U.S. NEW MEXICO FEDERAL CREDIT UNION

What U.S. NEW MEXICO FEDERAL CREDIT UNION does

U.S. Eagle Federal Credit Union is a member-owned, not-for-profit federal credit union founded in 1935 and headquartered in Albuquerque, New Mexico. It is New Mexico's longest-standing credit union, operating across the state through branches in Albuquerque (Coors/Bosque and Osuna), Santa Fe, and Farmington. The institution serves individual retail members, small-to-medium businesses, and specialized segments including veterans (via the Mettle Program) and cannabis-related businesses (via the Aery service line). U.S. Eagle has maintained an unbroken record of positive earnings for 88 consecutive years and holds a 5-star Bauer Financial rating alongside seven consecutive Forbes Best-In-State Credit Union recognitions.

The credit union's product set spans deposit products (Perks Checking, Perks Plus Dividend Checking, Life Essentials Checking, Share Savings, Youth Savings, IRAs, Money Market, Share Certificates), lending products (mortgages, home equity loans, vehicle loans, signature and quickcash personal loans, and credit cards including the veteran-supporting METAL card and Platinum Preferred), business banking (checking, SEP IRA, merchant services), insurance products (auto, property, life, GAP, mechanical repair, debt protection, AD&D), and specialized services (Aery cannabis banking, safe deposit boxes, wire transfers). Its technology stack centers on a digital banking platform launched in November 2023 with mobile apps for iOS and Android, ADA-compliant Personal Teller Machines (PTMs) deployed at the Santa Fe branch in July 2024, and integrated credit monitoring through Savvy Money (TransUnion). Add-on member services include URCovered overdraft protection, MEMPERx loan rate rewards, Early PayDay payroll advances, Skip-A-Pay, BaZing discounts, and free Financial Wellness Coaching via EverFi-certified coaches.

U.S. Eagle generates revenue primarily through interest income on its lending book (mortgages, home equity, vehicle, personal, credit cards) and fee-based services (monthly maintenance fees, overdraft, ATM, wire transfer, cashier's checks). As a member-owned institution, surplus is returned to members through competitive loan rates (auto as low as 3.99% APR, home equity as low as 6.99% APR) and lower fees rather than distributed as profit. Go-to-market relies on physical branches, a digital platform, community partnerships (Rio Grande Food Project, New Day, veterans' nonprofits via Mettle Program), referral rewards ($90 per successful referral, up to $450), and the ARNIA Foundation's financial literacy and classroom grant programs.

Name

U.S. NEW MEXICO FEDERAL CREDIT UNION

Legal name

U.S. Eagle Federal Credit Union

Website

https://usnmfcu.org

Company type

Private

Founded year

1935

Operating status

Operating

Headcount range

11–50 employees

Short description

U.S. Eagle Federal Credit Union is a member-owned, not-for-profit federal credit union founded in 1935 in New Mexico. It serves consumer and business members through branches in Albuquerque, Santa Fe, and Farmington and a unified digital platform offering deposits, loans, credit cards, and specialized cannabis banking.

Ownership category

akta.pro rank

Product category

Retail Banking

NAICS

Credit Unions (52213)

SIC

Savings Institution, Federally Chartered (6035)

akta.pro primary industry

Community Credit Unions (Retail/Consumer Focus) (FSABAEAA)

akta.pro secondary industries

Credit Cards & Revolving Credit (FSABAAAC), Community Development Credit Unions (CDCUs) (FSABAEAC)

Keywords

• Retail banking services
• Consumer lending products
• Credit union membership
• Digital banking platform
• Deposit account services

Headquarters

HQ city

Albuquerque

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others

Revenue model

1. Interest Income: The primary revenue stream comes from interest earned on loans including mortgages, home equity loans, vehicle loans, personal loans, and credit cards. As a credit union, excess income is returned to members through better rates and lower fees.
2. Fee-based Services: Various banking fees including monthly maintenance fees (waived with conditions), overdraft fees, ATM fees, wire transfer fees, and other service charges. Checking account programs include Perks Checking with various fee structures.
3. Credit Union Membership: Members hold shares (with $5 minimum deposit) and pay nominal fees for specific premium services. The not-for-profit structure means revenues support member benefits rather than shareholder returns.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

