United Way of Washington County-East

What United Way of Washington County-East does

United Way of Washington County-East is a nonprofit charitable organization founded in 1949 and headquartered at 123 2nd St N, Ste 201, Stillwater, Minnesota. It serves Washington County by acting as a centralized fundraising and coordination hub that connects individual donors, workplace giving contributors, and community volunteers with a vetted network of 17 local partner agencies. Through its 2025/2026 Community Investment Grant Cycle, it allocated $473,000 to fund 31 programs across four strategic impact areas: Health, Self-Sufficiency, Basic Needs, and Youth Opportunity.

The organization does not sell products or technology services; its revenue model is built on three streams: individual donations and annual workplace-giving campaigns, signature event fundraising (Gala, Fish United Tournament, Leadership Breakfast, Sheriffs' Clay Shoot, Stuff the Bus, Lunch + Learn), and grant funding routed to partner agencies. Go-to-market is community-led, with engagement pathways including Women United, Youth United, Community Investment Volunteer committees, and direct website-based donations and volunteer signups. A lean 8-person staff supports a relatively broad partner ecosystem and a steady cadence of public-facing community events, with no proprietary technology, app, API, or AI components disclosed.

The organization's value proposition centers on reducing fragmentation in local social services by consolidating donor dollars and volunteer effort behind a single accountable coordinator. Distribution of services to community members occurs through a Find Help web portal, partner-agency referrals, and direct contact (651-439-3838), targeting four beneficiary segments: community members seeking health services, those facing basic-needs gaps, those pursuing self-sufficiency, and youth and families. Operating geography is restricted to Washington County, Minnesota, with no evidence of geographic expansion, M&A activity, or external funding rounds.

Name

United Way of Washington County-East

Legal name

United Way of Washington County East

Website

https://uwwce.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

United Way of Washington County-East is a Stillwater, Minnesota-based 501(c)(3) nonprofit founded in 1949 that raises donations and grants to fund a network of 17 local partner agencies running 31 programs across Health, Self-Sufficiency, Basic Needs, and Youth Opportunity in Washington County.

Ownership category

akta.pro rank

Product category

Community Social Services and Nonprofit Philanthropy

NAICS

Grantmaking and Giving Services (81321), Civic and Social Organizations (8134)

SIC

Services-Membership Organizations (8600), Services-Social Services (8300)

akta.pro primary industry

Federated Giving Organizations (e.g., United Way-type) (BPAGAKAG)

akta.pro secondary industries

Community Centers & Neighborhood Support Services (BPAGAEAL), Community Health, Prevention & Health Education (BPAGACAC)

Keywords

• Community fundraising
• Nonprofit grant funding
• Social services coordination
• Volunteer engagement programs
• Charitable community support

Headquarters

HQ city

Stillwater

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Individual Donations and Annual Campaign: Primary revenue stream from individual donors through annual fundraising campaign, workplace giving programs, and direct donations via website.
2. Event Fundraising: Revenue generated from signature events including United Way Gala, Fish United Tournament, Leadership Breakfast, and other community events.
3. Grant Funding: Community Investment Grant Cycle funding distributed to partner agencies, sourced from donor contributions and potentially foundation grants.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

United Way of Washington County-East is a 501(c)(3) nonprofit that raises charitable donations and redistributes them as grants to a vetted network of 17 local partner agencies running 31 community programs across Health, Self-Sufficiency, Basic Needs, and Youth Opportunity. It also organizes signature fundraising events (Gala, Fish United Tournament, Stuff the Bus, Leadership Breakfast, Sheriffs' Clay Shoot, You R You, Lunch + Learn) and volunteer engagement programs (Women United, Youth United, Community Investment Volunteer).

Product overview

United Way of Washington County-East is a nonprofit community services organization offering a portfolio of programs and events focused on improving outcomes in four key impact areas: Health, Self-Sufficiency, Basic Needs, and Youth Opportunity. The organization operates as a centralized hub connecting community members with resources through programs including Youth for Youth, United Way Gala, Fish United, Stuff the Bus, You R You, Lunch + Learn, Leadership Breakfast, and Sheriffs' Clay Shoot. Its core Community Investment Grant Program distributes funding to 17 local partner agencies supporting 31 programs. Additional engagement pathways include Women United, Youth United, and the Community Investment Volunteer program. The organization does not offer a technology product but provides community service programs funded through donations, grants, and fundraising events.

Differentiator

Problem solved

Functional benefit

Products and services

• Community Investment Grant Program Grant funding initiative that distributes dollars to local partner nonprofits. Allocated $473,000 to 17 local partner agencies for the 2025/2026 cycle, supporting 31 programs across four impact areas (Health, Self-Sufficiency, Basic Needs, Youth Opportunity). Intended for vetted local nonprofit partner agencies.
• Kay Clint Fund Specialized grant funding program providing additional financial support to qualifying community initiatives beyond the main Community Investment Grant cycle. For qualifying community initiatives and partner agencies.
• Youth for Youth Youth empowerment program helping young people develop leadership skills and make a positive impact in the community. For youth in Washington County.
• United Way Gala Annual signature fundraising event bringing together community supporters to celebrate and advance the organization's mission. For community supporters, donors, and corporate sponsors.
• Fish United Tournament

Quantifiable outcome

• $473,000 allocated to 17 partner agencies supporting 31 programs
• +1 more outcomes

Named customers17 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

18 partnerships are on record, tiered core and minor.

