Vejleby VVS A/S

What Vejleby VVS A/S does

Vejleby VVS A/S is a privately held Danish plumbing and heating (VVS) contractor headquartered in Hørve, Denmark, founded in 1882 as a traditional smithy and reoriented toward green energy solutions under its current name in late 2019. The company installs and services heat pumps (ground source / geothermal, air-to-water, and air-to-air), gas boilers, pellet boilers, and conventional VVS systems, and it executes bathroom renovations. It is an authorized installer for multiple equipment brands including IGLU (heat pump + home battery + EV charger ecosystem), Fujitsu (Nordica Nordic-climate air-to-air units), Elco (Thision gas boilers and Aerotop Mono hybrid heat pumps), Windhager and Vølund/Nibe (pellet boilers), and Vaillant. Technologically, the firm emphasizes integration: SG Ready (Smart Grid Ready) heat pumps, dynamic load balancing between heat pump and EV charging, and IGLU's single-app control of heat pump, battery, and EV charger responsive to electricity market prices.

The business operates a direct-to-consumer model targeting private homeowners across Sjælland (Holbæk, Odsherred, Kalundborg, Asnæs, Nykøbing Sjælland, Højby) with same-day site visits, free consultations, and a locally optimized SEO presence per town. Revenue is generated through (i) one-time VVS installation and renovation projects, (ii) heat pump and boiler equipment sales bundled with installation, (iii) annual service and maintenance contracts, and (iv) consumer installment financing via a Resurs Bank partnership. Labour rates are publicly disclosed (e.g., 775 DKK/hour for VVS installers and 876.25 DKK/hour for service technicians during normal hours, with 1,406.25 DKK emergency call-out fees). The firm is a member of TekniQ (with TekniQ Garantiordning consumer guarantee) and INP, holds VE (renewable energy), refrigeration, and green heating certifications, and won the Vækstprisen (Growth Award) in 2021.

Operationally, Vejleby VVS runs a fleet-based direct field service with approximately 6 employees per firmographics (team page lists ~15 named individuals including director, co-owner, secretary, installers, service technicians, an apprentice, and a laborer). It claims over 100–150 heat installations per year and more than 1,000 heat pump installations since 1978. Larger projects are handled across all of Denmark; primary commercial activity remains within Zealand. No revenue, funding rounds, or institutional ownership are disclosed; the company appears to be independently owned and operated from its Sølvagervej 2 headquarters in Hørve.

Name

Vejleby VVS A/S

Legal name

Vejleby VVS A/S

Website

https://vejlebyvvs.dk

Company type

Private

Founded year

1882

Operating status

Operating

Headcount range

1–10 employees

Short description

Vejleby VVS A/S is a privately held Danish VVS and green energy contractor founded in 1882, headquartered in Hørve, that installs and services heat pumps, boilers, and plumbing systems for private homeowners across Sjælland as an authorized installer for brands including IGLU, Fujitsu, Elco, Windhager, and Nibe.

Ownership category

akta.pro rank

Headquarters

HQ city

Hørve

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. VVS Installation Services: Core revenue from VVS (plumbing and heating) installation work including pipe work, bathroom renovations, heating system repairs, and emergency call-outs. Revenue is service-based, one-time per project.
2. Heat Pump Sales and Installation: Sale and installation of heat pumps (air-to-water, ground source, air-to-air), pellet boilers, and gas boilers. Product sales combined with professional installation services.
3. Service and Maintenance Contracts: Annual service contracts for heat pumps and gas boilers including preventive maintenance, inspections, and emergency response. Recurring revenue from service agreements.
4. Consumer Financing (Resurs Bank Partnership): Vejleby VVS offers financing options through Resurs Bank partnership for energy optimization projects, enabling higher-value purchases from consumers who prefer installment payments.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Vejleby VVS A/S installs and services plumbing and heating (VVS) systems for private homeowners and commercial properties across Sjælland, Denmark. Its core offerings are heat pump installation (ground source, air-to-water, air-to-air), gas and pellet boiler installation, complete bathroom renovation, and plumbing services, delivered by its own certified installers from its headquarters in Hørve.

Product overview

Vejleby VVS A/S is a traditional Danish plumbing and heating company established in 1882, offering a comprehensive portfolio of heating and plumbing solutions. The company specializes in heat pump systems (ground source, air-to-water, and air-to-air), gas boilers, and pellet boilers. Their core product ecosystem is the IGLU system, which integrates heat pumps with home batteries and EV chargers, all controllable via a single app. They represent and install multiple brands including Fujitsu, ELCO, Vaillant, Windhager, and Nibe/Vølund. Beyond heating solutions, they offer bathroom renovation services, property maintenance, and financing options through Resurs Bank.

Differentiator

Problem solved

Functional benefit

Products and services

• Ground Source Heat Pumps (Jordvarmepumper) Ground source heat pump systems that use stable earth temperature to provide heating, hot water, and passive summer cooling for residential and commercial properties. Claimed savings of 40-70% on annual heating bills, with a typical payback period of 5-8 years.
• Air-to-Water Heat Pumps (Luft til vand varmepumper) Air-to-water heat pumps that extract energy from outdoor air to heat homes and domestic hot water, suitable for properties with existing radiator or floor heating systems.
• Air-to-Air Heat Pumps (Luft til luft varmepumper)
• IGLU Total Energy Ecosystem
• Gas Boiler Installation
• Pellet Boiler Installation (Pillefyr)
• Bathroom Renovation (Badeværelser)
• Plumbing Services (VVS Installationer)
• Service and Maintenance Contracts
• Consumer Financing via Resurs Bank

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature6 records

Partnerships

Eight partnerships are on record, tiered core and supporting.

