UniSecovi

What UniSecovi does

UniSecovi is the corporate university of Secovi-SP (Sindicato da Habitação), the largest real estate industry association in São Paulo, Brazil. Founded in 2001 and operating with approximately 26 employees, it delivers courses, certifications, and continuing-education programs for Brazilian real estate professionals, combining in-person instruction at its São Paulo headquarters with online delivery via Zoom. Since inception it has trained more than 30,000 professionals across its catalog.

Its core product surface consists of the PQE (Programa Qualificação Essencial) certification — issued in 4,100+ instances and engaging 137,100 professionals — alongside the GParsolo program and a set of thematic courses covering real estate technology, ESG, luxury brokerage, popular housing (Habitação Popular), and real estate law (Direito Imobiliário, now in its 18th edition). The underlying delivery model is conventional instructor-led education rather than a proprietary technology platform.

Revenue mechanics are fee-based: published per-course pricing ranges from approximately R$794 to R$1,470, supplemented by in-company corporate training, the PQE subscription-style certification program, and postgraduate programs delivered through partnerships with academic institutions (FGV, ESPM) and industry associations (Abecip, Ibradim). UniSecovi is structured as the education arm of Secovi-SP rather than as an independent, venture-backed entity, which shapes both its go-to-market (association-channel distribution) and its growth profile.

Name

UniSecovi

Legal name

UniSecovi - Universidade do Mercado Imobiliário

Website

https://unisecovi.com.br

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

UniSecovi is the corporate university of Secovi-SP, providing courses, certifications, and continuing-education programs for Brazilian real estate professionals since 2001, with over 30,000 alumni and delivery across São Paulo in-person and online.

Ownership category

akta.pro rank

Product category

Professional Education and Corporate Training

NAICS

Colleges, Universities, and Professional Schools (6113), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

University/College Continuing Education (Extension) Programs (EDAAAEAA)

akta.pro secondary industries

Real Estate, Appraisal & Mortgage (Agent/Broker CE, Appraiser CE) (EDAAALAI), Financial Services & Insurance (FINRA, CFP, IAR, Insurance CE) (EDAAALAJ)

Keywords

• Real estate education
• Professional certification programs
• Condominium management training
• Corporate training services
• Property development courses

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Open Enrollment Course Fees: Individual professionals pay course fees to attend scheduled courses in real estate topics. Courses range from single sessions to multi-week programs with pricing varying by participant category (Secovi-SP members, represented companies, general public).
2. In-Company Training: Customized corporate training programs delivered at client organizations or the Secovi-SP facility, targeting company teams and executives.
3. Professional Certification Programs: Certification programs (PQE - Programa Qualificação Essencial, GParsolo) that generate fees through participation requirements including courses, events, and ongoing professional development.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

UniSecovi is a corporate university that delivers specialized professional courses, in-company corporate training, and recurring certification programs (PQE, GParsolo) for the Brazilian real estate market. Offerings span condominium administration, real estate law, property incorporation, land development (loteamentos), finance, corporate management, leasing, sales and marketing, ESG, and tax reform, delivered both in-person at its São Paulo headquarters and live online via Zoom.

Product overview

UniSecovi is a university/corporate education platform for the Brazilian real estate market offering a comprehensive portfolio of courses, certifications, and professional development programs. The platform provides both online (via Zoom) and in-person courses covering all segments of the real estate industry including Condominium Management, Real Estate Development, Real Estate Law, Finance, Corporate Management, Leasing, Land Development, Sales & Marketing, and Corporate Social Responsibility (ESG). Key certification programs include PQE (Programa Qualificação Essencial) and GParsolo (Gestor de Empreendimentos Privados de Desenvolvimento Urbano). The platform also offers a student portal (Área do Aluno) for accessing course materials and certifications.

