Vergers Urbains
Vergers Urbains is a Paris-based nonprofit association, founded in 2012, that transforms urban public and common spaces into edible landscapes through participatory greening projects, training programs, and corporate team-building days across Île-de-France and select French cities.
- Company typePrivate
- Founded2012
- HeadquartersParis, France
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Vergers Urbains does
Vergers Urbains is a Paris-based French nonprofit association (association loi 1901), founded in 2012 in the La Chapelle neighborhood of the 18th arrondissement, whose mission is to 'rendre la ville comestible' — to render the city edible — by involving urban residents in greening streets, sidewalks, building foundations, rooftops, vacant lots, and balconies into productive, collectively-managed edible landscapes. The association's core methodology is participatory: every project begins with citizen mobilization, co-design, and on-site animation, and the fruit tree functions as the association's signature instrument — a low-footprint element that addresses urban heat islands, biodiversity, carbon capture, local healthy food production, and social bonding simultaneously. Vergers Urbains has built a portfolio of more than 70 completed projects and 40+ in progress, ranging from 1.5 m² tree pits to 8,000 m² urban farms, across Paris, Île-de-France, Roubaix, and Lyon.
The technical and product surface is service-based rather than software-based. Core offerings include Qualiopi-certified training programs (urban agriculture, fruit-tree pruning, grafting, permaculture), participatory animations and workshops, corporate solidarity days (team-building greening engagements), mobile garden infrastructure (Jardin Mobile, Forêt Fruitière Mobile built from pallets and containers), and flagship infrastructure projects such as Verger Fleury (a public-square orchard) and Le Cube (a mobile urban-agriculture third place co-developed with the Babylone collective and Emmaüs Solidarité at the former Lycée Jean Quarré). The 2023 book 'Cultiver la ville' (Éditions Ulmer) codifies the proprietary 'ville comestible' framework. There is no proprietary AI/ML, software platform, or technology stack beyond the association's branded website and event calendar.
Revenue is generated across four streams: (i) Qualiopi-certified training fees from individuals and organizations, (ii) corporate-paid solidarity days for team-building, (iii) membership adhesion and donations, and (iv) project-based funding from public bodies such as Région Île-de-France (La Fonderie) and Paris Region Lab. The go-to-market motion is community-led, combining direct resident engagement, partnerships with Paris district town halls and social housing operators (Paris Habitat, RIVP), and collaborative networks with peer associations (Babylone, Graine de Troc, Quartiers en Transition). Marketing is primarily event-, partnership-, and earned-media driven (e.g., France Inter, Le Courrier de l'Architecte, Festival des Utopies Concrètes). With roughly 10 employees and a volunteer base, the association operates as a lean mission-driven delivery organization rather than a venture-scaled business.
Vergers Urbains firmographics
Firmographics- Name
- Vergers Urbains
- Legal name
- Vergers Urbains
- Website
- https://vergersurbains.org
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Vergers Urbains is a Paris-based nonprofit association, founded in 2012, that transforms urban public and common spaces into edible landscapes through participatory greening projects, training programs, and corporate team-building days across Île-de-France and select French cities.
- Ownership category
- akta.pro rank
Vergers Urbains industry classification
Industry- Product category
- Urban Agriculture and Community Greening Services
- NAICS
- Forest Nurseries and Gathering of Forest Products (113210), Greenhouse, Nursery, and Floriculture Production (1114), Landscaping Services (56173)
- akta.pro primary industry
- Urban & Community Reforestation / Street Tree Planting (AFAMACAL)
- akta.pro secondary industries
- Circular Economy & Sustainable Products (Reuse, Repair, Upcycling) (BPAGALAF), Vineyard Establishment & Development (Site Prep, Trellising, Planting) (AFAGAJAA)
Keywords
Where Vergers Urbains is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices7 records
Markets served
Vergers Urbains business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Others
Revenue model
- Training and workshops: The association offers certified training programs (Qualiopi certified) in urban agriculture, fruit tree maintenance, grafting, and permaculture. Revenue is generated through training fees for these educational programs.
- Corporate solidarity days: Companies engage Vergers Urbains for team-building solidarity days involving urban greening projects. These paid engagements provide revenue while advancing the association's mission.
