vergissmeinnicht Marketing

Name

vergissmeinnicht Marketing

Legal name

vergissmeinnicht GmbH

Website

https://vergissmeinnicht-kommunikation.de

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Advertising and Brand Strategy Services

NAICS

Advertising Agencies (54181), Marketing Research and Public Opinion Polling (541910), Graphic Design Services (541430)

SIC

Services-Advertising (7310), Services-Advertising Agencies (7311)

akta.pro primary industry

Behavioral & Neuroscience Research (Biometrics, Eye-Tracking, Neuromarketing) (MPAAALAN)

Keywords

• Advertising agency services
• Brand strategy consulting
• Corporate design
• Neuromarketing consulting
• Digital marketing services

Headquarters

HQ city

Konstanz

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Creative Agency Services: Project-based professional services for brand strategy, positioning, corporate design, campaigns, web development, and social media services. Revenue generated through fixed project fees, hourly consulting, and retainer arrangements for ongoing client relationships. Payment terms include 1/3 upon project assignment and additional installments based on project progress.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

vergissmeinnicht is a full-service advertising agency providing brand strategy and positioning, corporate design, campaign development, web design and TYPO3 website development, social media marketing, storytelling and content creation, print collateral, video production with 3D renderings, and tourism marketing materials. Its distinguishing capability is the proprietary NEUROPLAYCE® neuromarketing methodology, which combines neuroscience insights, semiometry, motivational theory, and LEGO Serious Play facilitation to scientifically derive brand positioning and target group motivations.

Product overview

vergissmeinnicht is a full-service advertising agency offering a comprehensive portfolio of marketing and communication services. The agency provides brand strategy and positioning (using their proprietary NEUROPLAYCE® neuromarketing methodology), corporate design and branding, campaign development, web design and website development, social media marketing, storytelling and content creation, print and brochure production, video production with 3D renderings, and tourism marketing materials. The agency's core differentiator is their scientific approach to brand positioning through NEUROPLAYCE®, which combines neuroscientific insights with workshop-based techniques to uncover brand values and motivations. They serve clients across diverse industries including energy, mobility, healthcare, tourism, fashion, and industrial sectors.

Differentiator

Problem solved

Functional benefit

Brands

• NEUROPLAYCE®: Proprietary neuromarketing methodology developed by the agency for scientific brand positioning, combining neuroscience insights with brand strategy and optionally using Lego Serious Play as an implementation tool.

Products and services

• Markenstrategie & Positionierung (Brand Strategy & Positioning) Strategic brand development using the proprietary NEUROPLAYCE® neuromarketing methodology to create memorable brand positioning for enterprise clients across industries.
• Corporate Design & Branding Visual identity development including logos, color systems, typography, image worlds, layout systems, and comprehensive brand guidelines for presentations, web, and print.
• Kampagnenentwicklung (Campaign Development) Development of advertising campaigns across digital and traditional media channels to drive brand awareness and engagement, including image campaigns, outdoor advertising, digital displays, and cinema spots.
• Webdesign & Website-Entwicklung (Web Design & Website Development) Website design and development services, including CMS implementation (TYPO3, WordPress), responsive design, e-commerce, and concept, copy, photography, and CMS development for clients such as Labor Dr. Brunner and Robert Bayer GmbH.
• Social-Media-Marketing Social media strategy development, content creation, and campaign management across platforms for clients such as Plan International Schweiz, ELCO Deutschland, and Robert Bayer GmbH.
• Storytelling & Content Narrative-driven content creation that creates emotional connections between brands and their audiences, including copy, photography, and editorial content.
• Print & Broschüren (Print & Brochures) Print collateral design including brochures, catalogs, flyers, and promotional materials for enterprise clients.
• Videoproduktion & 3D-Renderings (Video Production & 3D Renderings) Video production from concept to final cut, including 3D renderings, animations, and post-production services; delivered for clients such as HyWin (Climatech facade) and WAGNER Group (product launch).
• Gästemagazine & Tourismus-Marketing (Guest Journals & Tourism Marketing) Editorial design and production of guest journals and tourism marketing materials for regional destinations, including multilingual marketing materials for clients such as Internationale Bodensee Tourismus GmbH and the Konstanz guest journal.
• NEUROPLAYCE® A proprietary neuromarketing methodology combining semiometry, motivational theory, and game theory with LEGO Serious Play workshops to uncover brand values and target group motivations; used as the foundational approach for the agency's brand strategy engagements.

Named customers11 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• BVMW (Bundesverband Die Deutsche Industrie)minorGTM or Marketing PartnerMember of Der Mittelstand BVMW Bundesverband, a major German SME association providing networking opportunities and industry representation.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• kempertrautmann: Hamburg-based independent creative agency offering brand strategy, campaigns, and digital services. Comparable as a German creative agency delivering brand strategy and integrated campaigns to enterprise clients across multiple industries.
• MetaDesign: German-founded brand and design consultancy with offices in Berlin, Düsseldorf, and internationally. Comparable because it operates in the same brand strategy, corporate design, and visual identity space with B2B enterprise clients, but at significantly larger scale.
• Strichpunkt Design: Stuttgart-based brand and corporate design agency focused on corporate branding, design systems, and visual identity. Comparable because it serves B2B enterprise clients in Baden-Württemberg with similar brand strategy and design services, but at larger scale.
• Grabarz & Partner: Hamburg-based independent creative agency with strong brand and campaign focus. Comparable as a German mid-sized agency offering brand strategy, creative development, and integrated campaigns to enterprise clients.
• Zum goldenen Hirschen: German independent creative agency with multiple locations, offering brand strategy, campaigns, and content. Comparable as a mid-sized German creative agency serving enterprise clients with integrated brand-to-campaign services, though with a stronger PR heritage.
• kolle rebbe: Hamburg-based creative agency specializing in brand strategy, corporate design, and integrated campaigns. Comparable as a German creative agency offering brand positioning and campaign work to enterprise clients, but with a stronger focus on cross-channel brand experience design.

Broad incumbents

• Scholz & Volkmer: German brand and digital agency offering brand strategy, corporate design, and digital experiences. Comparable as a German-speaking creative agency marketing to enterprise clients, but operates at significantly larger scale and broader geographic reach than vergissmeinnicht.
• Serviceplan Group: Germany's largest independent agency group, providing brand strategy, creative, digital, and media services. Comparable as a full-service German marketing agency serving enterprise clients, but operates globally and integrates neuroscience and data-driven marketing capabilities including neuromarketing research.
• Jung von Matt: One of Germany's largest independent creative agency networks with deep expertise in brand strategy, campaigns, and digital experiences. Comparable as a German agency offering the same full-service marketing stack as vergissmeinnicht, but at a much larger scale and broader geographic footprint.
• Saatchi & Saatchi Germany: German arm of the global Saatchi network, offering brand strategy, advertising, and digital. Comparable for the brand strategy and full-service creative offerings, but operates as a global network with neuroscience partnerships that compete directly with NEUROPLAYCE® positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/vergissmeinnicht-marketing

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about vergissmeinnicht Marketing