Walser Buick GMC of Bloomington

What Walser Buick GMC of Bloomington does

Walser Buick GMC of Bloomington is a franchised automotive dealership located at 4601 American Blvd W in Bloomington, Minnesota, operating as part of the Walser automotive group. The dealership sells new Buick vehicles (Envista, Encore GX, Envision, Enclave) and the full GMC lineup (Canyon, Sierra 1500, Sierra HD, Sierra EV, Hummer EV SUV/Pickup, Terrain, Acadia, Yukon/Yukon XL, plus commercial vehicles), alongside certified pre-owned and used inventory. With 482 new vehicles currently in stock and 500+ models available, it positions itself as one of the larger Buick and GMC single-point inventories serving the Minneapolis-St. Paul metro. The underlying technology is a standard DealerInspire-based dealership management platform with online inventory search, online financing applications, and online service scheduling.

The business model is a hybrid of new and used vehicle retail sales, finance and insurance income (primarily through a core partnership with GM Financial plus a broader lender network), and post-sale service and parts revenue — including routine maintenance, OEM parts, collision repair through the affiliated Walser Collision & Glass operation, and ancillary products such as WalserCare powertrain warranty and Walser Autoguard protection plans. The go-to-market is primarily direct-to-consumer through the physical Bloomington showroom, supplemented by digital sales tools for top-of-funnel lead capture. The "Walser Way" transparent one-price model and commission-free sales staff are positioned as the central customer experience differentiator against conventional franchise dealers, reinforced by a 3-day/300-mile return/exchange policy.

The dealership serves three primary customer segments: individual retail buyers in the Twin Cities metro seeking personal-use Buick and GMC vehicles; truck and commercial buyers requiring work-grade Sierra HD, Canyon, and commercial vehicles; and electric vehicle enthusiasts purchasing Hummer EV and Sierra EV models. Pricing varies by model and trim, with active manufacturer incentives (0% APR on 2026 Buick Envision, up to 20% off MSRP on select 2026 Sierra 1500s), a $350 documentation fee, and GM Financial financing terms. Revenue is not disclosed; the business is privately held under the Walser diversified conglomerate, with no public ticker, no funding rounds, and no M&A activity in the source data.

Name

Walser Buick GMC of Bloomington

Legal name

Walser Buick GMC Of Bloomington

Website

https://walserbuickgmc.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Walser Buick GMC of Bloomington is a franchised Buick and GMC dealership in Bloomington, Minnesota, serving the Minneapolis-St. Paul metro with new and used vehicle sales, service, parts, financing, and collision repair under the parent Walser automotive group's transparent one-price Walser Way model.

Ownership category

akta.pro rank

Product category

Automotive Dealership

NAICS

New Car Dealers (44111), Used Car Dealers (441120)

SIC

Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

General Automotive Repair & Maintenance (TLAKAAAA)

Keywords

• New car dealership
• Automotive service center
• Vehicle financing services
• Used vehicle sales
• Auto parts and accessories

Headquarters

HQ city

Bloomington, Minnesota

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. New Vehicle Sales: Retail sales of new Buick and GMC vehicles including cars, trucks, and SUVs. Revenue generated from vehicle sales at negotiated or listed prices.
2. Used Vehicle Sales: Sales of pre-owned and certified pre-owned vehicles with reconditioning and inspection processes.
3. Finance and Insurance Products: Vehicle financing through GM Financial partnership, extended warranties (Walser Autoguard), and related financial products.
4. Service and Parts: Maintenance, repairs, and genuine OEM parts sales. Services include oil changes, tire rotation, wheel alignment, engine rebuilds, and collision repair through Walser Collision & Glass.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Walser Buick GMC of Bloomington is a franchised automobile dealership in Bloomington, Minnesota that retails new Buick and GMC vehicles alongside certified pre-owned and pre-owned vehicles. The dealership operates an onsite service center, parts department, and finance center offering auto loans, leases, extended warranty products, and collision repair services for individual consumers in the Twin Cities metro area.

