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TV360

Full company profile

uuid005ili7

Namestring
TV360
Legal namestring
Atlas Yayıncılık Tic. A.Ş.
Websiteurl
tv360.com.tr
Company typeenum
Private
Founded yearint
2002
Descriptiontext

TV360 is a privately held Turkish general-entertainment television channel that has broadcast continuously since its 2002 launch (originally as Skyturk). It is operated by Atlas Yayıncılık Tic. A.Ş. under the TürkMedya media group from its headquarters in Küçükçekmece, Istanbul, and reaches Turkish audiences via a multi-layer distribution footprint: the Türksat 4A and Eutelsat 7A satellites, the major Turkish cable/IPTV platforms (Digiturk Ch.29, D-Smart Ch.43, Tivibu Ch.30, Kablo TV Ch.33), the Turkcell TV+ mobile streaming service, S Sport+, and HBO Max. The channel transitioned from SD to HD broadcasting on September 1, 2017, and also offers live streaming and on-demand video through its website (tv360.com.tr) and a mobile app distributed via Huawei App Gallery.

The channel's programming is built around original Turkish-language lifestyle and entertainment formats targeted at families and general audiences. Its lineup spans quiz and game shows (Ben Bilirim, Aileler Yarışıyor, Pınar Altuğ Atacan İle Kim O?), talk shows (Zamanı Geldi, Öykü Cengiz İle O An'ın Öykü'sü, Ece Vahapoğlu İle Mutluluk İçin), cooking and culinary programs (Şeflerin Mutfağı, Lezzet Peşinde, Seren'le Mutfakta Buluşalım), travel documentaries (Ataman İle Devr-i Alem), fashion (Banu Noyan'la En Moda), and dedicated Turkish cinema blocks (Türk Sineması). Marketing and audience engagement are supported through the website, a video gallery, social media, and a Teknofest social-app profile.

TV360 is a free-to-air channel: it charges no subscription or pay-per-view fees to viewers. All revenue is generated through advertising — both on the linear TV ad inventory and on the website — with sales handled by a dedicated advertising team reachable through multiple direct phone lines and email contacts. The business model is therefore classic broadcaster ad-sales, monetizing audience reach across its Turkish distribution footprint, with no disclosed subscription, transactional, licensing, or data-revenue streams.

Short descriptiontext

TV360 is a Turkish free-to-air general-entertainment television channel, broadcasting since 2002 via satellite, cable, IPTV, streaming, and HBO Max to family and general audiences in Turkey with advertising-funded revenue.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
Headquartersİstanbul, Türkiye
HQ citystring
İstanbul
HQ countrystring
Türkiye
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
general entertainment television, Turkish broadcasting channel, satellite television, lifestyle programming, free-to-air television
Industry3 codes
PRIMARYMPABAAAA
National General-Entertainment Broadcast Networks
Media, Entertainment & Sports/Broadcasting (TV & Radio)/Broadcast Television Networks
SECONDARYMPABAHAG
Direct-to-Consumer (DTC) Network/Studio Streaming Channels
Media, Entertainment & Sports/Broadcasting (TV & Radio)/OTT/FAST Streaming Channels & Virtual MVPDs
SECONDARYMPABAFAA
General Entertainment Cable Networks
Media, Entertainment & Sports/Broadcasting (TV & Radio)/Cable & Satellite Television Networks
NAICS code2 codes
  • Television Broadcasting Stations51612
  • Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers5162
SIC code1 code
  • Television Broadcasting Stations4833
Product category
Television Broadcasting
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Advertising Revenue
TypeAdvertising
Description

TV360 generates revenue through advertising slots during programming. The advertising page provides multiple contact numbers (0212 449 12 38, 0212 473 20 45, 0212 449 30 58, 0212 449 12 23) and email contacts for advertisers.

tv360.com.tr
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels10 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
GTM typeB2C
B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

TV360 is a Turkish general entertainment television channel operated by Atlas Yayıncılık Tic. A.Ş. as part of the TürkMedya media group. The channel delivers free-to-air programming covering lifestyle, cooking, travel, talk shows, family competitions, fashion, and Turkish cinema via satellite (Türksat 4A, Eutelsat 7A), cable platforms (Digiturk, D-Smart, Tivibu, Kablo TV), and digital streaming services (Turkcell TV+, HBO Max). Revenue is generated primarily through advertising slots sold during programming.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

