Vitrogen
Vitrogen is a Brazilian animal reproduction biotechnology company that operates a full-service center in Cravinhos, São Paulo, providing in vitro embryo production, proprietary culture media, professional training, and laboratory advisory services to livestock breeders, veterinarians, and reproduction laboratories across more than 20 countries.
- Company typePrivate
- Founded1998
- HeadquartersCravinhos, Brazil
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Vitrogen does
Vitrogen, officially "Vitrogen - Centro de Excelência em Tecnologia de Embriões," is a Brazilian animal reproduction biotechnology company founded in 1998 by Dra. Yeda Watanabe, a PhD in animal biotechnology who produced the first test-tube calf in Latin America. The company operates a single full-service center in Cravinhos, São Paulo, providing in vitro embryo production (IVF) for bovine, equine, caprine, and ovine livestock, a complete proprietary line of culture media for IVF and cryopreservation, professional training courses, and technical advisory services for the installation of specialized animal reproduction laboratories.
The company's core technology is in vitro embryo production, comprising oocyte selection, in vitro maturation (MIV), fertilization (FIV), in vitro culture (CIV) to blastocyst stage, and cryopreservation via vitrification and slow freezing (DT). Its culture media portfolio includes LAVAGEM, MIV, FIV, CIV, SPERM, PERCOLL (including a sexed-semen variant), TE-HEPES, and ÓLEO, alongside three cryopreservation kits. Vitrogen also publishes scientific articles and runs training programs in IVF, oocyte selection, and cryopreservation.
Vitrogen monetizes through four streams: embryo production services (professional services billed per procedure), culture media product sales (consumables exported to over 20 countries), professional training courses, and technical advisory for laboratory installation. The company has implanted 50+ third-party laboratories globally through its advisory services. Distribution is direct: full-service IVF work is performed at the Cravinhos facility, while media is sold directly to laboratories with international reach into 20+ countries. No external investors, parent company, or funding rounds are disclosed; the company is founder-controlled.
Vitrogen firmographics
Firmographics- Name
- Vitrogen
- Legal name
- Vitrogen
- Website
- https://vitrogen.com.br
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Vitrogen is a Brazilian animal reproduction biotechnology company that operates a full-service center in Cravinhos, São Paulo, providing in vitro embryo production, proprietary culture media, professional training, and laboratory advisory services to livestock breeders, veterinarians, and reproduction laboratories across more than 20 countries.
- Ownership category
- akta.pro rank
Vitrogen industry classification
Industry- Product category
- Animal Reproduction Biotechnology
- NAICS
- Biological Product (except Diagnostic) Manufacturing (325414), All Other Animal Production (11299)
- SIC
- Agricultural Services (700), Biological Products, (No Disgnostic Substances) (2836)
- akta.pro primary industry
- Embryo Transfer (ET) & IVF Services (AFAEAJAB)
- akta.pro secondary industries
- Embryo Transfer (ET) & IVF Services (Superovulation, Flushing, Implantation) (AFACAEAB), Cloning & Advanced Reproductive Technologies Services (AFAEAJAL)
Keywords
Where Vitrogen is headquartered
LocationHeadquarters
- HQ city
- Cravinhos
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Vitrogen business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Embryo Production Services: Production of high-quality in vitro embryos for cattle, horses, goats, and sheep under full service model
- Culture Media Sales: Sale of specialized culture media products for laboratories, including media for oocyte maturation, fertilization, cultivation, and cryopreservation. Exports to over 20 countries
- Professional Training: Training courses in IVF, oocyte selection, and embryo cryopreservation for veterinarians and laboratory professionals
- Technical Advisory Services: Technical, administrative, and strategic advisory for installation of specialized reproduction laboratories
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Vitrogen product offering
Product offeringCore offering
Vitrogen operates a full-service animal reproduction biotechnology center in Cravinhos, São Paulo, that produces high-quality in vitro embryos for cattle, horses, goats, and sheep; manufactures and sells a complete line of culture and cryopreservation media to laboratories in Brazil and 20+ export markets; delivers professional training courses in IVF, oocyte selection, and embryo cryopreservation; and provides technical, administrative, and strategic advisory for installation of specialized reproduction laboratories worldwide.
