Uit In Eindhoven

What Uit In Eindhoven does

Uit in Eindhoven is a Dutch non-profit foundation (Stichting Uit in Eindhoven) operating since 1989 as the central cultural events platform for Eindhoven and the wider Brainport region. The organization bundles cultural activity across music, theater, film, exhibitions, kids' activities, sports, and events into a single digital and print destination, serving primarily local residents, visitors, and tourists seeking up-to-date cultural programming, with a secondary audience of cultural organizations and event promoters that use the platform for advertising and reach.

The foundation's core product is the Uitagenda — a digital events calendar listing 476+ upcoming events with filtering by date, keyword, and theme. Supporting products include the Eindless Magazine (a seasonal editorial publication distributed both digitally via Issuu and in print as the Uitkrant newspaper), an inspirational blog section with 321+ editorial articles covering culture, design, and community topics, and RegioRadar Eindhoven — a companion platform extending coverage to the broader Brainport region with mobile-optimized, mood-based search. The technical stack is a standard content platform with Google Analytics for visitor statistics and Zoho SalesIQ for visitor interaction tracking; no proprietary technology, AI/ML capabilities, or developer APIs are disclosed. The organization maintains an active presence on Instagram, Facebook, X, and LinkedIn, and distributes a printed Uitkrant to reach offline audiences.

The business model is a non-profit advertising-and-sponsorship model. End-user access to the events calendar, magazine content, and editorial coverage is free; revenue is generated through advertising on uitineindhoven.nl and in the Eindless magazine (rates available on request via [email protected]), newsletter subscriptions, and institutional sponsorship — notably the coalition of nine Dutch public and private cultural partners supporting DE OPENING 2026, the national opening of the cultural season hosted in Eindhoven. The foundation operates with 7 employees and is governed under Dutch law as a stichting, with no external ownership, venture funding, or parent company.

Name

Uit In Eindhoven

Legal name

Stichting Uit in Eindhoven

Website

https://uitineindhoven.nl

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1–10 employees

Short description

Uit in Eindhoven is a Dutch non-profit foundation, operating since 1989 as the central digital and print cultural events platform for Eindhoven and the Brainport region, serving residents, visitors, and cultural organizations.

Ownership category

akta.pro rank

Product category

Cultural Events Media

NAICS

Arts, Entertainment, and Recreation (71), Convention and Trade Show Organizers (561920)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Attendee Mobile Apps & Engagement Platforms (THAHAFAE)

Keywords

• Cultural events calendar
• Cultural agenda platform
• Arts and culture
• Local event listings
• Cultural magazine

Headquarters

HQ city

Eindhoven

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Advertising services: The platform offers advertising opportunities on uitineindhoven.nl and in the printed Eindless magazine. Potential advertisers can contact [email protected] for advertising rates and deadlines.
2. Newsletter subscription: Users can subscribe to the newsletter for cultural tips and updates. The platform collects subscriber data for marketing communications.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Uit in Eindhoven operates a centralized cultural events media platform for Eindhoven and the Brainport region, bundling an online Uitagenda with 475+ cultural events, the Eindless Magazine (digital and print), an editorial blog section, and a printed uitkrant. The foundation aggregates programming across music, theater, film, exhibitions, kids activities, sports, and workshops, and reaches audiences through a multi-channel mix of web, print, newsletter, and social media.

Product overview

Uit in Eindhoven is a cultural events platform and media organization operated by Stichting Uit in Eindhoven (established 1989) that bundles everything happening in the cultural scene of Eindhoven and the Brainport region. The offering consists of the digital Uitagenda (cultural events calendar listing over 475 events), the Eindless Magazine (seasonal editorial publication available both online and in print as the Uitkrant), an inspirational blogs/background stories section, and a companion platform called RegioRadar Eindhoven focused on the wider region. The platform aggregates events across all cultural categories (music, theater, film, expo, kids, literature, sports, and more) and reaches audiences through digital channels, social media, and the printed uitkrant.

Differentiator

Problem solved

Functional benefit

Brands

• Eindless Magazine: A magazine publication by Stichting Uit in Eindhoven covering cultural events and stories in the Brainport region

Products and services

• Uitagenda (Cultural Events Calendar) The central cultural events calendar of the platform, listing 476+ upcoming events across Eindhoven including music, theater, film, exhibitions, kids activities, and workshops. Events are filterable by date, keyword, and theme, and is targeted at Eindhoven residents and visitors looking for cultural programming.
• Eindless Magazine A magazine publication covering culture, lifestyle, and community stories from the Brainport region, published seasonally and distributed both online via Issuu and in print. Features interviews, background articles, and themed editorial content for culturally engaged readers.
• Eindloze Blog Section / Inspiratiepagina's The blog/inspiration section of uitineindhoven.nl, featuring background stories, interviews, tips, and thematic editorial content covering culture, design, innovation, and community topics in Eindhoven and the Brainport region.
• RegioRadar Eindhoven A companion platform focused on the Brainport region, allowing users to browse culture, leisure, and sports events with filtering by mood, a 'Vind voor mij' button, and map-based search. Optimized for mobile use and integrated with Uit in Eindhoven's listings.
• Uit in Eindhoven Uitkrant (Print Newspaper) The physical print publication (uitkrant) distributed alongside the digital platform, bringing curated cultural events and editorial content to a broader offline audience in the Eindhoven region.
• Advertising Services Advertising placements sold on uitineindhoven.nl and within the Eindless magazine, offered to cultural organizations, museums, theaters, and event promoters seeking visibility among engaged local audiences.

