VISUAL VICTORY TRAINING, PLLC

What VISUAL VICTORY TRAINING, PLLC does

Visual Victory Training, PLLC (d/b/a Visual Victory Training Center) is an independent, privately-held optometry practice headquartered in Portsmouth, New Hampshire, operating from two clinical locations — 150 Griffin Rd., Suite #3 (main) and 264 Lafayette Rd., Building B (satellite) — under founder Dr. Amy D. Pruszenski, OD, FCOVD, with a clinical team that also includes Dr. Meryl Iacocca and Dr. Meredith Alfred. The firm specializes in developmental and rehabilitative vision care, with a service portfolio built around individualized Vision Therapy programs, Neuro-Optometric Evaluations, Optometric Phototherapy (Syntonics), and therapeutic lenses. Its core clinical differentiators are the non-surgical treatment of amblyopia and strabismus (with explicit positioning that treatment is viable in adulthood), and Neuro-Optometric Rehabilitation for patients with visual sequelae of concussion, traumatic brain injury, and stroke.

The practice serves five patient segments: children with learning-related vision problems, individuals with developmental conditions (autism spectrum, AD/HD, CP, Downs Syndrome), adults with post-head-injury visual dysfunction, "bright underachievers" with reading difficulties, and adults seeking treatment for eye turns and lazy eye. It is a direct-to-consumer healthcare practice using a website with educational content, online TBI and Convergence Insufficiency symptom surveys, a video library, SMS appointment reminders, community lectures, and a referral network of occupational therapists, physical therapists, speech-language pathologists and other eye care providers. Revenue is generated through fee-for-service clinical appointments and accepts most insurance providers, credit cards, and cash; no pricing, revenue figures, or external funding are publicly disclosed.

Name

VISUAL VICTORY TRAINING, PLLC

Legal name

Visual Victory Training, PLLC

Website

https://visualvictorytraining.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Visual Victory Training, PLLC is a Portsmouth, NH optometry practice specializing in vision therapy, neuro-optometric rehabilitation, and syntonics phototherapy for children with learning-related vision issues, individuals with special needs, and adults recovering from head injuries.

Ownership category

akta.pro rank

Product category

Optometry and Vision Therapy Services

NAICS

Offices of Optometrists (62132)

SIC

Ophthalmic Goods (3851)

akta.pro primary industry

Vision Therapy & Orthoptics (HLAKAKAM)

akta.pro secondary industries

Pediatric Ophthalmology & Strabismus (HLAKAKAD), Pediatric Ophthalmology & Orthoptics Devices (Amblyopia Therapy, Strabismus Measurement & Treatment) (HLAHAJAM)

Keywords

• Vision therapy services
• Neuro-optometric rehabilitation
• Optometric phototherapy
• Pediatric optometry
• Amblyopia treatment

Headquarters

HQ city

Portsmouth

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Vision Therapy and Eye Care Services: Healthcare practice providing vision therapy services, neuro-optometric evaluations, and related eye care treatments. Accepts most insurance providers, credit card companies, and cash payments. Revenue generated through fee-for-service medical appointments and treatments.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Visual Victory Training Center provides individualized vision therapy programs, neuro-optometric evaluations, and optometric phototherapy (Syntonics) to treat visual, perceptual, and motor disorders. The practice specializes in non-surgical treatment of amblyopia (lazy eye), strabismus (eye turns), double vision, and visual deficits resulting from concussions, traumatic brain injuries, and strokes, serving both children and adults at its Portsmouth, NH clinics.

Product overview

Visual Victory Training Center is a developmental and rehabilitative optometry practice offering a unified suite of vision therapy services. The core offering centers on Vision Therapy programs supplemented by Neuro-Optometric Evaluations, Optometric Phototherapy (Syntonics), and Therapeutic Lenses. These services work together as an integrated approach: the Neuro-Optometric Evaluation identifies visual dysfunction, Vision Therapy provides individualized treatment using specialized equipment and interactive computer programs, while Phototherapy and Therapeutic Lenses offer complementary treatments. The practice specializes in treating Amblyopia (Lazy Eye), Strabismus (Eye Turns), Head Injury Vision Problems, and Children's Vision/Learning issues. Interactive Computer Programs and Home Exercise Programs are included as supportive tools within the therapy programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Vision Therapy Individualized therapeutic program that trains the eyes to work together, track, perceive, and focus properly, using prisms, eye patches, filtered lenses, trampolines, pitch-backs, and computerized systems during in-office sessions. Patients include children with learning-related vision issues and adults recovering from head injuries.
• Neuro-Optometric Evaluation Comprehensive in-depth assessment that evaluates how well vision functions, how vision interferes with activities of daily living (reading, balance, movement, tying shoes, pouring liquids), and how vision interacts with other senses. Used to inform treatment plans for patients of all ages.
• Optometric Phototherapy (Syntonics) Light-based therapy that uses different wavelengths of light to treat the nervous system on a cellular level, delivered via specially colored light or colored lens goggles. Particularly effective for patients who have suffered head injuries, concussions, or other neurological events.
• Amblyopia (Lazy Eye) Treatment Non-surgical optometric vision therapy for amblyopia (lazy eye) that is effective for patients of all ages, including adults in their 40s and older, helping patients achieve normal vision in the amblyopic eye without surgery.
• Strabismus (Eye Turn) Treatment Non-surgical optometric vision therapy for crossed eyes (esotropia) or wandering eye (exotropia) that can result in straight eye alignment without surgery, effective at any age including adults.
• Head Injury Vision Treatment (Neuro-Optometric Rehabilitation) Rehabilitative therapy addressing visual, perceptual, and motor disorders resulting from brain injuries, concussions, strokes, or other neurological disorders. Treats double vision, balance issues, and visual processing problems following traumatic events.
• Children's Vision Services Vision therapy services for children with learning-related vision problems including reading difficulties, tracking disorders, convergence insufficiency, and visual processing issues that interfere with academic performance and learning.
• Double Vision Treatment Treatment for double vision (diplopia) that occurs when eyes do not line up correctly, including ghost images and moving images experienced when reading or driving, often following head injury or neurological events.

