Von Poll Real Estate NL

What Von Poll Real Estate NL does

Von Poll Real Estate NL is a licensed franchisee of Von Poll Immobilien GmbH (Frankfurt), operating a residential real estate brokerage in the Netherlands with headquarters in Amsterdam (De Lairessestraat 51) and a regional office in Den Haag (Bankastraat 2). Founded in 2016 by Marie-Christine Lodewijk and partners, the firm is part of the parent network's 400+ offices and 1,500+ colleagues across Europe, and serves individual home buyers, sellers, renters, expats, landlords, and property owners requiring valuations in the Amsterdam and The Hague markets. The company employed 24 staff in Dutch operations and reported 235 transactions in 2023 (92 sales, 86 purchases, 57 rentals) with an average asking price of €1,101,825 and a 9.8 customer satisfaction rating.

The service portfolio spans six core offerings: Verkoopbegeleiding (sales guidance), Aankoopbegeleiding (purchase assistance), Verhuren (letting management for landlords), Aanhuur (rental search for tenants), NWWI-certified Taxaties (valuations for mortgage and insurance purposes), and Internationaal Vastgoed (cross-border transactions for expats and Dutch clients purchasing abroad), complemented by an online Woningaanbod property listings portal, a free home value tool, and new-development advisory. Underlying technology consists of standard property listing management, contact relationship management, and NVM integration for property listings and market data, with no disclosed proprietary platform or AI capability.

The business model is commission-based, earning transaction fees on residential sales, purchases, and rentals, with commissions becoming due upon conclusion of the main contract and payable within 10 days of invoicing. Go-to-market is direct field sales through the two physical offices using NVM/MVA-certified multilingual brokers, supplemented by the corporate website, Funda listings, NVM Open Huizen Dag participation, and inbound referrals from the parent network's international offices. The firm is regulated through NVM membership, NWWI valuer certification, MVA affiliation, and Vastgoedcert registration.

Name

Von Poll Real Estate NL

Legal name

Von Poll Real Estate

Website

https://von-poll.nl

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Von Poll Real Estate NL is the licensed Dutch franchisee of Von Poll Immobilien GmbH, operating a residential real estate brokerage from Amsterdam and The Hague that serves individual home buyers, sellers, renters, expats, and landlords with NVM-certified brokers and NWWI-certified valuation services.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312), Real Estate Property Managers (53131)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Buyer Representation Services (BPAJAAAJ)

Keywords

• Residential real estate brokerage
• Property sales services
• Rental management
• Property valuation
• Real estate agency

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Real estate transaction commissions: Commission-based revenue from residential property sales, purchases, and rentals. Commission earned upon conclusion of main contract (lease or purchase agreement) per their terms and conditions. Both buyer and seller may pay commission depending on representation.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Von Poll Real Estate NL is a residential real estate brokerage operating offices in Amsterdam and The Hague. It provides sales guidance (Verkoopbegeleiding), purchase assistance (Aankoopbegeleiding), rental management (Verhuren), rental assistance (Aanhuur), NWWI-certified valuations (Taxaties), international property services (Internationaal Vastgoed), and new development advisory (Nieuwbouw). The firm operates as a licensed franchise under Von Poll Immobilien GmbH, leveraging a network of 400+ offices across Europe and 1,500+ staff to serve Dutch consumers and expats.

Product overview

Von Poll Real Estate NL operates as a full-service residential real estate brokerage with offices in Amsterdam and The Hague. The company offers a unified platform of integrated services including property sales guidance (Verkoopbegeleiding), buying assistance (Aankoopbegeleiding), letting management (Verhuren), rental assistance (Aanhuur), certified valuations (Taxaties), and international property services. The offering is complemented by an online property listings portal (Woningaanbod), a free home value estimation tool (Gratis Woningwaardetest), and new development advisory services (Nieuwbouw). As part of Von Poll Immobilien GmbH, the company leverages an international network spanning 400+ offices across Europe to serve both domestic and international clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Verkoopbegeleiding (Sales Guidance) Complete sales support for selling residential properties, including market valuation, marketing, negotiation, and transaction management. Targeted at residential property owners in Amsterdam and The Hague.
• Aankoopbegeleiding (Buying Assistance) Expert guidance for purchasing residential properties, including property search, viewings, negotiations, and closing support. Aimed at prospective home buyers in the Dutch market.
• Verhuren (Letting/Rental Management) Rental management services for property owners, including tenant screening, lease preparation, and ongoing property management. Targeted at landlords seeking optimal rental returns.
• Aanhuur (Renting Assistance) Professional assistance for tenants seeking rental properties, including property search, viewings, and lease negotiation. Aimed at renters including expats relocating to Amsterdam and The Hague.
• Taxaties (Valuations) NWWI-certified property valuation reports used for mortgage applications, insurance, and sales purposes. Provided by NWWI-registered appraisers for validated valuation outcomes.
• Internationaal Vastgoed (International Property) Cross-border real estate services including property purchases abroad and assistance for expats relocating to the Netherlands. Backed by the Von Poll Immobilien GmbH network across Europe.
• Nieuwbouw (New Development) Advisory and brokerage for new construction property purchases, including project searches and allocation support. Aimed at buyers interested in newly built homes.
• Woningaanbod (Property Listings Portal) Online portal displaying available properties for sale and rent in Amsterdam, The Hague, and select international markets. Serves as the brokerage's primary listing surface for prospective buyers and tenants.
• Gratis Woningwaardetest (Free Home Value Tool) Online property valuation tool that provides homeowners with estimated property values based on address and property details. Used to generate seller leads for the brokerage.