Differentiator

Problem solved

Functional benefit

Brands

• Programa Qualificação Essencial (PQE): Certification program that forms a group of companies committed through education and continued training of their professionals, delivering PQE certifications to companies and professionals.
• GParsolo

Quantifiable outcome

• Trained over 30,000 professionals since inception
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Secovi-SP (Sindicato da Habitação)coreStrategic or Co-development Partner · 21 May 2001Secovi-SP is the parent organization and primary industry association for the real estate sector in São Paulo. UniSecovi operates as the corporate university arm of Secovi-SP, leveraging the association's industry authority, member network, and institutional credibility. Inaugurated on May 21, 2001.
• Ibradim (Instituto Brasileiro de Direito Imobiliário)minorStrategic or Co-development PartnerIbradim is a Brazilian real estate law institute that partners with UniSecovi to offer supported courses. The partnership provides specialized legal content in real estate law through the platform.
• ESPM (Escola Superior de Propaganda e Marketing)minorStrategic or Co-development PartnerUniSecovi and ESPM partnered to offer a postgraduate program in Gestão de Negócios Imobiliários (Real Estate Business Management), combining UniSecovi's industry expertise with ESPM's academic credentials.
• FGV (Fundação Getúlio Vargas)coreStrategic or Co-development PartnerSecovi-SP and FGV EAESP (Escola de Administração de Empresas de São Paulo) partner to deliver the Semana de Imersão Imobiliária (Real Estate Immersion Week), a week-long intensive program. Partnership has produced multiple editions with high participation.
• Abecip (Associação Brasileira das Entidades de Crédito Imobiliário e Poupança)minorStrategic or Co-development PartnerAbecip partners with UniSecovi-SP to offer courses on real estate financing, including the Financiamento Plano Empresário course that covers mortgage financing and investment analysis.
• Adit BrasilminorChannel Partner/ Reseller/ DistributorAdit Brasil (International Real Estate Development Association) members receive 20% discount on UniSecovi courses, particularly the loteamento programs.
• Aelo (Associação das Empresas de Loteamento e Desenvolvimento Urbano)minorChannel Partner/ Reseller/ DistributorAelo members receive 20% discount on UniSecovi loteamento programs. Aelo leadership (Caio Portugal) serves as vice-president of Secovi-SP Development.

Scale indicators9 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Alura: Alura is a leading Brazilian EdTech platform offering online courses in technology, business, and professional skills. It is comparable to UniSecovi as a Brazilian online continuing education platform, though it serves a broader professional audience without the real estate specialization.

Direct peers

• FGV (Fundação Getúlio Vargas): FGV is a top Brazilian business school and an active UniSecovi partner delivering the Semana de Imersão Imobiliária. It is comparable as a provider of executive and continuing education programs for the Brazilian real estate and finance professional market.
• B3 Educação: B3 Educação is the education arm of Brazil's stock exchange, offering courses on financial markets, investments, and real estate funds. It is comparable to UniSecovi in the financial professional education space, particularly in real estate investment and fund courses.
• INSPER: INSPER is a São Paulo-based institution offering executive education, MBAs, and continuing education programs. It is comparable to UniSecovi in the continuing executive education space for Brazilian professionals, including real estate, finance, and corporate management.
• ESPM (Escola Superior de Propaganda e Marketing): ESPM partners with UniSecovi to offer the postgraduate 'Gestão de Negócios Imobiliários' program. It is comparable as a Brazilian educational institution offering specialized business and postgraduate programs targeting professionals in marketing, management, and real estate.
• Abecip (Associação Brasileira das Entidades de Crédito Imobiliário e Poupança): Abecip is a Brazilian mortgage and savings credit industry association that partners with UniSecovi on financing courses. It is comparable as an industry-association education provider serving Brazilian real estate finance professionals.
• FIA (Fundação Instituto de Administração): FIA is a leading Brazilian business school offering executive education, MBAs, and corporate training programs. It is comparable to UniSecovi as a provider of continuing professional education and corporate training in Brazil.
• Ibradim (Instituto Brasileiro de Direito Imobiliário): Ibradim is a Brazilian real estate law institute that partners with UniSecovi on the 'Contencioso Imobiliário Estratégico' course. It is comparable as a specialized real estate legal education provider in Brazil and a co-provider of courses on UniSecovi's platform.

Broad incumbents

• Secovi-SP (parent organization): Secovi-SP is the parent trade union association of UniSecovi and a broader industry body serving real estate companies. It is comparable as an industry-association-led professional services and education platform for the São Paulo real estate market.
• Crea-SP / Confea: Crea-SP and Confea are professional councils for engineering and architecture professionals in Brazil, offering continuing education. They are comparable to UniSecovi as regulatory/professional bodies delivering continuing professional education to Brazilian real estate and construction professionals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/unisecovi

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UniSecovi