The United Theatre
- Company typePrivate
- Founded2015
- HeadquartersWesterly, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
The United Theatre firmographics
Firmographics- Name
- The United Theatre
- Legal name
- The United Theatre
- Website
- https://unitedtheatre.org
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
The United Theatre industry classification
Industry- Product category
- Performing Arts Venue & Cultural Arts Center
- NAICS
- Performing Arts Companies (7111), Motion Picture and Video Exhibition (51213), Theater Companies and Dinner Theaters (71111)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Motion Picture Theaters (7830)
- akta.pro primary industry
- Performing Arts Centers & Presenters (Programming/Booking) (MPAGABAM)
- akta.pro secondary industries
- Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB), Concert Halls & Music Venue Operations (Symphony Halls, Recital Venues) (MPAGALAC), Theatre Education, Training & Conservatories (MPAGABAN), Theater, Musicals & Performing Arts (THAJAFAB)
Keywords
Where The United Theatre is headquartered
LocationHeadquarters
- HQ city
- Westerly
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
The United Theatre business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Ticket Sales: Revenue from film screenings and live performances including concerts, theater, opera, dance, comedy, lectures, and special events. Tickets range from $8 entry-only to $150+ for premium performances.
- Membership Program (1926 Club): Annual membership tiers providing benefits including free/discounted movie tickets, presale access, concessions discounts, lounge access, and recognition. Tiers range from $50 Friend to $5,000 Chairman's Council.
- Donations and Sponsorship: Tax-deductible donations as a 501(c)(3) nonprofit organization supporting scholarships, programming, and facility maintenance. Corporate sponsorships from local businesses and regional corporations support accessibility enhancements and general operations.
- Concessions: Food and beverage sales including popcorn, candy, soft drinks, beer and wine, with full bar available at live events.
- Gift Cards: Sale of gift cards, memberships, and related items for gifting purposes.
- Facility Rentals: Rental of gallery, cinemas, and black box auditorium for private parties, corporate gatherings, birthdays, business presentations, receptions, and private movie screenings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Gipsy Kings VIP Package ($93-150) |
| Transaction based/ take rate | Pay-as-you-go | The 502s Seating ($35-55) |
| Transaction based/ take rate | Pay-as-you-go | Paul Cauthen Live Event ($42-50) |
| Transaction based/ take rate | Pay-as-you-go | Suzanne Vega Standard and VIP ($54-195) |
| Transaction based/ take rate | Pay-as-you-go | Ana Gasteyer Holiday Show ($60-75) |
| Transaction based/ take rate | Pay-as-you-go | Karl Denson's Tiny Universe ($30-50) |
| Transaction based/ take rate | Pay-as-you-go | Monophonics Live Show ($30-35) |
| Transaction based/ take rate | Pay-as-you-go | BLUEBIRD at the UNITED ($52-62) |
| Transaction based/ take rate | Pay-as-you-go | The FIXX Concert ($73-83) |
| Transaction based/ take rate | Pay-as-you-go | Author Events with Book ($38-42) |
| Transaction based/ take rate | Pay-as-you-go | Salt Marsh Opera Rusalka ($52-60) |
| Subscription | Annual | 1926 Club Cinema Circle Membership ($150) |
| Subscription | Annual | 1926 Club Friend Membership ($50) |
| Subscription | Annual | 1926 Club Carte Blanche Membership ($500) |
| Subscription | Annual | 1926 Club President's Circle Membership ($1,000) |
| Subscription | Annual | 1926 Club Chairman's Council Membership ($5,000) |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
The United Theatre product offering
Product offeringCore offering
The United Theatre operates a multi-venue performing arts complex in Westerly, Rhode Island, offering film screenings across three cinema venues, live performances (concerts, theater, opera, dance, comedy, lectures) in a 750-capacity flexible black box auditorium, and arts education through its UNITED Music School and Knick Music Lab. As a 501(c)(3) nonprofit, it also runs membership programs, community partnerships, and venue rental services for private and corporate events.
