VENTANA STUDIOS

What VENTANA STUDIOS does

Ventana Studios is a Mumbai-based, artist-driven visual effects and animation studio founded in May 2018 as a partnership between Nube Studio and colorist Navin Shetty. It provides end-to-end VFX production services, including dynamics and FX, design and previsualization, CG animation, digital effects, compositing, matte painting, and color grading, delivered through a project-based professional-services model. Its core technical differentiator is a unified in-house pipeline covering every stage from previsualization to final compositing, anchored by deep expertise in photoreal CG environments and large-volume color grading (over 10,000 TV commercials graded by the founding partner).

The studio serves B2B customers across four primary segments: advertising agencies, filmmakers and directors, broadcasters, and production houses, with a horizontal segmentation approach and direct client engagement rather than intermediary channels. Its customer roster is dominated by Indian enterprise brands in FMCG, personal care, automotive, food and beverage, retail, and sports (e.g., BMW, L'Oreal, Nokia, Colgate, Hindustan Unilever, Asian Paints, Mumbai Indians, Garnier, Ponds, Big Bazaar), with newer additions in gaming (WinZO) and digital health (PharmaEasy). The company operates as a privately held subsidiary-style venture of parent Nube Studio, employs approximately 14 people, and has no disclosed external funding, acquisitions, or operations outside India.

Revenue is generated on a quote-driven, project-by-project basis with pricing not publicly disclosed. The go-to-market motion is sales-led and relationship-driven, relying on the team's prior tenure at leading Indian advertising agencies (Ogilvy, DDB Mudra) and post-production houses (Pixion, EFX, Prime Focus) for client acquisition, supplemented by a website-based portfolio and showreel. The studio's strategic position rests on talent depth, established brand relationships within Indian advertising, and full-spectrum VFX capability rather than proprietary technology or scale advantages.

Name

VENTANA STUDIOS

Legal name

Ventana Studios

Website

https://ventanastudios.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Ventana Studios is a Mumbai-based, artist-driven VFX and animation studio founded in 2018, providing color grading, CG animation, compositing, dynamics and FX, and matte painting on a project basis to advertising agencies, filmmakers, broadcasters, and production houses, primarily for Indian enterprise brands.

Ownership category

akta.pro rank

Product category

Visual Effects Production Services

NAICS

Postproduction Services and Other Motion Picture and Video Industries (51219)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Animation Services for VFX (Creature/Character, Crowd, Simulation Support) (MPADAHAF)

akta.pro secondary industries

Simulation & FX Animation (Cloth, Hair, Particles) (MPAHACAH), Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

Keywords

• Visual effects production
• CG animation services
• Color grading services
• Compositing matte painting
• Commercial VFX studio

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. VFX & Animation Production Services: Project-based VFX and animation production services for advertising agencies, filmmakers, broadcasters and production houses. Services include colour grading, CG animation, compositing, matte painting, and full-scale visual effects production. Revenue is generated through per-project fees for custom VFX work.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Ventana Studios is an artist-driven visual effects and animation production studio that delivers end-to-end VFX services — including dynamics & FX, design & previz, CG animation, digital effects, compositing, matte painting, and color grading — for commercials, films, TV programming, and broadcast content. The studio collaborates with advertising agencies, filmmakers, broadcasters, and production houses on a project-by-project basis, with each engagement managed by dedicated in-house producers.

Product overview

Ventana Studios is an artist-driven VFX and animation production facility launched by Nube Studio and Navin Shetty in May 2018. The studio offers a unified suite of visual effects and animation services spanning design, production, direction, animation, and high-end visual effects for digital, film, TV, commercials, and broadcast. Core offerings include CG animation, color grading, compositing, matte painting, and dynamics & FX. The studio collaborates with filmmakers, directors, advertising agencies, broadcasters, and production houses to deliver VFX solutions from concept through final delivery.

Differentiator

Problem solved

Functional benefit

Brands

• Alchemy: A service or offering by Ventana Studios showcased on their website.

Products and services

• Visual Effects (VFX) Production Services End-to-end visual effects production for digital content, films, television, commercials, and broadcast media, encompassing dynamics & FX, design, previz, CG animation, digital effects, compositing, and matte painting. Targeted at filmmakers, directors, advertising agencies, broadcasters, and production houses.
• CG Animation Computer-generated animation services including photoreal CG environments, character animation, and fluid simulation for advertising and film projects.
• Color Grading Services Professional color grading services led by experienced colorists, with proficiency across digital formats for commercials and feature films.
• Compositing & Matte Painting Advanced compositing and matte painting techniques to integrate live-action footage with digital elements seamlessly.
• Dynamics & FX Dynamic effects simulation and visual effects for broadcast, commercials, and film productions.
• Alchemy Alchemy is a branded offering by Ventana Studios showcased on the studio's website as a distinct service from the core VFX lineup.

Quantifiable outcome

• Over 10,000 TV commercials colour graded

Named customers27 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Nube StudiocoreStrategic or Co-development PartnerNube Studio is the co-founder of Ventana Studios, launching the facility together in May 2018. Nube Studio provides strategic support and appears to be a parent or sister entity to Ventana Studios.

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Prime Focus Limited: India's largest integrated post-production and VFX house offering color grading, CG, compositing, and feature-film VFX services. Direct competitor to Ventana in commercial and feature work, with significantly larger scale across Mumbai and globally.
• Red Chillies VFX: Mumbai-based VFX studio serving Bollywood and OTT clients with end-to-end CG, compositing, and color workflows. Comparable artist-driven boutique-to-mid-scale model targeting Indian commercial and feature film markets.
• Makuta VFX: Indian VFX studio specializing in photoreal CG, animation, and compositing for films and advertising. Closely comparable in workflow and client overlap to Ventana's Mumbai-based commercial VFX offering.
• Splice Studioz: Mumbai-based post-production facility serving advertising agencies and production houses. Competitor in commercial color grading and VFX, with overlap in the Indian ad-agency client base.
• EFX (E-Film Factory): Indian post-production studio providing color grading, VFX, and finishing services where several Ventana producers (Sandesh Shetty) previously worked. Direct competitor in Mumbai's commercial post-production market.
• Pixion (now part of NY VFXwaala): Mumbai VFX and post-production studio where multiple Ventana senior team members previously worked (Sandesh Shetty, Navin Shetty). Direct peer in commercial VFX service lines with comparable client overlap.

Broad incumbents

• DNEG: Global VFX and animation powerhouse with deep feature-film credentials and a growing Indian operation. Competes with Ventana for complex visual effects work while offering a much broader service portfolio to international studios and OTT platforms.
• Framestore: Global VFX and immersive content studio with strong commercial division serving Fortune 500 advertisers. Competes for high-end color grading, photoreal CG, and animation work that Ventana targets, particularly for global brands with Indian campaigns.
• Rhythm & Hues Studios: Globally recognized VFX and animation studio with Indian operations (Chennai). Competes for high-end commercial VFX and character animation work that Ventana also pursues, particularly for global brand campaigns.
• Technicolor (The Mill / MPC): Major VFX and creative content group providing commercial and feature-film post-production. Competes with Ventana in commercial VFX, color grading, and content production for global advertisers operating in India.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ventana-studios

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VENTANA STUDIOS