VraagWijzer

What VraagWijzer does

VraagWijzer is the central citizen-facing access point for social welfare and care services operated by Gemeente West Maas en Waal, a small municipality in Gelderland, Netherlands. It serves as a single intake and referral channel for residents seeking support across youth and family, employment and income, education, and care and assistance domains, including Wmo household help, housing adaptations, mobility aids, personal budgets (PGB), youth protection, mental health referrals, and caregiver support. Residents reach the service by phone (0487 790 790), email ([email protected]), or scheduled in-person appointments at the town hall at Dijkstraat 11 or the VraagWijzer office at Van Heemstraweg 50 in Beneden-Leeuwen, with a proactive callback model returning all voicemails within one business day.

The service is supported by a network of voluntary advisors (vrijwillige adviseurs) active in all 8 villages of the municipality (Alphen, Altforst, Appeltern, Beneden-Leeuwen, Boven-Leeuwen, Dreumel, Maasbommel, and Wamel), coordinated by Sociom. Core technology is a SIM-based municipal content management system with ReadSpeaker text-to-speech, Acquia Optimize, and SIManalytics Tag Manager (anonymous, non-personal statistics) supporting digital accessibility under the Dutch Digital Accessibility Act. An appointment booking platform (westmaasenwaal.mijnafspraakmaken.nl) handles scheduling for in-person services. Approximately 30 local merchants participate in the waardebonnen voucher scheme (€25 per voucher), distributed to low-income residents (up to 120% of social assistance norm) and administered by Werkzaak Rivierenland.

VraagWijzer is fully funded by the municipal budget and does not generate commercial revenue; advisory and intake services are provided free of charge to residents. Certain Wmo services carry income-dependent co-payments set by the CAK (max €20.60/month for household help; max €21.80/month in 2026 for housing adaptations and transport provisions). GGD Gelderland-Zuid acts as Wmo quality oversight partner, and Versis provides subsidized door-to-door transport for residents with mobility limitations. The parent organization (Gemeente West Maas en Waal) employs approximately 120 staff; VraagWijzer's specific FTE allocation is not separately disclosed, though the firmographic headcount is listed as 5. The service has been recognized with the Koninklijk Predicaat, Koninklijke Erepenning, Koninklijke Onderscheiding, and Dementievriendelijke Gemeente certifications.

Name

VraagWijzer

Legal name

Gemeente West Maas en Waal

Website

https://vraagwijzerwestmaasenwaal.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

VraagWijzer is the central welfare and care access point operated by Gemeente West Maas en Waal in the Netherlands, providing free phone- and appointment-based intake, assessment, and referral services across youth, employment, income, education, and Wmo care domains to residents of its 8 villages.

Ownership category

akta.pro rank

Product category

Municipal Social Welfare Services

NAICS

Services for the Elderly and Persons with Disabilities (62412), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300)

akta.pro primary industry

Local Public Health & Human Services Administration (BPAIACAK)

Keywords

• Social welfare services
• Municipal care support
• Welfare consultation
• Community care referrals
• Social service coordination

Headquarters

HQ city

Beneden-Leeuwen

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Others

Revenue model

1. Municipal tax-funded service delivery: VraagWijzer is fully funded by the municipal budget of West Maas en Waal, which is in turn supported by government grants and local taxation (gemeentebelastingen). No direct revenue is collected from citizens for VraagWijzer advisory services. Certain Wmo services (household help, housing adaptations, transport provisions) require income-dependent co-payments set by the CAK. The municipality also issues voucher booklets (waardebonnen, €25 each) to qualifying low-income residents, funded from the municipal budget.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

VraagWijzer is the municipality of West Maas en Waal's central citizen access point for welfare, care, youth-and-family, work-and-income, and education support. Residents reach a VraagWijzer consultant by phone (0487 790 790), email ([email protected]), or scheduled appointment, and receive intake, assessment, and referral to specialized providers, culminating in a personalized support plan (persoonlijk ondersteuningsplan). The service coordinates Wmo household help, housing adaptations, transport provisions, personal budgets (PGB), the waardebonnen low-income voucher scheme, and youth assistance under the Jeugdwet.