- Membership and donations: As an association, Vergers Urbains relies on membership fees and donations from supporters to fund its activities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Membership/adhesion |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Vergers Urbains product offering
Product offeringCore offering
Vergers Urbains is a French nonprofit association that designs and implements participatory urban greening projects, transforming underutilized urban surfaces (streets, sidewalks, building bases, rooftops, vacant lots, balconies) into productive edible landscapes centered on fruit trees. The association delivers Qualiopi-certified training programs in urban agriculture, fruit tree maintenance, grafting, and permaculture; runs corporate team-building solidarity days; and develops mobile garden installations and neighborhood-wide edible-city programs under its proprietary 'ville comestible' framework.
Product overview
Vergers Urbains is a nonprofit association that develops urban edible spaces by involving citizens in transforming various urban areas (streets, sidewalks, building bases, rooftops, vacant lots, balconies) into productive edible landscapes. The organization operates as a service-oriented nonprofit with multiple interconnected programs: training sessions (Formations), community workshops (Animations), corporate team-building activities (Journées solidaires d'entreprises), mobile garden installations (Jardin Mobile and Forêt Fruitière Mobile), and collaborative third-place hubs (Le Cube). Key projects include the Verger Fleury public orchard and the Quartier Comestible neighborhood transformation approach. The association partners with collectives like Babylone to create hybrid spaces combining recreational urban gardening with bio-intensive market gardening, advancing their 'edible city' concept developed over more than five years.
Differentiator
Problem solved
Functional benefit
Products and services
- Formations (Urban Agriculture Training)
- Formations (Urban Agriculture Training)
Quantifiable outcome
- Nearly 100 sites transformed into edible landscapes
- +2 more outcomes
Companies that use Vergers Urbains
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Vergers Urbains technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Vergers Urbains partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core, flagship and minor.
- Collectif BabylonecoreVergers Urbains collaborates extensively with the Babylone collective (including Toits Vivants, Zone AH!, atelier Artel, Miel de Quartier, Bocoloco, P2P foodLab) on third places (tiers lieux) combining recreational urban gardening with bio-intensive market gardening, developing 'agriculture of a third type.' This collaboration has created hybrid spaces and the Le Cube mobile urban agriculture third place project.
- Le Cube - Tiers lieu mobile dédié à l'agriculture urbaineflagshipLe Cube is a flagship mobile urban agriculture third place developed with the Babylone collective. Vergers Urbains, as part of Toits Vivants within Babylone, provides technical expertise. The project includes a permaculture urban farm, associative kitchen, coworking spaces, and a collectery, located at the former Lycée Hôtelier Jean Quarré.
- Le Sens de l'HumuscorePartnership with Le Sens de l'Humus (Thierry Regnier, arborist) for annual fruit tree pruning and grafting training sessions. Collaborates on fruit tree nurseries and orchard maintenance education.
- Graine de TrocminorCollaborates on 'Drôles de jardiniers' (Funny Gardeners) workshops and seed/seedling exchange activities, promoting urban gardening and seed preservation.
- Bôco LôcominorCollaborates on Disco Bôco Lôco events - open-air collaborative and festive cooking activities in the 18th arrondissement, combining urban gardening with culinary experiences.
- Quartiers en TransitionminorCollaborates with Quartiers en Transition on urban agriculture initiatives and the Paris de l'Agriculture Urbaine petition (2014) alongside Babylone, Graine de Jardins, and La Générale.
- Emmaüs SolidaritécorePartnership for the Le Cube project, with the Human Energy company involved in pre-fitting maritime containers. Emmaüs Solidarité manages the temporary shelter at the former Lycée Jean Quarré, and migrants are co-producers of the neighborhood transformation.
- Volumes (espace de coworking)minorCoworking space partner for the Le Cube urban agriculture third place project, involved in collaborative urbanism.
- Collectif d'artistes 'Le jardin d'Alice'minorTechnical assistance partner for the shared garden project at 6 rue Louis Blanc, with Vergers Urbains providing horticultural expertise.
- Les Amis de la Place des FêtesminorCollective of local residents partnered for the Le Cube project at Place des Fêtes in Paris.
- AMAP HSBCminorPartnership for Disco Bôco Lôco cooking events, providing local produce for collaborative cooking activities.
- Association locale (Perreux-sur-Marne)minorLocal association managing the collective orchard at Perreux-sur-Marne, with Vergers Urbains providing technical support for pruning and maintenance.
- Urban IntersticesminorCollaborated on the Roubaix ville nourricière (nourishing city) strategy development alongside Auxilia Conseils, ISA Lille, and Gembloux Agro-BioTech.