• TekniQ (including TekniQ Garantiordning)coreOthersVejleby VVS is a member of TekniQ and the TekniQ Garantiordning, which provides consumer protection and guarantees for customers. Membership in TekniQ is cited on multiple location pages as a quality assurance for customers.
• INP (Industry Association)coreOthersVejleby VVS is a member of INP, which provides industry representation and professional certifications. The company holds various professional approvals including VE (renewable energy), refrigeration, and green heating certifications.
• Odsherred Erhvervsforening (Odsherred Business Association)supportingOthersVejleby VVS supports the local business community and is active in the Odsherred local business forum, demonstrating community engagement in the regional Sjælland area.
• IGLU (Heat Pump Brand / Ecosystem)coreTechnology or IntegrationIGLU is a key technology partner whose heat pumps and total energy ecosystem (heat pump + battery + EV charger) Vejleby VVS installs and promotes. The IGLU ecosystem is managed via a single app with smart control based on electricity market prices. Vejleby VVS is an authorized IGLU installer.
• Fujitsu (Nordic Climate Heat Pumps)coreTechnology or IntegrationVejleby VVS installs Fujitsu heat pumps, particularly the Fujitsu Nordica series specifically designed for Nordic climates, operating down to -25°C. Models include Fujitsu Nordica Standard and Fujitsu LT Premium Design with SCOP value of 4.6.
• Elco (Gas Boilers and Hybrid Heat Pumps)coreTechnology or IntegrationElco is a key product partner providing gas boilers (Thision Mini 3, Thision S Plus 54) and hybrid heat pump solutions (Elco Aerotop Mono) that Vejleby VVS installs. Elco products include smart controls, hybrid capabilities, and up to 15-year warranties through the Total Tryghed (Total Safety) program.
• Windhager (Pellet Boilers)supportingTechnology or IntegrationWindhager is an Austrian manufacturer of pellet boilers (BioWin, BioWin XL, VarioWin) that Vejleby VVS installs. Windhager is one of Europe's largest bio-fuel heating system manufacturers with 85 years of experience. The VarioWin model can fetch pellets from storage up to 25 meters away.
• Vølund / Nibe (Pellet Boilers)supportingTechnology or IntegrationVølund (also known as Nibe) is a Scandinavian manufacturer of pellet boilers (Pellux 100 and Pellux 200) that Vejleby VVS installs. The Pellux 100 is an A+ efficiency boiler with automatic ignition and self-cleaning features.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Kemp & Lauritzen: Kemp & Lauritzen is one of Denmark's largest HVAC, plumbing, and electrical contractors, serving both residential and commercial customers with installation, service, and energy solutions. It is directly comparable to Vejleby VVS in its core VVS and heating offering, though at significantly greater scale and broader geography.
• Bravida Danmark: Bravida Danmark provides installation and service for HVAC, plumbing, and electrical systems across Denmark, including heat pumps and energy efficiency solutions. Like Vejleby VVS, it serves as a regional VVS/heat pump installer, but at a national scale and with a broader service portfolio including commercial and industrial clients.
• Caverion Danmark: Caverion Danmark is the Danish subsidiary of the Nordic technical building services group, providing HVAC, plumbing, and energy efficiency installations and service. Directly comparable to Vejleby VVS in heat pump and VVS scope, though much larger and serving a broader mix of commercial, industrial, and residential customers.
• GK Danmark: GK Danmark is a Danish technical installations contractor specializing in plumbing, HVAC, and energy solutions for residential, commercial, and industrial customers. Comparable to Vejleby VVS across core VVS and heating system installation services, but with broader geographic coverage and a larger technical workforce.
• Wicotec Kirkmister Andersen (WIKA): WIKA is a Danish technical contractor with a long heritage in plumbing, HVAC, and energy installations, including district heating and heat pump solutions. Comparable to Vejleby VVS in offering heating and VVS installation plus service, though serving larger-scale and infrastructure projects alongside residential work.

Broad incumbents

• Danfoss Heating: Danfoss Heating is a global supplier of heating components, controls, and district energy solutions headquartered in Denmark. It sits in the broader Danish heating ecosystem alongside Vejleby VVS but operates as a manufacturer and controls provider rather than as an installation contractor.
• Bosch Thermotechnology (Danmark): Bosch Thermotechnology manufactures heat pumps, boilers, and HVAC systems, including the Vølund/Nibe pellet boilers carried by Vejleby VVS in adjacent segments. Comparable as a supplier of the same product categories Vejleby VVS installs, but operating globally and not directly competing in installation services.
• Nibe (NIBE Industrier): Nibe is a Swedish manufacturer of heat pumps and climate solutions, including ground source, air-to-water, and air-to-air systems, and one of the brands Vejleby VVS installs. Comparable as an adjacent player in the Danish heat pump ecosystem, but operating as a manufacturer with its own installer network rather than as a contracting peer.
• Panasonic Heating & Cooling (Nordic): Panasonic Heating & Cooling is a global manufacturer of air-to-air and air-to-water heat pumps competing in the Nordic residential market. Like the brands Vejleby VVS installs, it is an OEM competitor supplying through installer networks rather than a direct contracting peer.

Regional players

• Aasted VVS: Aasted VVS is a regional Danish VVS and heating contractor offering plumbing, boiler, and heat pump services in its local catchment. Directly comparable to Vejleby VVS as a small-to-mid-sized Danish VVS contractor focused on residential heating, but operating in a different part of Denmark rather than competing directly on Sjælland.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/vejleby-vvs-a-s

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vejleby VVS A/S