Product overview
Vitrogen is a full-service biotechnology company specializing in animal reproduction, offering an integrated portfolio centered on in vitro embryo production. The core offering is embryo production services, supported by a comprehensive line of culture media products (LAVAGEM, MIV, FIV, H/PHE, CIV, SPERM, PERCOLL, PERCOLL SEXADO, TE-HEPES, and ÓLEO) and cryopreservation media (VITRIFICAÇÃO, DESVITRIFICAÇÃO, and DT kits). These products are complemented by professional training courses in IVF, oocyte selection, and cryopreservation techniques, as well as technical advisory services for laboratory installation worldwide.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- High pregnancy rates in embryo production
Companies that use Vitrogen
Customer profileSegments3 records
Ideal customer profiles3 records
Vitrogen technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Vitrogen partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights4 records
Vitrogen competitors and assessment
Company assessmentBroad incumbents
- CRV: International bovine genetics and herd management company with breeding programs, AI, and reproductive services. Comparable to Vitrogen as a globally active bovine reproduction company with similar buyer segments (commercial breeders and vets), though with stronger European distribution.
- Select Sires: US-headquartered cooperative providing bovine semen and reproductive services. Comparable to Vitrogen as a long-established bovine reproduction specialist serving commercial dairies and beef producers, with broader product portfolio but less specialization in IVP services.
- ABS Global (Genus plc): Global bovine genetics and reproductive services company offering semen, IVF, and breeding programs. Comparable to Vitrogen as a major provider of bovine reproductive biotechnology to commercial herds, though ABS operates at far greater scale and is integrated with genomic evaluation.
- Vetoquinol: Global veterinary pharmaceutical and biological products company serving livestock and companion animal markets. Comparable to Vitrogen as a vendor of biological and reproductive products to veterinarians and livestock producers in Brazil and internationally.
Direct peers
- Minitube: Specialized manufacturer of reproduction technology products including media, equipment, and consumables for AI and embryo transfer in multiple species. Comparable to Vitrogen as a culture media and reproduction technology peer with multi-species coverage.
- IMV Technologies: Global provider of animal reproduction equipment, media, and consumables for livestock artificial insemination and embryo transfer. Comparable to Vitrogen as a supplier of reproduction media and lab consumables to veterinarians and reproduction labs.
- Trans Ova Genetics: US leader in bovine embryo transfer, IVF, and advanced reproductive technologies. Comparable to Vitrogen as a direct peer offering commercial IVP services to cattle breeders and veterinarians with established brand reputation.
- Grupo Aluno / In Vitro Brasil (In Vitro do Brasil): Brazilian competitor in bovine in vitro embryo production serving the same dairy and beef breeders in Brazil. Comparable to Vitrogen as a domestic peer with overlapping service offering, customer base, and geographic territory.
- IVF Bioscience: UK-based developer of media and protocols for in vitro embryo production in cattle. Comparable to Vitrogen as a specialist in bovine IVP culture media and consumables serving commercial embryo transfer laboratories worldwide.
- STgen: US-based bovine reproduction company specializing in sexed semen and embryo transfer services. Comparable to Vitrogen as a direct competitor in the embryo production and reproductive biotechnology space, with overlapping customer base of commercial breeders.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Vitrogen social profiles
Digital presenceVitrogen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vitrogen leadership team
Management profileNumber of profiles
Profiles1 record
Vitrogen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vitrogen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vitrogen
What does Vitrogen do?
Vitrogen operates a full-service animal reproduction biotechnology center in Cravinhos, São Paulo, that produces high-quality in vitro embryos for cattle, horses, goats, and sheep; manufactures and sells a complete line of culture and cryopreservation media to laboratories in Brazil and 20+ export markets; delivers professional training courses in IVF, oocyte selection, and embryo cryopreservation; and provides technical, administrative, and strategic advisory for installation of specialized reproduction laboratories worldwide.
Is Vitrogen a public or private company?
Vitrogen is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Vitrogen founded?
Vitrogen was founded in 1998. It employs 1 to 10 people.
Where is Vitrogen based?
Vitrogen is headquartered in Cravinhos, Brazil, in the Latin America region.
How does Vitrogen make money?
Four revenue lines are on record. Embryo Production Services are the primary driver. The others are culture Media Sales, professional Training and technical Advisory Services.
Who are Vitrogen's main competitors?
Broad incumbents on record are CRV, Select Sires, ABS Global (Genus plc) and Vetoquinol. Direct peers are Minitube, IMV Technologies, Trans Ova Genetics, Grupo Aluno / In Vitro Brasil (In Vitro do Brasil), IVF Bioscience and STgen.
Does Vitrogen have an API?
No public API is recorded for Vitrogen.
What industry is Vitrogen in?
Vitrogen's product category is Animal Reproduction Biotechnology. Its primary akta.pro industry code is AFAEAJAB, Embryo Transfer (ET) & IVF Services, with a secondary code of AFACAEAB, Embryo Transfer (ET) & IVF Services (Superovulation, Flushing, Implantation). Its NAICS code is 325414 and its SIC code is 700.