Undici

What Undici does

Undici is a Paris-based organizational and personal development firm founded by Florence Lamy and led with partner Michel Moral, specializing in executive, team, and organizational coaching; professional training for coaches, managers, and executives; and coach supervision services. The company serves three primary customer segments — professional coaches seeking ESQA-accredited certification and ongoing supervision, executives and managers seeking leadership and team development, and care professionals seeking advanced methodology training — with a hybrid segmentation approach across personas and business units.

The firm's intellectual property is built around proprietary frameworks and tools, most notably the '11 dots for CI' (Eleven Dots for Collective Intelligence) diagnostic tool invented in 2014, which combines Ba Gang-inspired Asian medicine principles with an exclusive digital platform for anonymized team assessment. Other proprietary methodologies include the 'Supervision Cerveau Total' (Whole Brain Supervision) model developed by Florence Lamy in 2013 based on Herrmann's HBDI framework, the '7-eyed' supervision model integration, and the 'Flambeau' team integration tool. Undici's training catalog is anchored by the 'Devenir superviseur de coachs' program, created in 2010 and ESQA-accredited since 2012, covering 8 modules over 16 days (160 hours including 50 hours of personal work), plus the 'Diagnostic Intelligence Collective avec Eleven dots For CI' and the newly added 'Le modèle des Schémas Précoces Inadaptés de Jeffrey Young' training.

Undici operates a professional services business model with publicly disclosed tiered pricing: coach supervisor certification is €6,000 HT for individuals and €7,500 HT for companies; collective intelligence diagnostic training is €1,500-€2,000 HT; and schema therapy training is €1,200-€2,000 HT. Revenue is generated through training programs (delivered in-person in Paris and remotely via distanciel), individual and team coaching engagements, and supervision services for coaches and care professionals (including individual, collective/didactic, and specialized programs). The firm runs a sales-led go-to-market primarily through professional content marketing on undici.fr, direct email/phone inquiry, professional networks (EMCC, ANSE), and thought-leadership publications via InterEditions/Dunod and Armand Colin, with the founders' multiple EMCC and Henley Business School awards serving as primary credibility signals.

Name

Undici

Legal name

UNDICI

Website

https://undici.fr

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Undici is a Paris-based organizational development firm delivering ESQA-accredited coach supervisor certification, executive and team coaching, and proprietary collective intelligence diagnostics (11 dots for CI) to professional coaches, executives, and care professionals in France and internationally via distance learning.

Ownership category

akta.pro rank

Product category

Professional Coaching and Supervision Services

NAICS

Professional and Management Development Training (611430), Educational Services (611), All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Training Delivery Providers (In-Person, Virtual, Train-the-Trainer) (BPACANAM)

akta.pro secondary industry

Leadership & People Skills (Influence, Managing Up, Supervisory Readiness) (EDAAAKAI)

Keywords

• Executive coaching services
• Coach supervision training
• Collective intelligence diagnostics
• Team coaching programs
• Professional development training

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Training Programs: Undici generates revenue primarily through professional training programs including coach supervisor certification (6000€-7500€), collective intelligence diagnostics (1500€-2000€), and schema therapy training (1200€-2000€). Training is delivered in-person in Paris or remotely via video conferencing.
2. Coaching Services: Individual and team coaching services for executives, managers, and organizations delivered by certified coaches and supervisors.
3. Supervision Services: Supervision of coaches and care professionals, including individual supervision, collective/didactic supervision, and specialized supervision programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Undici is a French organizational and personal development firm offering professional coaching, accredited training programs, and coach supervision services. Its core offerings include individual, team and executive coaching; the ESQA-accredited 'Devenir superviseur de coachs' certification program; proprietary collective intelligence diagnostics using the 11 dots for CI tool; and training modules on topics such as Jeffrey Young's Early Maladaptive Schemas. Services are delivered in-person in Paris or remotely via video conferencing to coaches, executives, managers, and organizations.

Product overview

Undici is an organizational and personal development consulting firm offering a portfolio of coaching, training, and supervision services. The core offerings include individual and team coaching, professional training programs (formations), and coach supervision services. Key training programs include the ESQA-accredited 'Devenir superviseur de coachs' program and the 'Diagnostic Intelligence Collective avec Eleven dots For CI' program. Proprietary tools include the 11 dots for CI diagnostic platform and methodologies such as 'La supervision cerveau total' and 'Flambeau' team integration tool.