Product overview

Walser Buick GMC of Bloomington operates as a full-service automotive dealership offering a comprehensive portfolio of vehicle sales and post-sale services. The core product portfolio centers on new Buick vehicles (Enclave, Encore GX, Envision, Envista) and new GMC vehicles (Canyon, Sierra 1500, Sierra HD, Sierra EV, Hummer EV SUV/Pickup, Terrain, Acadia, Yukon, Yukon XL, plus commercial vehicles), complemented by Certified Pre-Owned and used vehicle inventories. The dealership's product ecosystem extends through service offerings including a full-service maintenance and repair center, genuine OEM parts department, Walser Collision & Glass body repair, and a finance center providing in-house and GM Financial leasing/financing options. Customer assurance programs including WalserCare powertrain warranty, Walser Autoguard extended protection, Worry-Free Lease, Fair Market Value trade-in program, and a 3-day/300-mile return/exchange policy differentiate the dealership's post-purchase experience.

Differentiator

Problem solved

Functional benefit

Brands

• WalserCare: Powertrain warranty and roadside assistance coverage program included with vehicle purchases.
• Walser Autoguard
• Walser Worry Free Lease
• Walser Easy Financing
• Walser Fair Market Value
• Walser Collision & Glass
• Walser Foundation

Products and services

• New Buick Vehicles Franchised retail sales of new Buick-brand vehicles including current model-year sedans and SUVs for individual consumers.
• New GMC Vehicles Franchised retail sales of new GMC-brand vehicles including trucks, SUVs, and commercial-grade vehicles for individual consumers.
• Certified Pre-Owned Vehicles Manufacturer-inspected late-model used vehicles meeting Buick/GMC certification standards, sold with extended limited warranty coverage.
• Pre-Owned Vehicles Pre-owned vehicles from various makes and models offered at the dealership, available for retail purchase.
• Walser Easy Financing In-house and lender-partnered auto loan and lease financing solutions for vehicle purchases.
• WalserCare Warranty Extended service contract and post-purchase warranty protection covering mechanical breakdown beyond the manufacturer warranty period.
• Walser Autoguard Protection Plan Vehicle service contract and protection products covering mechanical repairs, often paired with certified pre-owned purchases.
• Walser Collision & Glass Collision repair and auto glass replacement services performed at the dealership-affiliated body shop.
• Vehicle Service & Repair Onsite automotive maintenance and repair services including oil changes, diagnostics, brake service, tires, and warranty repairs using genuine parts.
• Genuine Parts & Accessories Retail sale of OEM Buick/GMC replacement parts and branded accessories for vehicle owners.
• Worry-Free Lease Lease product bundled with maintenance coverage and protection offerings for qualifying customers.
• Fair Market Value Program Vehicle trade-in valuation and pricing transparency program positioning vehicles at fair market value.

Quantifiable outcome

• 3-day or 300-mile vehicle return/exchange guarantee ensures customer satisfaction
• +1 more outcomes

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Luther Automotive Group: Large Minnesota-based dealer group with multiple franchises in the Twin Cities. Directly comparable as a competing regional dealer group operating multiple OEM franchises in the same metro area.
• Morrie's Automotive Group: Minnesota-headquartered dealer group with multiple brand franchises in the Twin Cities. Closely comparable as a competing regional group serving the same customer base.

Direct peers

• CarMax: Largest U.S. used vehicle retailer with transparent no-haggle pricing. Competes directly with the Walser used vehicle operation and CPO program for pre-owned buyers in the Twin Cities.

Broad incumbents

• Lithia Motors: One of the largest U.S. dealer groups with broad OEM portfolio including GMC franchises. Comparable as a scaled multi-brand incumbent with the same OEM relationships and digital retail tools.
• Asbury Automotive Group: Scaled U.S. dealer group with GM franchise relationships. Comparable incumbent with similar revenue mix and digital retail initiatives.
• AutoNation: Largest U.S. auto retailer with hundreds of franchises across multiple OEMs including Buick and GMC. Comparable as a multi-brand incumbent operating the same OEM franchises, though at national scale.
• Penske Automotive Group: Diversified global automotive retailer operating GM franchises alongside premium and commercial brands. Comparable as a large incumbent with similar franchise structure and service operations.
• Sonic Automotive: Multi-brand U.S. dealer group operating GM franchises including Buick and GMC. Comparable business model with new vehicle, used, F&I, and service revenue streams.
• Group 1 Automotive: Large multi-OEM U.S. dealer group that operates Buick and GMC franchises. Comparable as a scaled incumbent with the same OEM franchise model and F&I product focus.

Emerging players

• Carvana: Pure-play online used vehicle retailer with transparent fixed pricing. Comparable in transparent-pricing positioning, competing for used vehicle demand in the Minneapolis-St. Paul market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/walser-buick-gmc-of-bloomington

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Walser Buick GMC of Bloomington