Universidad Virtual
Universidad Virtual is a Moodle-based online education platform in Mexico offering free courses to students on topics including teacher training, content authoring, and healthcare, where instructors host content and pay only on generated enrollment revenue.
- Company typePrivate
- Founded2001
- HeadquartersQuerétaro, Querétaro, Mexico
- Headcount51–100
- GTM typeB2C
- OfferingSoftware
What Universidad Virtual does
Universidad Virtual (also operating as U-V MX or Universidad Virtual Mexico) is a Mexican online education platform built on the open-source Moodle Learning Management System, founded in 2001 and headquartered in Querétaro, Mexico. The platform hosts free online courses spanning topics such as education technology, teacher training, ophthalmology, and personal development, and currently lists four courses: an eXe Learning usage example, a Moodle workshop for online teachers, a Propedéutico introductory course for online students (open January 10 to April 30, 2026), and a course on age-related macular degeneration. The company employs approximately 72 staff and explicitly positions itself as a collective of education enthusiasts rather than a traditional school offering degrees or certifications, with the differentiation of no upfront instructor costs and free learner access. Distribution is via the universidadvirtual.com.mx website (available in English, International Spanish, Mexican Spanish, and Mexican Spanish Kids variants) and iOS/Android mobile applications built on the standard Moodle Mobile App.
The business operates a two-sided model where subject matter experts are recruited to host courses on the platform and pay Universidad Virtual a revenue share only when their courses generate enrolled-student income, eliminating upfront infrastructure costs for instructors. Students access courses for free, with guest access available on some offerings, and the company handles hosting, course design support, and administration. The target customer segments include online educators and teachers (primary), new online students, healthcare professionals and patient educators, and subject matter experts seeking to monetize knowledge. Marketing is driven by organic platform discovery, the website, mobile app store presence, and an instructor-recruitment forum. No external funding, partnerships, M&A activity, or disclosed revenue figures appear in the available data, indicating an independently operated, modestly scaled educational initiative rather than a venture-backed growth company.
Universidad Virtual firmographics
Firmographics- Name
- Universidad Virtual
- Legal name
- Universidad Virtual Mexico
- Website
- https://universidadvirtual.com.mx
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Universidad Virtual is a Moodle-based online education platform in Mexico offering free courses to students on topics including teacher training, content authoring, and healthcare, where instructors host content and pay only on generated enrollment revenue.
- Ownership category
- akta.pro rank
Universidad Virtual industry classification
Industry- Product category
- Online Learning Platform
- NAICS
- Educational Services (611), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Workshops, Webinars & Live Masterclasses (MPACALAD)
- akta.pro secondary industry
- Virtual Classroom Platforms (Synchronous Teaching Environments) (EDAFABAA)
Keywords
Where Universidad Virtual is headquartered
LocationHeadquarters
- HQ city
- Querétaro, Querétaro
- HQ country
- Mexico
- HQ region
- Latin America
Markets served
Universidad Virtual business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Revenue Share from Course Enrollment: Instructors host courses on Universidad Virtual's platform and pay fees only when they have enrolled students generating revenue. The platform takes a share of course enrollment income, aligning incentives between platform and course creators.
- Free Course Access (No Direct Revenue): Many courses are offered completely free to students, with the platform generating value through user acquisition and platform growth rather than direct course fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Free | Free access to all courses for students |
| Transaction based/ take rate | Pay-as-you-go | Instructor revenue share model |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Universidad Virtual product offering
Product offeringCore offering
Universidad Virtual runs a Moodle-based online learning platform that hosts free, self-paced distance education courses on topics spanning education, health, personal finance, and technology. The platform invites subject matter experts to become instructors, providing hosting, design support, and administrative services, and generating revenue via a take rate on course enrollment income. Courses are accessible directly via the website or the Moodle mobile app, and content is built with eXe Learning for interactive delivery.
Product overview
Universidad Virtual is an online education platform based on Moodle LMS, offering a collection of free and varied courses on diverse topics including education, health, personal finance, and technology. The platform includes the core Moodle-based LMS for course delivery, a mobile app for iOS and Android, and eXe Learning integration for content authoring. The course catalog features self-paced courses such as the Propedéutico introductory course, a Moodle instructor training workshop, health education courses, and interactive content creation tutorials. The platform operates as a facilitator for instructors who wish to share knowledge online, providing hosting, design support, and course administration services.