Quantifiable outcome

• Average transaction asking price of €1,101,825 in 2023
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Von Poll Immobilien GmbHcoreOEM/ Whitelabel/ Licensing PartnerParent company based in Frankfurt, Germany. Von Poll Real Estate NL operates as licensed franchisee for Netherlands under the Von Poll brand. Parent network spans 400+ offices across Europe including Germany, Spain, Portugal, Luxembourg, Italy, Austria, Croatia, Serbia, and Switzerland with 1,500+ employees.
• NVM (Nederlandse Vereniging van Makelaars)coreStrategic or Co-development PartnerDutch real estate agent association. Von Poll brokers are NVM certified. NVM provides training, standards, and industry guidelines for real estate professionals.
• MVA (Makelaarsvereniging Amsterdam)coreStrategic or Co-development PartnerAmsterdam real estate brokers association. Von Poll Amsterdam office is affiliated, providing local market standards and networking.
• VastgoedcertcoreStrategic or Co-development PartnerQuality register for real estate brokers in Netherlands. Von Poll offices are registered, ensuring quality standards and certification compliance.
• NWWI (Nederlands Woninghypotheek Waarde Instituut)coreStrategic or Co-development PartnerDutch register for property valuators. Von Poll appraisers are NWWI certified and registered, enabling them to provide validated valuation reports for mortgage lenders.
• FundaminorGTM or Marketing PartnerPrimary Dutch property listing platform. Von Poll listings appear on Funda, which also hosts customer reviews for the agency.

Scale indicators6 records

Recent moves8 records

Expansion highlights3 records

Direct peers

• Engel & Völkers Nederland: Premium international residential real estate franchise with strong presence in Amsterdam and other Dutch cities. Most directly comparable to Von Poll NL: similar international franchise model, premium positioning, expat focus, and white-glove brokerage services.
• Makelaarsland: Large Dutch residential real estate brokerage competing on flat-fee and full-service models; competes head-to-head with Von Poll NL for sellers and buyers in Amsterdam and The Hague.
• Knab Makelaars: Dutch residential real estate brokerage affiliated with ABN AMRO, offering sales, purchase, and rental services. Comparable service-line competitor to Von Poll NL in the Dutch residential market.
• CENTURY 21 Nederland: International residential real estate franchise active across the Netherlands; competes on the same broker/agent services for sales, purchases, and rentals as Von Poll NL.
• Sotheby's International Realty Netherlands: International luxury residential real estate franchise with Dutch operations; directly comparable on premium positioning, international referral network, and high-ticket property focus similar to Von Poll.
• ERA Real Estate Nederland: Global residential real estate franchise operating in the Netherlands; directly comparable service offering (sales, purchase, rental assistance) to Von Poll NL with similar franchise economics.
• RE/MAX Nederland: Global residential real estate franchise operating across the Netherlands with comparable services (sales, rentals, valuations). Competes with Von Poll NL in the same Dutch mid-market and premium segments via the franchise model.
• Coldwell Banker Nederland: International real estate franchise with Dutch operations focused on residential sales and rentals; directly comparable franchise structure and service offering to Von Poll NL.

Regional players

• Dynamic Vastgoed: Dutch NVM-affiliated residential real estate firm operating in the Randstad region; comparable full-service residential offering to Von Poll NL, particularly in the Amsterdam area.
• Beter Wonen Makelaars: Dutch residential real estate brokerage with focus on Amsterdam and surrounding region; competes with Von Poll NL on residential sales, purchases, and rentals for the same Dutch client base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/von-poll-real-estate-netherlands

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Von Poll Real Estate NL