Product overview
The United Theatre operates as a multi-venue arts complex offering a unified portfolio of film exhibition, live performance, and arts education. The core venues include three cinemas (76-seat Main Cinema, 24-seat Micro-Cinema, 100-seat Balcony Cinema) and a 750-capacity Black Box Auditorium for live events. Supporting spaces include a Gallery Events Space and the Knick Music Lab at 35 Railroad Ave. The membership program (1926 Club) offers five tiers from $50 to $5,000 annually with escalating benefits. Education programming is delivered through the United Music School and supplementary programs including After School Arts and Seaside Music Together. Tickets and memberships are sold through Agile Ticketing Solutions (Agile Ticketing). The organization is a 501(c)(3) nonprofit with EIN 463579526.
Differentiator
Problem solved
Functional benefit
Brands
- 1926 Club: Annual membership program with tiered benefits including film memberships, live event access, donor recognition, and perks from sister venue Knickerbocker and The Café.
Products and services
- Film Screenings Multi-screen cinema programming offering current theatrical releases, classic films, and special presentations across three cinema venues with accessibility accommodations including ADA seating, open captions, audio amplification headsets, and descriptive video service.
- Live Performances (Black Box Auditorium) Live concerts, theater, opera, dance, comedy, and lecture programming held in the 750-capacity flexible black box auditorium with tiered seating and balcony configurations.
- UNITED Music School
Companies that use The United Theatre
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles4 records
The United Theatre technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature2 records
The United Theatre partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- Ballet Rhode IslandcoreResident dance company of the UNITED presenting dance programming including the annual Summer Dance Intensive for aspiring dance students in a professional training environment.
- Salt Marsh OperacoreLocal opera company presenting performances at the UNITED, including Rusalka by Antonin Dvorak and co-presenting events like Kahn Artist series.
- Martin House BookscorePartnership for author talks and book signings featuring notable authors including Jodi Picoult and Aaron Mahnke, with books included in ticket price.
- Mystic AquariumcoreSea & Studio gallery collaboration bringing together six local artists who visited the aquarium for creative enrichment programs with resident animals, with original artwork displayed alongside animal-created paintings.
- The Bluebird CafecorePartnership bringing Nashville's iconic music scene to Rhode Island through the BLUEBIRD @ the UNITED concert series featuring legendary songwriters performing in-the-round.
- ParlandominorNYC chamber orchestra partnership presenting American Aristocracy silent film (filmed in Westerly 1916) with newly created orchestral score by New England composers.
- Historic StoningtonminorPartnership for special conversations featuring Pulitzer Prize-winning author Doris Kearns Goodwin on the meaning of America for the US Semiquincentennial.
- Westerly Public SchoolscoreAfter School Arts program providing free arts education to Westerly Middle School students including video/photography, songwriting, visual arts, culinary arts, and music instruction.
- Beltone New EnglandminorSponsor providing enhanced audio accessibility including open captions for mid-day Monday movies and audio equipment for all screenings.
- Chelsea GrotonminorRegional banking sponsor supporting the UNITED's arts and cultural programming.
- Grey Sail Brewing and South County DistilleryminorLocal craft beverage sponsors supporting the arts center.
- The KnickerbockerminorSister venue - storied music club providing membership benefits at Carte Blanche level and above.
- The CafeminorNeighboring restaurant featuring beloved longtime classics with meticulously sourced ingredients, offering membership benefits at President's Circle level and above.
- Country Music Hall of FameminorPartner supporting Nashville North initiative bringing Country and Americana music programming to Rhode Island.
Scale indicators6 records
Recent moves8 records
Expansion highlights6 records
The United Theatre competitors and assessment
Company assessmentRegional players
- The Knickerbocker: A storied Westerly, RI music club that is a sister-venue partner of the United Theatre, offering reciprocal membership benefits at Carte Blanche level and above. Comparable as a small-format live music venue in the same downtown Westerly ecosystem.
Broad incumbents
- AEG Presents: One of the world's largest live entertainment promoters and venue operators, presenting major touring artists at festivals, arenas, and theaters globally. Comparable as a counterparty for touring acts but operates at a vastly larger scale across thousands of shows annually.