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Ministerie van OCW (Ministry of Education, Culture and Science)coreStrategic or Co-development Partner · 1 January 2026Government ministry that enables DE OPENING festival, the national opening of the cultural season. Provides funding and institutional support for the cultural event held in Eindhoven from August 28-30, 2026.
• VriendenLoterijcoreStrategic or Co-development Partner · 1 January 2026Dutch national charity lottery that supports cultural events. Sponsors DE OPENING festival through the national cultural season opening event.
• Fonds21coreStrategic or Co-development Partner · 1 January 2026Cultural foundation that funds cultural initiatives in the Netherlands. Supports DE OPENING as part of the national cultural season opening.
• VSBfondscoreStrategic or Co-development Partner · 1 January 2026Dutch cultural fund supporting arts and culture initiatives. Provides funding for DE OPENING festival in Eindhoven.
• CultuurfondscoreStrategic or Co-development Partner · 1 January 2026Dutch arts and culture foundation. Supports DE OPENING as part of the national cultural season opening celebrations.
• VandenEnde FoundationcoreStrategic or Co-development Partner · 1 January 2026Cultural foundation established by Joop van den Ende. Supports cultural events including DE OPENING festival.
• Stichting Cultuur EindhovencoreStrategic or Co-development Partner · 1 January 2026Local cultural foundation in Eindhoven that supports cultural initiatives in the city. Co-organizes DE OPENING festival.
• Eindhoven365coreStrategic or Co-development Partner · 1 January 2026Organization promoting Eindhoven as a destination. Supports DE OPENING cultural festival as part of city promotion.
• Gemeente Eindhoven (Municipality of Eindhoven)coreStrategic or Co-development Partner · 1 January 2026The municipality of Eindhoven supports cultural events and initiatives. Provides backing for DE OPENING as the national cultural season opening.
• RegioRadar EindhovenminorChannel Partner/ Reseller/ DistributorRegional event aggregation platform that integrates Uit in Eindhoven's event listings. Uit in Eindhoven is listed as a partner/vriend (friend) on the RegioRadar platform.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Time Out: Global city-by-city cultural/events editorial and listings brand. Comparable product (curated event listings, editorial cultural content, advertiser reach), but operates globally and at much larger scale, representing a broad incumbent in the same cultural-content category.
• Eventbrite: Global event ticketing and discovery platform. Comparable as a channel where Eindhoven cultural events are also listed and where local organizers run promotions; competes for event-organizer marketing dollars but does not provide local editorial content.

Regional players

• Visit Brabant: Regional tourism marketing organization for North Brabant, including the Brainport region. Comparable editorial/events content mix and audience overlap, but operates at the regional/province level rather than city level, making it a regional counterpart rather than direct competitor.

Direct peers

• Eindhoven365: Eindhoven's city-marketing and event-promotion organization. Directly comparable because both organizations promote Eindhoven cultural and leisure events to the same local audience, drive ticketing/awareness, and partner with the same cultural institutions in the Brainport region.
• Stichting Cultuur Eindhoven: Local cultural funding body for Eindhoven that also publishes cultural programming information. Comparable as a same-city cultural intermediary that overlaps on agenda/editorial function and co-funds many of the same cultural events Uit in Eindhoven promotes.
• InDeBuurt: Hyperlocal media network publishing city-by-city 'what's on' agendas, editorial content, and local advertising. Closely comparable business model: free cultural/event agenda + editorial + ad sales, replicated across Dutch cities, directly competing for local cultural advertising budgets.
• Uit in Amsterdam: Amsterdam's municipal cultural agenda and event platform run via iamsterdam.com. Same core model — a city-level cultural events calendar with editorial content and event-organizer promotion — operating in a different Dutch city, making it the most direct functional peer.
• This is Eindhoven: Eindhoven destination-marketing brand promoting the city to visitors and residents. Comparable in audience (Eindhoven cultural visitors) and content type (event highlights, cultural stories), competing for the same local cultural audience and partner organizations.
• Uitagenda: National Dutch event listing platform aggregating cultural events across the Netherlands. Comparable as a competing cultural agenda destination where Eindhoven residents could also discover listings, competing for both audience attention and event-organizer promotion spend.

Others

• VVV Nederland: Dutch national tourist-information network providing local event and cultural tips. Comparable as a cultural/events information source for residents and visitors, but primarily a tourist-info service rather than an editorial/magazine platform.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/UITinEHV
• Facebookfacebook.com/uitineindhoven
• LinkedInlinkedin.com/company/uitineindhoven
• Instagraminstagram.com/uitineindhoven

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Uit In Eindhoven