Universidade Católica de Brasília - Câmpus Taguatinga

What Universidade Católica de Brasília - Câmpus Taguatinga does

Universidade Católica de Brasília (UCB) is a private Catholic higher education institution headquartered in Brasília, Federal District, Brazil, founded in 1976 and operated under the UBEC (União Brasileira de Educação Católica) educational network. UCB delivers degree and non-degree programs across four modalities — presencial (in-person), semipresencial (blended), modular, and EAD (distance learning) — through three physical Brasília campuses (Taguatinga, Ceilândia, Asa Sul) and a network of more than 18 EAD polos spanning Brazil's Centro-Oeste, Norte, Nordeste, Sudeste, and Sul regions. The portfolio includes over 50 undergraduate courses spanning Sciences, Law, Engineering, Health, Business, Communication, Design, Gastronomy, and Technology, plus postgraduate specialization, MBA, master's, and doctoral programs, with supporting infrastructure including an Apple Academy partnership (10 Apple-sponsored classrooms and a laboratory with international ties to MIT, Babson College, and ISCTE-Lisboa), a UNESCO Chair, training clinics in Nutrition, Physiotherapy, Dentistry, Psychology (CEFPA), and an Integrated Ambulatory Center, and a digital library accessible to EAD students.

Revenue is generated primarily through tuition and academic fees, with a substantial share of students financed via Brazilian government programs ProUni (Programa Universidade para Todos) and FIES (Fundo de Financiamento Estudantil), supplemented by over R$15 million annually in research funding supporting 100+ applied research projects, plus internal scholarships (Bolsa Social, Bolsa Stricto Sensu, Bolsa Pós-Doutorado, PRILEI, PEU) and Bradesco Universitário financing. Technology infrastructure centers on the AVA (Ambiente Virtual de Aprendizagem) learning environment integrated with Microsoft Office 365 and the UBEC-wide GOL student portal for academic and financial administration. Sub-brands include Católica EAD (distance-learning division), Apple Academy (technology differentiation), and Programa Propósito de Vida (six-track student formation framework spanning Leadership, Research, Sports, Culture, Spirituality, and Entrepreneurship). Distribution reaches prospective students through a multi-channel marketing mix (website, Instagram, Facebook, LinkedIn, YouTube, TikTok, press releases, the Feira de Profissões career fair, WhatsApp, and HubSpot marketing automation), with revenue completion through traditional university admissions (vestibular, ENEM, transfer, second-degree) and EAD polo enrollments.

Name

Universidade Católica de Brasília - Câmpus Taguatinga

Legal name

Universidade Católica de Brasília

Website

https://ucb.catolica.edu.br

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

1–10 employees

Short description

Universidade Católica de Brasília is a private Catholic university founded in 1976, operating three Brasília campuses and an 18+ EAD polo network across Brazil, delivering undergraduate, postgraduate, and professional programs to over 50,000-degree-seeking students under the UBEC network.

Ownership category

akta.pro rank

Product category

Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Online Nonprofit Universities (EDAHALAK)

akta.pro secondary industries

Management Research Institutes & Doctoral (PhD/DBA) Programs (EDAHAHAO), University/College Continuing Education (Extension) Programs (EDAAAEAA)

Keywords

• Higher education services
• Undergraduate degree programs
• Distance learning education
• Postgraduate education programs
• Catholic university education

Headquarters

HQ city

Taguatinga

HQ country

Brazil

HQ region

Latin America

Offices9 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Tuition and Academic Fees: Revenue from undergraduate and graduate tuition fees across multiple modalities (presencial, semipresencial, EAD). Students pay tuition through various financing options.
2. Government Funding Programs: Revenue from ProUni (Programa Universidade para Todos) and FIES (Fundo de Financiamento Estudantil) government subsidy programs that fund student tuition.
3. Research Grants and Fosterage: Over R$15 million annually in research funding supporting over 100 applied research projects with national and regional impact.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Universidade Católica de Brasília (UCB) is a private Catholic higher education institution offering undergraduate and postgraduate degree programs across presencial (on-campus), semipresencial (blended), and EAD (distance learning) modalities. The institution delivers more than 50 undergraduate courses, MBA and specialization programs, master's and doctoral degrees, flexible professional development tracks (Trilhas de Formação), and operates an Apple-sponsored Apple Academy with international partnerships (MIT, Babson College, ISCTE-Lisboa). It also provides school-based training clinics, a digital library, and hosts a UNESCO Chair while serving students through three Brasília campuses and an 18+ pole EAD network across Brazil.