TV360 operates as a single general entertainment television channel (a product in the media/broadcasting category). The channel provides a unified viewing experience featuring multiple branded program segments including Ben Bilirim (quiz show), Zamanı Geldi (talk show), Lezzet Peşinde (culinary show), Şeflerin Mutfağı (chef cooking show), Seren'le Mutfakta Buluşalım (cooking program), Ataman İle Devr-i Alem (travel documentary), Aileler Yarışıyor (family game show), Banu Noyan'la En Moda (fashion show), Öykü Cengiz İle O An'ın Öykü'sü, Pınar Altuğ Atacan İle Kim O?, Ece Vahapoğlu İle Mutluluk İçin, and Türk Sineması (Turkish cinema block). The channel broadcasts via Türksat 4A satellite, Eutelsat 7A satellite, and various cable/IPTV platforms including Digiturk, DSMART, Tivibu, Kablo TV, and Turkcell TV+.

Product and service1 record
1TV360 TV Channel
Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership10 partners
1Türksat
Strategic tierCoreTypeTechnology or Integration
Description

Satellite broadcasting partnership for signal transmission. Türksat 4A satellite carries TV360 HD broadcasts on frequency 12310 MHz, Vertical polarization, 15000 Ksym/s, FEC 3/4. The channel is positioned at channel 18 on TKGS-compatible receivers.

2Eutelsat
Strategic tierCoreTypeTechnology or Integration
Description

European satellite broadcasting partnership. Eutelsat 7A at 7.0°E carries TV360 broadcasts at frequency 11678 MHz, Horizontal polarization, 30.000 Msym/s, FEC 3/4.

3Digiturk
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Major Turkish digital TV platform distribution. TV360 is available on channel 29 of the Digiturk platform.

4D-Smart
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Turkish satellite TV platform distribution. TV360 is available on channel 43 of D-Smart platform.

5Tivibu
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Turkish IPTV and streaming platform. TV360 is available on channel 30 of Tivibu.

6Kablo TV
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Turkish cable TV network distribution. TV360 is available on channel 33 of Kablo TV.

7Turkcell TV+
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Turkish mobile operator's TV streaming service. TV360 is available on channel 28 of Turkcell TV+.

8S Sport+
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Turkish sports-focused TV platform carrying TV360 on channel 24.

9HBO Max
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Streaming platform distribution. TV360 is available through the HBO Max platform.

10Huawei App Gallery
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Mobile app distribution partnership for TV360's streaming application available on Huawei App Gallery.

Recent move9 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
1Kanal 7
TypeDirect peer
Description

Turkish national general-entertainment and family-oriented FTA broadcast channel. Directly comparable to TV360 as a similarly sized national general-entertainment channel competing in the same Turkish ad-supported TV market.

2ATV
TypeDirect peer
Description

Major Turkish national general-entertainment FTA broadcast network with broad family-viewer programming. Directly comparable to TV360 as a competing general-entertainment FTA channel serving Turkish households.

3Show TV
TypeDirect peer
Description

Turkish national free-to-air general entertainment broadcast channel operating across satellite, cable and digital platforms. Most directly comparable to TV360 as a similarly positioned national general-entertainment channel with an ad-supported business model.

4Kanal D
TypeDirect peer
Description

One of the leading Turkish national general-entertainment FTA broadcast channels, distributed via satellite, cable and streaming. Comparable to TV360 in category (mass-market general entertainment) and business model (ad-supported linear TV).

5Star TV
TypeDirect peer
Description

Turkish national general-entertainment broadcast channel with a mix of drama, lifestyle and family programming. Closely comparable to TV360 in audience positioning (mass-market families) and ad-supported linear distribution.

6TRT 1
TypeBroad incumbent
Description

Turkey's state-owned flagship general-entertainment broadcast channel with broad family and lifestyle programming. Comparable to TV360 in genre (general entertainment) but operates at significantly larger scale and with public-broadcaster backing.

7Beyaz TV
TypeDirect peer
Description

Turkish national general-entertainment FTA broadcast channel with lifestyle, talk and entertainment formats. Comparable to TV360 as a competitor for mass-market Turkish viewers and ad budgets.

