design, social network assets, and naming. Service delivery is project-based and direct: engagements are scoped per client requirement, quoted individually, and conducted without intermediaries. The studio does not operate a software product, SaaS platform, or packaged offering; revenue is generated exclusively through bespoke professional services billed to clients worldwide.

The client base is diversified across seven primary verticals — environment & sustainability organizations, cultural institutions & events, tourism & hospitality, gastronomy & artisans, sports & health organizations, social & inclusion organizations, and enterprises/professional services — with named engagements spanning French government agencies (ADEME, Conservatoire d'espaces naturels de Franche-Comté, Office du tourisme Besançon), cultural organizations (Cirque Plume, Festival Lumières d'Afrique, Goethe Institut Barcelona), and SMB clients (Bêtises et Volupthé, Agandi Uganda). Geographic reach, while centered on France (Beure/Doubs and Bourg-Madame/Cerdagne offices), extends into Spain, Switzerland, the USA, Belgium, and Uganda via individual projects. Marketing is portfolio-driven through the tuttiquanti.net website, supplemented by LinkedIn, Instagram, Facebook, and an admittedly sporadic newsletter.

The studio is founder-owned with no external funding, no subsidiaries, no parent organization, and concentrated key-person risk in Umberto Cacchione. Underlying technology is industry-standard graphic design and creative tooling; no proprietary technology, API, or AI capability is disclosed. Pricing is not publicly listed and is structured per project. The business model is best characterized as a lifestyle-oriented boutique professional services practice rather than a scalable enterprise, with operational scale capped effectively at one FTE.

Name

TUTTI QUANTI

Legal name

TUTTI QUANTI – Entreprise Individuelle

Website

https://tuttiquanti.net

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

TUTTI QUANTI is a sole-proprietor graphic design studio founded in 1993 by Umberto Cacchione, offering bespoke visual identity, print, and digital design services to government, cultural, tourism, and SMB clients across France, Spain, and Switzerland on a project-based, direct-engagement basis.

Ownership category

akta.pro rank

Product category

Graphic Design Services

NAICS

Graphic Design Services (54143), Graphic Design Services (541430)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

akta.pro secondary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

Keywords

• Graphic design services
• Visual identity design
• Brand identity creation
• Editorial design services
• Print design studio

Headquarters

HQ city

Beure

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Graphic Design Services: Custom design services including visual identity creation, art direction, graphic charters, web/app design, social network assets, and naming. Billed per project as one-time engagements with professional and individual clients worldwide.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

TUTTI QUANTI is a solo graphic design studio providing custom visual identity, art direction, graphic charters, web/app design, social media assets, and naming services for professional clients worldwide. Founded in 1993, the studio delivers print and digital design projects for organizations across environment, culture, tourism, gastronomy, sports, social, and enterprise sectors. Projects are executed on a per-engagement basis through direct client consultation with founder Umberto Cacchione.

Product overview

TUTTI QUANTI is a graphic design studio founded in 1993, offering creative services rather than a discrete software product. The studio provides visual identity creation, art direction, graphic guidelines (chartes graphiques), web/app design, social media design, and naming services. Their work spans multiple sectors including environment, enterprise/business, culture, gastronomy, social initiatives, sport/health, tourism, and trail/athletic events. Services are delivered to professionals and individuals worldwide, primarily through direct client engagements rather than a SaaS platform or packaged product offering.

Differentiator

Problem solved

Functional benefit

Products and services

• Visual Identity Design
• Art Direction Services
• Graphic Charter Design
• Web and App Design
• Social Media Asset Design
• Naming Services

Named customers13 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor.

• Estudio HAminorStrategic or Co-development Partner · 1 January 2018Collaboration with Holger Augst of Estudio HA on exterior signage design for Goethe Institut Barcelona building. Joint creative effort combining studio expertise with architectural signage specialization.
• Félix LabonneminorOthers · 1 January 2016Collaboration with Félix Labonne of Evaluametris on marketing campaign for Comité régional du tourisme de Franche-Comté to collect tourist desires. Partnership for specialized marketing analytics.
• David RichardminorOthers · 1 January 2010Collaboration with journalist David Richard on Office du tourisme Besançon magazine project. Partnership combining design expertise with journalistic content creation.
• Olivier PerrenoudminorOthers · 1 January 2009Ongoing collaboration with photographer Olivier Perrenoud on multiple projects including Bêtises et Volupthé recipe book and Point Ecoute Jeunes photography. Contributed to various studio projects as photography partner.
• Sébastien GodefroyminorOthers · 1 January 2009Collaboration with photographer Sébastien Godefroy on Exposition La Maraude project, including exhibition furniture design, communication materials, and catalog book creation.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• M/M (Paris): Boutique Paris design studio known for high-end visual identity and art direction for cultural and luxury clients. Comparable in craft orientation and artistic-pedigree positioning.
• Graphéine: French graphic design and branding studio serving cultural, public-interest, and enterprise clients with identity and editorial work — overlapping customer base and service mix.
• Paprika: Independent French branding and design agency based in Lyon, working across identity, editorial, and digital design for cultural, public, and enterprise clients — closely comparable in services and segment mix.
• Werkstatt (Paris): Paris-based independent design studio offering identity, editorial, and digital design. Similar boutique size and orientation toward cultural and enterprise clients.
• H&O: Small-to-mid French graphic design studio specializing in visual identity, editorial design, and brand systems. Closely comparable in size, scope, and customer profile to Tutti Quanti.

Regional players

• Studio Dumbar: Renowned Dutch design studio focused on identity systems and visual design for cultural and public-sector clients. Comparable craft level and vertical mix, but operating in a different geographic market.

Broad incumbents

• Dragon Rouge: Paris-based global brand and design agency offering visual identity, packaging, and brand strategy. Larger and broader than Tutti Quanti but the most directly comparable French incumbent competing for the same enterprise and cultural clients.
• BETC: Major Paris-based creative agency with a design and brand identity practice that serves large enterprise and cultural clients. Broader scope but overlaps meaningfully in visual identity and cultural-institution work.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/tuttiquanti.design
• LinkedInlinkedin.com/company/tutti-quanti
• Instagraminstagram.com/umbertocacchione

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TUTTI QUANTI