Product overview

Universidade Católica de Brasília operates as a global university offering a comprehensive multi-modal educational platform consisting of traditional undergraduate programs (Graduação Presencial) at three campuses (Taguatinga, Ceilândia, Asa Sul), distance learning (Católica EaD) with over 20 polo locations nationwide, hybrid (Semipresencial/Híbrida) and modular formats. The institution provides postgraduate offerings including MBA/Specialization programs and strictu sensu (Master's/Doctoral) research degrees, supplemented by flexible professional development Trilhas de Formação. Key infrastructure includes the Apple Academy partnership with international connections (MIT, Babson College, ISCTE-Lisboa), school-based training clinics (Nutrition, Physical Therapy, Dentistry, Psychology, Ambulatory), a digital library, and student support platforms (AVA learning environment, GOL student portal, WhatsApp services). The university also hosts a UNESCO Chair and runs community extension programs including digital inclusion initiatives for seniors. Students access academic services through various modalities including in-person, online synchronous/asynchronous, and blended formats with digital badge credentials for professional development tracks.

Differentiator

Problem solved

Functional benefit

Brands

• Apple Academy: Technology academy with Apple-sponsored laboratory and international partnerships including MIT, Babson College, and ISCTE-Lisboa.
• Católica EAD
• Programa Propósito de Vida

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered core, flagship and minor.

• Escola Superior de Defesa (ESD)coreStrategic or Co-development Partner · 25 February 2026Military education institution visit to UCB rectorship to strengthen relationship between the two higher education institutions.
• MIT (Massachusetts Institute of Technology)flagshipStrategic or Co-development PartnerInternational academic partnership through Apple Academy initiative, providing students with access to cutting-edge technology education and global networking opportunities.
• Babson CollegeflagshipStrategic or Co-development PartnerInternational partnership through Apple Academy for entrepreneurship and business education exchange, supporting global education initiatives.
• ISCTE-Lisboa (Instituto Superior de Ciências do Trabalho e da Empresa)coreStrategic or Co-development PartnerInternational academic partnership with Portuguese institution providing exchange and collaboration opportunities for students and faculty.
• Apple Inc.flagshipStrategic or Co-development PartnerApple Academy partnership providing sponsored classroom and laboratory facilities with technology integration and international partnerships with MIT, Babson College, and ISCTE-Lisboa.
• Empreende DFminorGTM or Marketing PartnerPartnership to strengthen innovation ecosystem and business development in the Federal District, with UCB rector highlighting academic community's contribution to regional development.
• UBEC ( União Brasiliense de Educação e Cultura)flagshipStrategic or Co-development PartnerParent educational organization maintaining multiple Catholic educational institutions including Católica EAD, various Católica colleges across Brazil, and supporting network infrastructure.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Cogna Educação (Kroton / Anhanguera): Brazil's largest for-profit education group operating Anhanguera, Unopar, and other brands at massive national scale, particularly in EAD. Sets the competitive pricing benchmark UCB must respond to in online learning.

Others

• Universidade de Brasília (UnB): Federal public university located in Brasília and the dominant public higher-education competitor in UCB's home market. Defines the price/value benchmark that UCB's private tuition must justify.

Direct peers

• Pontifícia Universidade Católica de Minas Gerais (PUC Minas): A large Brazilian Catholic university offering presencial, hybrid, and EAD programs across multiple campuses. Closest structural analogue to UCB given its confessional positioning, multi-modal delivery, and presence in central Brazil.
• Universidade Presbiteriana Mackenzie: Large confessional (Presbyterian) university in São Paulo with strong research output and international partnerships. Comparable niche positioning as a non-Catholic faith-based institution competing on quality and brand.
• Pontifícia Universidade Católica do Paraná (PUCPR): Catholic university with broad presencial and EAD programs and active international partnerships. Comparable on modality mix and Catholic brand positioning in the same UBEC-adjacent space.
• Pontifícia Universidade Católica de São Paulo (PUC-SP): Major Catholic university in São Paulo offering presencial and EAD programs with a comparable academic portfolio. Directly comparable to UCB on confessional brand, modality mix, and postgraduate offerings.
• Pontifícia Universidade Católica do Rio Grande do Sul (PUC-RS): Catholic university in southern Brazil with strong research and international partnerships. Comparable on confessional positioning, multi-modal offerings, and graduate research scale.
• Pontifícia Universidade Católica do Rio de Janeiro (PUC-Rio): One of Brazil's flagship Catholic universities with research output and graduate programs comparable to UCB's ambitions. Shares the confessional/Catholic positioning and broad undergraduate portfolio.

Regional players

• UniCEUB (Centro Universitário de Brasília): Private higher-education institution headquartered in Brasília, competing head-to-head with UCB in the Federal District for presencial and EAD students. Most direct geographic competitor.

Emerging players

• Unicesumar: Brazilian higher-education group with a strong EAD footprint and aggressive pole expansion. Competes with UCB for distance-learning students across multiple states and represents the EAD scale-benchmark.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks4 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/catolicadebrasilia
• Facebookfacebook.com/catolicadebrasilia
• LinkedInlinkedin.com/company/universidade-cat%C3%B3lica-de-bras%C3%ADlia---c%C3%A2mpus-taguatinga
• Instagraminstagram.com/catolicadebrasilia/?hl=pt-br
• TikToktiktok.com/@catolicadebrasilia

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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