Village Pointe

What Village Pointe does

Village Pointe is a single-asset retail shopping center located at 17305 Davenport Street in Omaha, Nebraska (ZIP 68118), operated and developed by RED Development, with the website copyright attributed to RED Development and a Privacy Policy linking to federalrealty.com, suggesting a possible corporate affiliation with Federal Realty. The property functions as a curated, open-air lifestyle destination for consumers in the Omaha metropolitan area, combining national anchor retailers (Scheels, Apple, Nordstrom Rack, Best Buy), specialty apparel (lululemon, American Eagle Outfitters, Altar'd State, Athleta, DSW), dining venues (Saltgrass Steak House, Ancho & Agave), entertainment (Marcus Theatres cinema), and personal services (Village Pointe Dentistry, Pearle Vision). The center distinguishes itself from conventional strip retail through the Village Pointe Amphitheater, which hosts recurring community programming including the Strength Saturdays summer fitness series (sponsored by Children's Nebraska and hosted by TK Jazzercise and Powerlife Yoga) and the Boo Bash Halloween event (presented by Woodhouse).

The property's core technology is a shopping-center management and tenant-directory platform — a marketing website with an online directory, events calendar, and calendar subscription feeds (Google Calendar, iCalendar, Outlook 365, Outlook Live) enabling visitors to sync the center's events. No mobile application is offered, and no proprietary AI/ML, data-asset, or platform features are deployed; the technology stack is standard web CMS-based marketing infrastructure rather than a productized software platform. Social presence is limited to an Instagram account (@village_pointe) for tenant spotlights and event promotion, alongside an email newsletter subscription channel.

Village Pointe's revenue model is retail tenant rent — leasing physical space to tenant businesses — and the center operates on standard shopping-center economics with daily operating hours of 10AM to 9PM. The on-site team is approximately six employees, consistent with property management and operations rather than corporate headquarters scope (RED Development is the underlying operator). End consumers access the property through walk-in physical storefronts. No app, no API, no proprietary integrations beyond calendar subscriptions, no awards, no certifications, no patents, and no funding rounds or M&A activity are disclosed in the source data.

Name

Village Pointe

Legal name

Village Pointe Shopping Center

Website

https://villagepointeshopping.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Village Pointe is a single shopping center in Omaha, Nebraska, operated by RED Development, offering curated retail, dining, entertainment, and personal services alongside community event programming at its amphitheater for Omaha metropolitan area consumers.

Ownership category

akta.pro rank

Headquarters

HQ city

Omaha

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Operations, Marketing or Sales, Personnel

Revenue model

1. Retail Tenant Rent: Village Pointe generates revenue by leasing retail space to tenant businesses. Tenants include national retail chains (Scheels, Apple, lululemon, Nordstrom Rack, Best Buy), restaurants (Saltgrass Steak House, Ancho & Agave, Ika San Ramen), entertainment venues (Marcus Theatres), and service providers (Village Pointe Dentistry, Pearle Vision).

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Village Pointe is a single-location lifestyle shopping center in Omaha, Nebraska owned and operated by RED Development. It leases retail space to a curated mix of national retailers, restaurants, entertainment venues (Marcus Theatres), and personal service providers, and programmatically hosts community events such as Strength Saturdays and Boo Bash at its outdoor amphitheater. Revenue is generated primarily through recurring retail tenant rent.

Product overview

Village Pointe is a single shopping center complex serving as a premier retail and entertainment destination in Omaha, Nebraska. The property operates as a unified platform offering curated shopping (with tenants including Scheels, DSW, Apple Store, Athleta, and numerous apparel retailers), dining (Saltgrass Steak House, Ancho & Agave, and other restaurants), and entertainment (Marcus Theatres cinema, boutique fitness studios like Powerlife Yoga and TK Jazzercise). The center features the Village Pointe Amphitheater for community events including its Strength Saturdays fitness program and Boo Bash Halloween event. Additional services include Village Pointe Dentistry. The shopping center provides calendar subscription integrations allowing visitors to sync events to external calendar applications.

