What VANBERG does

VANBERG is a Poland-based corrective lens brand operating as VANBERG EO sp. z o.o. from its registered headquarters in Zielona Góra. The company markets a portfolio of proprietary prescription eyeglass lens technologies — including VANBERG DNA (personalized lens design), VANBERG Vision Pro (advanced digital lens construction), VANBERG Perso (progressive lenses for digital eye strain), VANBERG Elite Blue (blue light filter coating), and VANBERG Shield (scratch-resistant hardening coating) — alongside integrated Transitions photochromic lens technology. All VANBERG lenses are manufactured by JZO S.A. in Jelenia Góra under a brand-and-manufacturing split, while VANBERG EO retains product ownership, marketing, and regulatory responsibility as the EU MDR-classified medical device responsible entity.

Name

VANBERG

Legal name

VANBERG EO sp. z o.o.

Website

https://vanberg.pl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

VANBERG is a Polish prescription eyeglass lens brand that markets proprietary corrective lens technologies (DNA, Vision Pro, Perso, Elite Blue, Shield) and integrated Transitions photochromic lenses to consumers through a certified optical specialist network, with manufacturing outsourced to JZO S.A.

Ownership category

akta.pro rank

Product category

Ophthalmic (prescription eyeglass) lenses

NAICS

Ophthalmic Goods Manufacturing (339115), Ophthalmic Goods Merchant Wholesalers (423460)

SIC

Ophthalmic Goods (3851), Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Optical Dispensing & Eyewear Devices (Frames, Lenses, Lens Edging/Finishing Equipment) (HLAHAJAD)

akta.pro secondary industry

Low Vision & Assistive Vision Devices (Magnifiers, Electronic Video Magnifiers, Wearable Vision Aids) (HLAHAJAN)

Keywords

• Prescription eyeglass lenses
• Ophthalmic lens coatings
• Progressive lenses
• Blue light filter lenses
• Photochromic lenses

Headquarters

HQ city

Zielona Góra

HQ country

Poland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Prescription Eyeglass Lenses: VANBERG manufactures and sells prescription eyeglass lenses featuring proprietary coating technologies (DNA personalization, Elite Blue light filter, Shield protection, Perso progressive design). Lenses are sold through optical specialist partners after professional consultation and fitting.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

VANBERG designs and manufactures prescription eyeglass (ophthalmic) lenses that incorporate proprietary personalization and coating technologies — including VANBERG DNA (personalized lens design), VANBERG Perso (progressive lens for digital eye strain), VANBERG Vision Pro (advanced digital lens construction), VANBERG Elite Blue (blue light filter), and VANBERG Shield (scratch-resistant hardening coating) — with integrated Transitions™ photochromic capability. The lenses are classified as medical devices under EU MDR, manufactured by JZO S.A. in Jelenia Góra, Poland, and dispensed to end consumers exclusively through a network of certified optical specialists (opticians).

Product overview

VANBERG is a Polish eyewear company (VANBERG EO sp. z o.o.) that manufactures eyeglass lenses enhanced by AI technology. The product portfolio centers on personalized lens technologies including VANBERG DNA (individualized lens design), VANBERG Vision Pro (advanced digital lens construction), and VANBERG Perso (progressive lens for digital eye strain). Add-on technologies include VANBERG Elite Blue (blue light filter), VANBERG Shield (scratch-resistant coating), and Transitions™ photochromic integration. The company positions itself as a medical device manufacturer producing corrective lenses for eyeglasses, with a network of optical specialists for professional fitting.

