Brickworks Vande Moortel
Family-owned Belgian manufacturer (founded 1864, Oudenaarde) of facing bricks, clay pavers, and brick strips, producing 95 million bricks annually and holding Belgian market leadership in clay pavers through proprietary ECO-7-size ecological format and Class A/A+ certifications.
- Company typePrivate
- Founded1864
- HeadquartersOudenaarde, Belgium
- Headcount51–100
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Brickworks Vande Moortel does
Brickworks Vande Moortel (legal name: Steenbakkerij Vande Moortel NV) is a 160-year-old family-owned Belgian manufacturer of facing bricks (gevelstenen), clay pavers (kleiklinkers), and brick strips (steenstrips), operating from a single 95-million-bricks-per-year production site in the Scheldt Valley at Oudenaarde. The company employs 61 people and is recognized as the Belgian market leader in clay pavers and a significant player in the top segment of facing bricks; it was the first European manufacturer to produce Class A and A+ clay pavers. Its technology base is tunnel-kiln firing of clay above 1180°C, supporting mold (formbak), hand-formed (handvorm), extruded (strengpers), and Wasserstrich production methods, plus surface treatments including sand-coating, stonewashing, tumbling, cement-coating, glazing, and reduction firing (smooring). The proprietary ECO-7-size 7 cm format, developed over more than 20 years, reduces CO2 emissions by 30% and underpins a sustainability-led product strategy that includes the Circular Brick and H2O water-permeable paving lines.
The company generates revenue through one-time sales of physical building materials across four primary channels: direct project specification sales to architects and developers, B2B distribution through building merchants and garden professionals (supported by a dedicated Klantenportaal customer portal launched in 2024), an appointment-based showroom in Oudenaarde for private individuals, and direct tender supply to public authorities for infrastructure projects. Pricing is quote-based with project-specific minimum quantities (e.g., Decima >2,000 m²) and pass-through clauses for raw material, wage, and transport cost fluctuations. Distribution is geographically diversified, with Belgium as the primary market and exports to neighboring countries, Scandinavia, Eastern Europe, Japan, the United States, and the Middle East; a 2025 partnership with the Belgian Pavilion at World Exhibition 2025 Osaka illustrates active international brand-building. The company carries CE marking and BENOR certification, sells through a multi-language digital presence (vandemoortel.be, .fr, .co.uk, .de, .nl, .com), and maintains a social/content footprint across LinkedIn, Instagram, Facebook, X, YouTube, and Pinterest.
Brickworks Vande Moortel firmographics
Firmographics- Name
- Brickworks Vande Moortel
- Legal name
- Steenbakkerij Vande Moortel NV
- Website
- https://vandemoortel.be
- Company type
- Private
- Founded year
- 1864
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Family-owned Belgian manufacturer (founded 1864, Oudenaarde) of facing bricks, clay pavers, and brick strips, producing 95 million bricks annually and holding Belgian market leadership in clay pavers through proprietary ECO-7-size ecological format and Class A/A+ certifications.
- Ownership category
- akta.pro rank
Brickworks Vande Moortel industry classification
Industry- Product category
- Clay bricks and pavers manufacturing
- NAICS
- Clay Product and Refractory Manufacturing (3271)
- SIC
- Structural Clay Products (3250)
- akta.pro primary industry
- Clay Bricks (Facing & Common) (IMADABAA)
- akta.pro secondary industry
- Masonry & Hardscapes Retail (Brick, Block, Pavers, Stone) (CRAIAEAF)
Keywords
Where Brickworks Vande Moortel is headquartered
LocationHeadquarters
- HQ city
- Oudenaarde
- HQ country
- Belgium
- HQ region
- Europe
Offices3 records
Markets served
Brickworks Vande Moortel business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Gevelstenen (Facing Bricks) Sales: One-time sale of facing bricks to architects, builders, and private individuals for residential and commercial facade construction. Products sold in standard and custom formats including ECO-7-size. Sales through showroom, customer portal, and distributor network.
- Kleiklinkers (Clay Pavers) Sales: One-time sale of clay pavers for private driveways, garden paths, terraces, and public infrastructure projects (squares, streets, sidewalks). Sold in various formats (Waalformaat, Rijnformaat, Dikformaat, Langformaat) and surface treatments. Products available with CE and BENOR certification.
- Steenstrips (Brick Strips) Sales: Sale of brick strips (thin brick tiles) for facade renovation and interior applications, enabling brick aesthetics in thin-wall applications.