Product overview

VraagWijzer is a municipal service portal provided by the municipality of West Maas en Waal in the Netherlands. It serves as the central access point for residents seeking information and assistance on welfare, healthcare, youth and family services, work and income support, and education. The service operates through phone consultation with trained consultants who can provide guidance and referrals. The website also serves as an information hub covering topics including waste management, taxes, construction, sustainability, births and deaths, youth/family/education, reporting issues, news, entrepreneurship, participation, documents, recreation/tourism, subsidies, marriage, safety, permits, traffic/transport, refugees, wellbeing, work/income, housing, and care/support.

Differentiator

Problem solved

Functional benefit

Products and services

• VraagWijzer welfare and care consultation A municipal welfare and care consultation service for residents of West Maas en Waal. Residents contact a VraagWijzer consultant by phone (0487 790 790), email ([email protected]), or in-person appointment to receive intake, assessment, and referrals across Jeugd en Gezin (youth and family), Werk en Inkomen (work and income), Onderwijs (education), and Zorg en Hulp (care and assistance), culminating in a personalized support plan (persoonlijk ondersteuningsplan) developed during a home visit.
• Wmo household help (hulp bij het huishouden) Wmo-funded household assistance for residents who cannot manage daily household tasks independently. Subject to income-dependent co-payment set by the CAK, with a maximum of €20.60/month (subscription tariff). Residents below AOW age sharing a household with at least one other person are exempt, and children under 18 are exempt.
• Wmo housing adaptations and transport provisions Wmo-funded housing adaptations (traplifts, bathroom modifications, ramps) and mobility/transport provisions for residents with disabilities or mobility limitations. Income-dependent co-payment, maximum €21.80/month in 2026, with income and assets factored into the calculation. Transport provisions include Versis door-to-door regional transport and Valys long-distance transport accessed via municipality-issued transport passes.
• Personal budgets (PGB) for Wmo and Youth Law Personal budget (PGB) allowances enabling residents to purchase their own Wmo or Jeugdwet care from providers of their choice. Tariffs are based on contracted provider rates: informal carers receive 50% of the contracted rate, capped at €20/hour; zzp'ers receive 90% of the contracted rate; professional caregivers receive 100% of the contracted rate. PGB for mobility aids and housing adaptations follow separate rules.
• Waardebonnen low-income voucher scheme Municipal voucher scheme (waardebonnenregeling) providing €25 face-value vouchers to qualifying low-income households for use at approximately 30 participating local merchants. Households with income up to 120% of the social assistance norm receive €75 per child aged 0-17, plus an additional €50 per adult household member aged 18+ for those in debt restructuring. Vouchers are not redeemable for cash and are administered by Werkzaak Rivierenland on behalf of the municipality.
• Municipal appointment booking for in-person services Online appointment booking system (westmaasenwaal.mijnafspraakmaken.nl) enabling residents to schedule in-person visits at the Beneden-Leeuwen town hall (gemeentehuis) for services including waardebonnen voucher collection and address changes. Operates as the primary digital interface for physical service access.
• Cliëntondersteuning (independent client support) Independent client support service (cliëntondersteuning) available to residents applying for Wmo or other municipal support. The client supporter operates independently of VraagWijzer and the municipality, does not decide on care provided, and may accompany residents to keukentafelgesprek (kitchen-table) meetings, municipal consultations, or UWV appointments.

Quantifiable outcome

• Callback from VraagWijzer consultant within one business day for all voicemail messages
• +2 more outcomes

Named customers5 records

Segments7 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core, major and minor.