Direct peers
- Ocean State Theatre Company: A Rhode Island-based theater company producing plays, musicals, and children's programming. Comparable in producing live theater for southern New England audiences and competing for the same donor and subscriber pool.
- Garde Arts Center: A restored 1926 Moorish-style performing arts venue in New London, Connecticut that presents film, live music, theater, and educational programming for southeastern CT. The most geographically and structurally comparable peer, with a similar historic-venue profile serving an adjacent catchment area across the CT/RI border.
- Providence Performing Arts Center: The largest performing arts venue in Rhode Island, presenting Broadway tours, concerts, and family programming in a ~3,100-seat historic theater. Directly comparable to the United Theatre in presenting live touring productions and competing for the same regional Rhode Island audience, though at a significantly larger scale.
- The Strand Theatre: Restored historic theaters (notably in Zelienople, PA and Lakewood, NJ) operating as non-profit community performing arts and cinema centers. Comparable in business model, historic-venue heritage, and combination of film + live programming.
- The Park Theatre: A restored 1920s movie palace in Cranston, RI that reopened as a non-profit performing arts and cinema venue. Closely comparable in scale, business model (501(c)(3), multi-use cinema + live events), and Rhode Island regional positioning.
- The VETS: Providence's Veterans Memorial Auditorium hosts concerts, comedy, and live events. Comparable as a Rhode Island live-performance venue competing for the same regional touring talent and audience base.
- Avon Theatre Film Center: A non-profit independent cinema and cultural center in Stamford, CT presenting arthouse film, live music, and educational programming. Directly comparable as a multi-venue non-profit combining film exhibition with live performance and education.
- Capitol Theatre: A restored 1926 movie palace in Port Chester, NY operating as a multi-tier live music venue and cinema. Comparable in combining historic cinema heritage with contemporary live concert programming and a tiered membership model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
The United Theatre social profiles
Digital presenceThe United Theatre compliance and trust
Trust signalCompliance1 record
The United Theatre financial estimates
Financial estimateRevenue estimate
Valuation estimate
The United Theatre leadership team
Management profileNumber of profiles
Profiles9 records
The United Theatre subsidiaries and ownership
Company hierarchySubsidiaries2 records
The United Theatre funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The United Theatre M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The United Theatre
What does The United Theatre do?
The United Theatre operates a multi-venue performing arts complex in Westerly, Rhode Island, offering film screenings across three cinema venues, live performances (concerts, theater, opera, dance, comedy, lectures) in a 750-capacity flexible black box auditorium, and arts education through its UNITED Music School and Knick Music Lab. As a 501(c)(3) nonprofit, it also runs membership programs, community partnerships, and venue rental services for private and corporate events.
Is The United Theatre a public or private company?
The United Theatre is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The United Theatre founded?
The United Theatre was founded in 2015. It employs 11 to 50 people.
Where is The United Theatre based?
The United Theatre is headquartered in Westerly, United States, in the North America region.
How does The United Theatre make money?
Six revenue lines are on record. Ticket Sales are the primary driver. The others are membership Program (1926 Club), donations and Sponsorship, concessions, gift Cards and facility Rentals.
Who are The United Theatre's main competitors?
The Knickerbocker is listed as a regional player. AEG Presents is listed as a broad incumbent. Direct peers are Ocean State Theatre Company, Garde Arts Center, Providence Performing Arts Center, The Strand Theatre, The Park Theatre, The VETS, Avon Theatre Film Center and Capitol Theatre.
Does The United Theatre have an API?
No public API is recorded for The United Theatre.
What industry is The United Theatre in?
The United Theatre's product category is Performing Arts Venue & Cultural Arts Center. Its primary akta.pro industry code is MPAGABAM, Performing Arts Centers & Presenters (Programming/Booking), with a secondary code of MPAGALAB, Theater & Performing Arts Venue Operations (Playhouses, Opera Houses). Its NAICS code is 7111 and its SIC code is 7900.