Differentiator
Problem solved
Functional benefit
Products and services
- Universidad Virtual Platform An online learning management system (LMS) based on Moodle that hosts and delivers free distance education courses to students in Mexico and Spanish-speaking audiences.
- Moodle Mobile App Mobile application available for iOS and Android that allows users to access the Universidad Virtual learning platform on smartphones and tablets.
- eXe Learning (Course Demonstration)
- Propedéutico para estudiantes en línea
- Curso Taller Moodle básico para docentes en línea
- Degeneración Macular Asociada a la Edad
Companies that use Universidad Virtual
Customer profileSegments4 records
Ideal customer profiles4 records
Universidad Virtual technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Universidad Virtual partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
Universidad Virtual competitors and assessment
Company assessmentDirect peers
- Platzi: Leading Latin American online education platform offering professional and tech courses in Spanish. Directly comparable in geography and target learners, with a subscription model and substantially larger catalog.
- Domestika: Spanish-language creator-led course marketplace focusing on creative and professional skills. Comparable to Universidad Virtual's marketplace model and Spanish-language focus, with stronger brand and catalog.
- Crehana: Latin American online learning platform focused on creative and digital skills with Spanish-language courses. Comparable in regional focus and self-paced online course delivery to Mexican and Latin American learners.
- Udemy: Global marketplace for creator-led online courses with a revenue share model. Directly comparable to Universidad Virtual's instructor-hosted, transaction-fee model, though Udemy operates at vastly larger scale globally.
- Miriadax: Spanish-language MOOC platform backed by Telefonica and various Spanish/Iberoamerican universities. Comparable as a Spanish-language online learning platform with free courses, though primarily focused on Spain and broader Iberoamerica.
Broad incumbents
- Coursera: Global online learning platform partnering with universities and organizations. Comparable in offering online courses to learners, though much broader in scope, language coverage, and credentialing. Operates as a broader incumbent in the same space.
- Tecnológico de Monterrey: Leading Mexican private university with significant online education programs (Tec Virtual). Comparable in operating online courses in Mexico, with substantially larger scale, brand recognition, and credentialed programs.
- UNAM (Universidad Nacional Autónoma de México): Mexico's largest public university with extensive online and distance learning offerings through CUAED. Comparable as a major Mexican online education provider, though with formal academic credentials and institutional backing.
- Khan Academy: Nonprofit free online education platform with Spanish-language content available across Latin America. Comparable in offering free courses to learners, but operates at massive scale with a broader subject portfolio.
- edX: Global online university-level course platform founded by Harvard and MIT. Comparable as an online learning platform offering courses from instructors and institutions, though at much larger scale and with formal academic credentials.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
Universidad Virtual social profiles
Digital presenceUniversidad Virtual financial estimates
Financial estimateRevenue estimate
Valuation estimate
Universidad Virtual leadership team
Management profileNumber of profiles
Profiles1 record
Universidad Virtual funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Universidad Virtual M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Universidad Virtual
What does Universidad Virtual do?
Universidad Virtual runs a Moodle-based online learning platform that hosts free, self-paced distance education courses on topics spanning education, health, personal finance, and technology. The platform invites subject matter experts to become instructors, providing hosting, design support, and administrative services, and generating revenue via a take rate on course enrollment income. Courses are accessible directly via the website or the Moodle mobile app, and content is built with eXe Learning for interactive delivery.
Is Universidad Virtual a public or private company?
Universidad Virtual is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Universidad Virtual founded?
Universidad Virtual was founded in 2001. It employs 51 to 100 people.
Where is Universidad Virtual based?
Universidad Virtual is headquartered in Querétaro, Querétaro, Mexico, in the Latin America region.
How does Universidad Virtual make money?
Two revenue lines are on record. Revenue Share from Course Enrollment is the primary driver. The others are free Course Access (No Direct Revenue).
Who are Universidad Virtual's main competitors?
Direct peers on record are Platzi, Domestika, Crehana, Udemy and Miriadax. Broad incumbents are Coursera, Tecnológico de Monterrey, UNAM (Universidad Nacional Autónoma de México), Khan Academy and edX.
Does Universidad Virtual have an API?
No public API is recorded for Universidad Virtual.
What industry is Universidad Virtual in?
Universidad Virtual's product category is Online Learning Platform. Its primary akta.pro industry code is MPACALAD, Workshops, Webinars & Live Masterclasses, with a secondary code of EDAFABAA, Virtual Classroom Platforms (Synchronous Teaching Environments). Its NAICS code is 611 and its SIC code is 8200.