Differentiator

Problem solved

Functional benefit

Brands

• 11 dots for CI: Team intelligence collective diagnostic tool developed by Undici for assessing and improving collective intelligence in organizations

Products and services

• Coaching (Individual and Team) Individual, team, and executive coaching services for executives, managers, and organizations, delivered by certified coaches Florence Lamy and Michel Moral. Available in-person in Paris or remotely.
• Professional Training Programs (Formations) Professional training programs for coaches, managers, and executives covering topics such as the Enneagram, projective cards, Cultural Transformation Tool, stress management, personal development tools, and decision-making.
• Coach Supervision (Supervision de coachs) Coach supervision services for coaches and care professionals, including didactic supervision, 'Supervision Ultime', 'Supervision Plus Que Vive', and collective supervision.
• Devenir superviseur de coachs (Coach Supervisor Certification Program) ESQA-accredited certification training program for professional coaches seeking supervisor credentials, delivered over 8 modules and 16 days (160 hours), aligned with the EMCC 7-eyed model.
• Diagnostic Intelligence Collective avec Eleven dots For CI (Training) A 3-day training program teaching the Eleven Dots for Collective Intelligence methodology, enabling practitioners to conduct holistic team diagnostics combining performance and well-being, using an exclusive digital tool.
• Le modèle des Schémas Précoces Inadaptés de Jeffrey Young (Training) A 3-day training program (21 hours) on Jeffrey Young's Early Maladaptive Schemas model, an integrative approach combining cognitive-behavioral concepts with relational and emotional aspects adapted for coaching.
• 11 dots for CI (Eleven Dots for Collective Intelligence) Digital Diagnostic Tool Exclusive digital diagnostic tool invented in 2014 that enables rapid holistic, systemic assessment of team collective intelligence to improve performance and well-being, based on 3 levels and 11 abilities. Used by certified practitioners across organizations.

Quantifiable outcome

• 98% success rate for coach supervisor certification training
• +4 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Eleven Dots For CIcoreTechnology or Integration · 1 January 2014Undici has an exclusive partnership with Eleven Dots For CI, a collective intelligence diagnostic tool invented in 2014. The tool enables rapid holistic and systemic diagnosis of team collective intelligence, combining Asian medicine principles (Ba Gang) with an exclusive digital platform. Undici provides training and certification for practitioners to use the tool.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Performance Consultants International: UK-based coaching and supervision training firm founded by David Clutterbuck, one of the ESQA-accredited supervisor schools globally. Direct peer in supervisor training with comparable thought-leadership publications and an international delivery footprint.
• Académie du Coaching: Paris-based professional coaching school offering RNCP-accredited coach certification, from which Undici's own Antoine Chevet obtained his certification. Competes directly with Undici in the French professional coach training market, with overlapping instructor networks and EMCC affiliation.
• Bath Consultancy Group: ESQA-accredited UK coaching and supervision school and one of the 28 worldwide. Direct peer offering supervisor training at a comparable level, competing for the same international pool of professional coaches seeking credentialed certification.
• NOVASup: Portuguese ESQA-accredited supervisor training school and one of the 28 schools worldwide holding the same European Supervision Quality Award as Undici. Direct peer in supervisor certification, sharing the same EMCC-aligned curriculum framework and competing for the same niche of professional coach-supervisors.
• Academy of Executive Coaching (AoEC): UK-based executive coaching and supervision training organization holding ESQA accreditation. Competes in the same EMCC-aligned coach supervisor certification market with similar program structures and premium pricing.

Broad incumbents

• HEC Paris Executive Education: Top-ranked French business school offering executive coaching and leadership development programs. While broader in scope than Undici's niche supervisor training, it competes for the same corporate L&D budget and trains a similar executive coaching audience.
• INSEAD Executive Education: Global business school with executive coaching certificates and leadership programs. Competes for the same senior executive coaching clientele as Undici's enterprise clients, though at a different scale and price point.

Others

• EMCC France: French chapter of the European Mentoring and Coaching Council — the standards body whose awards and accreditations (ESQA, EMCC Supervision Award) underpin Undici's positioning. Not a direct competitor but a critical ecosystem enabler whose policies shape the firm's market access.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/undici

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Undici