江苏和吉家居有限公司
Jiangsu Heji Home Furnishing Co., Ltd. (江苏和吉家居有限公司) operates the Lemon Live (柠檬直播/Victure) consumer sports streaming platform at victure.cn, serving individual sports fans globally with live streams, schedules, highlights, and news for football and basketball leagues including the NBA, Premier League, and Champions League.
- Company typePrivate
- Founded2023
- Headquarters无锡市, 江苏省, China
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What 江苏和吉家居有限公司 does
Jiangsu Heji Home Furnishing Co., Ltd. (江苏和吉家居有限公司) is a privately held Chinese entity registered in Wuxi, Jiangsu, that operates the Lemon Live (柠檬直播) sports streaming platform under the DBA Victure at victure.cn. Despite the parent entity's name suggesting home furnishings, all operational evidence points to a consumer-facing sports media business: the website provides live streaming schedules, match results, video highlights, and news articles across global football and basketball competitions, including the NBA, CBA, Premier League, Champions League, and Chinese Super League, alongside a long tail of international lower-division leagues.
The platform's core technology is a web-based aggregation and presentation layer for live sports streams, relying on embedded third-party players to deliver video rather than proprietary broadcast infrastructure. Content distribution is direct-to-consumer via the company website, with no mobile app, no API, and no disclosed SDK integrations. Marketing is content-led, driven by SEO-oriented sports news articles and an updated match schedule that lists fixtures across multiple geographies. The platform targets individual sports enthusiasts globally, with content rendered in Chinese.
The business model is not disclosed in the available data: there is no pricing, no subscription tier, no advertising client list, and no revenue figure. The entity has 1-10 employees, no disclosed funding rounds, no patents or trademarks, no partnerships, no management team information, and no certifications. As a result, the company's monetization mechanics, customer acquisition cost, and unit economics are entirely opaque from public sources.
江苏和吉家居有限公司 firmographics
Firmographics- Name
- 江苏和吉家居有限公司
- Legal name
- Victure
- Website
- https://victure.cn
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Jiangsu Heji Home Furnishing Co., Ltd. (江苏和吉家居有限公司) operates the Lemon Live (柠檬直播/Victure) consumer sports streaming platform at victure.cn, serving individual sports fans globally with live streams, schedules, highlights, and news for football and basketball leagues including the NBA, Premier League, and Champions League.
- Ownership category
- akta.pro rank
江苏和吉家居有限公司 industry classification
Industry- Product category
- Sports Streaming
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Spectator Sports (7112)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Direct-to-Consumer (DTC) Sports Streaming Platforms (MPAKAOAA)
- akta.pro secondary industry
- Sports Highlights, Clips & VOD Libraries (MPAKAOAF)
Keywords
Where 江苏和吉家居有限公司 is headquartered
LocationHeadquarters
- HQ city
- 无锡市, 江苏省
- HQ country
- China
- HQ region
- Asia
Markets served
江苏和吉家居有限公司 business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Infrastructure, Marketing or Sales, Personnel
Distribution channels1 record
Marketing channels2 records
江苏和吉家居有限公司 product offering
Product offeringCore offering
江苏和吉家居有限公司 operates the Victure (柠檬直播) website, which aggregates and streams live broadcasts of football and basketball matches across global leagues such as NBA, CBA, Premier League, Champions League, and Chinese Super League. The site also publishes sports news articles, match reports, and video highlights for individual sports fans.
Differentiator
Problem solved
Functional benefit
Products and services
- 柠檬直播 - Football Live Streaming (足球直播) Live streaming listings and embedded players for football (soccer) matches from global leagues, with real-time match schedules and status indicators. Targeted at individual football fans seeking free, centralized access to live broadcasts.
- 柠檬直播 - Basketball Live Streaming (篮球直播) Live streaming listings for basketball games from leagues including NBA and CBA, with real-time match schedules. Targeted at individual basketball fans seeking free access to live broadcasts.
- Football Video Highlights (足球视频) On-demand football video highlights and match clips served to individual fans who want to catch up on matches after they finish.
- Basketball Video Highlights (篮球视频) On-demand basketball video highlights and match clips served to individual fans who want to catch up on games after they finish.
- Football News (足球新闻) Aggregated football news articles, including match reports, player news, and league updates from global competitions, available free to individual sports fans.