• Canvas HealthcoreStrategic or Co-development PartnerMental health nonprofit receiving grant funding through the 2025/2026 Community Investment Grant Cycle. One of 17 partner agencies delivering health services in Washington County.
• Cimarron Community FarmcoreStrategic or Co-development PartnerCommunity farm organization providing food access and agricultural programs. Partner agency in the Community Investment Grant Cycle.
• Community ThreadcoreStrategic or Co-development PartnerCommunity services organization delivering support programs through United Way grant funding.
• Courage Kenny Rehabilitation Institute (Allina Health)coreStrategic or Co-development PartnerHealthcare provider offering rehabilitation services. Partner agency providing health-related programs in the community.
• Evolve Family ServicescoreStrategic or Co-development PartnerFamily services nonprofit delivering family support programs as a United Way partner agency.
• Family MeanscoreStrategic or Co-development PartnerFamily and community services organization receiving grant funding through Community Investment Grant Cycle.
• Portico HealthnetcoreStrategic or Co-development PartnerHealthcare access nonprofit helping community members obtain coverage and access medical services.
• St. Croix United ChurchcoreStrategic or Co-development PartnerFaith-based organization providing community support services through partnership with United Way.
• ServeMNcoreStrategic or Co-development PartnerVolunteer service organization coordinating volunteer programs in Minnesota. Partner agency for community service initiatives.
• Silver SobrietycoreStrategic or Co-development PartnerSobriety and recovery support organization providing addiction recovery services as part of health impact area.
• Solid GroundcoreStrategic or Co-development PartnerHousing stability and social services nonprofit addressing self-sufficiency needs in the community.
• St. Andrews Community Resource CentercoreStrategic or Co-development PartnerCommunity resource center providing access to services and support for local residents.
• The Connect CentercoreStrategic or Co-development PartnerYouth and family services organization delivering connection programs for Washington County youth.
• TubmancoreStrategic or Co-development PartnerViolence prevention and safe living services organization providing critical safety programs.
• Valley Friendship ClubcoreStrategic or Co-development PartnerYouth development organization providing friendship and development programs for young people.
• Valley OutreachcoreStrategic or Co-development PartnerEmergency assistance organization providing crisis support and emergency services to community members in need.
• Youth Service BureaucoreStrategic or Co-development PartnerYouth services nonprofit providing support programs for young people in the community.
• Reflections (Event Sponsor)minorGTM or Marketing PartnerEvent sponsor for the 5th Annual Fish United Tournament, presenting sponsorship supporting fundraising event.

Scale indicators4 records

Recent moves5 records

Expansion highlights3 records

Regional players

• United Way of St. Croix Valley: Neighboring Wisconsin-based United Way chapter. Comparable structure and mission; serves an adjacent geographic catchment rather than directly competing for Washington County, MN donors.
• Minnesota Community Foundation: Minnesota-based community foundation that pools endowed funds and distributes grants to local nonprofits. Competes for similar donor dollars in the same geography with a different (endowment-based) distribution model.
• Headwaters Foundation for Justice: Minnesota-based social-justice-focused foundation that makes grants to community-led organizations. Operates within the same regional nonprofit ecosystem and competes for donor attention in the Twin Cities area.

Direct peers

• Valley Outreach: Stillwater, MN-based emergency assistance nonprofit that is a United Way partner agency. Operates in the same county with overlapping basic-needs mission and shared donor pool.
• Community Thread: Washington County, MN-based community services nonprofit that is itself a funded partner agency of United Way of Washington County-East. Addresses overlapping community needs and shares the same donor base.
• Greater Twin Cities United Way: Direct peer United Way chapter serving the Minneapolis-St. Paul metro area. Operates the same federated giving model, runs an annual campaign, and funds a partner agency network addressing health, education, and financial stability.
• United Way of Minneapolis Area: Another Twin Cities-area United Way chapter with the same federated giving model, annual campaign, and partner agency funding structure. Both chapters serve overlapping but distinct geographies in Minnesota.

Broad incumbents

• Salvation Army Northern Division: National federated nonprofit with year-round direct-service programs and seasonal fundraising. Larger and more diversified than United Way of Washington County-East, but serves overlapping community needs.
• United Way Worldwide: The national umbrella organization for the United Way network. Sets brand standards, governance, and national corporate partnership frameworks that local chapters like Washington County-East operate within.
• Red Cross - Minnesota Region: Large national federated nonprofit with regional operations. Competes for workplace giving and individual donors in the same geographic market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/united-way-of-washington-county-east

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about United Way of Washington County-East