Quantifiable outcome

• Patients able to return to work, drive, and walk with both eyes open after vision therapy
• +2 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered minor.

• Occupational TherapistsminorOthersVisual Victory Training Center coordinates care with occupational therapists when needed to provide comprehensive treatment for patients with vision problems affecting daily function.
• Physical TherapistsminorOthersCollaborative relationship with physical therapists to coordinate care for patients with vision and movement/balance disorders, particularly those recovering from head injuries.
• Speech-Language PathologistsminorOthersCoordinate care with speech-language pathologists when treating patients with communication or learning-related vision issues.
• Other Eye Care ProvidersminorOthersWorks with other eye care providers to coordinate patient care and ensure comprehensive vision treatment.
• College of Optometrists in Vision Development (COVD)minorOthersProfessional membership organization providing resources and research on vision therapy and the link between vision and learning.
• American Optometric Association (AOA)minorOthersNational organization devoted to vision health with information about children's vision and teacher resources. The practice is supported by and aligns with AOA guidelines.

Scale indicators2 records

Recent moves2 records

Expansion highlights5 records

Broad incumbents

• MyEyeDr. A large network of optometry offices providing routine eye care, eyewear, and some therapeutic services. Comparable as a multi-location private optometry competitor, though it does not focus on neuro-optometric rehabilitation.
• EyeCare Partners: A PE-backed optometry and ophthalmology platform aggregating independent practices across the U.S. Comparable as a buyer/peer because it consolidates optometry practices of similar size to Visual Victory, including specialty services, and represents a likely strategic acquirer in the space.
• National Vision: A national optical retailer operating America's Best, Eyeglass World, and other brands. Comparable as a broad incumbent in eye care services, although its focus is high-volume retail eyewear rather than specialty vision therapy.
• AEG Vision: A multi-practice optometry platform operating independent eyecare locations. Comparable because it shares the model of acquiring and operating independent optometry practices and could view a specialty vision therapy practice like Visual Victory as a tuck-in candidate.
• Warby Parker: A vertically integrated eyewear brand combining retail optical services with in-house optometrists. Comparable as a modern optometry-services competitor with growing clinical-service offerings, though positioned at the mass-market end of the category.
• Vision Source: A national network of independent optometrists offering comprehensive eye care including vision therapy referrals. Comparable as a peer because it represents the broader private-practice optometry ecosystem in which Visual Victory operates, although it does not specialize in neuro-optometric rehabilitation.

Others

• Bausch + Lomb: A global ophthalmic goods and vision-care company supplying lenses, therapeutic devices, and pharmaceuticals. Comparable as an adjacent supplier/provider in the ophthalmic ecosystem relevant to Visual Victory's therapeutic lenses and amblyopia/strabismus treatment workflows.
• Carl Zeiss Vision: A leading manufacturer of ophthalmic lenses and vision care solutions. Comparable as an adjacent supplier of therapeutic and specialty lenses relevant to the orthoptic and rehabilitation work performed by Visual Victory.
• EssilorLuxottica: A global ophthalmic goods conglomerate combining lens manufacturing with retail optical chains (LensCrafters, Pearle Vision, Target Optical). Comparable as an adjacent supplier and broad incumbent shaping the optometry services ecosystem in which Visual Victory operates.
• Neuro-Optometric Rehabilitation Association (NORA): A professional association supporting optometrists specializing in neuro-optometric rehabilitation, the same clinical niche in which Visual Victory's founder practices. Comparable because it represents the broader clinical community, training resources, and referral networks relevant to Visual Victory's TBI and rehabilitation work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/visual-victory-training-pllc

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VISUAL VICTORY TRAINING, PLLC