U.S. Eagle Federal Credit Union is a member-owned, not-for-profit cooperative financial institution founded in 1935 and headquartered in Albuquerque, New Mexico, regulated by the NCUA. It offers consumer deposit products (Perks Checking, Life Essentials Checking, Share Savings, Money Market, Share Certificates, IRAs), consumer loan products (mortgages, home equity, vehicle, personal, student, and credit cards), and small-business banking (Business Checking, Merchant Services, Aery Cannabis Banking). Distribution is through physical branches across New Mexico, Personal Teller Machines, a digital banking platform with mobile apps, shared branching, and a co-op ATM network.

Product overview

U.S. Eagle Federal Credit Union is a member-owned financial institution offering a comprehensive suite of banking products through a unified digital platform and branch network. The core offerings center on checking accounts (Perks Checking, Perks Plus Dividend Checking, and Life Essentials Checking), savings products (Share Savings, Youth Savings, IRAs, Money Market, and Share Certificates), and lending products (credit cards including METAL and Platinum Preferred variants, mortgage and home equity loans, vehicle loans, and personal loans including Signature, QuickCash, Eagle Success, and Eagle Reward Line of Credit). The platform differentiates through integrated add-on services including URCovered overdraft protection, MEMPERx loan rewards, BaZing discounts, Early PayDay payroll advances, and Financial Wellness Coaching. Specialized services include Aery Cannabis Banking for business members and student loan partnerships with Sallie Mae. The affiliated ARNIA Foundation (501(c)(3)) runs community programs including the enrichEd classroom grant program and veteran support through the Mettle Program. All services are accessible through digital banking with mobile apps for iOS and Android.