8TV8
TypeDirect peer
Description

Turkish national general-entertainment FTA broadcast channel featuring entertainment, lifestyle and competition formats. Comparable to TV360 in both programming mix and ad-supported distribution model across Turkish platforms.

9TV Net
TypeDirect peer
Description

Smaller Turkish national broadcast channel with a mix of general entertainment, talk and lifestyle programming. Comparable to TV360 in scale, audience positioning and ad-supported linear distribution model.

10beIN Movies Türkiye
TypeEmerging player
Description

Turkish movie/entertainment channel within the beIN Media portfolio distributed on major Turkish platforms. Comparable to TV360 as a non-FTA entertainment network distributed on the same platforms (Digiturk, Tivibu) and competing for entertainment viewing hours in Turkey.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

TV360

Television Broadcastingtv360.com.tr

TV360 is a Turkish free-to-air general-entertainment television channel, broadcasting since 2002 via satellite, cable, IPTV, streaming, and HBO Max to family and general audiences in Turkey with advertising-funded revenue.

What TV360 does

TV360 is a privately held Turkish general-entertainment television channel that has broadcast continuously since its 2002 launch (originally as Skyturk). It is operated by Atlas Yayıncılık Tic. A.Ş. under the TürkMedya media group from its headquarters in Küçükçekmece, Istanbul, and reaches Turkish audiences via a multi-layer distribution footprint: the Türksat 4A and Eutelsat 7A satellites, the major Turkish cable/IPTV platforms (Digiturk Ch.29, D-Smart Ch.43, Tivibu Ch.30, Kablo TV Ch.33), the Turkcell TV+ mobile streaming service, S Sport+, and HBO Max. The channel transitioned from SD to HD broadcasting on September 1, 2017, and also offers live streaming and on-demand video through its website (tv360.com.tr) and a mobile app distributed via Huawei App Gallery.

The channel's programming is built around original Turkish-language lifestyle and entertainment formats targeted at families and general audiences. Its lineup spans quiz and game shows (Ben Bilirim, Aileler Yarışıyor, Pınar Altuğ Atacan İle Kim O?), talk shows (Zamanı Geldi, Öykü Cengiz İle O An'ın Öykü'sü, Ece Vahapoğlu İle Mutluluk İçin), cooking and culinary programs (Şeflerin Mutfağı, Lezzet Peşinde, Seren'le Mutfakta Buluşalım), travel documentaries (Ataman İle Devr-i Alem), fashion (Banu Noyan'la En Moda), and dedicated Turkish cinema blocks (Türk Sineması). Marketing and audience engagement are supported through the website, a video gallery, social media, and a Teknofest social-app profile.

TV360 is a free-to-air channel: it charges no subscription or pay-per-view fees to viewers. All revenue is generated through advertising — both on the linear TV ad inventory and on the website — with sales handled by a dedicated advertising team reachable through multiple direct phone lines and email contacts. The business model is therefore classic broadcaster ad-sales, monetizing audience reach across its Turkish distribution footprint, with no disclosed subscription, transactional, licensing, or data-revenue streams.

TV360 firmographics

Firmographics
Name
TV360
Legal name
Atlas Yayıncılık Tic. A.Ş.
Website
https://tv360.com.tr
Company type
Private
Founded year
2002
Operating status
Operating
Headcount range
11–50 employees
Short description
TV360 is a Turkish free-to-air general-entertainment television channel, broadcasting since 2002 via satellite, cable, IPTV, streaming, and HBO Max to family and general audiences in Turkey with advertising-funded revenue.
Ownership category
akta.pro rank

TV360 industry classification

Industry
Product category
Television Broadcasting
NAICS
Television Broadcasting Stations (51612), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)
SIC
Television Broadcasting Stations (4833)
akta.pro industry
PRIMARYMPABAAAA
National General-Entertainment Broadcast Networks
Media, Entertainment & Sports/Broadcasting (TV & Radio)/Broadcast Television Networks
SECONDARYMPABAHAG
Direct-to-Consumer (DTC) Network/Studio Streaming Channels
Media, Entertainment & Sports/Broadcasting (TV & Radio)/OTT/FAST Streaming Channels & Virtual MVPDs
SECONDARYMPABAFAA
General Entertainment Cable Networks
Media, Entertainment & Sports/Broadcasting (TV & Radio)/Cable & Satellite Television Networks

