Valley Area Agency On Aging

Name

Valley Area Agency On Aging

Legal name

Valley Area Agency on Aging

Website

https://valleyaaa.org

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Senior Social Services

NAICS

Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082)

akta.pro primary industry

Housing & Placement Coordination (Assisted Living, Memory Care, SNF) (HSABAIAL)

akta.pro secondary industries

Caregiver Support & Education Programs (Center-Based) (HSABANAN), Social Adult Day Care (Non-Medical Supervision & Activities) (HSABANAA), Elder Services & Aging Support (BPAGAEAF)

Keywords

• Aging services
• Senior care coordination
• Medicaid waiver programs
• Caregiver support services
• Community wellness programs

Headquarters

HQ city

Flint

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others

Distribution channels3 records

Marketing channels4 records

Core offering

Valley Area Agency on Aging is a non-profit Area Agency on Aging providing care coordination, in-home services, caregiver support, and wellness programs to seniors aged 60+ and disabled adults in Genesee, Lapeer, and Shiawassee Counties in Michigan. Core offerings include the MI Choice Medicaid Waiver Program, Community Transition Services, Care Management, Home Delivered Meals, and Telephonic Wellness Checks. The agency also delivers evidence-based wellness workshops (Diabetes PATH, Matter of Balance, Arthritis Foundation Exercise Program) and dementia-focused caregiver education programs.

Product overview

Valley Area Agency on Aging (VAAA) is a non-profit organization that operates as a single, integrated service platform providing a comprehensive range of senior care and aging services. The organization functions as a hub connecting seniors with needed services through various programs including Home Living Services, Caregiving support, Health and Wellness programs, and Community Services. Key programs include MI Choice Waiver Program, Community Transition Services, Home Delivered Meals, Telephonic Wellness Checks, and Care Management services. The agency also offers specialized wellness classes such as Diabetes PATH, Matter of Balance, and Arthritis Foundation Exercise Program, along with dementia-specific services including Dementia Friendly Movies and Dementia Caregiver Workshops. VAAA serves Genesee, Lapeer, and Shiawassee Counties in Michigan, partnering with 90+ contracts and purchased service agreements with local organizations.

Differentiator

Problem solved

Functional benefit

Products and services

• MI Choice Waiver Program A Medicaid waiver program providing alternatives to nursing home care, allowing eligible seniors to receive services in their own homes or community settings.
• Community Transition Services Services supporting Medicaid-eligible participants who reside in nursing homes and want to return to living independently in the community.
• Care Management Comprehensive assessment and coordination services for seniors and disabled adults to help them live independently at home.
• Home Delivered Meals (Meals on Wheels) Meal delivery services ensuring homebound seniors receive nutritious meals.
• Telephonic Wellness Checks Phone-based reassurance and wellness monitoring services, including KISS and CHAAT programs, to prevent loneliness and ensure senior safety.
• Information & Assistance Certified resource specialists providing information and assistance on thousands of services and resources available for older adults over age 60.
• Diabetes PATH A six-week workshop providing skills and tools for people living with type 2 diabetes and their support systems to live healthier lives.
• Matter of Balance An award-winning falls prevention program designed to manage falls and increase activity levels among seniors.
• Arthritis Foundation Exercise Program A low-impact physical activity program proven to reduce arthritis pain and stiffness through gentle range-of-motion exercises.
• Oral Health Screenings Oral health services provided through partnership with Mott Community College Dental Hygiene Clinic for seniors in need.
• Dementia Friendly Movies Classic movie screenings in a safe, friendly environment designed for persons with dementia and their care partners.
• Savy Caregiver Educational workshop helping caregivers gain skills and knowledge needed to care for family members or friends with dementia living at home.
• Dementia Caregiver Workshop A three-session program for those caring for persons with dementia or Alzheimer's, providing tools and information to reduce caregiving stress.
• Virtual Support Groups Online support groups discussing issues, challenges, and concerns that caregivers face, providing peer support and dialogue.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• Dementia Friendly America NetworkcoreStrategic or Co-development Partner · 7 July 2026Shiawassee County joined Genesee County in being recognized as a Dementia Friendly Community. VAAA staff and action team members are trained in providing Virtual Dementia Tours to equip community professionals and members with knowledge about dementia.
• Mott Community College Dental Hygiene CliniccoreStrategic or Co-development PartnerPartnership to provide oral cleanings and oral health screenings to seniors in need at partner senior centers.
• Memorial HealthcarecoreStrategic or Co-development PartnerCollaboration for Dementia Caregiving Workshop providing education and support to caregivers of persons with dementia or Alzheimer's.
• Local Senior Centers (90+ partner organizations)coreChannel Partner/ Reseller/ DistributorPartnerships with local senior centers and organizations across Genesee, Lapeer, and Shiawassee Counties. Services are monitored for quality and effectiveness through purchased service agreements.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• National Council on Aging: National advocacy and capacity-building organization for the aging network, including AAAs — provides evidence-based programs (e.g., Chronic Disease Self-Management) that flow through to AAAs like VAAA and shapes federal policy that determines VAAA's funding.
• AARP: National membership organization advocating for older Americans and funding caregiver, fraud-prevention, and community programs — operates at much greater scale but addresses the same 60+ population and policy environment that VAAA serves.
• Meals on Wheels America: National network supporting local home-delivered meal programs, including the Meals on Wheels service that VAAA operates — directly comparable in the senior nutrition vertical and represents an upstream funder/convener.

Direct peers

• Alzheimer's Association: National organization providing dementia caregiver education, support groups, and community programs that directly parallel VAAA's Dementia Caregiver Workshop, Virtual Dementia Tours, and Dementia Friendly initiatives in Genesee and Shiawassee counties.
• Family Caregiver Alliance: National caregiver-support organization offering education, care navigation, and policy advocacy — directly comparable to VAAA's Savvy Caregiver, Dementia Caregiver Workshop, and virtual support group offerings.
• Area Agency on Aging of Western Michigan: Michigan AAA providing care management, caregiver supports, and senior services in a multi-county region — comparable AAA designation, program structure, and government-funded revenue model.
• Detroit Area Agency on Aging: Another designated Michigan Area Agency on Aging performing the same Older Americans Act–mandated care coordination, caregiver support, and HCBS waiver administration across a different county footprint — the closest structural and operational peer to VAAA.
• Region 2 Area Agency on Aging: Michigan AAA serving Jackson, Hillsdale, and Lenawee counties with the same mix of MI Choice waiver, caregiver, and wellness programming — directly comparable in scope, funding model, and service mix to VAAA.

Emerging players

• WellSky: Software and analytics provider for HCBS, hospice, and aging services — used by many AAAs and home- and community-based providers to manage care plans, billing, and outcomes; represents the technology layer that could either augment or disintermediate AAA service models.
• Honor Technology: Tech-enabled home care platform combining caregiver matching, care management, and partner network services — competing for the same caregiver-supported, aging-in-place demand that VAAA's MI Choice waiver addresses, but with private capital and broader geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/valley-area-agency-on-aging

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Valley Area Agency On Aging