Differentiator

Problem solved

Functional benefit

Products and services

• Perks Checking A standard consumer checking account that requires no minimum balance and includes identity-theft protection, mobile and online banking, and a Visa debit card. It is designed for individual members seeking everyday transactional banking.
• Perks Plus Dividend Checking A premium interest-bearing checking account for consumer members that pays dividends on balances, with ATM-fee refunds and surcharge-free Co-op ATM access. Designed for members maintaining higher balances who want a checking account that earns dividends.
• Life Essentials Checking A simplified consumer checking account intended for members who want essential checking features without frills. It is positioned for everyday transactional use.
• Share Savings Account A foundational savings account establishing membership in the credit union, requiring a minimum balance to maintain member status. It pays dividends on balances and is designed for individual members.
• Youth Savings Account A savings account designed for minors and young members, available through the enrichEd program for K-12 students and educators, intended to build early savings habits.
• Money Market Account A tiered savings product that pays higher dividends on larger balances and typically allows limited check-writing or debit access. It is designed for individual members seeking a higher-yielding liquid savings option.
• Share Certificates Term-deposit products (CDs) offered in multiple maturities, paying a fixed dividend rate for the term of the certificate. Designed for members seeking guaranteed returns on parked funds.
• IRAs (Individual Retirement Accounts) Tax-advantaged retirement savings accounts offered as IRA Share Certificates and IRA Savings accounts for individual members planning for retirement.
• METAL Credit Card A premium metal Visa credit card offering rewards on purchases, with features including contactless payment and integration with card-control security features. Designed for consumer members who want a higher-tier card.
• Platinum Preferred Credit Card A Visa Platinum credit card with rewards and lower-rate features, positioned for consumer members who want competitive rates and rewards.
• Classic Credit Card A standard Visa credit card with no annual fee and a variable APR, designed for consumer members building or maintaining credit.
• Secured Credit Card A credit-building Visa card backed by a collateral deposit, designed for members with limited or rebuilding credit history.
• Mortgage Loans Fixed-rate, adjustable-rate, FHA, VA, USDA, and HFAH Preferred first-lien home purchase and refinance mortgages for individual members. Also includes Home Ready and Home Possible low-down-payment options.
• Home Equity Loans and Home Equity Lines of Credit (HELOCs) Second-lien loans and revolving lines of credit secured by the member's primary residence, used for home improvements, debt consolidation, or other major expenses.
• Signature Personal Loan An unsecured installment loan for personal uses such as debt consolidation or major purchases, with fixed payment terms for consumer members.
• QuickCash Line of Credit A revolving personal line of credit available to consumer members for ongoing access to funds, with interest charged only on the amount drawn.
• Eagle Success Loan A fixed-rate installment loan designed to help members build or rebuild credit, typically offered to those with limited credit history.
• Eagle Reward Line of Credit A revolving line of credit that rewards members with rate reductions for on-time payments, designed for consumer members who want a credit-building revolving product.
• Vehicle Loans (Auto, Recreational, and Powersports) Fixed-rate loans financing new and used cars, trucks, motorcycles, RVs, boats, and powersports vehicles for consumer members, with rate discounts available for automatic payment and relationship tiers.
• Student Loans (Sallie Mae Undergrad and Refi) Student-loan products provided through a partnership with Sallie Mae for undergraduate financing and student loan refinancing, offered to members and their families.
• Business Checking A checking account tailored for small businesses, designed for transactional banking needs with features such as debit cards and digital banking access.
• Business Investment Plus An interest-bearing business savings or money-market account for small-business members seeking yield on operating reserves.
• Business SEP IRA A Simplified Employee Pension IRA offered to small-business owners for retirement contributions on behalf of themselves and their employees.
• Merchant Services Card-acceptance and payment-processing services for small-business members, supporting in-person and online commerce transactions.
• Aery Cannabis Banking Specialized compliant banking services for state-licensed cannabis businesses, including deposit accounts and cash-handling services tailored to cannabis operators.

Quantifiable outcome

• Members can save up to $1,524 annually with Perks Plus Checking through included benefits
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature3 records

Partnerships

14 partnerships are on record, tiered minor, core and major.