• SociomcoreImplementation/ SI/ Consulting PartnerSociom is the social welfare organization that supports the voluntary advisor (vrijwillige adviseurs) network across all 8 villages of West Maas en Waal. It provides individual coaching, group sessions, and community development support. Sociom also coordinates mental health and dementia support programs. The municipality funds Sociom's services. Contact: Anja Valckx, Coordinator Samenlevingsopbouw, 06 8235 0055.
• GGD Gelderland-ZuidcoreStrategic or Co-development PartnerGGD Gelderland-Zuid serves as the Wmo supervisory authority for West Maas en Waal municipality. It conducts incident (calamiteiten) investigations and monitors the quality of Wmo service providers with which the municipality holds contracts or subsidies. The GGD also provides health inspection services under the Jeugdwet.
• Werkzaak RivierenlandmajorOthersWerkzaak Rivierenland administers the waardebonnen (voucher) scheme on behalf of the municipality, processing applications from low-income residents and distributing vouchers worth €25 per unit. Residents contact Werkzaak Rivierenland at 088 9375 000 (Mon–Fri 09:00–10:30) or via [email protected].
• Stichting Landschapsbeheer GelderlandminorStrategic or Co-development PartnerStichting Landschapsbeheer Gelderland (SLG) collaborates with the municipality's village platforms (dorpsplatforms) to establish and coordinate zwerfafvalbrigades (litter brigades) in all 8 villages. SLG provides coordination support, and the municipality supplies equipment (safety vests, litter pickers, bags) and arranges waste collection.
• VersismajorOthersVersis is a door-to-door taxi transport service operating in the Rivierenland region, including West Maas en Waal. Residents with mobility limitations access Versis via a municipality-issued transport pass coordinated through VraagWijzer. Fares are subsidized to approximate standard public transport costs.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• VluchtelingenWerk Nederland: VluchtelingenWerk provides social support, intake, and case management for refugees — overlapping VraagWijzer's 'Vluchtelingen en immigratie' service line and the broader social-assistance intake role. Comparable on welfare-navigation business model and vulnerable-population focus.
• MEE Nederland: MEE is a Dutch nationwide network supporting people with disabilities or chronic conditions — directly overlapping VraagWijzer's disability and chronic-condition segments (Wmo adaptations, mobility aids, daily living support) and competing for the same 'clientondersteuning' role VraagWijzer's independent client supporters occupy.
• Per Saldo: Per Saldo is the Dutch interest organization for PGB (Persoonsgebonden Budget) holders — exactly the personal-budget mechanism VraagWijzer administers under Wmo and Jeugdwet. Both organizations support clients navigating PGB tariff structure, provider choice, and CAK interactions; comparable on service offering and target market.
• MantelzorgNL: MantelzorgNL is the national association for informal caregivers, addressing the same caregiver support, respite care, and caregiver voucher domain that VraagWijzer funds and refers into for elderly residents. Compares on target population (informal caregivers) and on the role of providing guidance through a complex Dutch welfare system.
• Sociom: Sociom is the social welfare organization that delivers West Maas en Waal's voluntary advisor (vrijwillige adviseurs) network, individual coaching, group sessions, and community development support — functionally the same hyperlocal welfare/care access role that VraagWijzer plays at the municipal front door. Operates as both implementation partner and parallel provider in the same region.

Broad incumbents

• Sociaal Werk Nederland: Sociaal Werk Nederland is the umbrella association for Dutch social work organizations, including welfare work, community development, and social case management — overlapping VraagWijzer's Sociom-supported functions but operating at a national scope rather than within a single municipality.

Others

• GGD Gelderland-Zuid: GGD Gelderland-Zuid is the regional public health authority that performs Wmo quality oversight, calamiteitenonderzoek (incident investigations), and Jeugdwet health inspections — an ecosystem partner rather than competitor, but operates in the same statutory welfare and youth-health domain as VraagWijzer's care and assistance access point.
• CAK (Centraal Administratie Kantoor): CAK is the Dutch government administrator that sets and collects Wmo income-dependent co-payments (e.g., the €20.60/month household-help tariff VraagWijzer residents fall under). It is the back-end administrative infrastructure that VraagWijzer relies on for Wmo service delivery and is comparable on the Wmo administrative ecosystem dimension.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Gemeente-West-Maas-en-Waal-195425200553512
• LinkedInlinkedin.com/company/vraagwijzer
• Instagraminstagram.com/gemeentewestmaasenwaal

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VraagWijzer