- Steenbakkerij Vande Moortel Klantenportaal: A dedicated B2B customer portal for building merchants and garden professionals (bouwhandelaren en tuinprofessionals), providing order management, technical documentation, and project support services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard product orders |
| Unit Pricing | Multi-year contract | Non-standard/custom products |
| Unit Pricing | Multi-year contract | Project minimums (e.g., Decima, CREA 7021) |
| Other | Annual | Customer Portal (Klantenportaal) |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels14 records
Brickworks Vande Moortel product offering
Product offeringCore offering
Steenbakkerij Vande Moortel manufactures and sells facing bricks (gevelstenen), clay pavers (kleiklinkers), and brick strips (steenstrips) from its Oudenaarde facility in Belgium. The company produces an extensive portfolio of brick and paver collections in multiple formats (Waalformaat, Dikformaat, Rijnformaat, Langformaat, Hilversums, ECO-7-size) and surface treatments (Wasserstrich, Hand-Made, bezande, stonewashed, tumbled, C-Coated, glazed, smoored), with annual production capacity of 95 million bricks. Distribution is direct to architects and developers, via the B2B Klantenportaal to building merchants, and through an appointment-based showroom serving private homeowners.
Product overview
Brickworks Vande Moortel is a Belgian manufacturer of facing bricks (gevelstenen), clay pavers (kleiklinkers), and brick strips (steenstrips) founded in 1864. The product portfolio consists of multiple facing brick collections (Linea, Linea7, sEptEm, NATURE7, NATURE10, Rustique, Veldbrand, Infinitum, CREA, Circular Brick, Stonewashed, Hand-Made, Kaliber) and clay paver collections (SeptimA, Elegantia, Ancienne Belgique, Ancienne Belgique7, DecimA, H2O Natural Clay Paving), supplemented by brick strips. Key product technologies include the ECO-7-size ecological format (7 cm width) offering 30% CO2 reduction, and various surface treatments (bezande/sand-coated, Wasserstrich/onbezande, tumbled, stonewashed, glazed, C-Coated, smoored). The company also provides a Texture Generator digital tool and Customer Portal for professional clients. Production capacity is 95 million bricks per year.
Differentiator
Problem solved
Functional benefit
Products and services
- Linea facing bricks Hilversums format facing bricks (ca. 240 x 115 x 38 mm) with a sleek visible face suitable for powerful architecture and creative concepts. Sold to architects, builders, and private individuals for residential and commercial facades.
- Linea7 facing bricks Ecological Hilversums format facing bricks (ca. 240 x 76 x 38 mm) with 7 cm width optimized for sustainability, available in bezande and onbezande versions. Delivers 30% lower CO2 emissions than traditional formats.
- sEptEm facing bricks Ecological Waalformat bricks (ca. 220-230 x 73 x 54 mm) in 7 cm depth. Contains both bezande (sand-coated) and onbezande (Wasserstrich) lightly nuanced pressed bricks ideal for modern, contemporary projects.
- NATURE7 facing bricks Ecological Waalformat (ca. 224 x 73 x 54 mm) Wasserstrich-pressed bricks with Hand-Made label guaranteeing powerful, natural nuance. Features brick variants B, E, F, J, K, M, O, R, V, W and customizable Personal Mix.
- NATURE10 facing bricks Dikformat (ca. 215 x 100 x 65 mm) thick-format facing bricks with higher yield per square meter during application.
- Rustique facing bricks Tumbled and cemented bezande pressed bricks with authentic, weathered appearance for rustic and country-style architecture. Available in multiple formats including ECO-7-size.
- Veldbrand facing bricks
Quantifiable outcome
- 95,000,000 bricks produced per year
- +4 more outcomes
Companies that use Brickworks Vande Moortel
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles4 records
Brickworks Vande Moortel technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature9 records
Brickworks Vande Moortel partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Belgian Pavilion – World Exhibition 2025 OsakaflagshipVande Moortel is a partner of the Belgian pavilion at the World Exhibition 2025 in Osaka, Japan (April 13 – October 13, 2025), contributing sustainable and circular high-quality clay pavers to the pavilion. The general theme of the exhibition is 'Designing Future Society of Our Lives' and the Belgian pavilion is positioned within the sub-theme 'Saving Lives.'
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Brickworks Vande Moortel competitors and assessment
Company assessmentRegional players
- Michelmersh Brick Holdings: UK-listed premium facing brick manufacturer operating multiple brands (e.g., Michelmersh, Blockleys, Carlton, Freshfield). A close comparable in the premium architectural facing-brick segment, with focus on the UK rather than the Benelux market.
- Brickworks Limited: Australian-listed building materials group with a major North American brick business (e.g., Glen-Gery, Boral). Comparable in facing-brick and paver manufacturing and premium architectural positioning, though geographically distant from Vande Moortel's European footprint.