- Auxilia ConseilsminorPartner in the Roubaix ville nourricière strategy development project.
- NatureparifminorPartner in Summer Workshops on Urban Agriculture and Biodiversity, organized for the second edition focusing on links between urban agriculture and biodiversity.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Vergers Urbains competitors and assessment
Company assessmentBroad incumbents
- AeroFarms: Large-scale US-based indoor vertical farming company focused on commercial urban food production; comparable broader 'urban agriculture' category but operates at industrial scale with venture backing rather than nonprofit community model.
- Plenty: US vertical farming company building large indoor farms in urban-adjacent areas; comparable urban-agriculture category but operates at venture-scale commercial production, contrasting with Vergers Urbains' nonprofit community model.
Direct peers
- Le Paysan Urbain: French urban agriculture social enterprise operating micro-farms on rooftops and vacant lots in Paris, offering training and team-building workshops; closely mirrors Vergers Urbains' product mix of training, corporate engagement, and participatory urban greening.
- Topager: Paris-based urban farming company that designs, installs, and maintains edible green spaces for companies, municipalities, and housing; the most direct commercial counterpart to Vergers Urbains' greening and edible-landscape services in the same metro.
- Peas & Love: French company operating connected urban micro-farms with subscription models, training, and team-building activities; comparable offering to Vergers Urbains' corporate solidarity days and training streams, though more commercially oriented.
- La Sauge: French urban agriculture association operating in the Paris/Île-de-France region, focused on participatory gardening, training, and transforming vacant urban spaces into productive landscapes — directly comparable nonprofit model and citizen-engagement approach to Vergers Urbains.
- Veni Verdi: Paris-based association developing urban agriculture projects (shared gardens, rooftop farms, training) with citizens and municipalities; highly comparable mission, methodology, and customer segments to Vergers Urbains.
- Mosa Verde: French urban agriculture association focused on greening neighborhoods through participatory gardens and biodiversity programs; comparable in mission, scale, and nonprofit structure to Vergers Urbains.
Emerging players
- Agricool: French agritech startup growing fruits and vegetables in recycled shipping containers in urban areas; adjacent urban-agriculture theme with some overlapping technology (containerized growing), but operates as a venture-backed for-profit rather than community nonprofit.
Others
- Babylone Collective: Strategic partner collective that co-developed the Le Cube project and Toits Vivants strand with Vergers Urbains; an adjacent ecosystem peer operating hybrid urban-agriculture third places in Paris.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Vergers Urbains social profiles
Digital presenceVergers Urbains compliance and trust
Trust signalCompliance1 record
Vergers Urbains financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vergers Urbains leadership team
Management profileNumber of profiles
Vergers Urbains funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vergers Urbains M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vergers Urbains
What does Vergers Urbains do?
Vergers Urbains is a French nonprofit association that designs and implements participatory urban greening projects, transforming underutilized urban surfaces (streets, sidewalks, building bases, rooftops, vacant lots, balconies) into productive edible landscapes centered on fruit trees. The association delivers Qualiopi-certified training programs in urban agriculture, fruit tree maintenance, grafting, and permaculture; runs corporate team-building solidarity days; and develops mobile garden installations and neighborhood-wide edible-city programs under its proprietary 'ville comestible' framework.
Is Vergers Urbains a public or private company?
Vergers Urbains is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Vergers Urbains founded?
Vergers Urbains was founded in 2012. It employs 1 to 10 people.
Where is Vergers Urbains based?
Vergers Urbains is headquartered in Paris, France, in the Europe region.
How does Vergers Urbains make money?
Three revenue lines are on record. Training and workshops are the primary driver. The others are corporate solidarity days and membership and donations.
Who are Vergers Urbains's main competitors?
Broad incumbents on record are AeroFarms and Plenty. Direct peers are Le Paysan Urbain, Topager, Peas & Love, La Sauge, Veni Verdi and Mosa Verde. Agricool is listed as an emerging player. Babylone Collective is listed as an others.
Does Vergers Urbains have an API?
No public API is recorded for Vergers Urbains.
What industry is Vergers Urbains in?
Vergers Urbains's product category is Urban Agriculture and Community Greening Services. Its primary akta.pro industry code is AFAMACAL, Urban & Community Reforestation / Street Tree Planting, with a secondary code of BPAGALAF, Circular Economy & Sustainable Products (Reuse, Repair, Upcycling). Its NAICS code is 113210.