Keywords

  • General entertainment television
  • Turkish broadcasting channel
  • Satellite television
  • Lifestyle programming
  • Free-to-air television

Where TV360 is headquartered

Location

Headquarters

HQ city
İstanbul
HQ country
Türkiye
HQ region
Europe

Offices1 record

Markets served

TV360 business model

Business model
GTM type
B2C
Offering type
Digital Commerce or Content
Cost components
Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

  1. Advertising Revenue: TV360 generates revenue through advertising slots during programming. The advertising page provides multiple contact numbers (0212 449 12 38, 0212 473 20 45, 0212 449 30 58, 0212 449 12 23) and email contacts for advertisers.

Go-to-market motion1 record

Distribution channels10 records

Marketing channels3 records

TV360 product offering

Product offering

Core offering

TV360 is a Turkish general entertainment television channel operated by Atlas Yayıncılık Tic. A.Ş. as part of the TürkMedya media group. The channel delivers free-to-air programming covering lifestyle, cooking, travel, talk shows, family competitions, fashion, and Turkish cinema via satellite (Türksat 4A, Eutelsat 7A), cable platforms (Digiturk, D-Smart, Tivibu, Kablo TV), and digital streaming services (Turkcell TV+, HBO Max). Revenue is generated primarily through advertising slots sold during programming.

Product overview

TV360 operates as a single general entertainment television channel (a product in the media/broadcasting category). The channel provides a unified viewing experience featuring multiple branded program segments including Ben Bilirim (quiz show), Zamanı Geldi (talk show), Lezzet Peşinde (culinary show), Şeflerin Mutfağı (chef cooking show), Seren'le Mutfakta Buluşalım (cooking program), Ataman İle Devr-i Alem (travel documentary), Aileler Yarışıyor (family game show), Banu Noyan'la En Moda (fashion show), Öykü Cengiz İle O An'ın Öykü'sü, Pınar Altuğ Atacan İle Kim O?, Ece Vahapoğlu İle Mutluluk İçin, and Türk Sineması (Turkish cinema block). The channel broadcasts via Türksat 4A satellite, Eutelsat 7A satellite, and various cable/IPTV platforms including Digiturk, DSMART, Tivibu, Kablo TV, and Turkcell TV+.

Differentiator

Problem solved

Functional benefit

Products and services

  • TV360 TV Channel

Companies that use TV360

Customer profile

Segments1 record

Ideal customer profiles1 record

TV360 technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

TV360 partnerships and signals

Strategic signal

Partnerships

Ten partnerships are on record, tiered core and minor.

  • TürksatcoreTechnology or IntegrationSatellite broadcasting partnership for signal transmission. Türksat 4A satellite carries TV360 HD broadcasts on frequency 12310 MHz, Vertical polarization, 15000 Ksym/s, FEC 3/4. The channel is positioned at channel 18 on TKGS-compatible receivers.
  • EutelsatcoreTechnology or IntegrationEuropean satellite broadcasting partnership. Eutelsat 7A at 7.0°E carries TV360 broadcasts at frequency 11678 MHz, Horizontal polarization, 30.000 Msym/s, FEC 3/4.
  • DigiturkcoreChannel Partner/ Reseller/ DistributorMajor Turkish digital TV platform distribution. TV360 is available on channel 29 of the Digiturk platform.
  • D-SmartcoreChannel Partner/ Reseller/ DistributorTurkish satellite TV platform distribution. TV360 is available on channel 43 of D-Smart platform.
  • TivibucoreChannel Partner/ Reseller/ DistributorTurkish IPTV and streaming platform. TV360 is available on channel 30 of Tivibu.
  • Kablo TVcoreChannel Partner/ Reseller/ DistributorTurkish cable TV network distribution. TV360 is available on channel 33 of Kablo TV.
  • Turkcell TV+coreChannel Partner/ Reseller/ DistributorTurkish mobile operator's TV streaming service. TV360 is available on channel 28 of Turkcell TV+.
  • S Sport+minorChannel Partner/ Reseller/ DistributorTurkish sports-focused TV platform carrying TV360 on channel 24.
  • HBO MaxminorChannel Partner/ Reseller/ DistributorStreaming platform distribution. TV360 is available through the HBO Max platform.
  • Huawei App GalleryminorChannel Partner/ Reseller/ DistributorMobile app distribution partnership for TV360's streaming application available on Huawei App Gallery.