Differentiator

Problem solved

Functional benefit

Products and services

• Village Pointe Shopping Center A premier retail and entertainment destination in Omaha, Nebraska, leasing space to a curated mix of national retailers, restaurants, entertainment venues, and personal service providers for the Omaha metropolitan area consumer market.
• Village Pointe Amphitheater An outdoor venue at Village Pointe hosting community fitness classes and seasonal events such as Strength Saturdays and Boo Bash; sponsored by Children's Nebraska and Woodhouse for community programming.
• Strength Saturdays Complimentary outdoor fitness class series held at the Village Pointe Amphitheater during summer, hosted by TK Jazzercise and Powerlife Yoga, intended to drive foot traffic and community engagement at the shopping center.
• Boo Bash A family-friendly Halloween event at Village Pointe featuring activities and entertainment for children, presented by Woodhouse, intended to drive seasonal foot traffic and community engagement.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• WoodhousecoreGTM or Marketing Partner · 10 October 2026Woodhouse is the presenting sponsor for the Boo Bash Halloween event at Village Pointe. The partnership features family-friendly Halloween activities with Woodhouse receiving prominent brand visibility during the event.
• Children's NebraskacoreGTM or Marketing Partner · 8 August 2026Children's Nebraska is the sponsor for the Strength Saturdays fitness event series held at Village Pointe Amphitheater. The partnership provides complimentary outdoor fitness classes to the community throughout summer, with Children's Nebraska receiving brand visibility and association with community wellness initiatives.
• lululemonminorGTM or Marketing Partner · 3 August 2025lululemon Village Pointe location ran a promotional event offering a FREE gift with purchase of any backpack during a limited promotional period, demonstrating co-marketing between tenant and shopping center promotional activities.
• TK JazzerciseminorGTM or Marketing Partner · 1 January 2025TK Jazzercise hosts Strength Saturdays fitness classes at the Village Pointe Amphitheater, providing workout programming to community members and driving foot traffic to the shopping center.
• Powerlife YogaminorGTM or Marketing Partner · 1 January 2025Powerlife Yoga hosts Strength Saturdays fitness classes at the Village Pointe Amphitheater, providing yoga and barre workout programming to the community.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Emerging players

• RED Development: Private retail real estate developer and operator that owns and manages Village Pointe. Comparable as the parent operating platform with a multi-property portfolio of mixed-use shopping and entertainment destinations in select U.S. metros.

Broad incumbents

• Simon Property Group: Largest U.S. retail REIT with a portfolio spanning malls, premium outlets, and open-air centers. Comparable in retail real estate operations and tenant relationships, but operates at vastly greater scale across multiple formats and geographies.
• Brookfield Properties: Diversified real estate operator managing retail, office, multifamily, and logistics assets. Comparable in operating retail centers but as part of a broader mixed-asset platform rather than a focused shopping-center operator.

Direct peers

• InvenTrust Properties Corp. Public REIT focused on open-air, grocery-anchored shopping centers in select Sun Belt and growth markets. Comparable in operating model and tenant mix for everyday-needs retail destinations.
• Macerich: REIT operating a portfolio of regional malls and open-air shopping centers across top U.S. markets. Comparable in retail real estate operations and tenant relationships, with similar exposure to apparel and entertainment anchors.
• Brixmor Property Group: Largest publicly traded open-air shopping center REIT in the U.S., operating an extensive portfolio of grocery-anchored and community centers. Comparable in operating single-tenant and multi-tenant retail real estate serving suburban middle-market consumers.
• Federal Realty Investment Trust: High-quality open-air shopping center REIT that owns and operates premium mixed-use retail destinations. Implied corporate affiliation with Village Pointe per shared privacy-policy infrastructure; directly comparable in operating model and tenant philosophy.
• Phillips Edison & Company: Public REIT focused exclusively on grocery-anchored neighborhood and community shopping centers. Directly comparable in serving suburban consumers with curated retail and service tenant mixes anchored by daily-needs destinations.
• Kite Realty Group: Open-air shopping center REIT with a portfolio of predominantly grocery-anchored community centers in select growth markets. Comparable in operating philosophy around convenience- and experience-oriented retail destinations.
• Kimco Realty: Major shopping center REIT focused on open-air, grocery-anchored properties in primary U.S. markets. Comparable in leasing model, tenant diversification strategy, and consumer-shopping-center operating economics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/village_pointe
• LinkedInlinkedin.com/company/village-pointe

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Village Pointe