What VERAISON does

Veraison is a boutique organisational psychology and culture consultancy headquartered in Wembley, Perth, Western Australia, founded in 2010 by Director Ashley Hunt. The firm partners with organisations across Australia to transform workplace culture, develop leadership capability, and improve team effectiveness, serving a client base that spans local government, healthcare, aged care, mining and resources, utilities, banking, and nonprofit sectors. Named clients include the City of Kwinana, City of Melville, Town of Victoria Park, City of South Perth, Rio Tinto, BHP Billiton, Chevron, National Australia Bank, Western Power, Water Corporation, Royal Flying Doctor Service, Silver Chain, Brightwater Care Group, Hall & Prior, Australian Red Cross, and Telethon. The company operates with approximately 16 dedicated employees, led by Directors Ashley Hunt and Abby Hunt, General Manager Sasha Burnham, and Performance Coaches Donna Plunkett, Damian Panozza, and Donna Buchanan, and is independently owned with no external capital, parent, or funding rounds disclosed.

The firm's service platform is built around three integrated assessment suites, each delivered by accredited practitioners. The first is the Human Synergistics diagnostics suite, covering the Life Styles Inventory (LSI), Leadership/Impact (LI), Management/Impact (MI), Organisational Culture Inventory (OCI), Organisational Effectiveness Inventory (OEI), Group Styles Inventory (GSI), and Customer Service Styles (CSS) for culture and leadership measurement. The second is the Data Drives Insight portfolio, including Leader Excel, Team Excel, Care Leads, Care Teams, Health Leads, Health Teams, Safe Leads, and Safe Teams, which are aligned to Aged Care Quality Standards, the LEADS framework, and ISO45003 for psychosocial safety in heavy industry. The third is a set of validated psychometrics from Hogan, DiSC, Genos Emotional Intelligence, Saville Wave, HBDI, Personal Values Navigator, WPSQ, and MLQ, used for individual 360-degree feedback. Underlying the offering is an Australian benchmark dataset of 1,200+ leaders evaluated through the Data Drives Insight tools, primarily across aged care, health, and disability sectors.

Veraison's business model is professional services based, with all pricing quote-based and tailored to programme scope, ranging from one-off workshops to multi-year coaching and culture optimisation engagements. Discounted rates are offered to non-profits, local governments, and government organisations, and the firm holds preferred supplier status with WALGA, LG Professionals WA, WA Department of Health, Western Power, and Water Corporation, plus an Associate membership with Ageing Australia for 2026-27. Revenue streams include bespoke leadership development programmes, culture optimisation services using OCI/OEI, psychometric assessment administration and debriefing, individual and executive coaching, conflict management and mediation, and a newly launched CEO Wellness Safari Retreat delivered in partnership with Inspired Development. The go-to-market motion is sales-led and relationship-based, initiated through discovery calls and supported by content marketing, LinkedIn, industry speaking, and preferred-supplier referral channels, with delivery split between in-person workshops in Perth and Western Australia and virtual or hybrid sessions across Australia.

Name

VERAISON

Legal name

Veraison

Website

https://veraisondevelopment.com.au

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Veraison is a Perth-based boutique organisational psychology consultancy delivering culture transformation, leadership development, and accredited psychometric assessment services to government, healthcare, aged care, mining, utilities, and corporate clients across Australia, with approximately 16 dedicated employees.

Ownership category

akta.pro rank

Product category

Management Consulting — Leadership and Culture Development

NAICS

Professional and Management Development Training (611430), Management Consulting Services (54161), Administrative Management and General Management Consulting Services (541611)

SIC

Services-Management Consulting Services (8742), Services-Educational Services (8200)

akta.pro primary industry

Foundational PM & Delivery Methods (Waterfall/Agile/Hybrid) (EDABAHAA)

akta.pro secondary industry

Workforce Support Services & Case Management (Coaching, Wraparound) (EDAAAOAK)

Keywords

• Leadership development consulting
• Organizational culture transformation
• Psychometric assessment services
• Executive coaching programmes
• Workplace psychosocial safety