Differentiator

Problem solved

Functional benefit

Products and services

• VANBERG DNA Personalized prescription eyeglass lens technology that adapts to each individual's unique visual characteristics, providing vision tailored to the wearer's eye profile. Designed for use across computer work, outdoor activity, and personal hobbies, and is positioned as a core product line of the VANBERG brand. Dispensed to end consumers through certified partner opticians.
• VANBERG Perso Advanced progressive prescription lens construction designed to address visual fatigue in the digital era, providing clarity and comfort while minimizing eye strain from screens. Targeted at young professionals and students with high daily screen time. Dispensed through partner opticians.
• VANBERG Vision Pro Premium prescription eyeglass lens line positioned as a technological breakthrough using advanced digital methods to transform the wearer's visual experience and exceed the boundaries of traditional vision correction. Dispensed through certified partner opticians.
• VANBERG Progressive Lenses Progressive prescription eyeglass lens solutions providing vision quality for reading, computer work, and driving, with VANBERG progressive technologies that adapt to the wearer's activity and ensure precision at every distance. Dispensed through partner opticians.
• VANBERG Elite Blue Prescription eyeglass lens product featuring an anti-reflective coating with blue light filter designed to reduce digital eye fatigue caused by smartphones, tablets, and computers. Sold as a branded lens option within the VANBERG portfolio, dispensed through partner opticians.
• VANBERG Shield Prescription eyeglass lens product featuring an advanced hardening coating technology for scratch resistance and damage protection, ensuring clear vision in everyday conditions. Sold as a branded lens option within the VANBERG portfolio, dispensed through partner opticians.
• Transitions Photochromic Lenses (VANBERG x Transitions Optical) Prescription eyeglass lens product integrating Transitions photochromic technology: clear indoors and intelligently darkening outdoors, providing UV protection and adaptation to changing light conditions (including driving). Marketed as a premium co-branded offering within the VANBERG portfolio, dispensed through partner opticians.

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature7 records

Partnerships

Two partnerships are on record, tiered core.

• JZO S.A.coreOEM/ Whitelabel/ Licensing PartnerJZO S.A. based in Jelenia Góra is the manufacturer of VANBERG corrective lenses. VANBERG EO sp. z o.o. (based in Zielona Góra) operates as the brand owner and marketer, while JZO S.A. handles production of the prescription lenses. This is a critical manufacturing partnership enabling the VANBERG brand to deliver proprietary lens technologies.
• Transitions OpticalcoreTechnology or IntegrationTransitions™ adaptive light technology is integrated into VANBERG eyeglass lenses. This photochromic technology enables lenses to automatically adjust tint based on lighting conditions—clear indoors, darkening outdoors. VANBERG positions this as their 'quintessence of comfort' featuring the darkest and most customized adaptation available, including for driving conditions.

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• EssilorLuxottica: Global ophthalmic lens and eyewear giant producing prescription lenses (Varilux progressive, Crizal coatings, Transitions photochromic). Directly comparable as a lens manufacturer; VANBERG competes for the same optician shelf space in Europe.

Others

• Transitions Optical (EssilorLuxottica): Photochromic technology licensor integrated into VANBERG lenses. Functions as both a technology supplier and an indirect competitive benchmark for adaptive-lens features.
• JZO S.A. Polish ophthalmic lens manufacturer and VANBERG's manufacturing partner. Relevant peer as the underlying production entity whose capabilities and capacity directly determine VANBERG's product offering.
• Mister Spex / Brillen.de-style optical retailers: European optical retailers that influence the channels VANBERG's lenses reach via partner opticians. Indirectly comparable as part of the same end-consumer distribution ecosystem.

Direct peers

• Shamir Optical Industry: Israel-based progressive and personalized lens specialist with strong presence in European optician channels. Comparable focus on customization and digital-age progressive designs.
• Nikon Optical (Nikon-Essilor Co.): Premium prescription lens brand leveraging Nikon's optical heritage, distributed through independent opticians globally. Comparable as a high-end optician-channel lens brand.
• Hoya Corporation: Major ophthalmic lens manufacturer offering progressive lenses (Hoyalux), blue-control filters, and photochromic options distributed via opticians. Direct competitor in the same European independent-optician channel.
• Seiko Optical Europe: Japanese-origin ophthalmic lens brand with a European presence focusing on progressive and personalized lenses via optician networks. Comparable technology positioning.
• Carl Zeiss Meditec / ZEISS Vision Care: Premium ophthalmic lens maker known for individualized progressive lenses (ZEISS Individual) and high-end coatings. Closely comparable to VANBERG's premium, personalized positioning targeting opticians.
• Rodenstock: German premium ophthalmic lens manufacturer specializing in progressive and individualized lenses (e.g., Impression FreeSign). Comparable premium positioning through European opticians.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/vanberg

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VANBERG