Scale indicators1 record

Recent moves9 records

Expansion highlights5 records

TV360 competitors and assessment

Company assessment

Direct peers

  • Kanal 7: Turkish national general-entertainment and family-oriented FTA broadcast channel. Directly comparable to TV360 as a similarly sized national general-entertainment channel competing in the same Turkish ad-supported TV market.
  • ATV: Major Turkish national general-entertainment FTA broadcast network with broad family-viewer programming. Directly comparable to TV360 as a competing general-entertainment FTA channel serving Turkish households.
  • Show TV: Turkish national free-to-air general entertainment broadcast channel operating across satellite, cable and digital platforms. Most directly comparable to TV360 as a similarly positioned national general-entertainment channel with an ad-supported business model.
  • Kanal D: One of the leading Turkish national general-entertainment FTA broadcast channels, distributed via satellite, cable and streaming. Comparable to TV360 in category (mass-market general entertainment) and business model (ad-supported linear TV).
  • Star TV: Turkish national general-entertainment broadcast channel with a mix of drama, lifestyle and family programming. Closely comparable to TV360 in audience positioning (mass-market families) and ad-supported linear distribution.
  • Beyaz TV: Turkish national general-entertainment FTA broadcast channel with lifestyle, talk and entertainment formats. Comparable to TV360 as a competitor for mass-market Turkish viewers and ad budgets.
  • TV8: Turkish national general-entertainment FTA broadcast channel featuring entertainment, lifestyle and competition formats. Comparable to TV360 in both programming mix and ad-supported distribution model across Turkish platforms.
  • TV Net: Smaller Turkish national broadcast channel with a mix of general entertainment, talk and lifestyle programming. Comparable to TV360 in scale, audience positioning and ad-supported linear distribution model.

Broad incumbents

  • TRT 1: Turkey's state-owned flagship general-entertainment broadcast channel with broad family and lifestyle programming. Comparable to TV360 in genre (general entertainment) but operates at significantly larger scale and with public-broadcaster backing.

Emerging players

  • beIN Movies Türkiye: Turkish movie/entertainment channel within the beIN Media portfolio distributed on major Turkish platforms. Comparable to TV360 as a non-FTA entertainment network distributed on the same platforms (Digiturk, Tivibu) and competing for entertainment viewing hours in Turkey.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

TV360 social profiles

Digital presence

TV360 financial estimates

Financial estimate

Revenue estimate

Valuation estimate

TV360 leadership team

Management profile

Number of profiles

Profiles2 records

TV360 funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

TV360 M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TV360

What does TV360 do?

TV360 is a Turkish general entertainment television channel operated by Atlas Yayıncılık Tic. A.Ş. as part of the TürkMedya media group. The channel delivers free-to-air programming covering lifestyle, cooking, travel, talk shows, family competitions, fashion, and Turkish cinema via satellite (Türksat 4A, Eutelsat 7A), cable platforms (Digiturk, D-Smart, Tivibu, Kablo TV), and digital streaming services (Turkcell TV+, HBO Max). Revenue is generated primarily through advertising slots sold during programming.

Is TV360 a public or private company?

TV360 is a private company. It is classified as corporate owned and is currently operating.

When was TV360 founded?

TV360 was founded in 2002. It employs 11 to 50 people.

Where is TV360 based?

TV360 is headquartered in İstanbul, Türkiye, in the Europe region.

How does TV360 make money?

One revenue line is on record: advertising Revenue.

Who are TV360's main competitors?

Direct peers on record are Kanal 7, ATV, Show TV, Kanal D, Star TV, Beyaz TV, TV8 and TV Net. TRT 1 is listed as a broad incumbent. beIN Movies Türkiye is listed as an emerging player.

Does TV360 have an API?

No public API is recorded for TV360.

What industry is TV360 in?

TV360's product category is Television Broadcasting. Its primary akta.pro industry code is MPABAAAA, National General-Entertainment Broadcast Networks, with a secondary code of MPABAHAG, Direct-to-Consumer (DTC) Network/Studio Streaming Channels. Its NAICS code is 51612 and its SIC code is 4833.

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