Headquarters

HQ city

Wembley, Perth

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Leadership Development Programmes: Bespoke leadership development programmes and transformational leadership coaching delivered to organisations. Pricing varies based on scope from one-off workshops to ongoing coaching engagements.
2. Culture Optimisation Services: Organisational culture transformation programmes using Human Synergistics OCI and OEI diagnostics, including programme design, delivery, and debriefs.
3. Psychometric Assessment Services: Administration and debriefing of psychometric assessments including 360-degree feedback, personality profiles, and capability evaluations.
4. Individual Coaching: One-on-one executive coaching and performance coaching sessions for leaders and individuals.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Veraison is a boutique consultancy that delivers organisational culture transformation, leadership development, and team-effectiveness programmes for Australian organisations. Its core service combines accredited psychometric and culture diagnostics (Human Synergistics, Data Drives Insight, Hogan, DiSC, Genos EI, HBDI, WPSQ) with bespoke coaching, workshops, and culture-optimisation programmes. Services are delivered directly by a team of accredited practitioners via in-person sessions in Perth/WA and virtually across Australia.

Product overview

Veraison is a boutique organisational psychology and culture consultancy offering an integrated portfolio of assessment tools and development programs. The core offering combines three main assessment suites: Human Synergistics diagnostics (LSI, LI, MI, OCI, OEI, GSI, CSS) for culture and leadership measurement; DataDrivesInsight sector-specific tools (Leader Excel, Team Excel, Care Leads/Teams, Health Leads/Teams, Safe Leads/Teams) aligned with ISO45003 and industry standards; and psychometric assessments (DiSC, Genos EI, Hogan, Saville Wave, HBDI, Personal Values Navigator, WPSQ, MLQ) for individual development. These are delivered alongside coaching and training programs for leadership development, team effectiveness, culture optimisation, and conflict resolution, primarily serving aged care, healthcare, local government, mining, and utilities sectors across Western Australia.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual Support Services Personalised support offerings including counselling, performance coaching, and mental health services for individual leaders and employees seeking personal and professional development.
• Leadership and Team Programmes Organisational development programmes covering leadership development, high-performing team development, culture optimisation, and creativity & innovation initiatives for client organisations.
• Conflict Management Services Mediation and conflict resolution services for workplace and organisational settings to address disputes and improve team dynamics.
• Executive and Team Coaching One-on-one and team coaching delivered by accredited practitioners, available virtually and in-person, focused on leadership capability, culture transformation, and behavioural change.
• Human Synergistics Diagnostics Suite A suite of culture, leadership, and team diagnostic tools including Life Styles Inventory (LSI), Leadership/Impact (LI), Management/Impact (MI), Organisational Culture Inventory (OCI), Organisational Effectiveness Inventory (OEI), Group Styles Inventory (GSI), and Customer Service Styles (CSS), administered and debriefed by accredited Master practitioners.
• Data Drives Insight (DDI) Assessments Sector-specific leadership and team diagnostics including Leader Excel, Team Excel, Care Leads, Care Teams, Health Leads, Health Teams, Safe Leads, and Safe Teams, aligned with ISO45003, LEADS framework, and Aged Care Quality Standards.
• Psychometric and 360 Assessments Individual assessment tools including DiSC, Genos Emotional Intelligence, Hogan Assessments, Saville Wave & Capability 360s, Herrmann Brain Dominance Instrument (HBDI), Personal Values Navigator, Workplace Psychosocial Safety Questionnaire (WPSQ), and Multifactor Leadership Questionnaire (MLQ), delivered with accredited practitioner debriefing.
• Culture Optimisation Programmes Bespoke organisational culture transformation programmes using Human Synergistics OCI and OEI diagnostics, including programme design, delivery, and debriefs tailored to each organisation's culture, leadership and operational goals.