- Basketball News (篮球新闻) Aggregated basketball news articles, including match reports, player news, and league updates from global competitions, available free to individual sports fans.
Companies that use 江苏和吉家居有限公司
Customer profileSegments1 record
Ideal customer profiles1 record
江苏和吉家居有限公司 technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
江苏和吉家居有限公司 partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights3 records
江苏和吉家居有限公司 competitors and assessment
Company assessmentBroad incumbents
- DAZN: Global sports streaming subscription service covering football, basketball and combat sports. Comparable DTC sports-streaming model but operating with official rights at international scale.
- ESPN: Global sports media giant combining live broadcasts, scores, news and VOD for major leagues. Comparable multi-sport aggregation and editorial + streaming product mix.
- iQiyi Sports (爱奇艺体育): Sports-focused vertical of iQiyi offering live streams of football and basketball under licensed arrangements. Comparable in product (live + VOD + news) and target audience, but operates at much larger scale.
- Migu Video (咪咕视频): China Mobile's streaming platform holding rights to multiple football leagues including UEFA and Bundesliga. Comparable live-sports focus with a much larger infrastructure and licensing base.
- Tencent Sports (腾讯体育): Major Chinese rights-holding sports streaming platform under Tencent, with official deals for NBA, EPL and other leagues. Comparable audience but with legitimate licensing and significantly broader resources.
Emerging players
- Qiutan (球探体育 / Win007): Chinese football-data and live-score platform with embedded match links and news. Comparable niche aggregator serving the same Chinese football audience with a similar lightweight, link-driven model.
- Hupu (虎扑): Largest Chinese sports community platform focused on basketball and football with strong user-generated content and some live-stream features. Comparable basketball-centric audience and content-driven traffic model.
Direct peers
- Sohu Sports (搜狐体育): Sports portal under Sohu providing news, live scores and streaming links for global football and basketball. Comparable offering and target audience within the Chinese market.
- Zhibo8 (直播吧): Leading Chinese sports streaming aggregator and live-score site covering football, basketball and other leagues. Directly comparable in audience, content mix (live streams + news + schedules) and reliance on third-party stream sources.
- Sina Sports (新浪体育): Established Chinese sports media outlet providing news, schedules and live-stream links across football and basketball. Highly comparable content mix targeting the same Chinese sports-fan audience.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat1 record
Key risks6 records
Key highlights4 records
Customer concentration
江苏和吉家居有限公司 social profiles
Digital presence江苏和吉家居有限公司 financial estimates
Financial estimateRevenue estimate
Valuation estimate
江苏和吉家居有限公司 leadership team
Management profileNumber of profiles
江苏和吉家居有限公司 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
江苏和吉家居有限公司 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 江苏和吉家居有限公司
What does 江苏和吉家居有限公司 do?
江苏和吉家居有限公司 operates the Victure (柠檬直播) website, which aggregates and streams live broadcasts of football and basketball matches across global leagues such as NBA, CBA, Premier League, Champions League, and Chinese Super League. The site also publishes sports news articles, match reports, and video highlights for individual sports fans.
Is 江苏和吉家居有限公司 a public or private company?
江苏和吉家居有限公司 is a private company. It is classified as unknown and is currently operating.
When was 江苏和吉家居有限公司 founded?
江苏和吉家居有限公司 was founded in 2023. It employs 1 to 10 people.
Where is 江苏和吉家居有限公司 based?
江苏和吉家居有限公司 is headquartered in 无锡市, 江苏省, China, in the Asia region.
Who are 江苏和吉家居有限公司's main competitors?
Broad incumbents on record are DAZN, ESPN, iQiyi Sports (爱奇艺体育), Migu Video (咪咕视频) and Tencent Sports (腾讯体育). Emerging players are Qiutan (球探体育 / Win007) and Hupu (虎扑). Direct peers are Sohu Sports (搜狐体育), Zhibo8 (直播吧) and Sina Sports (新浪体育).
Does 江苏和吉家居有限公司 have an API?
No public API is recorded for 江苏和吉家居有限公司.
What industry is 江苏和吉家居有限公司 in?
江苏和吉家居有限公司's product category is Sports Streaming. Its primary akta.pro industry code is MPAKAOAA, Direct-to-Consumer (DTC) Sports Streaming Platforms, with a secondary code of MPAKAOAF, Sports Highlights, Clips & VOD Libraries. Its NAICS code is 5162 and its SIC code is 7990.