• Santa Fe Recovery CenterminorStrategic or Co-development Partner · 22 September 2025ARNIA Foundation raffle beneficiary for 2nd Annual raffle supporting financial well-being partnerships.
• Boys & Girls Club FarmingtonminorStrategic or Co-development Partner · 22 September 2025ARNIA Foundation raffle beneficiary for 2nd Annual raffle supporting financial well-being partnerships.
• TenderLove Community CenterminorStrategic or Co-development Partner · 22 September 2025ARNIA Foundation raffle beneficiary for 2nd Annual raffle supporting financial well-being partnerships.
• Las Vegas San Miguel Chamber of CommerceminorStrategic or Co-development Partner · 22 September 2025ARNIA Foundation raffle beneficiary and Shred Day fundraising recipient for financial well-being programs.
• Community Foundation's Emergency Action FundminorOthers · 21 June 2024Ruidoso fire relief partnership. US Eagle donated $5,000 to the Community Foundation's Emergency Action Fund supporting Southfork and Salt Fire victims.
• Southern Community FoundationminorOthers · 21 June 2024Ruidoso fire relief partnership. US Eagle donated $5,000 to support communities affected by devastating fires and floods in Ruidoso.
• Rio Grande Food ProjectcoreStrategic or Co-development Partner · 26 April 2024Financial literacy partnership with Albuquerque's largest west side food pantry. ARNIA Foundation donates $20,000 annually. Monthly Financial Wellness Coach sessions at RGFP hub, quarterly workshops, and community garden support since 2019. RGFP serves thousands annually.
• New Day Youth and Family ServicescoreStrategic or Co-development Partner · 26 April 2024Financial literacy partnership supporting youth aged 11-25 experiencing marginalization and homelessness. Quarterly workshops on financial topics, youth engagement in financial terminology. New Day serves 900+ young people annually. ARNIA Foundation provides $20,000 donation.
• New Mexico Gas CompanymajorGTM or Marketing Partner · 21 November 2023Giving Tuesday partnership for fourth consecutive year providing utility bill relief to 100 New Mexican families in need in Albuquerque, Bernalillo, Santa Fe, and Farmington. ARNIA Foundation and US Eagle partner with NM Gas Co. to ensure families have warm homes during holidays.
• Aloha United WayminorOthers · 14 August 2023Maui wildfire relief partnership. ARNIA Foundation donated $5,000 to support families and individuals impacted by the devastating fires through dollar-matching program.
• National Credit Union FoundationminorOthers · 14 August 2023Maui wildfire relief partnership. ARNIA Foundation donated $5,000 matching program for members donating to support fire victims.
• Veterans Integration Centers of New Mexico (VICNM)coreStrategic or Co-development Partner · 19 May 2023Mettle Program partner receiving cashback donations from US Eagle METAL Credit Card usage. VICNM supports nearly 47,000 disabled veterans in New Mexico. CEO Brock Wolf endorses the program: 'People have a choice of cards to use when doing everyday purchases. If they use the METAL card, they'll be helping veterans.'
• Paws and StripescoreStrategic or Co-development Partner · 19 May 2023Mettle Program partner receiving METAL Credit Card cashback donations supporting service dog programs for veterans. Founded by Lindsay Kay. Addresses the fact that one in eight New Mexico households has a veteran living in it.
• EverFicoreTechnology or IntegrationFinancial wellness platform providing online tutorials and educational resources for members and the community. EverFi-certified Financial Wellness Coaches deliver in-person guidance. Offers bite-sized modules covering budgeting, credit, and general financial topics.

Scale indicators9 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Sandia Laboratory Federal Credit Union: New Mexico-headquartered federal credit union serving similar consumer and business segments across the state. Comparable community focus, federal charter, and product suite including mortgages, auto loans, and credit cards.
• Guadalupe Credit Union: Santa Fe, NM-based community credit union providing similar deposit and lending products to Northern New Mexico residents. Direct competitor in the Santa Fe market where U.S. Eagle also operates.
• Del Norte Credit Union: New Mexico-based community credit union serving similar retail and business banking needs in northern NM communities. Closely comparable geographic focus and member demographic profile.
• State Employees Credit Union of New Mexico: New Mexico state-chartered credit union serving public-sector employees and broader community. Comparable in size and member-focused not-for-profit model with overlapping branch presence in Albuquerque.
• Nusenda Federal Credit Union: Large New Mexico-based federal credit union offering similar retail and business banking products to members statewide. Direct competitor in the same geographic market with broader branch network and larger asset base.

Regional players

• SchoolsFirst Federal Credit Union: California-based community credit union with strong focus on educator and school community segments similar to U.S. Eagle's classroom grant programs. Comparable member demographic focus and community impact orientation.

Broad incumbents

• Alliant Credit Union: Large national digital-first credit union serving members across all 50 states. Comparable product breadth (checking, savings, lending, credit cards) with stronger digital capabilities as a competitive threat.
• PenFed (Pentagon Federal Credit Union): Large national federal credit union with military affiliation similar to U.S. Eagle's veteran focus. Offers comparable credit card, lending, and deposit products with national digital scale.
• Digital Federal Credit Union (DCU): Large member-owned credit union offering consumer banking, lending, and digital services nationally. Similar not-for-profit cooperative structure with broader geographic and digital reach.
• BECU: One of the largest U.S. credit unions offering a similar full suite of consumer banking, lending, and digital services. Comparable member-owned not-for-profit model with broader geographic footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ARNIAFoundation
• LinkedInlinkedin.com/company/u.s.-new-mexico-federal-credit-union

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about U.S. NEW MEXICO FEDERAL CREDIT UNION