Quantifiable outcome

• 1,200+ leaders evaluated and benchmarked
• +1 more outcomes

Named customers19 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Ageing AustraliacoreStrategic or Co-development Partner · 23 June 2026Veraison renewed its Associate membership with Ageing Australia for 2026-27, reaffirming commitment to strengthening leadership, culture and workforce wellbeing across the aged care sector. This partnership supports Veraison's position as a preferred provider for aged care organisations.
• Human SynergisticscoreTechnology or IntegrationVeraison is an accredited provider for the full suite of Human Synergistics diagnostics including LSI, LI, MI, OCI, OEI, GSI, and CSS. Their practitioners are trained and accredited to administer and debrief these internationally-validated culture and leadership assessment tools.
• DataDrivesInsight.comcoreTechnology or IntegrationVeraison holds accredited provider status for DataDrivesInsight.com sector-specific assessments including Leader Excel, Team Excel, Care Leads/Teams, Health Leads/Teams, and Safe Leads/Teams, which are aligned to Australian healthcare, aged care, and safety standards.
• WALGA (Western Australian Local Government Association)coreChannel Partner/ Reseller/ DistributorVeraison holds preferred supplier status with WALGA, enabling local government organisations in Western Australia to access Veraison's leadership and culture development services through established procurement channels.
• LG Professionals WAcoreChannel Partner/ Reseller/ DistributorPreferred supplier status with LG Professionals WA for leadership and organisational development services to local government professionals in Western Australia.
• Water CorporationminorChannel Partner/ Reseller/ DistributorPreferred supplier status with Water Corporation for organisational development and leadership services.
• Western PowerminorChannel Partner/ Reseller/ DistributorPreferred supplier status with Western Power for leadership development and culture services.
• WA Department of HealthminorChannel Partner/ Reseller/ DistributorPreferred supplier status with WA Department of Health for healthcare leadership and organisational development services.
• CEOs for Gender EqualityminorStrategic or Co-development PartnerIndustry membership organisation. Veraison participates as a member supporting gender equality in leadership.
• NAAWIC (National Association of Women in Construction)minorStrategic or Co-development PartnerIndustry membership supporting women in construction. Veraison participates to support diversity and inclusion in the sector.
• JMJ AssociatesminorStrategic or Co-development PartnerAshley Hunt has worked as an associate consultant for JMJ Associates (global management consultancy) over the past five years on various projects including Gorgon, Wheatstone, Chevron Australia, BHP Billiton, Rio Tinto, and Origin APLNG, focused on safety culture transformation and transformational leadership development.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• BTS: Strategy execution and leadership development consultancy combining simulations, coaching, and assessment. Similar boutique-to-mid-market positioning to Veraison with comparable culture and leadership programme offerings.
• RHR International: Boutique management consulting firm specialising in leadership effectiveness, executive coaching, and senior team development. Closely comparable to Veraison in scope and boutique positioning, with a global footprint Veraison lacks.
• The Myers-Briggs Company: Provider of psychometric assessments (MBTI, EQ, etc.) and related development programmes. Veraison uses similar third-party psychometric IP; the company competes for the same assessment-and-development budgets, especially in mid-market and government segments.

Broad incumbents

• Center for Creative Leadership (CCL): Non-profit research and leadership development institution offering leadership programmes, 360-degree feedback, and culture research globally. Direct overlap with Veraison's leadership development and psychometric assessment services.
• DDI (Development Dimensions International): Global leadership development firm with proprietary assessment, simulation, and training systems. DDI overlaps with Veraison's leadership programme and 360 feedback offerings, and is a competitor for large enterprise leadership mandates.
• Egon Zehnder: Global executive search and leadership advisory firm providing executive coaching, team effectiveness, and culture work. Operates in the same enterprise culture and leadership space as Veraison but at significantly larger scale.
• SHL: Global psychometric assessment and talent measurement provider offering 360, personality, and capability assessments plus leadership analytics. Direct overlap with Veraison's psychometric and 360 assessment delivery, but at much larger scale with proprietary platforms.
• Korn Ferry: Global organisational consulting firm offering leadership development, culture transformation, executive search, and assessment services. Veraison competes for the same culture and leadership engagements at a much smaller boutique scale, particularly in resources and government.
• Heidrick & Struggles: Global executive search and leadership advisory firm offering culture, team, and leadership development alongside search. Overlaps with Veraison's culture transformation and executive coaching practices at the senior leadership level.
• FranklinCovey: Global leadership and organisational performance firm with proprietary methodologies and training content. Competes with Veraison in leadership development and culture change programmes for enterprise and government clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/veraison-training-and-development

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VERAISON