Direct peers
- Nelissen Steenfabrieken: Belgian family-owned manufacturer of facing bricks and clay pavers based in Limburg. Operates in the same Belgian facing-brick and clay-paver category, serves overlapping architect and building-merchant channels, and is one of Vande Moortel's closest direct Belgian competitors.
- Desimpel Brick (Kamp Group): Belgian manufacturer of facing bricks within the Kamp Group, producing hand-formed, water-struck, and extruded bricks. Directly competes with Vande Moortel in Belgian and export architectural facing-brick specifications.
- Röben Tonbaustoffe GmbH: German family-owned manufacturer of facing bricks, clay pavers, and ceramic roofing products. Directly comparable in product range (clay bricks, pavers, surface treatments) and family-owned premium positioning, though with a different geographic anchor.
- Wienerberger Penter Bricks: Dutch subsidiary of Wienerberger specializing in facing bricks, including hand-formed and water-struck products. Operates in the same Dutch/Belgian facing-brick specification market as Vande Moortel and is a direct competitor in the Netherlands and Belgium.
- Janinhoff (Feldhaus Klinker): German manufacturer of clinker (klinker) bricks and clay pavers, known for long-format and water-struck products. Directly comparable on water-struck/Wasserstrich production technology and the premium architectural paver category.
Broad incumbents
- Ibstock plc: UK-listed leading manufacturer of clay bricks and concrete products. While primarily UK-focused, it competes in the broader European premium facing-brick category and shares sustainability, heritage, and architectural specification themes with Vande Moortel.
- Wienerberger AG: The world's largest producer of clay bricks and a leading European manufacturer of clay roof tiles, pipe systems, and pavers. Wienerberger is a direct category incumbent operating across multiple European countries with significantly larger scale, multi-plant footprint, and broader sustainability programs.
- CRH plc: Global building materials group with significant European brick, block, and paver operations (including through CRH-owned brands such as Terca). Competes in adjacent masonry categories with substantially larger scale and broader geographic reach than Vande Moortel.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat7 records
Key risks6 records
Key highlights7 records
Customer concentration
Brickworks Vande Moortel social profiles
Digital presenceBrickworks Vande Moortel compliance and trust
Trust signalCompliance3 records
Brickworks Vande Moortel financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brickworks Vande Moortel leadership team
Management profileNumber of profiles
Brickworks Vande Moortel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brickworks Vande Moortel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brickworks Vande Moortel
What does Brickworks Vande Moortel do?
Steenbakkerij Vande Moortel manufactures and sells facing bricks (gevelstenen), clay pavers (kleiklinkers), and brick strips (steenstrips) from its Oudenaarde facility in Belgium. The company produces an extensive portfolio of brick and paver collections in multiple formats (Waalformaat, Dikformaat, Rijnformaat, Langformaat, Hilversums, ECO-7-size) and surface treatments (Wasserstrich, Hand-Made, bezande, stonewashed, tumbled, C-Coated, glazed, smoored), with annual production capacity of 95 million bricks. Distribution is direct to architects and developers, via the B2B Klantenportaal to building merchants, and through an appointment-based showroom serving private homeowners.
Is Brickworks Vande Moortel a public or private company?
Brickworks Vande Moortel is a private company. It is classified as family owned and is currently operating.
When was Brickworks Vande Moortel founded?
Brickworks Vande Moortel was founded in 1864. It employs 51 to 100 people.
Where is Brickworks Vande Moortel based?
Brickworks Vande Moortel is headquartered in Oudenaarde, Belgium, in the Europe region.
How does Brickworks Vande Moortel make money?
Four revenue lines are on record. Gevelstenen (Facing Bricks) Sales are the primary driver. The others are kleiklinkers (Clay Pavers) Sales, steenstrips (Brick Strips) Sales and steenbakkerij Vande Moortel Klantenportaal.
Who are Brickworks Vande Moortel's main competitors?
Regional players on record are Michelmersh Brick Holdings and Brickworks Limited. Direct peers are Nelissen Steenfabrieken, Desimpel Brick (Kamp Group), Röben Tonbaustoffe GmbH, Wienerberger Penter Bricks and Janinhoff (Feldhaus Klinker). Broad incumbents are Ibstock plc, Wienerberger AG and CRH plc.
Does Brickworks Vande Moortel have an API?
No public API is recorded for Brickworks Vande Moortel.
What industry is Brickworks Vande Moortel in?
Brickworks Vande Moortel's product category is Clay bricks and pavers manufacturing. Its primary akta.pro industry code is IMADABAA, Clay Bricks (Facing & Common), with a secondary code of CRAIAEAF, Masonry & Hardscapes Retail (Brick, Block, Pavers, Stone). Its NAICS code is 3271 and its SIC code is 3250.